{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/similarweb-com","markdownUrl":"https://nowen.ai/agents/similarweb-com.md","jsonUrl":"https://nowen.ai/agents/similarweb-com.json","name":"Similarweb","website":"https://www.similarweb.com","industry":"Market Intelligence","deliveryModel":"software","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-10-19T02:42:39.810Z","summary":"Similarweb provides digital intelligence that helps organizations understand markets, competitors, and audience behavior.","description":"Similarweb provides digital intelligence and data-driven insights to help businesses understand markets, audiences, competitors, and online behavior. Its capabilities support marketing, research, sales, retail, app, and investor teams in evaluating performance, identifying opportunities, and making informed business decisions.","mission":"Enable organizations to make smarter business decisions and unlock growth through digital data and insights.","directory":{"industryName":"Market Intelligence","agentCount":84,"indexable":true,"hubUrl":"https://nowen.ai/industry/market-intelligence"},"aiReaderFamilies":["Perplexity","Amazon"],"boonFrontDoor":{"url":"https://boon.ai/agents/similarweb-com","label":"Apply to Similarweb's partner program through Boon","sub":"Your AI agent writes the proposal: who you are, the fit, and a first step."},"products":[{"name":"Web Intelligence","type":"Platform","url":"https://www.similarweb.com/corp/web/","summary":"Understand competitors, markets, and consumer demand to uncover growth opportunities and make informed digital marketing decisions.","description":"Similarweb Web Intelligence is a digital intelligence platform for monitoring competitors’ digital performance and understanding markets. It provides insights into website traffic, engagement, marketing channels, keywords, conversions, audience behavior, market share, and online trends. Teams can benchmark performance, research market size and competitive dynamics, analyze marketing strategies, and identify emerging consumer demand and growth opportunities.","pricing":{},"features":[{"name":"Competitive performance analysis","value":"Compare Competitor Digital Performance","valueDescription":"Compare digital performance and strategies to identify opportunities and learn from competitors’ results."},{"name":"Performance benchmarking","value":"Benchmark Performance And Track Market Shifts","valueDescription":"Compare performance with competitors and market segments, and monitor changes through dashboards and alerts."},{"name":"Market research and sizing","value":"Assess Market Size And Competitive Dynamics","valueDescription":"Assess market conditions and identify competitive opportunities and risks."},{"name":"Marketing channel strategy analysis","value":"Identify High-Impact Marketing Opportunities","valueDescription":"Understand competitor channel activity and visibility to inform channel priorities and marketing plans."},{"name":"Demand and trend analysis","value":"Discover Demand Trends Before They Peak","valueDescription":"Identify emerging interests, demand spikes, and seasonal patterns to inform opportunity assessment and planning."},{"name":"Keyword and search opportunity analysis","value":"Find Search Opportunities","valueDescription":"Spot search terms and visibility gaps that can inform priorities for attracting traffic."},{"name":"Audience and consumer behavior insights","value":"Understand Audience And Consumer Behavior","valueDescription":"Explore audience behavior and consumer interests to understand changing needs."},{"name":"Market shift and competitor monitoring","value":"Monitor Market Shifts And Emerging Competitors","valueDescription":"Follow changes in market trends and competitor performance to inform strategic adjustments."}]},{"name":"Search Intelligence","type":"Platform","url":"https://www.similarweb.com/corp/search/keyword-research/","summary":"Find search opportunities, evaluate competitors, and improve visibility across organic, paid, and AI-driven search.","description":"Similarweb Search Intelligence is a suite of search optimization and competitive analysis tools spanning SEO, paid search, and AI search optimization. It helps teams research keywords, track rankings, analyze backlinks, audit technical SEO issues, and assess competitors’ paid search strategies. Keyword insights include search volume, difficulty, click data, trends, and other search statistics.","pricing":{},"features":[{"name":"Keyword research","value":"Find And Prioritize Search Opportunities","valueDescription":"Assess relevant search terms and inform SEO strategy and organic growth."},{"name":"Rank tracking","value":"Monitor Rankings And Competitors","valueDescription":"Track keyword positions and changes in search visibility against competitors."