Similarweb Unclaimed
New York, NY
Similarweb is a global digital intelligence company delivering digital data and insights to help organizations understand markets, competition, and customer behavior.
Similarweb is a global digital intelligence company that provides digital data and insights to businesses. It enables organizations to understand markets, competitors, and audiences by analyzing website and app activity and other digital signals. Serving a worldwide customer base from small businesses to large enterprises, Similarweb delivers data and analytics that help teams make informed decisions, monitor performance, and identify opportunities across web, apps, and ecommerce.
To create the most accurate, comprehensive, and actionable Digital Data, so every business can win their market.
What we offer
Digital Travel Analytics
Provides real-time travel market insights and performance tracking for better decision-making.
www.similarweb.com/corp/custom-performance-reporting/digital-travel-analytics/Retail Intelligence
Optimize pricing and performance with comprehensive retail analytics and insights.
www.similarweb.com/corp/retail/Amazon Sales Analytics
Gain comprehensive insights into your Amazon sales and shopper behavior.
www.similarweb.com/corp/retail/amazon-sales-analytics/App Intelligence
Gain insights into app competitors to enhance your market strategies.
www.similarweb.com/corp/apps/Data Partnerships
Unlock Strategic Data Collaborations for Informed Decisions.
www.similarweb.com/corp/daas/data-partnerships/AI Studio
Leverage AI Studio for instant insights and competitive intelligence to drive informed business decisions.
www.similarweb.com/corp/ai/ai-studio/Advisory Services
Gain deeper market and consumer insights through tailored consulting services.
www.similarweb.com/corp/advisory-services/Data Hub
Centralizes data delivery for AI training, analytics, and insights.
www.similarweb.com/corp/daas/datahub/Who do we serve
Growth Stage Technology And Digital Brands
Global growth-stage tech and digital brands seeking actionable market intelligence.
Amazon And Marketplace Brand Owners
Global brands needing real-time Amazon visibility and shopper insights.
App Developers And Mobile-First Companies
Global app teams seeking user, revenue, and competitive analytics.
Travel And Hospitality Brands
Global travel brands seeking real-time travel insights and funnel optimization.
Data Driven Enterprises
Global enterprises needing scalable data feeds and AI-ready datasets.
Market segments
Market size by segment
Growth potential (CAGR)
Competitive intelligence
Capabilities that collect, analyze, and surface competitor positioning, traffic and market-share signals across web and apps to inform strategic decisions.
App market intelligence
Analytics that measure app usage, revenue, ratings, reviews, demographics, and SDK technographics to optimize acquisition, retention, and monetization.
Ecommerce marketplace analytics
Insights and benchmarking for brand and seller performance on marketplaces (including Amazon), shopper journeys, SKU-level sales, and category benchmarking to optimize assortment and promotions.
Digital shelf and pricing analytics
Cross-retailer monitoring of product availability, pricing, assortment depth and digital-shelf performance to inform pricing, assortment and promotional strategies.
Travel digital analytics
Real-time analytics for travel verticals to track new versus returning travelers, optimize conversion funnels, and measure line-of-business performance across flights, hotels, packages and cruises.
More information about our offering
Digital Travel Analytics
Digital Travel Analytics is a travel-focused analytics platform that delivers real-time insights, competitive analysis, and line-of-business performance tracking across travel categories. It helps organizations monitor new and returning travelers and optimize conversion funnels and marketing channels to improve travel outcomes.
- Maximize Conversion RatesIdentify which paths lead to the most bookings and adjust strategies to improve conversion rates across various marketing channels.
- Access Current Market DataGain immediate insights into market trends and competitive positioning to make informed decisions swiftly.
- Benchmark Business PerformanceMonitor and compare how different segments like hotels and flights are performing against competitors to discover growth opportunities.
- Enhance Customer RetentionUtilize insights into traveler behavior to refine offers, campaigns, and improve loyalty among returning customers.
- Tailored Marketing StrategiesUse detailed segmentation to create targeted marketing campaigns that resonate with specific consumer groups.
