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Voyado AB

Unclaimed
Retail Technologyvoyado.comUpdated

Voyado is a Europe-based retail-focused customer experience platform helping brands personalize marketing, loyalty, and omnichannel engagement.

Overview

Voyado is a customer experience platform built for retail that helps brands attract, convert, and retain customers by unifying first‑party data and delivering personalized experiences across online and in‑store touchpoints. Leveraging AI‑driven CRM, loyalty, and e‑commerce personalization, Voyado enables retailers to tailor messages, offers, and recommendations at the right moment, strengthening relationships and delivering measurable business impact. Founded in 2005, Voyado has grown into a Europe‑based SaaS company with hundreds of employees and a broad partner ecosystem, serving hundreds of brands across multiple markets.

Mission statement

To create technology that empowers retailers while building a company culture people love.

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What we offer

Voyado CX Suite

Unlock Seamless Customer Engagement Across All Touchpoints.

voyado.com →

Retail Media

Transform traffic into revenue with a complete retail media solution designed for seamless customer experiences.

voyado.com →

Digital Wallet

Enhance Customer Engagement and Loyalty with Instant Access to Rewards.

voyado.com →

Market segments

Customer data platform

Capabilities that unify first‑party customer data into a single customer view for identity resolution, profile enrichment, and activation across CRM, loyalty, personalization, and advertising.

Products: Voyado CX Suite, Digital Wallet

Loyalty management

Program and membership management features including tiering, points balances, wallet passes, and real‑time in‑store identification to drive retention and repeat visits.

Products: Voyado CX Suite, Digital Wallet

Retail media networks

Capabilities to monetize retailer traffic through ad inventory management, yield optimization, omni‑channel ad placements, and campaign operations for third‑party and first‑party advertisers.

Products: Retail Media, Voyado CX Suite

Personalization and merchandising

AI‑driven product discovery, search and browse, dynamic category listings, recommendations and merchandising orchestration to increase conversion and average order value.

Products: Voyado CX Suite

More information about our offering

Voyado CX Suite

The Agentic CX Suite Built for Retail. Voyado CX Suite enables retailers to achieve a unified customer view through AI-powered CRM, loyalty management, product discovery, and advertising to increase customer lifetime value.

  • Automate Engagement Processes
    Enhance relationships by automating targeted insights-driven outreach based on customer behaviors.
  • Create 360-Degree Customer Profiles
    Understand customer behaviors and preferences by consolidating data into a unified profile.
  • Increases Conversion Rates
    This feature enhances customer journey by ensuring every interaction stays contextually relevant, thereby driving sales.
  • Enhance Customer Loyalty
    Grow customer loyalty through reward systems designed to maximize lifetime value and retention rates.
  • Boost Conversion Rates
    Increase online conversions through advanced product recommendations and better search functionalities.
  • Enhances Discovery
    Leveraging AI to interpret shopper intent leads to significantly improved product discovery experiences.
  • Delivers Tailored Experiences
    Customized product suggestions based on individual shopper behavior and preferences, leading to greater satisfaction.
  • Monetize Traffic Effectively
    Utilize embedded retail media to generate revenue from advertising without compromising customer experience.
  • Deliver Consistent Experiences
    Ensure every interaction is seamless and integrated, providing a unified brand presence regardless of channel.
  • Leverage Actionable Insights
    Base decisions on comprehensive analytics gathered from extensive customer transaction data.
  • Enhances User Engagement
    Dynamic listings adjust according to real-time shopper activity, ensuring a streamlined shopping experience.
  • Streamline Multi-Market Strategies
    Enhance operational efficiency by managing marketing efforts across different geographical areas.

Retail Media

Retail media solution that helps retailers monetize site traffic by turning traffic into advertising revenue across channels.

  • Monetize Traffic Effectively
    Generate significant revenue by transforming your e-commerce traffic into a profitable advertising stream without compromising user experience.
  • Expand Revenue Sources
    Open up multiple avenues for revenue by selling advertising placements across all customer touchpoints, maximizing earnings potential.
  • Manage Campaigns Effortlessly
    Empower teams to create, manage, and optimize their advertising efforts seamlessly across multiple digital channels, enhancing operational efficiency.
  • Leverage First-Party Data
    Convert customer insights into relevant and strategic ad placements, ensuring maximized exposure and engagement.
  • Increase Advertising Efficiency
    Utilize advanced pricing and ad density controls to enhance revenue while maintaining a positive shopping experience.

Digital Wallet

Digital Wallet is a Voyado channel product enabling wallet-based experiences within the Voyado ecosystem. It allows members to easily identify themselves in-store, view rewards, and receive real-time updates on their phone, enhancing customer engagement and loyalty.

  • Identify Members Instantly
    This effortless process boosts in-store match rates and provides richer insights for personalized marketing efforts.
  • Engage Customers Proactively
    Targeted geolocation messages ensure that offers reach the right people at the right time, boosting customer interaction.
  • Display Tier Levels Clearly
    This proactive approach keeps rewards in view, fostering a stronger connection between customers and their benefits.

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