6sense

Reach buying groups with stage-aligned campaigns, automate marketing execution, and measure how activity contributes to pipeline and revenue.

Helps sales teams focus on in-market accounts, understand buyer context, and take timely next steps from the tools they already use.

Helps teams identify in-market buyers, understand their needs and buying stage, and focus go-to-market efforts with shared, actionable intelligence.

Brings trusted 6sense buyer intelligence into AI assistants so teams can get account context and act without leaving their workflows.

Bring 6sense data and buyer intelligence into existing systems to support cleaner records, account identification, and lead scoring.

Get 6sense live, connected, and driving results while equipping your team to manage it.

6sense Revenue Marketing

6sense Revenue Marketing helps teams reach every member of the buying group in the right channel and at the right stage. It turns buyer intelligence into coordinated marketing actions across advertising, AI email, intelligent workflows, dynamic segments, forms, reporting, and analytics. Teams can use account-level signals to tailor engagement, orchestrate campaigns, and see how marketing activity influences pipeline and revenue.

Category: Account-Based Marketing Software

• Reach Buyers Across Channels
  Activate account-based advertising across connected TV, display, native, search, social, and video, with campaign activity aligned to the buyer’s stage.
• Automate Personalized Email Outreach
  Use AI agents to run email outreach from an initial prompt through sales qualification, with personalization and AI-powered replies.
• Orchestrate Buyer-Triggered Campaigns
  Use buyer signals to trigger campaign actions and coordinate handoffs, bringing marketing activity and agent actions together across channels.
• Activate Stage-Based Audiences
  Create audiences based on fit, intent, and buying stage, and activate them across channels to align engagement with buyer context.
• Measure Campaign Revenue Impact
  See which campaigns influence pipeline and revenue at the account level, helping teams connect marketing activity with business outcomes.
• Connect Signals To Accounts
  Match leads, visitors, and activity to the appropriate account, helping teams associate buyer signals with the account they relate to.
• Get Answers And Next Steps
  Ask questions about accounts, campaigns, or pipeline to get answers and recommended next steps, without waiting for another report.
• Identify Sales-Ready Contacts
  Turn account engagement from advertising campaigns into a downloadable list of named contacts, with contact recommendations based on role alignment, buying stage, and engagement signals.
• Shorten Forms And Capture Data
  Prefill known details in forms to reduce the information visitors need to enter and capture richer data.

Sales Intelligence

6sense Sales Intelligence gives sellers and BDRs account prioritization and recommended next actions in the tools they already use. It combines account and contact search, buying-stage and buying-group context, buyer signals, and AI assistance to help teams understand who to work, why now, and what to do next. Sellers can also use sales alerts, trigger-based workflows, and a Chrome extension to find contacts and act on account insights across their existing workflow.

• Prioritize Likely Buyers
  Give sellers ranked account lists and explainable scores to help identify which accounts are likely to buy and where to focus their efforts.
• Understand Account Context
  See an account’s buying stage and buying group alongside recommended next steps, so sellers can better understand the account before acting.
• Find Relevant Buyers
  Search for accounts and contacts that fit your ideal customer profile, and identify people connected to accounts currently showing buying activity.
• Reveal Buyer Signals
  Surface research topics, buying signals, and technology information to help sellers understand account interests and inform their outreach.
• Access Insights In Context
  Bring account and buyer context into sellers’ existing browsing workflow, including company websites and LinkedIn, so they can review insights and find contacts without switching pages.
• Prepare For Sales Calls
  Use answers about account activity, buying-group members, and research behavior to prepare for calls and identify recommended next steps.
• Act On Live Signals
  Notify sellers when accounts show buying signals, helping them act while relevant activity is happening.
• Turn Signals Into Action
  Set up trigger-based workflows that translate buyer signals into seller actions.

6sense Intelligence

6sense Intelligence turns buyer signals into contextual intelligence for B2B go-to-market teams. Its data and predictive capabilities combine company and contact data, behavioral intent, and customer-specific models to identify accounts and buying groups, reveal buyer research and buying stages, and surface competitive threats and deal risks. Data preparation tools clean, match, and standardize CRM and marketing data, while Data Packs and APIs deliver intelligence into the systems teams already use.