Retail Intelligence
Retail Intelligence is a cross-retail analytics platform that helps brands benchmark performance across 650+ retailers, optimize pricing and promotions, and understand how shoppers browse and convert. It provides cross-retail analysis, digital shelf and pricing insights, consumer analytics, and shopper behavior signals.
- Track Shopper BehaviorGain detailed insights into shopper decisions through analysis of cross-shopping patterns and loyalty signals.
- Benchmark Across RetailersIdentify where growth potential is greatest by comparing performance across multiple retailers.
- Optimize Pricing StrategiesMonitor product position across various retailers to act quickly on pricing opportunities.
- Analyze Shopper PatternsIdentify how loyalty and cross-shopping impact sales to refine marketing strategies.
- Spot Market TrendsStay updated with shifting consumer demands and market dynamics.
Amazon Sales Analytics
Amazon Sales Analytics provides real-time visibility into Amazon sales performance and shopper behavior, with weekly granularity and full brand visibility. It enables benchmarking across products and categories and traces shopper journeys to inform strategic decisions.
- Monitor Performance EffectivelyAllows for comparative analysis against competitors and identification of optimal strategies in different categories.
- Understand Brand PerformanceTrack brand performance metrics to make data-driven decisions on product positioning and marketing efforts.
- Access Live Sales DataHelps brands react quickly to market changes and optimize sales strategies on-the-fly.
- Map Shopper BehaviorProvides a deeper understanding of consumer interactions and preferences, aiding in targeted marketing.
- Stay Updated with TrendsAllows brands to analyze weekly changes and adapt strategies proactively.
App Intelligence
App Intelligence is an analytics platform that tracks app usage, revenue, ratings, reviews, demographics, and competitor positioning to optimize app acquisition and retention.
- Benchmark App PerformanceEvaluate your app’s market position by analyzing competitors’ rankings, downloads, revenue, and usage metrics.
- Evaluate Monetization StrategiesUnderstand revenue sources, user spending patterns, and how to improve earnings.
- Track User EngagementAccess metrics like Daily Active Users (DAU) and retention to analyze user habits and retention.
- Integrate Web and App PerformanceUnderstand customer journeys and behavior across web and mobile platforms for unified strategies.
- Analyze User DemographicsIdentify the age, gender, and interests of your app's users for targeted marketing.
- Monitor User FeedbackTransform competitor ratings into actionable insights about customer needs and market trends.
- Reveal Competitor Tech-StacksGain insights into which SDKs are utilized by rivals to inform your technology investments.
Data Partnerships
Data Partnerships provides strategic data collaborations that unlock large-scale digital behavior datasets, including keywords, websites, apps, stocks, companies, and ecommerce SKUs. Data is delivered via APIs and managed data products to support AI, analytics, and decision making.
- Access Real-Time DataConnect seamlessly to trusted data directly through APIs to integrate into your applications.
- Unlock Keyword OpportunitiesExplore the freshest keyword insights to optimize your content strategy.
- Understand Target BehaviorGain insights into the digital behavior of companies to refine your targeting strategy.
- Gain Market IntelligenceUtilize comprehensive website analytics for strategic planning.
- Evaluate App PerformanceBenchmark app performance metrics against competitors to identify growth opportunities.
- Always Access Up-to-Date DataReceive timely data updates to maintain a competitive edge in the market.
- Evaluate Product PerformanceMonitor performance analytics on e-commerce products to select the best offerings.
- Monitor Stock PerformanceAnalyze performance metrics for a comprehensive view of stock activities.
- Discover Technology InsightsIdentify technology trends and market shifts to innovate your offering.
AI Studio
AI Studio is an AI-powered platform that combines Similarweb's digital intelligence with AI to generate instant insights, competitive analysis, and custom dashboards for market decision-making.
- Receive Comprehensive AnswersGain rapid insights on traffic trends, keyword data, and more to empower your decision-making.
- Make Informed DecisionsTransform your strategy through actionable insights that reflect current market conditions and forecasts.
