Expandi Group

Identify promising accounts, coordinate personalized cookie-free campaigns, and help sales teams act on buying signals.

Identify high-fit accounts, understand buyer readiness, focus sales and marketing activity, and support pipeline growth and customer retention with relevant B2B intent insights.

Focus advertising on priority B2B accounts with personalized, cookie-free campaigns informed by intent data and measurable through account-level reporting.

Find trustworthy business partners, make informed decisions, and improve company visibility through AI-powered search, verified reviews, and business insights.

Helps B2B teams identify and prioritize ideal buyers, personalize engagement, and run targeted marketing and sales campaigns using business and digital data.

Combine data-driven campaigns and partner marketing support to generate pipeline, engage buyers, and help clients execute and improve marketing programs.

Improve search visibility, generate qualified leads, and track campaign returns to support business growth.

Expandi Jabmo ABM platform

A cookie-free account-based marketing platform that helps marketing and sales teams identify and prioritize accounts using purchase-intent signals, then plan and run omnichannel digital campaigns. Intent insights, account-based advertising, account activity tracking, audience building, website personalization, sales alerts, and campaign reporting help teams engage priority accounts and act on buying signals.

Category: Account-Based Marketing Software

• Prioritize High-Intent Accounts
  Use intent signals and account activity insights to focus marketing and sales efforts on priority accounts that may be getting ready to buy.
• Identify Anonymous Account Visitors
  Reveal account-level website activity from unknown visitors, helping teams identify companies showing interest in their solutions.
• Coordinate Omnichannel Campaigns
  Plan and run account-focused digital marketing activities across channels from the platform, and optimize campaigns as they progress.
• Deliver Personalized Account Ads
  Reach target accounts with tailored advertising messages using integrated advertising capabilities to engage relevant audiences.
• Measure Campaign Performance
  Review account engagement and campaign and creative results, monitor KPIs through email reports, and identify areas where campaign performance can be improved.
• Alert Sales To Account Activity
  Notify sales representatives about relevant account signals so they can prioritize follow-up when accounts show interest.
• Connect Marketing Technology Systems
  Use integrations with intent, advertising, social media, CRM, and marketing automation platforms to support coordinated account-based marketing activities.
• Run Cookie-Free ABM Campaigns
  Plan and execute account-based digital marketing activities using the platform’s cookie-free approach.
• Build Target Account Audiences
  Create target account audiences within the platform to support account-based marketing activities.
• Personalize Website Experiences
  Use website personalization capabilities to create a more tailored experience for target accounts.

Cyance B2B Intent Data Platform

Cyance is a B2B intent data platform that tracks research and behavior across online sources and media to help sales and marketing teams identify best-fit accounts, understand their buying stage, and focus activity on relevant prospects. It combines account-level and individual-level intent signals with standard or custom keywords, multilingual local-market data, and a Value Score showing account interests and responses to content and sales outreach. The platform supports pipeline growth, customer retention, and informed sales and marketing engagement.

• Reveal Account Readiness To Buy
  See what target accounts are interested in and where they are in the buying journey, supporting timely and relevant sales and marketing engagement.
• Track Intent Relevant To Your Offer
  Focus monitoring on research related to specific products and services, helping teams avoid broad or inaccurate indications of buyer intent.
• Combine Account And Individual Signals
  Bring account intent together with individual signals to provide a broader view of buying activity and help prioritize accounts researching relevant solutions.
• Track Intent Across Multiple Channels
  See signals from multiple touchpoints across the buying journey rather than relying solely on paid-media activity.
• Reach Buyers In Local Languages
  Use intent signals from local media and supported languages to identify and target high-intent buyers in European markets and support expansion into new markets.
• Analyze Intent At Broad Scale
  Draw on a large volume of data events and sources to find businesses researching relevant products and services.
• Tailor Content To Prospect Interests
  Use categorized intent insights to understand what prospects are researching and tailor content accordingly.
• Identify Customer Needs And Buying Cycles
  Review current-customer intent signals to identify emerging needs or new buying activity, supporting retention and churn reduction.
• Use GDPR-Compliant B2B Intent Data
  Access B2B intent data with stated GDPR compliance and supporting legal documentation.
• Accelerate Platform Adoption
  Access onboarding and professional services for implementation, campaign execution and optimization, analytics, or fully managed delivery.

Expandi Account-Based Advertising Platform

Expandi’s Account-Based Advertising platform helps businesses target, engage, and influence multiple decision-makers within priority accounts with personalized digital ads across the sales cycle. It combines IP targeting and mapping with analytics and real-time intent data to identify and enrich account audiences, deliver contextual advertising, and report campaign performance at account and company level. The platform supports cookie-free digital advertising and offers a pay-per-campaign model. Expandi also provides onboarding and managed services for campaign execution, optimization, and analytics.