• Prioritize Accounts With Context
  Understand which accounts are likely to buy, where they are in the buying process, and the signals or customer-specific deal patterns behind their prioritization.
• Reveal Anonymous Buyer Accounts
  Connect anonymous website activity to known accounts so teams can identify potential buyers and understand their activity.
• Spot Active Buyer Research
  Use intent signals to see which accounts are researching, which topics they are exploring, and where research activity is occurring.
• Find Relevant Accounts And Contacts
  Identify accounts and contacts that fit an ideal customer profile and find people in the buying group to reach.
• Improve The Data Behind Intelligence
  Prepare CRM and marketing data through cleaning, matching, and standardization to support reliable buyer intelligence.
• Deliver Data Into Existing Systems
  Use modular datasets to bring 6sense data into business systems and provide teams with buyer context where they work.
• Connect Intelligence To Your Stack
  Deliver 6sense data and intelligence programmatically into the systems teams already use.

6sense MCP Server

The 6sense MCP Server implements the Model Context Protocol, enabling Claude, ChatGPT, Writer, Agentforce, and other MCP-compatible agents to query 6sense intelligence directly. Agents connect through OAuth and can access account insights, predictive buying-stage data, keyword intent trends, advertising performance by buying stage, and segment membership and account filtering through conversational queries. It brings 6sense’s predictive buying intelligence, based on models trained on more than 13 years of B2B purchase outcomes, into AI-agent workflows without requiring custom integration.

• Connect AI Agents Without Custom Integration
  Bring 6sense intelligence into compatible AI assistants through an MCP connection, so users can access it within their existing AI workflows.
• Understand Account Buying Stages
  Help teams and agents understand where an account is in its buying process using predictive intelligence grounded in models trained on historical purchase outcomes.
• Reveal Account Engagement And Qualification
  Give agents account engagement and buying-signal context, along with 6sense qualified account status, to support informed account discussions and decisions.
• Surface Rising Topics And Research Gaps
  Give users conversational access to keyword research trends, including topics gaining interest and gaps in account research.
• Review Campaign Performance By Buying Stage
  Let users ask about advertising performance by buying stage from within an AI assistant, without having to switch to a separate tool.
• Check Segments And Filter Accounts Conversationally
  Enable users to check segment membership and filter accounts through an AI assistant, without a dashboard deep dive.

6sense APIs

6sense APIs deliver data and buyer intelligence programmatically into the systems GTM teams already use. The API ecosystem includes People Search and Enrichment, Company Identification, Company Firmographics, and Lead Scoring and Firmographics APIs, as well as modular Data Packs. Teams can use them to identify anonymous website visitors, find and maintain business contacts, retrieve structured company data, and score leads against their ideal customer profile.

Category: Data Enrichment Software

• Find And Enrich Contacts
  Search for business contacts and enrich records programmatically, supporting contact data workflows across GTM systems.
• Deliver Intelligence Into GTM Systems
  Send 6sense data and intelligence into existing CRM, MAP, CDP, and data warehouse environments so downstream systems can use the context GTM teams rely on.
• Check Contact Status And Freshness
  Use existing-record and last-enriched fields to decide whether to add, refresh, or skip contacts, helping teams avoid unnecessary record duplication and cleanup.
• Identify Anonymous Website Visitors
  Tie anonymous website activity to known accounts so the information can be used in GTM systems and workflows.
• Score Leads Against Your ICP
  Combine lead scoring against an ideal customer profile with firmographic context in one call, supporting lead evaluation in existing workflows.
• Retrieve Structured Company Data
  Pull company firmographic context into existing systems programmatically for use in GTM data workflows.
• Use Modular GTM Datasets
  Choose pre-packaged firmographic, technographic, and intent datasets modularly for delivery into GTM systems.

Professional Services

6sense Professional Services provides strategic advisors, forward-deployed engineers, and expert implementers to help customers plan, prioritize, and execute their agentic go-to-market approach. The team helps customers get 6sense live and connected to their technology stack, while training and certification prepare teams to manage and use the platform.

• Plan And Prioritize GTM Strategy
  Work with strategic advisors to plan and prioritize an agentic go-to-market approach, with expert services supporting execution.
• Launch 6sense And Connect Your Stack
  Get 6sense live and connected to the technology stack with support from forward-deployed engineers and expert implementers.
• Equip Teams To Manage 6sense
  Build team skills through training and certification so customers are equipped to own and manage 6sense.