WordStream

Get a comprehensive evaluation of your Google Ads account to enhance performance and cut wasted spend.

Quickly evaluate your Facebook Ads effectiveness and identify areas for improvement.

Easily find keywords to elevate your PPC and SEO strategies.

Assess your website's performance and online presence compared to competitors for free.

Drive more leads and achieve marketing goals with LocaliQ’s advanced digital marketing platform.

Optimize your multi-location business marketing with tailored insights and cohesive branding strategies.

Empowers agencies with scalable marketing solutions and expert support to maximize client ROI.

Enhance your PPC skills with comprehensive educational resources and structured courses.

Boost customer acquisition and retention with advanced marketing services tailored for agencies and businesses.

Growth-Minded Agencies And Small Businesses

Agencies and SMBs in North America seeking scalable marketing and measurable growth.

Geography: North America and select global markets

How we help: Centralized solutions and expert guidance that enable agencies and SMBs to scale marketing efforts with measurable results.

Multi-Location Brands And Franchises

Franchise networks in North America seeking centralized branding with location-level insights.

Geography: North America and select global markets

How we help: Centralized platforms and services that unify branding and location performance across networks.

Direct Advertisers Focused On Paid Search And Social Advertising

Small businesses and marketers in North America optimizing pay-per-click campaigns.

Geography: North America

How we help: Guidance and tools to optimize paid search and social campaigns for measurable ROI.

Auditing, optimizing, and monitoring Google Ads campaigns to reduce wasted spend and improve CTR, quality score, and conversion performance.

Products: Google Ads Performance Grader, Free Keyword Tool, LocaliQ Marketing Platform, WordStream Marketing Services

Benchmarking and improving social ad campaigns (especially Facebook/Meta) through audience, placement, creative, and bidding recommendations.

Products: Facebook Ads Performance Grader, LocaliQ Marketing Platform, WordStream Marketing Services, Agency & Partner Marketing Solutions

Discovery and prioritization of keyword opportunities, on-site performance checks, and recommendations to improve organic search visibility.

Products: Free Keyword Tool, Free Website Grader, LocaliQ Marketing Platform

Centralized management of listings, location-specific campaigns, reporting, and coordinated branding for franchises and multi-site businesses.

Products: Multi-Location Marketing Solutions, LocaliQ Marketing Platform, WordStream Marketing Services

Programs and partner-facing capabilities that provide dedicated support, scalable operations, integrations, and white-label reporting for agencies.

Products: Agency & Partner Marketing Solutions, WordStream Marketing Services, LocaliQ Marketing Platform

Consolidated reporting, lead capture, tracking, and customer insights to measure campaign ROI and support client management.

Products: LocaliQ Marketing Platform, Agency & Partner Marketing Solutions, WordStream Marketing Services, Multi-Location Marketing Solutions

Structured learning and free educational resources that teach PPC fundamentals, optimization techniques, and actionable performance tips.

Products: PPC University, Google Ads Performance Grader, Facebook Ads Performance Grader, Free Keyword Tool, Free Website Grader

Google Ads Performance Grader

Free instant audit of Google Ads accounts with scores in nine key areas and practical tips to improve performance.

• Receive Rapid Performance Insights
  Instantly understand your Google Ads effectiveness and areas needing improvement.
• Understand Your Comprehensive Performance Score
  Evaluate multiple dimensions of your account’s performance to strategize effectively.
• Implement Practical Optimization Tips
  Gain step-by-step guidance on enhancing your ads for better results.
• Cut Unnecessary Ad Spend
  Find out where your budget is being wasted and improve ROI with targeted changes.
• Continuously Monitor Key Metrics
  Receive updates on how your Google Ads performance changes, ensuring you stay effective.
• Enhance Mobile Campaign Effectiveness
  Identify improvements to mobile ads and boost performance for mobile users.

Facebook Ads Performance Grader

Free audit of Facebook Ads performance with benchmarks and actionable optimization guidance.

• Identify Your Ideal Audience
  Get tailored suggestions on target audiences and ad placements, ensuring your campaigns reach the right people effectively.
• Enhance Campaign Performance
  Receive practical tips to optimize your ad campaigns, enhancing effectiveness and cost-efficiency.
• Compare Your Performance
  Access industry-specific performance benchmarks to ascertain how your campaigns stack up against competitors and identify areas for growth.
• Get a Holistic View
  Ensure your advertising efforts are aligned with broader business goals by reviewing comprehensive account insights.
• Utilize Strategic Insights
  Leverage insights specific to Facebook to inform your strategy and maximize ad performance across the platform.
• Stay Updated with Performance
  Continuously monitor your ad performance to identify shifts and optimize for better results.

Free Keyword Tool

Tool to discover hundreds of keyword ideas for PPC and SEO, with volume and CPC data and location/industry tailoring.