},{"name":"Paid search analysis","value":"Assess Competitor Paid Search Strategies","valueDescription":"Review competitor paid search activity to understand strategies and find opportunities."},{"name":"AI search optimization","value":"Improve Visibility In AI Search","valueDescription":"Understand brand presence in AI-generated results and identify areas to improve."},{"name":"Backlink analysis","value":"Evaluate Backlink Profiles","valueDescription":"Review backlink profiles and identify potential link-building opportunities."},{"name":"Technical site audits","value":"Identify Technical SEO Issues","valueDescription":"Find technical issues that may affect search performance."}]},{"name":"Similarweb AI Search Intelligence","type":"Platform","url":"https://aisearch.similarweb.com/","summary":"Understand brand visibility and referral traffic in AI search, compare competitors, and identify opportunities to optimize for generative and answer engines.","description":"Similarweb AI Search Intelligence analyzes brand visibility and website traffic across generative AI search and chatbot experiences. It brings together AI citation, prompt, and sentiment analysis; AI chatbot traffic tracking; and GEO and AEO tools. Teams can examine AI traffic sources, compare competitors, identify pages and prompts driving traffic, and track brand visibility over time.","pricing":{},"features":[{"name":"AI brand visibility analysis","value":"Measure Brand Presence In AI","valueDescription":"Understand how a brand appears in AI-generated experiences and monitor changes in visibility."},{"name":"AI chatbot traffic analysis","value":"Track AI-Driven Website Traffic","valueDescription":"See which AI engines refer visitors and compare AI traffic sources and performance."},{"name":"AI prompt analysis","value":"Discover Prompts Driving AI Traffic","valueDescription":"Explore questions users ask AI tools and identify relevant content opportunities."},{"name":"AI citation analysis","value":"Identify Sources Cited By AI","valueDescription":"Examine sources used in AI-generated answers."},{"name":"AI traffic page analysis","value":"Find Pages Receiving AI Traffic","valueDescription":"See which pages receive AI-driven visits and compare their performance."},{"name":"Competitor AI traffic comparison","value":"Compare AI Traffic Across Competitors","valueDescription":"Assess relative AI traffic performance and differences in competitor sources."},{"name":"GEO and AEO optimization tools","value":"Optimize For Generative And Answer Engines","valueDescription":"Use GEO and AEO tools to support optimization for generative and answer engines."},{"name":"AI sentiment analysis","value":"Analyze Brand Sentiment In AI","valueDescription":"Review how a brand is represented in AI-generated experiences."}]},{"name":"Similarweb App Intelligence","type":"Platform","url":"https://www.similarweb.com/corp/apps/","summary":"Understand app markets, audiences, and competitors to identify opportunities and inform mobile business decisions.","description":"Similarweb App Intelligence provides mobile app analytics for evaluating app performance, usage, engagement, audiences, competitors, and market trends across iOS and Android. It includes insights into app downloads, audience demographics and interests, app technologies and SDKs, ratings and reviews, revenue, keyword rankings, and app-web performance.","pricing":{},"features":[{"name":"App competitor analysis","value":"Compare App Performance","valueDescription":"Benchmark app rankings and engagement against competitors."},{"name":"App usage analytics","value":"Analyze App Engagement","valueDescription":"Understand how people use apps and engage over time."},{"name":"App audience analysis","value":"Understand App Audiences","valueDescription":"Gain insight into the people engaging with apps."},{"name":"App download analysis","value":"Track App Downloads","valueDescription":"Assess app downloads and install penetration over time."},{"name":"App market trends","value":"Analyze Mobile Market Trends","valueDescription":"Explore app performance and trends across markets and categories."},{"name":"App technographics","value":"Review App Technologies","valueDescription":"Examine app technology profiles."},{"name":"App revenue analytics","value":"Analyze App Revenue","valueDescription":"Assess app monetization using revenue and in-app purchase data."},{"name":"App ratings and reviews","value":"Review App Ratings","valueDescription":"Use ratings and reviews as part of app analysis."},{"name":"App keyword ranking tracking","value":"Track App Keyword Rankings","valueDescription":"Monitor app visibility in search results."},{"name":"App-web insights","value":"Connect App And Web Insights","valueDescription":"Examine app and web performance together."