- Create Detailed ReportsProduce in-depth research reports in minutes, enhancing your team's efficiency and strategic planning.
- Visualize Data EffortlesslyEnable real-time visualization of critical insights, allowing for immediate adjustments and updates.
- Monitor Brand PresenceUnderstand how your brand appears in AI-driven search results to optimize your visibility and engagement.
- Detect Market TrendsStay ahead of the competition by recognizing shifts in market dynamics in real-time.
- Enhance Analytical CapabilitiesUtilize automated trend detection to deepen your market understanding and strategy formulation.
Advisory Services
Advisory Services provides premium consulting and managed services for market intelligence including custom reporting and strategic insights.
- Track Brand Health EffectivelyEnsure rapid response to shifts in the market by analyzing your brand's performance across various platforms.
- Receive Tailored ReportsGet personalized insights that meet specific business requirements, enhancing decision-making.
- Leverage Category InsightsIdentify target cohorts, understand their interests, and refine campaign strategies.
- Track Market PerformanceGain insights into your position in the market to identify areas of improvement and growth.
Data Hub
Data Hub provides a centralized platform for data delivery, offering data feeds, integrations, licensing, and access to data for AI and analytics.
- Access Diverse DatasetsUnlock valuable insights and trends with comprehensive data feeds tailored to specific needs.
- Power AI ApplicationsUtilize high-quality, real-world data to enhance AI models, resulting in smarter predictions and insights.
- Get Real-Time DataStay updated with live metrics and insights to make informed and timely business decisions.
- Seamless Data IntegrationsStreamline workflows by integrating data from Data Hub directly into existing business systems and tools.
- Flexible Licensing OptionsEnsure easy access to data through tailored licensing solutions to fit various business needs.
- Tailor Reports to NeedsGenerate custom reports that offer actionable insights based on specific parameters and metrics tailored to your business objectives.
References
Methodology and sourcing behind the figures shown above.
Competitive intelligence
Sources report divergent values depending on scope. Fortune Business Insights cites a narrow definition of CI tools at USD 0.71B (2025); CoherentMarketInsights reports USD 0.558B (2026) with 12.6% CAGR; MarketResearchFuture gives a larger-scope estimate of USD 6.64B (2024) with 8.82% CAGR. I use Fortune’s 2025 figure (conservative, tool-focused) as baseline and Coherent’s 12.6% CAGR as a balanced growth potential between reported forecasts.
- The global competitive intelligence tools market size was valued at USD 0.71 billion in 2025.
- Global Competitive Intelligence Tools market is estimated to be valued at USD 557.6 Mn in 2026 ... exhibiting a compound annual growth rate (CAGR) of 12.6% from 2026 to 2033.
- The Competitive Intelligence Tool Market Size was estimated at 6.637 USD Billion in 2024; CAGR (2025 - 2035) 8.82%.
App market intelligence
Primary sources in the search results estimate the app analytics/app market-intelligence market at roughly USD 7–7.5 billion today with projected mid‑teens CAGR. MarketResearchFuture reports a 2025 market size of USD 7.48B and a 13.2% CAGR (2026–2035); an independent MarketBridge summary (via LinkedIn) reports USD 7.14B in 2024 and a higher long‑term CAGR (~17.6%), indicating mid‑teens growth potential. I used MRFR as the primary forecast for CAGR and market size while noting corroborating higher estimates.
Ecommerce marketplace analytics
Estimation uses published global figures for broader e‑commerce and customer analytics markets (reports in search results show e‑commerce analytics between ~USD 8.5B–28.6B across 2024–2026 with CAGRs ~11–14.5%). Marketplace analytics (seller/brand/SKU-level analytics on marketplaces) is a subset of those markets; applying a conservative 20–30% share yields an estimated market size of roughly USD 3.0 billion today. Growth potential is set near the mid‑range of reported CAGRs for related markets (11–14.5%), so ~13% CAGR reflects expected continued adoption of AI/predictive analytics for marketplace sellers and brands.
