VLVolusion, LLC logo

Volusion, LLC Unclaimed

Ecommerce platforms

www.volusion.com

Austin, TX, United States

Volusion is an all-in-one ecommerce platform that helps merchants create, manage, and grow online stores.

Volusion is an all-in-one ecommerce platform that enables merchants to build, manage, and grow online stores. The company provides a complete suite for creating storefronts, managing products and orders, processing payments, and driving growth. Its features include responsive themes, site-building tools, SEO management, inventory and order management, secure checkout, and analytics. Volusion also offers marketing and design services through partnerships to help merchants attract customers, convert visitors, and expand their reach. The platform emphasizes ease of use—storefronts can be launched without coding—and supports multiple payment options, shipping methods, and multiple currencies. Security is a core focus, with encryption, PCI compliance, SSL certificates, and regular testing. Volusion serves a diverse audience of retailers, nonprofits, and entrepreneurs who want an integrated solution to launch and scale online sales, manage catalogs, fulfill orders, and optimize performance with built-in tools and a broad ecosystem of integrations. The company supports education and support resources such as a help center and blog to help customers succeed.

To be the best ecommerce software provider.

What we offer

Volusion Platform

Empower your online business with Volusion's comprehensive ecommerce platform.

www.volusion.com/features

Site Builder

Easily create and customize your online store without coding.

volusion.com/create-ecommerce-website/

Shopping Cart Software

Streamline your online sales with easy-to-use Shopping Cart Software that manages payments and inventory.

volusion.com/sell-products-online/

Premium Checkout

Enhance your customer's purchasing experience with a streamlined and secure checkout process.

volusion.com/premium-checkout/

Volusion Payments

Simplify Payment Processing with Volusion Payments for your online store.

volusion.com/payments/

Avalara AvaTax Integration

Automates tax compliance by seamlessly integrating sales tax calculations with Volusion storefronts.

www.volusion.com/avalara-avatax

Marketing360

Empower your online store's growth with comprehensive marketing tools and expert support.

www.volusion.com/marketing360

Who do we serve

Small Online Retailers And Startups

Small to mid-sized ecommerce stores seeking quick setup and growth tools.

Nonprofit Ecommerce And Fundraising Organizations

Nonprofits fundraising online through merchandise and campaigns.

Growth-Focused Multichannel Retailers

Growth-focused retailers seeking cross-channel campaigns and data-driven optimization.

Global Cross-Border Merchants

Global merchants selling across borders needing tax automation, multi-currency payments, and secure checkout.

Market segments

Market size by segment

Growth potential (CAGR)

Ecommerce platform

10 Billion USD13% CAGR

Capabilities to build and operate online stores, run marketing automation, and unify commerce operations with analytics and multichannel selling.

Payment processing and checkout optimization

100 Billion USD15% CAGR

Capabilities to accept online payments with secure, scalable processing and customizable checkout experiences designed to improve conversion.

E-commerce growth and conversion optimization

1.205 Billion USD11.4% CAGR

Capabilities focused on increasing online revenue through conversion rate optimization, acquisition and retention programs, repeat-purchase strategies, and digital marketing ROI improvement.

Indirect tax automation

9 Billion USD10.5% CAGR

Real-time calculation, content updates, classification, and return preparation for transaction taxes to ensure accurate tax collection and use tax compliance at the point of sale.

More information about our offering

Volusion Platform

Volusion is an all-in-one ecommerce platform that enables merchants to build, manage, and grow online stores. It provides storefront creation, product catalogs, order management, payments, security, SEO, and analytics, with a broad ecosystem of integrations. It emphasizes ease of use and supports multiple currencies and payment methods. Security features include encryption, SSL certificates, PCI compliance, and regular testing, with a 99.9% uptime guarantee.

  • Streamline Payment Acceptance
    Effortlessly accept various payment methods including credit cards, PayPal, and digital wallets. This feature simplifies financial transactions and enhances customer trust.
  • Efficient Stock Tracking
    Maintain a well-organized product catalog and monitor inventory levels efficiently, reducing the risk of stockouts or overstocking.
  • Ensure Customer Trust
    With industry-leading security measures and a solid uptime guarantee, you can reassure customers about the safety and reliability of your online store.
  • Drive Organic Traffic
    Utilize robust SEO tools to enhance search engine visibility and leverage analytics for actionable insights into sales performance.
  • Launch Your Store Effortlessly
    Create beautiful, fully responsive storefronts using customizable themes that require no coding expertise, enabling you to focus on your business.
  • Optimize User Experience
    Deliver a seamless shopping experience across all devices, maximizing user engagement and conversion rates.
  • Enhance Functionality
    Expand your store's capabilities by connecting with popular third-party applications and services, facilitating operations and marketing efforts.

