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Careerz Group

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Careerz Group helps people and organizations align passion with purpose through assessment-based guidance, coaching, and workforce solutions.

Overview

Careerz Group is a fit-first career and workforce strategy company built around one core belief: when people do work that fits, they thrive, and so do the teams and organizations around them. Careerz Group helps individuals, employers, founders, HR leaders, and career coaches understand how they are wired to work, what energizes them, what drains them, and where they are most likely to thrive. Through a framework of assessments, coaching, workforce solutions, and coach tools, Careerz Group helps turn work fit into better career decisions, stronger teams, improved engagement, and more effective talent development. The organization exists to help people stop forcing themselves into careers that do not fit and start discovering and building work around who they actually are. Our mission is to put fit first so better work (and better lives) become possible.

Mission statement

Our mission is to put fit first—helping individuals, employers, founders, executives, and coaches align passion with purpose to improve work outcomes.

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What we offer

Job Passion Type Indicator (JPTI)

JPTI empowers individuals to align their passions with meaningful careers for enhanced fulfillment.

Pricing not published

careerzgroup.com/career-assessments/job-passion-type-indicator-jpti/

DiSC Suite

Enhances team communication and understanding through comprehensive behavioral insights.

Pricing not published

careerzgroup.com/workforce/buy-career-assessments/#disc-standard

Motivators Assessment

Discover your core drivers to align your career with what motivates you.

Pricing not published

careerzgroup.com/workforce/buy-career-assessments/#motivators

EiQ (Emotional Intelligence)

Enhances leadership effectiveness by measuring emotional intelligence components.

Pricing not published

careerzgroup.com/workforce/buy-career-assessments/#eiq

SIGNAL Career-Positioning System

Empowers professionals to articulate their value in a changing job market through a structured six-move framework.

Pricing not published

careerzgroup.com/signal-career-positioning-system

JPTI Certification

Service

Gain authoritative skills to enhance career alignment through JPTI certification.

Pricing not published

careerzgroup.com/coaches/get-jpti-certified/

Free Workforce Assessment

Service

Gain insights into role fit and workforce planning with a complimentary JPTI assessment.

Pricing not published

careerzgroup.com/free-workforce-assessment-hr/

Market segments

Market size by segment

Growth potential (CAGR)

Talent assessment and selection

1.46 Billion USD9% CAGR

Pre-hire and development assessments that evaluate behavioral styles, skills, and team fit to inform hiring, development, and succession decisions.

Products: Job Passion Type Indicator (JPTI), Motivators Assessment, Free Workforce Assessment, DiSC Suite

Leadership assessment and development

100 Billion USD10.3% CAGR

Assessments and programs that evaluate leadership behaviors and provide individualized development plans, coaching, and competency frameworks to increase leader effectiveness and execution of strategy.

Products: DiSC Suite, EiQ (Emotional Intelligence), Job Passion Type Indicator (JPTI)

Career transition and advancement

5 Billion USD7% CAGR

One-on-one career coaching focused on clarity, job search strategy, resume positioning, and planning moves to secure offers or promotions.

Products: SIGNAL Career-Positioning System, Job Passion Type Indicator (JPTI), Free Workforce Assessment

Coach training and certification

14.28 Billion USD11.6% CAGR

Accredited curricula and credential pathways that prepare professionals for ICF credentials through mentor coaching, competency-aligned courses, and flexible delivery formats.

Products: JPTI Certification, Job Passion Type Indicator (JPTI)

More information about our offering

Job Passion Type Indicator (JPTI)

Careerz Group’s fit-first assessment framework that reveals work passions, values, and motivators to guide career and workforce decisions. The Job Passion Type Indicator maps what energizes people to compatible roles, enabling clarity, planning, and alignment for individuals, teams, and leadership. It supports standalone use for individuals and integrated use for hiring, development, and coaching, with tools and guidance across the career lifecycle. This includes specific editions for workforce, gamified career exploration, and coaches.