Category: Account-Based Marketing Software

• Target Decision-Makers At Priority Accounts
  Reach stakeholders associated with priority accounts using IP targeting and mapping to support account-level advertising across the sales cycle.
• Build Better-Fit Account Audiences
  Combine account lists with firmographic, financial, industry propensity, and purchase-intent data to define and enrich campaign audiences.
• Prioritize Accounts Showing Buying Intent
  Use integrated intent data to focus campaigns on accounts with relevant purchase signals and deliver advertising at an appropriate point in their journey.
• Personalize Ads For Account Stakeholders
  Tailor digital ad content for stakeholders in priority accounts to nurture engagement and support marketing and sales alignment.
• Place Ads In Relevant Content
  Align ads with relevant articles and keywords so priority accounts encounter contextual messaging.
• Run Campaigns Without Third-Party Cookies
  Use cookie-free advertising and IP targeting to deliver targeted digital campaigns without relying on third-party cookies.
• Track Performance By Account And Company
  Review campaign progress and performance in a dynamic dashboard, with reporting available at account and company level.
• Pay Per Campaign
  Use a pay-per-campaign pricing model instead of subscription fees or fixed costs.
• Get Campaign Execution And Optimization Support
  Access Expandi onboarding and professional services for campaign execution, ongoing optimization, and analytics.

B2B Stars

B2B Stars is an AI-powered B2B search, business directory, and review platform that helps companies find and connect with potential clients, suppliers, and partners. It combines company information, advanced search, verified reviews, analytics, and reputation insights to support informed decisions and improve company visibility. Businesses can claim and update profiles, engage with reviews, and use privacy-focused messaging. The platform offers free essential features and paid premium functionality, and operates without cookies.

Category: Business Directories

• Find And Prioritize Relevant Businesses
  Use business-focused search and filters to identify companies that fit your needs and surface potential clients, suppliers, and partners.
• Assess Companies With Verified Reputation Insights
  Review peer feedback and reputation indicators to compare businesses. Aggregated review insights can include an AI-generated summary of highlights and lowlights.
• Research Companies With Business Data
  Access company details in one place to evaluate potential customers, suppliers, and partners.
• Increase Visibility To Potential Partners
  Build discoverability in a B2B-focused platform where buyers and partners can search for and evaluate companies using business information and reputation signals.
• Manage Your Company Reputation
  Respond to feedback and engage with reviewers to support a transparent public profile and build credibility.
• Update And Verify Your Company Profile
  Maintain a company page with business information and relevant recognition, with submitted changes verified before publication.
• Connect Through Privacy-Focused Messaging
  Contact eligible business administrators and reviewers through platform messaging with stated consent requirements and limits on repeated messages to non-responders.
• Use Analytics To Evaluate Opportunities
  Access premium business insights, including financial and intent-related information, to support company evaluation and audience targeting.
• Access Essential Search Features For Free
  Use core search and discovery features without a paid account, with premium functionality available through paid plans.

Kompass Data Solutions

Kompass Data Solutions combines B2B business data and digital marketing capabilities to help organizations identify and target buyers across industries, company sizes, and markets. Its data includes firmographic and decision-maker profiles, technographic and brand information, purchase-intent signals, and IP mapping data. Data is collected through local teams and expertise, with company information checked against Chamber of Commerce records. The solution supports prospect identification, prioritization, personalized engagement, and targeted digital advertising. Digital Audiences, incorporated here as a component of the solution, provides cookie-free B2B audience segments, flexible activation options, and managed campaign support.

Category: Company Data Providers

• Identify And Target Relevant Buyers
  Use company and decision-maker profiles to find suitable business buyers across industries and company sizes.
• Target Companies Without Cookies
  Reach business audiences using company IP addresses rather than cookies, with user and device ID information available to support deeper targeting.
• Prioritize Accounts By Buying Intent
  Use intent signals and scoring to identify accounts showing interest and understand their position in the buying journey.
• Use Verified, Compliant Business Data
  Rely on locally collected business information checked against Chamber of Commerce records, with stated GDPR and CCPA compliance.
• Prioritize Prospects And Personalize Engagement
  Identify promising prospects, prioritize target accounts, tailor engagement, and understand where accounts are in the buying journey.
• Build Audiences Around Buyer Criteria
  Combine company attributes, technology and brand information, and intent signals to focus campaigns on relevant B2B companies and priority accounts.
• Identify And Target Digital Accounts
  Use digital identifiers to recognize company-related online traffic and inform targeted advertising and account-based marketing.
• Activate Pre-Built B2B Segments
  Choose from ready-to-use segments and activate them through a preferred DSP or Expandi’s DSP.
• Target Accounts By Technology And Brand
  Use installed-base and brand information to select accounts for targeted competitive campaigns.
• Use Regularly Updated Data
  Draw on regularly updated information from multiple sources, including brand and financial data and tools that monitor and score digital signals.
• Launch And Manage Marketing Programs
  Get support with platform onboarding, campaign execution and optimization, analytics, or full managed services.

