Broadsign International Holding Company Unclaimed

Maximize Revenue And Streamline Operations For Out-Of-Home Networks.

Maximize out-of-home advertising revenue with a data-driven programmatic platform.

Streamline programmatic DOOH campaigns with OutMoove's advanced targeting and performance insights.

Efficiently manage and monetize in-store digital advertising with Broadsign's comprehensive platform.

Enhance customer engagement and drive revenue with a comprehensive in-store advertising solution.

Execute targeted advertising campaigns across premium digital screens to reach audiences effectively.

Capabilities to plan, schedule, serve and centrally manage content, inventory and operations across distributed DOOH screens for media owners and venue operators.

Capabilities that enable programmatic selling and monetization of DOOH inventory via exchanges and SSP functions, including brand safety, competitive separation and integrations for automated revenue generation.

Capabilities for advertisers and agencies to plan, buy, target and optimize DOOH campaigns using DSP features, data-driven targeting, dynamic creative and real-time optimization.

Capabilities to deliver targeted promotions and advertising in-store, integrate brand campaigns with retail media partners, and measure consumer engagement.

Broadsign Platform

Manage your DOOH business with automated software, intelligent campaign tools, network operations and programmatic advertising — all in one platform.

• Boost Revenue With Unified Ad Management
  Enhance revenue generation without overwhelming your team by consolidating direct and programmatic DOOH inventory through a single ad server.
• Generate Revenue Programmatically
  Complement direct sales with a programmatic pipeline that connects with global buyers to maximize ad inventory monetization.
• Automate Content Delivery
  Rely on automated campaign workflows that ensure content plays at optimal times, enhancing visibility and performance tracking.
• Maximize Fill Rates
  Utilize intelligent tools to create flexible buying options for new buyers, improving fill rates and campaign performance.
• Ensure Data Protection
  Trust in SOC 2 Type 2 certified processes that safeguard your sensitive data and enhance your platform's security posture.
• Customize On-Site Messaging
  Empower onsite teams to easily create localized digital signage messages with brand-consistent templates, fostering engagement with local audiences.
• Streamline Static Campaign Management
  Utilize centralized asset management tools to enhance static campaign efficiency and improve coordination with bill posters.

Place Exchange by Broadsign

Place Exchange by Broadsign is a programmatic exchange for DOOH inventory enabling omnichannel, data-driven reach.

• Capture New Revenue
  Expand your advertising reach by seamlessly integrating Place Exchange with major DSPs and connecting with potential buyers.
• Deliver Relevant Messages
  Enhance audience engagement by delivering personalized content based on situational triggers.
• Ensure Brand Safety
  Protect your advertising relationships and maintain brand integrity with comprehensive safety filters.
• Measure Performance
  Utilize actionable metrics to understand audience engagement and adjust strategies accordingly.
• Integrate Effortlessly
  Achieve quick deployment without major tech overhauls by utilizing pre-built integration libraries.

OutMoove by Broadsign

OutMoove by Broadsign is a DSP and companion platform for planning and delivering programmatic DOOH campaigns, providing media buyers with the tools to plan, buy, and optimize their campaigns efficiently.

• Access Global Inventory
  Utilize the platform's extensive reach to activate targeted campaigns across high-traffic locations worldwide.
• Reach Targeted Audiences
  Enhance campaign effectiveness by delivering relevant ads to specific audience segments based on real-time data.
• Optimize Campaigns Live
  Maximize ROI by responding immediately to campaign performance metrics.
• Gain Full Visibility
  Understand the impact of your campaigns through detailed performance metrics.
• Enhance Ad Relevance
  Boost engagement by ensuring ads are timely and relevant to the audience's context.
• Customize Your Experience
  Choose a service level that matches your team's capabilities and campaign objectives.

In-store Retail Platform

In-store retail platform for managing in-store DOOH networks and retail media.

• Generate Programmatic Revenue
  Connect with a broader advertising pool for automatic buying and revenue growth.
• Automate Campaign Scheduling
  Save time and optimize displays by automating the delivery of timely and relevant content across all screens.
• Manage Content Efficiently
  Centralize control of all in-store advertising to ensure that the right content is displayed in the right place.
• Engage Customers Locally
  Empower store operators to create tailored messages that resonate with local shoppers.
• Measure Advertising Effectiveness
  Gain insights on campaign reach and impressions to drive better decision-making.

In-store Advertising Network

Launch in-store advertising networks by integrating in-store advertising into a connected retail media network.

• Streamline Your Operations
  Ensure efficient management of campaigns across various screens and locations, allowing quick responsiveness to changes in strategy or promotions.
• Optimize Content Delivery
  Leverage real-time data to enhance engagement by displaying relevant advertisements tailored to the specific audience and time.
• Ensure Accountability
  Leverage insights to improve future campaigns, ensuring that advertising strategies are data-driven and effective.
• Expand Revenue Streams
  Open up new revenue channels by allowing brands to buy advertising space automatically, ensuring your network is effectively monetized.
• Enhance Customer Experience
  Facilitate tailored advertising that reflects local offerings, thereby increasing foot traffic and conversions.

Programmatic DOOH Campaign

Launch programmatic DOOH campaigns to deliver contextual, targeted messaging across screens.

• Reach Audiences Globally
  Advertise on thousands of digital screens worldwide, including airports, shopping malls, and transit hubs, ensuring maximum visibility and engagement.
• Maximize Campaign Effectiveness
  Adjust your campaigns live to respond to audience engagement, ensuring optimal performance and resource allocation.
• Gain Insightful Analytics
  Analyze the effectiveness of campaigns and refine strategies using detailed metrics on impressions and audience interactions.
• Personalize Your Messaging
  Create specific targeting strategies that resonate with your audience by customizing every aspect of your campaign.
• Streamline Your Advertising Process
  Leverage existing relationships with trusted DSPs to incorporate DOOH into your omnichannel marketing strategy.