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nowen.ai

Delaware, United States

One AI agent per company that learns the business and represents it to buyers across AI assistants.

Nowen provides one AI agent per company that learns the business, understands the market, and represents the organization to buyers wherever AI assistants search for recommendations. It helps buyers hear your story and engage with your company across the buyer journey. The agent grows with your company—from the first idea to your next big move—by building a contextual picture of what you offer, who you serve, and how you’re positioned. It keeps your profile current as your business evolves and makes your company discoverable by AI and people through a public representation and visibility checks. It can support decision-making by surfacing relevant options, comparing contenders against your criteria, and presenting the reasoning behind recommendations with sources, while keeping control of what is published. The approach is privacy-first: your data stays private by default, and publishing is your choice. The intended audience includes product, marketing, sales, and operations teams who want a scalable way to stay aligned with market signals and buyer intent. Core capabilities include learning the business and market, building a clear public representation of the company, enabling AI-assisted discovery, and integrating with existing workflows so your agent can observe demand and surface opportunities as they arise.

To help companies be discovered and understood by AI-driven buyers by providing a private, continuously updated agent that communicates their story, priorities, and value across the buyer journey.

What we offer

Nowen Agent

Platform

Empower your business with an AI that learns, represents, and grows with you.

Free tier — Permanent free tier available; paid subscription plans start at $24/month (Founder), with Business $149/month, Growth $399/month, and Enterprise by contact.

nowen.ai/what-it-does

Who do we serve

Enterprise Technology Firms

Global technology firms with multi-product portfolios seeking unified buyer signals worldwide.

B2B SaaSTechnologySoftware

Professional Services Firms

Global professional services firms seeking consistent buyer-facing representation.

Professional ServicesConsulting Firms

Growth-Stage B2B SaaS Companies

Growth-stage B2B SaaS firms seeking scalable buyer discovery in North America and Europe.

B2B SaaSSoftware

Market segments

Market size by segment

Growth potential (CAGR)

Demand intelligence and opportunity generation

6.96 Billion USD9.76% CAGR

Capabilities that monitor CRM and support systems, detect demand signals, generate and rank business opportunities, and surface repositioning options tied to company strengths.

Embedded knowledge and platform integration

6 Billion USD15% CAGR

Capabilities to embed contextual guides into knowledge bases, LMS, ticketing, and other systems, keep content synchronized, and surface help across the app ecosystem.

Buyer discovery and representation

1.2 Billion USD14% CAGR

Capabilities that build and publish structured public company profiles so AI assistants and search can discover, cite, and present an organization to buyers, including visibility checks and control over published content.

Vendor selection collaboration and decision support

0.8 Billion USD10% CAGR

Capabilities that enable private team collaboration during vendor evaluation, including shared ratings, notes, comparison workflows, and decision tracking.

FAQs

What is Nowen Agent and how does it represent my company to buyers?
Nowen provides one AI agent per company that learns the business, understands the market, and represents the organization to buyers wherever AI assistants search for recommendations.
How does the Nowen Agent help buyers hear our story and engage with our company?
The agent helps buyers hear your story and engage with your company across the buyer journey.
How does Nowen keep our public profile current?
It keeps your profile current as your business evolves and makes your company discoverable by AI and people through a public representation and visibility checks.
How does the agent assist with decision-making for buyers?
It can surface relevant options, compare contenders against your criteria, and present the reasoning behind recommendations with sources.
What does discoverability by AI and people mean for my company?
The public representation and visibility checks help make your company discoverable by AI and people.
What exactly is Nowen Agent, and what should we expect from it on our profile?
Nowen Agent is the product—an AI agent per company—that learns your business, understands the market, and represents your organization to buyers wherever AI assistants search for recommendations.
Can the agent explain its recommendations and show sources?
Yes, it presents the reasoning behind recommendations with sources.

More information about our offering

Nowen Agent

Nowen Agent is a single AI agent that learns a company’s business and market, represents the organization to buyers across AI assistants, and stays current as the business evolves. It builds a structured, public representation of the company and its offerings, surfaces opportunities and vendor options, and ties into existing workflows while keeping data private by default. The agent travels with the company from idea to decision, helping buyers hear the company’s story and enabling smarter, faster decisions throughout the buyer journey.