}]},{"name":"Similarweb Sales Intelligence","type":"Platform","url":"https://www.similarweb.com/corp/sales/","summary":"Help sales teams find and prioritize prospects, understand company activity, and act on buying signals with digital intelligence and AI-assisted workflows.","description":"Similarweb Sales Intelligence helps sales teams research companies, identify prospects, enrich leads, and monitor buyer intent and changes in companies’ digital footprints and business profiles. The suite includes lead enrichment, CRM integrations, company research, buyer intent and signals data, an app leads finder, AI lead scoring, and AI agents for prospecting, outreach, and meeting preparation. Technology lookup can generate target lists of websites and contacts based on technology usage and surface buying signals.","pricing":{},"features":[{"name":"Buyer intent and company signals","value":"Spot Buying Signals Earlier","valueDescription":"Monitor company changes to identify buying signals and opportunities."},{"name":"AI-assisted prospecting and outreach","value":"Find And Engage Prospects","valueDescription":"Use AI agents to support prospecting and sales outreach."},{"name":"Company research","value":"Research Target Companies","valueDescription":"Build a clearer picture of prospective companies."},{"name":"Lead enrichment","value":"Enrich Lead Records","valueDescription":"Add company and digital intelligence context to lead records."},{"name":"CRM integrations","value":"Connect Data To CRMs","valueDescription":"Access Similarweb capabilities through listed CRM integrations."},{"name":"AI lead scoring","value":"Score Leads With AI","valueDescription":"Support lead evaluation and prioritization with AI lead scoring."},{"name":"Technology-based lead generation","value":"Generate Technology-Based Lead Lists","valueDescription":"Build target lists based on technology use, with company and contact information."},{"name":"Technology usage alerts","value":"Monitor Technology Buying Signals","valueDescription":"Notice company technology changes that may reveal relevant buying signals."},{"name":"App lead discovery","value":"Find App-Related Leads","valueDescription":"Use the app leads finder to identify app-related leads."},{"name":"AI meeting preparation","value":"Prepare For Sales Meetings","valueDescription":"Use the AI meeting preparation agent to support sales meeting preparation."}]},{"name":"Retail Intelligence","type":"Platform","url":"https://www.similarweb.com/corp/retail/","summary":"Understand shopper behavior, demand, and competitive performance to identify ecommerce opportunities and improve retail decisions.","description":"Similarweb Retail Intelligence is an ecommerce analytics platform covering Amazon, marketplace optimization, category management, consumer demand insights, and digital shelf analytics. It helps businesses analyze consumer behavior, shopping patterns, and purchase journeys across retail sites, as well as product visibility, pricing, category performance, and competitive positioning.","pricing":{},"features":[{"name":"Consumer and shopper behavior analytics","value":"Understand Shopper Journeys","valueDescription":"Gain insight into shopper behavior across retail sites."},{"name":"Consumer demand insights","value":"Identify Consumer Demand","valueDescription":"Assess demand across retail products and categories."},{"name":"Digital shelf analytics","value":"Monitor Digital Shelf Visibility","valueDescription":"Track product placement and assess competitive positioning."},{"name":"Marketplace optimization","value":"Improve Marketplace Performance","valueDescription":"Support improvements to listings, pricing, and visibility."},{"name":"Retail price intelligence","value":"Track Competitor Pricing","valueDescription":"Assess competitor pricing positions and changes."},{"name":"Category management","value":"Monitor Category Performance","valueDescription":"Track category performance, brand share, and competition."},{"name":"Amazon sales analytics","value":"Analyze Amazon Sales","valueDescription":"Assess sales alongside rankings and competitive positioning."},{"name":"Amazon keyword research","value":"Research Amazon Keywords","valueDescription":"Explore Amazon keywords for ecommerce analysis."},{"name":"On-site search optimization","value":"Optimize On-Site Search","valueDescription":"Use on-site search optimization capabilities."