- The global E-commerce Analytics Market is anticipated to be worth USD 28.64 Billion in 2026; CAGR of 14.51% during the forecast period.
- Customer Analytics in E-commerce Market size was valued at USD 11.78 billion in 2024 and is projected to reach USD 31.46 billion by 2032, CAGR 13.1%.
- The E‑Commerce Analytics Market was valued at 8.52 billion in 2025 and is projected to grow at a CAGR of 11.04% from 2026 to 2033.
- Global ecommerce software and platform market reached USD 24,445.22 million in 2024 and is projected to reach USD 67,072.11 million by 2032, CAGR 12.53%.
Digital shelf and pricing analytics
Estimated current market size and growth potential based on multiple market-research reports in the provided results. Strategic Market Research explicitly values the digital shelf software market at USD 3.1B (2024) with a 14.8% CAGR to 2030; Coherent Market Insights reports a similar mid‑teens CAGR (14.7%) and a larger 2026 valuation (USD 4.72B). Other reports show 2024 estimates between USD 1.26B–2.5B and CAGRs from ~12%–21.7%; the 3.1B / 14.8% estimate aligns with the highest-consensus analyst figures (Strategic Market Research and Coherent).
- Estimated at USD 3.1 billion in 2024 and expected to reach around USD 7.1 billion by 2030; projected CAGR 14.8%.
- The Global Digital Shelf Market is estimated at USD 4.72 Bn in 2026 and expected to reach USD 12.32 Bn by 2033; CAGR 14.7%.
- Market size estimated USD 2.5 Billion in 2024 and expected to reach USD 6.8 Billion by 2033; CAGR 12.1%.
- Global market size reached USD 1.26 billion in 2024; projected CAGR 21.7% (2025–2033), forecasted USD 8.76 billion by 2033.
Travel digital analytics
Estimated travel digital analytics market (~real-time analytics for flights, hotels, packages, cruises) by triangulating: (1) digital travel market size (FMI: USD 608.4B in 2025; BRC: USD 483.05B in 2025) as the addressable base; (2) global data & marketing analytics benchmarks (data analytics: USD 82.23B in 2025; digital marketing analytics: USD 6.8B in 2023) to infer typical analytics spend shares. Assumed travel analytics penetration ≈0.7% of digital travel gross (consistent with analytics spend being a small share of vertical transaction value) → ~USD 4.3B. Growth potential set at ~16% CAGR because analytics markets grow faster than core digital travel (FMI CAGR ~15%, BRC ~11.7%) but slightly below broader data-analytics growth (Fortune ~21.5%, Zion digital marketing analytics ~18.5%), yielding a plausible mid-point around 16%.
- The digital travel market was valued at USD 608.4 billion in 2025.
- Digital Travel market size has reached to $483.05 billion in 2025 • Expected to grow to $857.83 billion in 2030 at a CAGR of 11.7%.
- The global data analytics market size was valued at USD 82.23 billion in 2025.
- The global digital marketing analytics market size was worth around USD 6.8 Billion in 2023 and CAGR of 18.5%.
Related Organizations
- AI
AgentHub Inc.
Gumloop is an AI-driven automation platform that lets teams create and manage AI agents to automate business workflows across the organization.
www.gumloop.com - AL
AGOS LABS TECHNOLOGIES LTD.
AGOS LABS TECHNOLOGIES LTD. delivers autonomous AI marketing capabilities, empowering teams with a proactive AI workforce across channels.
noimosai.com - A
AIMultiple
AIMultiple provides independent, data-driven technology benchmarks and research to help enterprises make informed software decisions.
aimultiple.com - A
AlphaSense
AI-powered market intelligence helps global companies organize and index market data for faster, smarter decisions.
serchen.com - AI
Aqute Intelligence
B2B SaaS-focused competitive intelligence agency helping sales, marketing, and product teams win with actionable insights.
www.aqute.com - AI
Autumn AI, Inc.
Autumn AI, Inc. delivers AI-powered startup and market intelligence for enterprises seeking early signals from the public web.
autumn.ai