Capsule CRM
UnclaimedMarket category: CRM Software
Capsule helps businesses manage customer relationships and sales activities through accessible, integrated CRM software.
Overview
Capsule is a software company that helps businesses stay organized, understand their customers, build strong relationships, and make the most of sales opportunities. Its platform brings customer information, sales activity, tasks, and related workflows together, with integrations and support for teams at different stages of growth.
Mission statement
We make CRM simple.
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Claim Capsule CRMUse your email at capsulecrm.com.What we offer
Capsule CRM
Organize customer relationships, advance sales, coordinate projects, and manage marketing communications with connected CRM and marketing tools.
capsulecrm.com →Market segments
Market size by segment
Growth potential (CAGR)
Customer relationship management
Centralize customer records, opportunity tracking, sales automation, contact management, and reporting for small businesses.
Products: Capsule CRM
Sales pipeline management
Tracks sales opportunities through customizable stages, automates sales workflows, and provides reporting on pipeline performance, conversions, and forecasts.
Products: Capsule CRM
Project management
Plan and coordinate projects using task tracking, boards, timelines, Gantt charts, progress dashboards, and automated status updates.
Products: Capsule CRM
Marketing automation
Automate and personalize email and SMS campaigns, targeted promotions, automated follow-ups, audience network advertising, and campaign analytics to retain and engage customers.
Products: Capsule CRM
More information about our offering
Capsule CRM
Capsule CRM brings contacts, communications, sales opportunities, tasks, and projects together. Businesses can customize fields, pipelines, and workflows; automate recurring work; and review sales activity and performance through reports. Mobile apps provide access on the go, including offline syncing, and integrations connect Capsule with more than 100 business tools. AI capabilities support contact enrichment, email drafting, meeting preparation, and summaries. Transpond, Capsule CRM’s marketing add-on, provides email and social campaigns, marketing automation, SMS messaging, and customer conversations. Its integration with Capsule syncs contacts, tags, lists, custom fields, and marketing activity, enabling audience segmentation and campaign engagement reviews alongside contact records. Capsule offers a free plan and paid plans for growing teams.
Category: CRM Software
- Keep Contact Details TogetherGive teams a central view of customer, supplier, and partner information, including communications and notes, so they can refer to relevant context when managing relationships.
- Move Sales Opportunities ForwardSee where opportunities stand, identify deals that need attention, and follow their progress through the sales process.
- Automate Repetitive WorkSet up workflows to handle routine administration, reminders, follow-ups, and repeatable project or sales steps, leaving teams with fewer manual tasks.
- Sync CRM And Marketing DataConnect Capsule and Transpond contact data, including tags, lists, and custom fields. Updates can sync between the platforms, and custom fields can personalize marketing communications.
- Create And Send Marketing EmailsBuild email campaigns with a drag-and-drop editor, adding buttons, images, and other content elements to prepare communications for customers.
- Automate Campaigns And Communication SequencesSet up triggers and automated sequences using emails, conditions, actions, and webhooks. Conditional paths can direct sequence steps, and Capsule events can trigger communications.
- Keep Emails With Contact RecordsBring email conversations into the CRM alongside relevant contact information, helping users review communication history in context.
- Connect Your Business ToolsLink Capsule with other applications used by a business, including tools such as Google, Microsoft, Slack, and Zapier, to support connected workflows.
- Manage CRM Work On The GoAccess customer and sales information away from a desk. Offline changes sync when the user reconnects, and calls can be logged automatically as CRM activities.
- Track Projects From Start To FinishOrganize project work, assign tasks, and track progress after a deal is won, helping teams keep delivery activities visible.
- Understand Sales PerformanceUse sales reports and visual data to review results, spot trends, and understand which opportunities and activities need attention.
- Organize Tasks And DeadlinesKeep tasks, reminders, meetings, and upcoming deadlines visible in one place, with calendar integrations for services such as Google and Outlook.