}]},{"name":"Stock Intelligence","type":"Platform","url":"https://www.similarweb.com/corp/stocks/","summary":"Use digital performance and market signals to evaluate stocks, identify trends, and assess potential opportunities and risks.","description":"Similarweb Stock Intelligence helps investors and analysts assess company digital performance, market and sector trends, and stock performance using digital data. It combines stock performance with signals such as website and app traffic, engagement, and seasonality to help users evaluate business opportunities and potential risks.","pricing":{},"features":[{"name":"Company digital performance analysis","value":"Assess Company Digital Performance","valueDescription":"Combine stock performance with website and app data to evaluate online activity."},{"name":"Stock forecasting","value":"Estimate Upcoming Stock Trends","valueDescription":"Review digital signals alongside ticker performance to assess upcoming stock trends."},{"name":"Market and sector insights","value":"Identify Market And Sector Trends","valueDescription":"Examine changes in digital activity and evaluate potential opportunities."},{"name":"Stock-specific digital channel insights","value":"Explore Stock-Specific Digital Channels","valueDescription":"Add digital channel context when assessing companies and stocks."}]},{"name":"Data as a Service","type":"Platform","url":"https://www.similarweb.com/corp/daas/","summary":"Access digital market data through flexible delivery options to support analysis and data-driven business decisions.","description":"Similarweb Data as a Service provides access to digital data for business analysis and applications. Delivery options include APIs, data feeds, a Data Hub, integrations, and data licensing. Its API provides real-time, scalable access to data about websites, mobile apps, keywords, companies, and technologies, supporting data-driven decisions. Similarweb API capabilities are incorporated here as an API delivery option.","pricing":{},"features":[{"name":"API data access","value":"Access Data In Real Time","valueDescription":"Use APIs to access Similarweb data in real time and at scale."},{"name":"Unified API access","value":"Access Multiple Data Types","valueDescription":"Retrieve diverse digital intelligence data through one API."},{"name":"Digital data coverage","value":"Explore Broad Digital Data","valueDescription":"Use digital data spanning websites, apps, keywords, companies, and technologies."},{"name":"Real-time, scalable data access","value":"Retrieve Data At Scale","valueDescription":"Bring real-time digital insights into business decision-making."},{"name":"Traffic and engagement data","value":"Analyze Website Traffic","valueDescription":"Measure website performance and digital market share."},{"name":"Data integrations","value":"Connect Data To Existing Tools","valueDescription":"Bring Similarweb data into existing business tools and environments."},{"name":"Keyword analysis","value":"Track Keyword Trends","valueDescription":"Use keyword data to inform search marketing and organic growth."},{"name":"App analysis","value":"Analyze Mobile App Markets","valueDescription":"Use app insights to understand mobile app markets."},{"name":"Data feeds","value":"Receive Data Through Feeds","valueDescription":"Use data feeds as an option for accessing Similarweb data."},{"name":"Data Hub","value":"Access Data Through A Hub","valueDescription":"Use the Data Hub to access Similarweb data."},{"name":"Technographics data","value":"Explore Website Technologies","valueDescription":"Discover website technologies and their reach."},{"name":"Company analysis","value":"Analyze Company Digital Footprints","valueDescription":"Examine companies’ online behavior and digital footprints."},{"name":"Data licensing","value":"License Similarweb Data","valueDescription":"Obtain Similarweb datasets through data licensing."},{"name":"Flexible data customization","value":"Customize Data Access","valueDescription":"Adapt data access to business needs."}]},{"name":"AI Studio","type":"Platform","url":"https://www.similarweb.com/corp/ai/ai-studio/","summary":"Get answers to market questions and uncover competitive insights to help identify where to grow next.","description":"Similarweb AI Studio lets teams ask market questions and access Similarweb data, domain expertise, and analysis frameworks. Users can compare performance with competitors, identify rising players, and uncover key channels and keywords to inform market and growth decisions.","pricing":{},"features":[{"name":"Natural-language market research","value":"Get Answers To Market Questions","valueDescription":"Get relevant business answers using market questions and Similarweb insights."},{"name":"Competitive performance benchmarking","value":"Compare Performance With Competitors","valueDescription":"Understand competitive position and evaluate where to focus."},{"name":"Rising player identification","value":"Identify Rising Market Players","valueDescription":"Find emerging players and potential competitive changes."