Bazaarvoice

Helps brands and retailers build trusted shopping experiences, reach shoppers, and turn customer content and insights into stronger discovery and sales.

Makes customer content easier for AI platforms to find and use, supporting product discovery while helping protect SEO and measure visibility.

Launch Bazaarvoice programs efficiently with expert guidance and tailored implementation, so you can start collecting and displaying reviews and user-generated content quickly.

Optimize your Bazaarvoice experience with dedicated expertise and strategic guidance to help grow your business.

Get tailored strategies, expert guidance, and ongoing support to make the most of Bazaarvoice and stay ahead of the curve.

Get support tailored to your subscription and requirements to improve SaaS efficiency.

Bazaarvoice platform

Bazaarvoice is a user-generated content platform for brands and retailers to collect, display, moderate, analyze, and distribute authentic customer content across the shopping journey. It supports ratings, reviews, photos, videos, questions and answers, social commerce, sampling, creator campaigns, and shopper insights. The Bazaarvoice Network distributes content across retail and digital channels, while review discovery, authenticity, and shoppable experiences help shoppers evaluate products. The platform also supports retailer-managed sampling, review response management, contextual commerce, and consumer research.

• Collect And Showcase Customer Content
  Gather customer feedback through multiple methods and present it in shopping experiences where shoppers can use authentic opinions and visuals to evaluate products.
• Protect The Integrity Of Customer Content
  Apply automated checks and human moderation to help protect the authenticity, relevance, and compliance of customer content.
• Extend Customer Content Across Channels
  Distribute authentic reviews and visuals to retail partners and other digital destinations so shoppers can encounter customer content across shopping channels.
• Answer Shoppers Across Channels
  Help shoppers find answers from brands, past purchasers, and other customers through searchable Q&A and responses across brand and retail sites.
• Manage Customer Conversations In One Portal
  Track and respond to customer questions and reviews across the Bazaarvoice Network, with notifications to help teams engage when needed.
• Make Social Content Shoppable
  Turn approved photos, videos, posts, and stories into shopping experiences across ecommerce sites, social channels, and retailer sites.
• Manage Creator Campaigns And Content
  Coordinate creator selection and campaign execution, and reuse creator content across paid and social channels under included usage rights.
• Generate Customer Content Through Sampling
  Reach targeted shoppers through sampling campaigns to generate reviews and visual content for product pages, social channels, and content libraries.
• Collect Fresh Reviews Continuously
  Add ongoing community reviews to brand and retail sites to build review volume, freshness, and product coverage.
• Connect Brands With Product Communities
  Enable members to discover products and share experiences while giving brands a community for targeted sampling, content creation, and research.
• Deliver Relevant Experiences At The Right Moment
  Use shopper behavior to tailor messages and experiences, and measure incremental revenue with a test-and-control A/B methodology.
• Help Shoppers Find Relevant Feedback
  Use highlights, search, filters, responsive displays, and translation to make customer feedback easier to find and understand.
• Signal Review Authenticity To Shoppers
  Show shoppers when product-page reviews meet authenticity standards, helping them assess the trustworthiness of customer feedback.
• Build Retailer Sampling Communities
  Help retailers coordinate brand partners and shopper advocates to generate exclusive content for retailer product pages, including content for launches and product improvement.
• Turn Customer Data Into Actionable Insights
  Track program performance, explore consumer and market trends, compare retail results, and use customer feedback to inform product and marketing decisions.

AI Visibility Package

Bazaarvoice’s AI Visibility Package prepares brand content and user-generated content for AI-powered product discovery. Using the Authentic Discovery API, it structures ratings, reviews, gallery images, and other visual content in formats AI crawlers can read and serves authentic content to shopping assistants. The package includes expert-guided implementation, validation, ongoing maintenance, and optimization to support AI discoverability while protecting established SEO. It also adds discoverability capabilities as AI search evolves and supports independent measurement through partners such as Bluefish, Evertune, and Profound.

Category: AI Search Visibility Software

• Make Customer Content Readable To AI
  Deliver structured, crawlable customer content so AI applications can access and use content that may otherwise be hidden in widgets or difficult-to-interpret formats.
• Support AI Search Discovery
  Help make product content accessible to AI applications that generate product answers and recommendations.
• Maintain AI-Ready Content Delivery
  Receive implementation and continuing maintenance support to keep content delivery working as AI requirements evolve.
• Support AI And Traditional Search
  Build AI-ready content infrastructure while maintaining support for established SEO performance.
• Add Capabilities As AI Search Evolves
  Receive new discoverability capabilities as AI search changes without purchasing each capability separately.
• Measure AI Content Visibility
  Assess whether content is being found, cited, or recommended by AI applications and use the findings to inform action.
• Increase AI-Driven Referral Traffic
  Bazaarvoice reports a median 40% increase in AI-driven referral traffic among API clients, alongside crawlable user-generated content.

Implementation Consulting Services

Expert implementation consulting helps customers get Bazaarvoice programs up and running quickly and efficiently. Rapid deployment is designed to help customers begin collecting and displaying reviews and user-generated content as quickly as possible. Customers can choose the Growth package for expert help and guidance or the Custom package to tailor implementation to their needs and goals.

• Launch Programs Quickly
  Get Bazaarvoice programs running quickly so you can begin collecting and displaying reviews and user-generated content.
• Launch With Expert Guidance
  Receive expert help and guidance to launch your program efficiently.
• Tailor Implementation To Your Needs
  Adapt implementation to your organization’s specific needs and goals.

Managed Services

Bazaarvoice Managed Services help customers optimize their experience with the platform. A dedicated team of Technical Consultants, Engagement Managers, and Technical Account Managers provides technical consulting, operational guidance, client advocacy, syndication and feed updates, and e-commerce integrations. Technical Account Managers also provide strategic technical guidance to help customers grow their business with the platform.

• Grow With Strategic Guidance
  Use strategic technical guidance from a Technical Account Manager to support business growth with the platform.
• Get Dedicated Technical Expertise
  Work with Technical Consultants who provide technical consulting as part of a dedicated Managed Services team.
• Improve Program Operations
  Get operational guidance and client advocacy from a dedicated team to support and optimize your Bazaarvoice experience.
• Maintain Feeds And Integrations
  Get assistance with syndication, feed updates, and e-commerce integrations.

Client Success

Bazaarvoice Client Success partners with businesses to understand their needs, develop custom strategies, and provide expertise and guidance throughout their journey. The team offers proactive guidance, industry expertise, current tactics, exclusive content, and updates on new features. Continuous support helps clients stay informed and make the most of Bazaarvoice.

• Build Strategies Around Your Needs
  Receive strategies developed around your business needs and goals.
• Get Expert Guidance At Every Step
  Draw on proactive guidance and industry expertise throughout your journey with Bazaarvoice.
• Stay Ahead With Ongoing Support
  Benefit from continuous support designed to help your business stay ahead.
• Access Tactics And Exclusive Content
  Use current tactics and exclusive content to inform your approach.
• Stay Updated On New Features
  Receive updates on new features as they become available.

Support Services

Bazaarvoice Support Services offers tiered support plans aligned with customers’ subscriptions and support requirements. The plans provide tailored assistance to help customers improve SaaS efficiency and get support suited to their business needs and stage.

• Get Support Matched To Your Needs
  Receive support aligned with your subscription and requirements, helping your business access assistance suited to its needs.