Free tier — Permanent free tier available; paid subscription plans start at $24/month (Founder), with Business $149/month, Growth $399/month, and Enterprise by contact.

  • Connects To CRM
    Integrates with existing CRM systems to enhance demand monitoring, helping businesses stay adaptive and informed about market dynamics.
  • Generates Business Opportunities
    Identifies and presents viable business ideas based on company expertise, improving decision-making from the outset.
  • Ensures Data Privacy
    Safeguards company data, allowing control over what information is public and when it is shared.
  • Ranks Opportunities
    Assists companies in prioritizing ideas based on solid metrics, ensuring better focus on viable paths.
  • Conducts Vendor Research
    Facilitates effective vendor selection through thorough comparisons, ensuring informed outcomes.
  • Builds Public Profile
    Enables companies to be discoverable by buyers through AI, structured to enhance recommendations.
  • Transparency In Reasoning
    Provides clarity on how opportunities are assessed, allowing for informed decision-making.
  • Conducts Visibility Checks
    Monitors AI representations of the company, enabling preemptive adjustments to maintain visibility.

References

Methodology and sourcing behind the figures shown above.

Demand intelligence and opportunity generation

Estimated market size anchored to demand-generation software market data in the provided results. 360iResearch reports the demand generation software market at USD 6.96 billion (2025) with a 9.76% CAGR to 2032; adjacent decision-intelligence and BI reports (MarketsandMarkets, Mordor Intelligence) show larger, faster-growing analytics/decision markets, indicating upside potential if the segment broadens to include decision intelligence capabilities.

Embedded knowledge and platform integration

Estimate derived by mapping the ‘embedded knowledge and platform integration’ niche across adjacent markets in the provided results: Knowledge Management (enterprise KM platforms and chatbots), Embedded Analytics (in-app analytics/agents), and integration/data platforms (iPaaS and data integration). Source figures: KM (~USD 14.6B in 2025 / ~USD 17.15B in 2026), embedded analytics (~USD 27.1B in 2026), data integration (~USD 6.8B in 2026), and iPaaS (~USD 9.24B in 2026). Assuming the niche captures a cross-cutting share of these markets (roughly 10–20% of KM, ~10% of embedded analytics, and small single-digit shares of integration markets) yields an approximate addressable market of ~USD 6.0 billion today. Growth potential uses a weighted view of adjacent CAGR estimates (13–18%), yielding an estimated CAGR of ~15% as enterprises continue embedding knowledge, AI agents, and integrations into apps and workflows.

Buyer discovery and representation

Search results provided no explicit market-size or CAGR figures for "buyer discovery and representation." I estimated using market‑hierarchy reasoning: this capability is a niche within broader B2B data, sales‑intelligence, and digital presence management markets. Those adjacent markets are large (multi‑billion) and this specific niche (structured public company profile tooling for discovery, citation by AI/search, visibility controls) represents a small slice focused on SaaS profile‑management, listings/knowledge‑panel services, and API data feeds. Given rising demand from AI assistants, search engines, and sellers for trusted structured company data, a plausible current market size is ~$1.2B and a mid‑teens CAGR (~14%) reflecting acceleration from enterprise adoption of AI, verification/visibility tooling, and ongoing investment in B2B data infrastructure.

Vendor selection collaboration and decision support

Estimate based on adjacent market figures in the provided results: the broader Decision Support System (DSS) software market (2024 $16.63B, CAGR 12.12%) and the multi-vendor collaborative support services market (2024 $4.56B, CAGR 8.4%). Vendor-selection collaboration and decision-support is a narrower feature/sub-segment of enterprise DSS and multi-vendor collaboration offerings; I conservatively allocate ~5% of the 2024 DSS market to this niche (~$0.8B) and select a midpoint CAGR (~10%) between cited DSS and multi-vendor collaboration growth rates to reflect strong SaaS collaboration demand.

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