},{"name":"Key channel discovery","value":"Uncover Key Market Channels","valueDescription":"Discover channels to inform market analysis and decisions."},{"name":"Keyword discovery","value":"Uncover Key Market Keywords","valueDescription":"Identify relevant market keywords to inform analysis and focus."}]},{"name":"AI SEO Strategist Agent","type":"Product","url":"https://www.similarweb.com/corp/ai/agents/seo-strategist/","summary":"Turn keyword research into a prioritized, data-backed content plan to uncover SEO opportunities and improve ranking prospects.","description":"Similarweb’s AI SEO Strategist Agent turns a keyword list into an actionable SEO content strategy. It benchmarks relevant content, maps the competitive landscape, identifies subtopics, keyword gaps, and optimization opportunities, prioritizes topics, and recommends content formats, structures, on-page elements, and off-site actions.","pricing":{},"features":[{"name":"Actionable SEO strategy generation","value":"Build A Clear SEO Action Plan","valueDescription":"Convert keyword research into a structured plan for improving search visibility."},{"name":"Competitive content analysis","value":"Benchmark Relevant Competitor Content","valueDescription":"Understand the competitive landscape and areas for content improvement."},{"name":"Keyword gap and optimization analysis","value":"Uncover Keyword Gaps And Opportunities","valueDescription":"Find missing keyword coverage and optimization opportunities."},{"name":"Keyword clustering and prioritization","value":"Prioritize Topics By Intent And Value","valueDescription":"Group keywords and focus on the highest-priority topics."},{"name":"Content format and structure recommendations","value":"Choose Effective Content Formats And Structures","valueDescription":"Use top-ranking page analysis to guide content format and structure."},{"name":"On-page content recommendations","value":"Improve On-Page Content Elements","valueDescription":"Use recommendations to focus content optimization."},{"name":"Off-site recommendations","value":"Reach Users Beyond Your Website","valueDescription":"Extend strategy to places where users are active."}]},{"name":"AI Trend Analyzer Agent","type":"Product","url":"https://www.similarweb.com/corp/ai/agents/trend-analyzer/","summary":"Spot emerging demand and understand its drivers to identify growth opportunities before competitors.","description":"Similarweb’s AI Trend Analyzer Agent identifies real-time demand spikes in search behavior and helps explain their drivers. It analyzes clusters of rising keywords, highlights high-impact terms and patterns, and supports filtering by search volume and month-over-month changes. It connects search behavior to events, consumer trends, and market shifts to help assess whether a spike is seasonal or signals a broader change.","pricing":{},"features":[{"name":"Demand spike detection","value":"Spot Demand Spikes Early","valueDescription":"Identify increases in search demand while opportunities are emerging."},{"name":"Rising keyword cluster analysis","value":"Reveal High-Impact Search Terms","valueDescription":"Use rising keyword groups to understand increasing consumer interest."},{"name":"Trend driver analysis","value":"Connect Search Trends To Drivers","valueDescription":"Understand the context behind changes in demand."},{"name":"Seasonality and broader shift assessment","value":"Distinguish Seasonal From Larger Shifts","valueDescription":"Determine whether a demand spike is seasonal or signals a broader change."},{"name":"Search trend filtering","value":"Filter Trends By Key Metrics","valueDescription":"Focus trend analysis using relevant search metrics."}]},{"name":"Advisory Services","type":"Service","url":"https://www.similarweb.com/corp/advisory-services/","summary":"Provides access to Similarweb advisory services.","description":"Similarweb lists Advisory Services among its offerings. The available information does not specify the service’s scope or deliverables.","pricing":{},"features":[]},{"name":"Custom Performance Reporting","type":"Product","url":"https://www.similarweb.com/corp/custom-performance-reporting/","summary":"Get tailored reporting to track brand health, explore categories, monitor market share, and analyze digital travel performance.","description":"Custom reporting and dashboards built on Similarweb data include brand health tracking, category insights, market share dashboards, and digital travel analytics. These tailored reporting offerings help customers examine digital performance across specific business and market areas.","pricing":{},"features":[{"name":"Brand health tracking","value":"Track Brand Health","valueDescription":"Monitor brand health using digital performance indicators."},{"name":"Market share dashboards","value":"Monitor Market Share","valueDescription":"Track market share through custom dashboards."