Demand generation, channel, co-marketing, and managed marketing services

Expandi provides managed B2B marketing services spanning demand generation, channel programs, co-marketing, email marketing, platform onboarding, campaign execution and optimization, analytics, and full managed services. Demand generation combines multi-channel interaction monitoring, intent scoring, predictive analysis, and targeted personalized campaigns. Channel services support partner selection and recruitment, enablement, ongoing support, co-marketing plans, campaign execution, lead management, and program administration. Email services include audience data selection, campaign setup, automation, and analytics. Delivery is supported by marketing professionals, market knowledge, and AI-enriched, expertly analyzed data insights.

• Prioritize Ready-To-Buy Prospects
  Assess intent and readiness with predictive analysis to help identify accounts and individuals further along in their buying journey.
• Reveal Broader Buyer Journeys
  Monitor interactions across brands, channels, messages, and assets to provide a wider view of prospects’ needs and activity.
• Reach Target Accounts With Relevant Messages
  Focus campaign messages on selected accounts and individuals, tailoring content to the client’s needs and targeting.
• Build Pipeline With Insight-Driven Leads
  Use account interaction and intent insights to deliver relevant leads and detect, monitor, and nurture pipeline from marketing activities.
• Recruit And Equip Channel Partners
  Identify suitable partners, explain program requirements, and prepare partners to sell vendor services.
• Design And Run Partner Campaigns
  Develop campaign plans suited to program requirements, manage delivery, and monitor activity to identify needed changes.
• Implement And Manage Marketing Programs
  Receive platform implementation and managed marketing support delivered by experienced professionals and informed by analyzed data insights.
• Improve Marketing Decisions With Current Insights
  Use analytics and regular reporting to understand activity, inform adjustments, and identify opportunities to improve campaign and program performance.
• Support And Engage Channel Partners
  Provide ongoing partner support and coordinate directly with partners on marketing plans and program requirements.
• Align Programs And Budgets
  Plan activities and allocate budgets in line with marketing objectives, products, channels, and partner-network requirements.
• Distribute And Track Qualified Leads
  Route leads to appropriate partners, track progression, and provide prospect requirement details to support follow-up.
• Advance Channel Leads Toward Closure
  Support pipeline development and follow-up with techniques that help sellers and partners progress prospects toward conversion.
• Adapt Programs To Partner Networks
  Choose an engagement model suited to the partner network, from tailor-made approaches to syndicated programs.
• Manage And Automate Email Campaigns
  Have experts manage email audience selection, campaign setup, automation, and analytics using the creative and timing preferences provided.
• Integrate Compliant Marketing Insights
  Bring monitored online interaction findings into client or agency systems, using data and analytics platforms described as GDPR-compliant.
• Document And Reconcile Program Spend
  Support claims and invoicing with spending documentation and checks against program objectives and rules.
• Motivate Partners Across Digital Channels
  Use partner rewards and social and digital strategies as part of channel program support.

SEO and PPC services

Session Media, an Expandi company, develops technically sound and creative SEO and PPC strategies to improve organic search visibility for relevant, profitable terms and generate qualified leads. Services include buyer-journey and competitor research, campaigns focused on business results, and conversion tracking for website forms and calls to monitor campaign ROI.

• Improve Organic Search Visibility
  SEO strategies aim to improve organic search results for relevant and profitable terms, including primary keywords.
• Generate Qualified Leads Through Search
  Search campaigns are designed to drive qualified leads and contribute to business results, focusing on profitability rather than click volume alone.
• Track Leads And Campaign ROI
  Track form submissions and calls to monitor ROI and link sales leads to the campaigns, keywords, and pages that generated them.
• Inform Strategies With Market Insights
  Buyer-journey analysis and competitor keyword research help shape search strategies around the market and terms associated with business generation.
• Reach Prospects Throughout Their Decisions
  Place brand messaging at different stages of the decision-making process, from research through purchasing.