- Build Segments From Capsule DataUse Capsule lists and organization tags to organize audiences in Transpond, and copy and edit lists to create additional segments.
- Schedule Posts Across Social PlatformsPrepare posts ahead of time and set when they should be published on LinkedIn, X, or Instagram, supporting a regular social media presence.
- Coordinate Customer Replies In One InboxGive the team a shared view of customer emails to coordinate replies, while syncing related tags, notes, and conversations with Capsule CRM. An AI assistant can respond to routine customer questions using information about the company, its services, or products.
- Review Activity QuicklyUse summaries to review the recent history of a contact, opportunity, or project without searching through each activity.
- Tailor Capsule To Your WorkflowShape records, sales processes, tasks, and the product's appearance around the information and workflows a business needs to manage.
- Control Access To CRM RecordsAssign roles and permissions to determine which records users can access, and use supported security options such as two-factor authentication and single sign-on.
- Connect Customer And Invoice RecordsLink CRM records with accounting information to view relevant invoices and customer financial details alongside relationship and sales information.
- Review Campaign Engagement And PerformanceInspect campaign activity for individual contacts and performance across Capsule tags. Review recent communications and contact interactions, as well as available social metrics such as impressions and clicks.
- Generate And Edit Marketing CopyProvide ideas or instructions for email or social content and use AI-generated copy as a draft that can be edited before publishing or sending.
- Check And Clean Email CampaignsFilter out bad email addresses, avoid known spamtrap addresses, and test email content and infrastructure before sending.
- Send Automated Customer Text MessagesCreate SMS automations linked to Capsule contact data for customer communications such as renewal reminders. Transpond provides compliance features including opt-out links and permitted send times.
- Enrich Contact RecordsAdd useful context to contact records so teams have more information available when managing relationships.
- Access CRM Data In ChatConnect CRM information with supported AI tools to ask about records and, in ChatGPT, update Capsule without leaving the chat.
- Coordinate Work Across The TeamUse comments, notifications, and assignments to make team responsibilities and updates visible within shared CRM work.
- Bring Existing Contact Data Into CapsuleMove existing contact information from a spreadsheet or another CRM into Capsule to begin managing it in the platform.
- Apply Website Brand Assets To EmailsUse a website URL to identify brand colors, logos, fonts, and imagery for use in email communications.
- Draft Emails FasterUse AI to create an editable first draft, helping users prepare email messages with less manual writing.
- Prepare For MeetingsBring relevant CRM context together in a brief to help users prepare for upcoming conversations.
- Generate Sales PipelinesCreate a sales pipeline based on business and sales-process information.
- Collect Signups Through Website FormsUse Transpond website forms to collect signups as part of marketing activity.
Sources
Methodology and sourcing behind the figures and links shown above.
Customer relationship management
Estimated small-business CRM market at approximately USD 13.7 billion by applying an assumed 20% small-business share to the reported USD 68.5 billion 2025 SaaS CRM market. The 15% CAGR estimate uses the reported SME SaaS CRM growth rate as a proxy; the sources do not separately quantify small businesses or the exact functionality described.
Sales pipeline management
The search results describe sales pipeline management features but provide no market-size or CAGR figures. Estimated at $4.5 billion globally by treating pipeline management as a subset of sales force automation and CRM software; the 12% CAGR is an internal estimate reflecting continued adoption of cloud CRM, workflow automation, and AI-enabled sales tools. These are directional estimates, not figures directly reported in the results.
Project management
Estimated the segment as project management software and tools, rather than the broader project-management labor or services market. Credence Research reports a global market size of USD 7.53 billion in 2024 and a 13.3% CAGR through 2032. Estimates vary by source and market definition.
Marketing automation
The search results provide no explicit market-size or CAGR figures for marketing automation. Using internal market knowledge, the estimate is approximately $6.6 billion globally, with growth potential around 13.3% CAGR. This estimate reflects software and services for automating campaigns, personalization, and related analytics; the broader advertising and marketing spend is excluded.
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