},{"name":"Category insights","value":"Explore Category Insights","valueDescription":"Examine categories through custom reports."},{"name":"Digital travel analytics","value":"Analyze Digital Travel","valueDescription":"Access reporting focused on digital travel analytics."}]},{"name":"Website Traffic Checker","type":"Product","url":"https://www.similarweb.com/website/","summary":"Understand website performance, benchmark competitors, and uncover traffic and search opportunities.","description":"A free tool for analyzing website traffic and engagement. Enter a domain to review traffic statistics, global rankings, SEO keywords, referring domains, top search ads, website technologies, top pages, and audience geography. Compare up to five competitors and examine traffic sources and channels.","pricing":{},"features":[{"name":"Traffic and engagement analysis","value":"Assess Website Performance","valueDescription":"Use traffic and engagement data to assess website performance."},{"name":"Competitor comparison","value":"Benchmark Up To Five Competitors","valueDescription":"Identify performance differences across websites."},{"name":"Traffic source analysis","value":"Identify Traffic-Driving Channels","valueDescription":"Understand which channels bring visitors to a website."},{"name":"Keyword and search analysis","value":"Find Search And Keyword Opportunities","valueDescription":"Assess search performance and identify keyword opportunities."},{"name":"Referring domain analysis","value":"Discover Referral And Backlink Sources","valueDescription":"Examine referral and backlink sources."},{"name":"Global website rankings","value":"Track Global Website Rankings","valueDescription":"Assess a website’s position using global ranking data."},{"name":"Top pages analysis","value":"Identify Top Website Pages","valueDescription":"Understand which pages attract attention."},{"name":"Top search ads","value":"Review Competitor Search Ads","valueDescription":"Evaluate competitor paid search activity."},{"name":"Website technology insights","value":"Inspect Website Technologies","valueDescription":"Add technical context to website analysis."},{"name":"Audience geography","value":"Understand Audience Geography","valueDescription":"See where website visitors are located."}]},{"name":"AI Traffic Checker","type":"Product","url":"https://www.similarweb.com/ai-traffic/","summary":"Reveal AI-driven website traffic, sources, pages, and prompts to assess competitor performance and find opportunities to attract visits.","description":"Similarweb’s free AI Traffic Checker analyzes traffic any website receives from generative AI engines. Enter a domain to view AI traffic statistics, traffic sources, top pages receiving AI traffic, and prompts driving visits. Users can compare AI traffic across up to five competitors.","pricing":{},"features":[{"name":"AI traffic analysis","value":"Analyze AI Traffic Across Domains","valueDescription":"Understand how generative AI engines contribute to website visits."},{"name":"AI traffic comparison","value":"Compare AI Traffic With Competitors","valueDescription":"Evaluate relative AI traffic performance."},{"name":"AI traffic source analysis","value":"Identify AI Traffic Sources","valueDescription":"Understand and compare engines sending website traffic."},{"name":"AI traffic page analysis","value":"Find Pages Receiving AI Traffic","valueDescription":"Compare pages receiving AI-driven visits to identify content opportunities."},{"name":"AI prompt analysis","value":"Discover Prompts Driving AI Traffic","valueDescription":"Explore prompts associated with AI-driven visits and identify opportunities."},{"name":"AI brand visibility tracking","value":"Track AI Brand Visibility Over Time","valueDescription":"Monitor visibility and use prompt and sentiment insights to assess AI discovery."}]},{"name":"Free App Analytics","type":"Product","url":"https://www.similarweb.com/app/","summary":"Analyze app performance, compare competitors, and explore usage, downloads, retention, and audience trends to inform marketing decisions.","description":"Free App Analytics lets users analyze Android and iOS apps by app name and store. It provides usage and engagement statistics, global, country, and category rankings, competitor insights, download and install penetration trends, retention rates, category performance, and audience demographics. Users can compare up to five apps, including daily and monthly active users and user stickiness.","pricing":{},"features":[{"name":"App usage and engagement analysis","value":"Understand App Engagement","valueDescription":"Use active-user and stickiness metrics to understand engagement."},{"name":"App ranking and competitor comparison","value":"Compare Apps And Competitors","valueDescription":"Evaluate app rankings and performance alongside competitors."