Kevel Unclaimed

Empowers businesses to build custom advertising solutions with full control over their ad strategy and user experience.

Enhance audience targeting and boost ad personalization with AI-driven segmentation.

Streamline campaign management and drive performance with AI-powered tools.

Empowers retailers to monetize their first-party data through tailored ad networks.

Boost your ad revenue and product visibility with seamless sponsored listings integration.

Programmable, server-side ad delivery and auctioning that enables publishers and platforms to serve, target, and monetize inventory with API-first ad servers and reporting.

Capabilities to build and operate in‑house retail media networks including catalog-powered sponsored listings, inventory-specific targeting, retail-focused reporting, and self-serve advertiser portals.

Tools to unify customer data, build and score targetable segments, and activate first-party audiences for personalized advertising and predictive targeting.

AI-enabled campaign planning, pacing, predictive decisioning, and end-to-end visibility for campaign execution, performance optimization, and role-based ad ops workflows.

Kevel Ad Server

Build your own ad server. A programmable ad server platform that enables you to build and operate your own ad server, supporting flexible ad integration and first-party data activation.

• Streamline Campaign Management
  Manage everything from initial ad creation to performance reporting in one intuitive interface.
• Enhance Integration Flexibility
  Utilize APIs for a customizable ad serving solution that fits precise business needs.
• Improve User Experience
  Deliver ads swiftly while maintaining a smooth user experience, free from loading delays.
• Simplify Ad Operations
  Experience a user-friendly interface that enables ad ops teams to efficiently manage ads without technical overhead.
• Maximize Ad Relevance
  Customize parameters to ensure ads are delivered at the right time to the right audience, boosting engagement and conversion.
• Integrate Product Listings Seamlessly
  Easily integrate multiple product catalogs for sponsored ads, ensuring faster ad setup and improved performance.
• Control User Permissions
  Set granular permission levels for team members to enhance security and operational efficiency.

Kevel Audience

Unlock your first-party data for audience activation and ad personalization.

• Build Targeted Segments
  Use AI to create and optimize segments that align precisely with your advertising goals.
• Activate Data Seamlessly
  Transform your collected audience data into actionable segments for effective ad campaigns across channels.
• Leverage Predictive Analytics
  Utilize advanced machine learning to anticipate user behavior, maximizing your campaign effectiveness.
• Achieve Comprehensive Insights
  Consolidate all user data into a single profile to enhance targeting and personalization strategies.
• Expand Data Usage
  Activate audience segments across various advertising platforms while maintaining compliance and user control.
• Optimize Campaigns Live
  Adjust and refine audience segments in real-time based on performance analytics, ensuring campaign success.

Kevel Console

Manage your campaigns with AI.

• Optimize Campaigns In Real-Time
  Allows marketers to utilize AI for real-time decision-making, enhancing performance and ensuring optimal budget utilization across different channels.
• Monitor Campaign Performance
  Track all stages of campaigns effectively to measure effectiveness and make informed adjustments.
• Enhance Targeting Accuracy
  Utilizes advanced algorithms for improved audience segmentation, enabling more precise targeting and higher engagement rates.
• Control Team Access
  Customize permissions for users based on their roles to enhance collaboration and security.
• Enhance Brand Identity
  Seamlessly integrate custom branding into campaigns to maintain consistent brand messaging across advertisements.

The Retail Media Cloud

An API-first platform enabling retailers, marketplaces, and brands to build and manage in-house retail media networks with AI-powered decisioning, targeting, and personalization.

• Optimizes Ad Delivery
  Utilizes advanced machine learning to ensure effective ad placements and maximize return on ad spend.
• Streamlines Campaign Management
  Provides a comprehensive solution for managing all aspects of retail media, from setup to reporting.
• Personalizes Ads
  Retailers can leverage their unique AI models to enhance ad relevance based on customer data.
• Informs Future Strategies
  Offers analytics that help advertisers understand the success of their campaigns.
• Enhances Ad Performance
  Integrates powerful AI functionalities to drive better targeting and efficiency.
• Diversifies Advertising Options
  Allows retailers to create engaging ad experiences tailored to their platforms.

Sponsored Listings

Catalog-powered sponsored listings to promote products and listings within a retailer’s catalog, offering retailers the ability to enhance product discovery while generating ad revenue.

• Maximize Ad Revenue
  Control the performance metrics that matter most to your ad strategy and ensure the best ad placements.
• Enhance Campaign Performance
  Utilize machine learning to improve the relevance of ads served to users, ultimately boosting click-through rates and conversions.
• Showcase Ad Effectiveness
  Provide in-depth performance metrics that assist advertisers in understanding the return on their advertising spend.
• Tailor Your Ad Campaigns
  Customize filters to ensure relevant ads reach the appropriate audience segments effectively.
• Empower Advertisers
  Provide advertisers the autonomy to launch and manage their campaigns via an intuitive self-serve interface.
• Quick Integration Process
  Launch sponsored listings quickly without needing extensive restructuring of product data.
• Streamlined Ad Operations
  Customize the ad operations interface to match your team's specific needs, enhancing efficiency and workflow.