Pricing not published

  • Connects Your Passions To The Gaming Sector
    This feature facilitates targeted career exploration by aligning individual passions with appropriate gaming industry sectors and roles.
  • Identifies True Career Fit
    Enables users to discover and align their core passions with suitable career paths, fostering long-term job satisfaction.
  • Facilitates Clear Guidance
    Offers frameworks that enhance coaching effectiveness and client clarity.
  • Enhances Customization
    Aligns coaching strategies with clients’ intrinsic motivations and work preferences.
  • Facilitates Impactful Coaching
    Provides tailored insights for coaches to align individual passions with career paths, enhancing engagement and satisfaction.
  • Enhances Team Dynamics
    Allows teams to better understand their collective motivations, enabling a more cohesive and productive working environment.
  • Clarifies Personal Motivations
    Provides a framework for understanding individual motivators, enhancing positioning in the job market.
  • Facilitates Seamless Transitions
    Streamlines the process of integrating employees into new roles, ensuring that their motivations align with the position to enhance satisfaction and retention.
  • Ensures Sustainable Job Fit
    Helps users find not just roles but the right environments where they can thrive continuously.
  • Uncover Unique Career Drivers
    This feature provides deep insights into personal motivations and strengths, enabling users to make informed career decisions aligned with their core passions.
  • Diversifies Coaching Options
    Provides a robust suite of assessments to address diverse client needs and contexts.

DiSC Suite

The DiSC assessments provide insights into individual communication styles and behaviors, promoting effective collaboration and development within teams and organizations. This includes DiSC Standard and DiSC 360 for comprehensive feedback.

Pricing not published

  • Identifies Individual Behavior Styles
    The DiSC profile provides a detailed understanding of how individuals behave in different scenarios, aiding in personal and professional development.
  • Gain Comprehensive Insights
    The 360 feedback from colleagues provides a well-rounded view, highlighting strengths and areas for improvement, essential for personal and professional growth.
  • Enhances Team Collaboration
    Offers strategies for optimizing team dynamics by understanding individual communication styles.
  • Build Self-Awareness
    In-depth understanding of personal strengths and weaknesses is vital for effective leadership and collaboration.
  • Accommodates Various Contexts
    The DiSC assessment can be tailored for individuals or teams, making it versatile for different organizational contexts.
  • Create Tailored Development Plans
    The assessment results help define specific action steps for professional growth and improved team dynamics.

Motivators Assessment

Motivators assessment reveals core drivers, values, and goals to better align roles with what energizes individuals.

Pricing not published

  • Identify Your Core Drivers
    Understanding your core drivers is crucial for ensuring that your career path is aligned with what truly motivates you, enhancing engagement and fulfillment.
  • Align Values With Goals
    Aligning your personal values with your career goals helps ensure motivation and satisfaction in your work, leading to longer-term engagement.
  • Enhance Workplace Engagement
    Matching roles with individual motivators not only increases personal satisfaction but also improves organizational coherence and productivity.

EiQ (Emotional Intelligence)

EiQ emotional intelligence assessment helps leaders recognize emotions, build trust, and lead with empathy. It offers personal awareness through self-assessments and feedback from colleagues, improving interpersonal skills and team dynamics.

Pricing not published

  • Builds Trust
    Fosters strong relationships within teams, enhancing collaboration and morale.
  • Enhances Self-Awareness
    Helps individuals understand their emotions, leading to improved interactions and decision-making.
  • Promotes Comprehensive Feedback
    Enables a holistic view of emotional intelligence, highlighting strengths and areas for development.

SIGNAL Career-Positioning System

SIGNAL is a six-move career-positioning framework designed to help professionals understand the changing job market and effectively communicate their value. It includes steps to analyze market trends, identify personal strengths, gather credible proof of impact, navigate toward demand, amplify visibility, and ensure multiple career options.