},{"name":"Download and install penetration analysis","value":"Track Downloads And Penetration","valueDescription":"Assess app store performance through download and penetration trends."},{"name":"App retention analysis","value":"Benchmark App Retention","valueDescription":"Compare retention over time against competitors and category benchmarks."},{"name":"App category performance analysis","value":"Explore Category Performance","valueDescription":"Understand category performance and identify leading competitors."},{"name":"App audience demographics analysis","value":"Understand App Audiences","valueDescription":"Gain insight into demographic trends."}]},{"name":"Keyword Generator","type":"Product","url":"https://www.similarweb.com/generator/","summary":"Find, evaluate, and compare keyword opportunities across Google, YouTube, and Amazon to shape informed SEO strategies.","description":"Similarweb’s free Keyword Generator creates keyword lists from a seed keyword for Google, YouTube, or Amazon. It provides search statistics and related, phrase-match, question, and trending queries. Users can explore data by country, CPC, and intent, and compare keywords, groups, or lists using search volume and traffic potential.","pricing":{},"features":[{"name":"Seed keyword suggestions","value":"Generate Ideas Across Three Search Engines","valueDescription":"Find keyword ideas across three search engines."},{"name":"Keyword search statistics and filters","value":"Filter Keyword Data By Country, CPC, And Intent","valueDescription":"Assess search opportunities using keyword statistics and filters."},{"name":"Keyword and keyword group comparison","value":"Compare Keywords, Search Volume, And Traffic Potential","valueDescription":"Use search statistics to inform SEO strategy."},{"name":"Fresh keyword data","value":"Use Fresh Keyword Search Data","valueDescription":"Research keywords across supported search platforms."},{"name":"Free keyword research","value":"Explore Keywords For Free","valueDescription":"Generate and analyze keyword lists using the free tool."}]},{"name":"SERP Seismometer","type":"Product","url":"https://www.similarweb.com/serp/","summary":"Monitor Google SERP volatility to spot ranking changes and adjust SEO or content strategies.","description":"SERP Seismometer measures Google SERP fluctuations across more than 10,000 monitored domains and keywords. It tracks desktop and mobile volatility over 30-day and 90-day periods, displaying volatility scores and risk levels. Daily monitoring helps users identify ranking patterns associated with Google algorithm changes and adjust SEO or content strategy.","pricing":{},"features":[{"name":"SERP volatility monitoring","value":"Monitor Google SERP Changes","valueDescription":"Stay informed about changes in Google search results."},{"name":"Algorithm change pattern identification","value":"Spot Google Algorithm Patterns","valueDescription":"Recognize ranking shifts as they occur."},{"name":"Desktop and mobile tracking","value":"Compare Desktop And Mobile Volatility","valueDescription":"Understand ranking fluctuations across desktop and mobile."},{"name":"Historical volatility trends","value":"Review 30- And 90-Day Trends","valueDescription":"Review recent SERP conditions and changes in risk levels."},{"name":"SEO and content strategy guidance","value":"Adjust SEO And Content Strategies","valueDescription":"Inform strategy adjustments using observed SERP trends."},{"name":"Volatility risk visualization","value":"Assess SERP Risk Levels","valueDescription":"Understand whether Google rankings are stable or fluctuating."}]},{"name":"Company Profile Analytics","type":"Product","url":"https://www.similarweb.com/company/","summary":"Understand company performance, identify opportunities and risks, and make informed decisions with digital and market insights.","description":"Company Profile Analytics lets users analyze a company’s market, audience, and digital footprint. Enter a company name to review traffic, engagement, revenue, stock performance, audience interests, subsidiaries, and competitors. It also supports business portfolio analysis, provides more than three years of historical digital data, and helps users track sales signals and changes in company profiles.","pricing":{},"features":[{"name":"Company performance insights","value":"Reveal Company Performance","valueDescription":"Understand a company’s online performance and profile."},{"name":"Business portfolio analysis","value":"Analyze Business Portfolios","valueDescription":"Examine portfolio performance and growth signals."},{"name":"Company revenue analysis","value":"Review Company Revenue","valueDescription":"Assess company and portfolio financial signals."