• Access Keywords At No Cost
  Utilize this tool without any fees to discover keywords for your campaigns.
• Get Hundreds Of Relevant Suggestions
  Discover numerous keyword ideas that align with your business goals.
• Customize Keyword Results
  Get relevant keyword suggestions based on your specific industry and geographic location.
• Access Key Performance Metrics
  Gain insights into how often keywords are searched and their cost for effective budgeting.
• Download Keywords As CSV
  Easily export your keyword data for uploading into your ad platforms.
• Find Keywords Using Competitor URLs
  Submit competitor URLs to uncover strategic keyword opportunities tailored to similar businesses.

Free Website Grader

Free tool that evaluates website performance, social presence, and digital advertising, delivering a personalized report with actionable recommendations and a local presence check.

• Receive Tailored Recommendations
  Get actionable advice specifically catered to enhance your website's performance and visibility.
• Comprehensive Evaluation
  Receive assessments in three critical areas to understand your overall digital strategy.
• Evaluate Online Presence
  Gain insights into how well your social media accounts and local listings are performing.
• Access Free Reports
  Get initial insights without any charges and deeper evaluations by creating a free account.
• Understand Performance Metrics
  Insight into SEO ranking, speed, and other metrics that affect user engagement and traffic.

LocaliQ Marketing Platform

AI-powered marketing platform enabling scalable digital campaigns, backed by proprietary data, with comprehensive reporting and lead management via Dash Customer Center.

• Optimize Campaigns Using AI
  Enhances decision-making and performance with advanced AI algorithms that analyze data patterns to fine-tune marketing outreach.
• Access Detailed Reports in Real Time
  Allows for granular analytics and insights, enabling users to track performance and optimize strategies effectively.
• Manage Multi-Location Campaigns Seamlessly
  Facilitates strategic marketing efforts and cohesive branding across numerous locations to maximize impact.
• Receive Expert Guidance and Support
  Ensures that clients receive personalized support to enhance their marketing efforts and achieve project goals.
• Get Tailored Marketing Solutions
  Designs marketing efforts that resonate with specific business goals and target audiences for better outcomes.
• Utilize Data-Driven Insights
  Contributes to informed decision-making by utilizing historical performance data for strategy refinement and optimization.
• Ensure Your Business Is Found Online
  Increases digital presence through streamlined management of business information across numerous platforms.

Multi-Location Marketing Solutions

Marketing solutions designed for multi-location businesses, including franchises and corporate-owned networks, with coordinated branding and location-specific insights.

• Gain Actionable Insights
  Utilize location-specific data to drive smart marketing decisions and improve campaign performance.
• Launch Fast Campaigns
  Get your marketing initiatives off the ground quickly, maximizing reach and impact.
• Easily Expand Your Reach
  Adapt your marketing strategies seamlessly as your business grows.
• Tailor Marketing Tactics
  Utilize data-driven insights to customize marketing efforts for various locations.
• Enhance Brand Consistency
  Ensure that messaging and branding are uniform across all locations, bolstering brand identity.
• Access Expert Assistance
  Enjoy personalized support from specialists who understand your unique challenges.

Agency & Partner Marketing Solutions

Agency and partner marketing solutions that help agencies offer scalable marketing services with robust reporting and lead management.

• Receive Expert Guidance
  Gain personalized support from a specialized team to align with unique growth goals.
• Streamlined Performance Insights
  Utilize ready-to-share reports to oversee client performance seamlessly in one place.
• Expand Service Offerings
  Allows agencies to provide innovative marketing solutions tailored for diverse client needs.
• Launch Quickly
  Facilitates quick onboarding to start serving clients swiftly and effectively.
• Leverage Advanced Technology
  Utilizes historical data and customer insights to enhance success in marketing campaigns.
• Increase Profit Margins
  Enhances profitability by reducing overhead costs associated with technology and support.

PPC University

Educational program for pay-per-click marketing, offering structured learning resources and guides such as PPC 101. Learn essential concepts and strategies to optimize PPC campaigns effectively.

• Access Free Resources
  Benefit from a variety of free materials designed to improve your understanding of PPC and marketing strategies.
• Utilize Structured Guides
  Engage with structured guides that explain PPC fundamentals and advanced techniques for advertising success.
• Engage in Guided Learning
  Follow a comprehensive curriculum designed to take you from introductory to advanced PPC marketing knowledge.
• Receive Performance Insights
  Gain access to actionable insights and strategies derived from analyzing thousands of PPC campaigns, optimizing for better ROI.

WordStream Marketing Services

Technology-backed marketing services to help businesses find, convert, and retain customers, with agency-facing and multi-location oriented capabilities.

• Enhance ROI Alignment
  Ensures marketing strategies are directly linked to achieving measurable growth objectives.
• Utilize Innovative Technology
  Introduces advanced technologies for optimizing digital marketing campaigns across platforms.
• Streamline Agency Solutions
  Facilitates agencies in offering effective marketing solutions that drive results.
• Support Multi-Location Growth
  Deliver customizable marketing solutions focused on the unique challenges of multi-location operations.
• Optimize Lead Engagement
  Enables businesses to effectively track and manage leads, improving conversion rates.
• Analyze Marketing Performance
  Facilitates data-driven decision-making through robust reporting features.