Pricing not published

  • Collect Proven Evidence
    Utilize proven tools to gather and present your accomplishments, outcomes, and endorsements, making your contributions credible and recognizable.
  • Follow A Proven Framework
    Implement the SIGNAL framework, which guides you step-by-step in understanding market demands, identifying your strengths, and crafting your unique value proposition.
  • Enhance Your Market Presence
    Develop strategies that ensure your talents and contributions are easily discoverable by potential employers while creating alternative career paths.
  • Build Your Professional Brand
    Receive expert advice on creating and refining your personal brand to enhance your visibility and attractiveness to potential employers.
  • Analyze Job Market Trends
    Use targeted analysis tools to stay informed about shifts in job requirements and expectations, helping you adapt your approach effectively.
  • Expand Your Professional Network
    Learn effective networking methods to connect with industry professionals, enhancing your opportunities for career advancement.

JPTI Certification

Certification program for coaches and HR professionals to administer, interpret, and apply JPTI responsibly.

Pricing not published

  • Achieve Authority in Career Coaching
    The JPTI Certification equips you with essential skills to effectively guide clients in discovering their passions and aligning them with career paths.
  • Boost Organizational Engagement
    Use JPTI insights to help organizations build motivated teams, reducing turnover and increasing overall productivity.
  • Master JPTI Application
    Gain an in-depth understanding of JPTI frameworks to assist clients in making informed career decisions.
  • Build Professional Connections
    Join a community of certified coaches to enhance successful practice and share insights.
  • Continued Education
    Stay ahead in career coaching trends with exclusive access to new JPTI-related content and training.

Free Workforce Assessment

Complimentary JPTI assessment for HR leaders to gain insight into workforce fit and planning.

Pricing not published

  • Enable Free Assessment
    Sign up to receive a complimentary JPTI assessment, allowing leaders to evaluate workforce alignment and fit.
  • Complete Assessment Online
    Participants complete the assessment through a secure link, ensuring privacy and data integrity.
  • Review Detailed Insights
    Get a comprehensive report that highlights role fit, potential friction points, and growth strategies.
  • Schedule a 15-Minute Debrief
    Discuss the highlights and actionable insights from your assessment to determine next steps.

Sources

Methodology and sourcing behind the figures and links shown above.

Talent assessment and selection

Primary numeric estimate comes from a MarketResearchIntellect figure quoted in the provided search results (LinkedIn excerpt) that values the global talent assessment tools market at USD 1.46B in 2025 and projects USD 3.46B by 2035 with a 9% CAGR (2027–2035). Other results in the set (Korn Ferry, Hone, 360iResearch) discuss trends and drivers but do not provide explicit market-size or CAGR figures, so the MarketResearchIntellect estimate was used.

Leadership assessment and development

Estimate synthesizes recent industry reports: Future Market Insights projects USD 98.7B (2026) with 10.3% CAGR; MarketResearchFuture reports ~USD 106.6B (2024) with 10.22% CAGR; SNSInsider reports USD 82.2B (2024) with 11.29% CAGR. Taking these sources together yields an approximate current market size of ~USD 100B and growth potential near 10.3% CAGR.

Career transition and advancement

Estimation anchored to Grand View Research’s global personal development market (USD 50.99B in 2025) and its personal coaching/training segment (USD 19.8B in 2025). Career transition & advancement (one‑on‑one career coaching) is treated as a subset of personal coaching; assuming ~25% share of the coaching segment yields ~USD 5.0B. Growth potential uses the reported personal development CAGR (5.8%) as a baseline and adjusts upward (to ~7.0% CAGR) reflecting rising demand for job-search, upskilling, and career services amid AI-driven labor shifts and increased employer investment in retention.

Coach training and certification

Estimates based on multiple market reports in the provided searchResults. BusinessResearchInsights and FutureMarketInsights report the executive coaching certification market at about USD 14.1–14.3B in 2026; Persistence, KDMI, FMI and BRI report CAGRs in the 10.8–12.2% range. I used BRI’s 2026 baseline (USD 14.28B) and a central CAGR (~11.6%), the average of reported forecast rates (10.8%, 11.2%, 12.01%, 12.2%).

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