},{"name":"Company stock analysis","value":"Connect Stock And Digital Data","valueDescription":"Use digital signals to assess potential stock trends and business opportunities."},{"name":"Historical digital data","value":"Review Historical Digital Trends","valueDescription":"Assess long-term digital trends and potential risks."},{"name":"Sales signal tracking","value":"Track Buying Signals","valueDescription":"Monitor company changes and opportunities."},{"name":"Subsidiary and competitor discovery","value":"Identify Subsidiaries And Competitors","valueDescription":"See subsidiaries and competitors alongside company performance data."}]},{"name":"Website Technology Checker","type":"Product","url":"https://www.similarweb.com/technology/","summary":"Identify technology adoption, find relevant prospects, and spot competitor technology changes for market research and lead generation.","description":"A free tool for looking up technologies used across websites and analyzing market share and usage. Search for a technology to view market statistics and its profile, including top industries and countries. The tool also helps users identify websites using selected technologies, build lead lists with company and contact details, and receive alerts about changes in technology usage.","pricing":{},"features":[{"name":"Technology market analysis","value":"Assess Technology Adoption","valueDescription":"Understand how a technology is used across markets."},{"name":"Technology-based lead lists","value":"Find Technology-Based Prospects","valueDescription":"Identify technology-based prospects and build target lists."},{"name":"Technology change alerts","value":"Monitor Competitor Technology Changes","valueDescription":"Notice changes in competitor technology use and potential buying signals."}]},{"name":"Verify Your Website","type":"Product","url":"https://www.similarweb.com/connect/","summary":"Show advertisers, investors, and partners a clearer view of website performance and create opportunities to monetize traffic.","description":"Verify a website’s traffic and engagement using first-party analytics such as Google Analytics. The service helps businesses present a clearer view of their online presence to advertisers, investors, and potential partners. Verified sites can be discovered by advertisers and create opportunities to monetize traffic.","pricing":{},"features":[{"name":"Website traffic and engagement verification","value":"Verify Traffic And Engagement","valueDescription":"Provide a clearer view of website online performance."},{"name":"Advertiser discovery and traffic monetization","value":"Get Discovered By Advertisers","valueDescription":"Create opportunities to monetize website traffic."},{"name":"Investor visibility","value":"Present Accurate Online Data","valueDescription":"Give investors a more accurate view of website performance."},{"name":"Business partner visibility","value":"Showcase Your Website's Success","valueDescription":"Present website performance to potential partners."}]},{"name":"Similarweb Browser Extension","type":"Product","url":"https://www.similarweb.com/corp/extension/","summary":"Assess website traffic, AI referrals, user prompts, search keywords, and rankings without leaving your browser.","description":"Similarweb’s free Chrome extension provides instant insights for websites without leaving the browser. Users can view visits and engagement over time, traffic from AI chatbots, prompts users ask AI about a site, search keywords with estimated click volume and cost per click, and website rankings.","pricing":{},"features":[{"name":"AI chatbot traffic insights","value":"Track AI-Driven Visits","valueDescription":"Identify AI chatbots sending traffic and follow changes over time."},{"name":"Website visit and engagement metrics","value":"Monitor Visits And Engagement","valueDescription":"Assess website performance and benchmark results."},{"name":"AI prompt insights","value":"Explore Questions Users Ask AI","valueDescription":"Use user prompts to inform content creation."},{"name":"Website keyword insights","value":"Identify Traffic-Driving Keywords","valueDescription":"Use keyword insights to inform search strategy."},{"name":"Website ranking insights","value":"Check Website Rankings","valueDescription":"See ranking information while browsing."}]},{"name":"UTM Builder","type":"Product","url":"https://www.similarweb.com/utm-code-builder/","summary":"Create trackable campaign links to identify traffic sources and better optimize online marketing.","description":"Similarweb’s UTM Tracking Code Builder creates custom campaign URLs by adding tracking parameters to a website address. Users enter a website URL and campaign source, medium, name, term, and content. 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