Site Builder

Site Builder is Volusion’s storefront creation tool that enables merchants to design, launch, and customize online stores without coding. It offers mobile-friendly, responsive themes, customizable layouts, and branding controls. It supports logo and favicon uploads, rich product displays, category pages, and an in-page content editor. It also provides HTML/CSS editor access for advanced customization, built-in SEO features, and a homepage slideshow to highlight promotions.

  • Ensure Optimal Viewing Experiences
    Guarantee a consistent shopping experience on both mobile and desktop devices to cater to all potential customers.
  • Design Unique Store Layouts
    Tailor every page of your online store with drag and drop content blocks, enhancing visual appeal and user engagement.
  • Showcase Products Compellingly
    Display product details effectively with customizable layouts, driving higher engagement and sales.
  • Improve Search Visibility
    Optimize your online presence with powerful SEO capabilities that enhance search engine rankings.
  • Showcase Promotions Effectively
    Engage visitors by showcasing key content such as sales, new products, and brand stories right on your homepage.
  • Implement Advanced Customizations
    Utilize your coding skills to further personalize your storefront beyond the built-in options.
  • Make Real-Time Updates
    Seamlessly edit and adjust content on-the-fly, ensuring your store always reflects current offerings and promotions.
  • Enhance Brand Visibility
    Add your logo and favicon to affirm your brand identity across the online store.

Shopping Cart Software

Shopping Cart Software lets merchants sell products online with built-in payment processing, inventory and order management, and flexible checkout. It supports unlimited product options and variants, auto-calculated shipping and tax rates, and integrated SEO tools. It enables cross-selling and gift cards and supports multiple currencies.

  • Process Payments Securely
    Integrated payment processing through PayPal and Stripe allows merchants to accept various payment methods effortlessly.
  • Manage Inventory and Orders Efficiently
    Easily track stock levels and manage customer orders to ensure timely fulfillment and customer satisfaction.
  • Calculate Shipping and Taxes Automatically
    Automatically calculate shipping costs and applicable taxes to streamline the checkout process.
  • Enable Mobile Customers to Checkout Easily
    Provide a mobile-optimized checkout experience that reduces friction and improves conversion rates for mobile shoppers.
  • Offer Gift Cards and Subscriptions
    Allow customers to purchase gift cards and subscribe to products, enhancing sales opportunities and customer retention.
  • Offer Unlimited Product Variants
    List an unlimited number of product options and variants to cater to diverse customer preferences.
  • Simplify Checkout with Guest Options
    Facilitate faster transactions by allowing customers to complete purchases without the need for account creation.

Premium Checkout

Premium Checkout is Volusion’s seamless checkout solution designed to reduce cart abandonment and improve conversions. It provides a streamlined checkout flow, supports multiple payment options, and integrates with Volusion Payments and major gateways.

  • Minimize Checkout Friction
    A well-designed, linear checkout path that simplifies the purchasing process, leading to higher conversion rates and customer trust.
  • Ensure Transaction Security
    Advanced security measures like encryption and PCI compliance protect sensitive customer data, making transactions safe and trustworthy.
  • Offer Diverse Payment Methods
    By supporting various payment methods, merchants can cater to a wider audience, improving conversion rates during the checkout process.
  • Facilitate Quick Purchases
    By permitting guest checkouts, customers can complete purchases faster, thereby reducing cart abandonment.
  • Enhance Payment Flexibility
    Seamless integration with popular payment gateways allows merchants to offer diverse payment options, enhancing customer satisfaction.
  • Support Mobile Shoppers
    A checkout process designed for mobile devices enhances usability for a growing segment of shoppers.
  • Eliminate Delivery Errors
    Address verification helps confirm correct shipping information, reducing costly shipping mistakes.

Volusion Payments

Volusion Payments is Volusion’s built-in payment processing solution, powered by Stripe, enabling multiple payment methods and a secure checkout.

  • Support Multiple Payment Methods
    Easily accept payments from customers through various options, including credit cards and PayPal.
  • Protect Customer Transactions
    Ensure customer data safety through advanced encryption and PCI compliance.
  • Enhance Store Functionality
    Utilize a cohesive platform where payment processing is integrated with all Volusion services.
  • Minimize Fraud Risks
    Leverage built-in tools to identify and block fraudulent transactions effectively.
  • Manage Payments Effectively
    Access full visibility and control over your payment transactions in one place.
  • Get Help When Needed
    Reach out to support anytime for assistance with payment issues.

Avalara AvaTax Integration

Avalara AvaTax automatically calculates sales and use tax for transactions on Volusion storefronts. The direct integration handles tax calculations, updating rates, and supports filing and reporting through Avalara’s services.

  • Calculates Sales Tax Instantly
    Avalara AvaTax provides real-time sales tax calculations directly in the checkout process, enhancing user experience and ensuring accurate tax assessments.
  • Simplifies Tax Filing Process
    The AvaTax integration can both calculate sales tax and assist in filing tax returns, streamlining tax compliance for businesses.
  • Automates Rate Updates
    With regular updates reflecting changes in tax rules across various jurisdictions, businesses can remain compliant without manual intervention.
  • Access Transaction History Anytime
    Users can view detailed transaction history, which is essential for audits and compliance, available at any time through the AvaTax dashboard.
  • Quick and Simple Integration
    Businesses can easily establish the connection between AvaTax and Volusion, enabling immediate tax compliance without complex setups.

Marketing360

Marketing360 is Volusion’s marketing platform that helps online stores grow by providing advertising and marketing tools, expert services, and consolidated reporting. It enables selling across channels and gives merchants access to a dedicated marketing team.

  • Streamline Operations
    Consolidate all your marketing efforts and manage your online store from one centralized platform, simplifying your workflow and enhancing efficiency.
  • Expand Sales Channels
    Utilize targeted advertising across multiple platforms to reach broader audiences and increase sales opportunities, ensuring your products are seen where it counts.
  • Elevate Marketing Efforts
    Leverage a dedicated team of marketing professionals to supercharge your campaigns, ensuring effective messaging across all channels for maximum impact.
  • Make Informed Decisions
    Utilize analytics and reporting features to understand your marketing performance, enabling precision in strategy adjustments that lead to improved outcomes.
  • Access Comprehensive Marketing
    Benefit from specialized marketing programs designed to enhance visibility and drive traffic, integrating various aspects of online marketing into cohesive strategies.

References

Methodology and sourcing behind the figures shown above.

Ecommerce platform

Estimates use multiple industry reports in the provided search results. Sources report 2024–2025 market sizes between about $7.47B and $11.55B; I selected a conservative midpoint (~$10B) for current market size. Reported CAGRs vary: MarketsandMarkets and MarketResearchFuture indicate ~12.7–13.5% (short‑to‑mid term), while Fortune projects a higher long‑range CAGR (20.49%). I therefore report a growth potential near the consensus (≈13% CAGR).

Payment processing and checkout optimization

Recent market reports for payment processing solutions vary widely (2025 estimates range roughly USD 76.9B–173.4B; payment-gateway subset ~USD 29B). Using primary payment-processing estimates (Polaris, Precedence) and gateway data as a lower bound, I select a conservative midpoint (~USD 100B) for the combined market of payment processing and checkout optimization. Growth potential is set at ~15% CAGR, reflecting reported CAGRs in the search results (Polaris ~14.5%, Insightace ~14.8%, Precedence higher at ~19.8%), and representing a conservative, consensus forward rate for this segment.

E-commerce growth and conversion optimization

Estimate uses published market data for the Conversion Rate Optimization (CRO) software market as a direct proxy for the e-commerce conversion-optimization capabilities segment. Credence Research reports the CRO software market at approximately USD 1,205 million (≈1.205 billion) with an 11.4% CAGR to 2032. Other search results (VWO, Yotpo, Baymard) provide supporting context on rising demand and benchmarks but do not contain explicit market-size figures.

Indirect tax automation

Estimated 2025 market size for indirect tax automation derived from multiple tax-management/ tax-technology reports (2025 market sizes cluster ~19–25B). Reports note indirect tax is the largest segment; assuming a 35–45% share yields a range ~7.5–9.6B. I selected a midpoint estimate of USD 9.0B for 2025. Growth (CAGR) estimated at 10.5% based on reported overall tax-tech/management CAGRs (6.3%–12.3%) and expectations that indirect tax automation will grow faster than legacy tax management due to e-invoicing and real-time compliance mandates.

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