Topsort Inc. Unclaimed

Boost ad performance and revenue through a comprehensive omnichannel media platform.

Measure and optimize retail media impact by connecting online and in-store shopper behavior.

Enhance your advertising potential with a comprehensive, cookie-free retail media solution.

Connects retail products with high-intent shoppers, maximizing visibility and ad revenue.

Enhance brand visibility and drive engagement with optimized display advertising solutions.

Capture Attention and Engage Your Audience with Video Ads

Boost brand visibility and product discovery seamlessly with Sponsored Brands.

Omnichannel Retailers And Marketplaces

Global omnichannel retailers seeking privacy-first monetization across online and offline channels.

Direct Brand Advertisers

Mid-to-large consumer brands seeking performance-driven campaigns across channels.

Advertising Agencies And Channel Partners

Global agencies and partners managing multiple retailer clients needing fast onboarding and API access.

Small And Growing Retailers

Small to mid-size retailers seeking easy onboarding, cookie-free ads, and self-serve tools.

Platforms that enable retailers and marketplaces to build, operate and monetize retail media networks, including campaign activation, auctioning, inventory management, and reporting.

Ad formats and capabilities that drive product discovery and conversions at the point of purchase through keyword and audience targeting, bidding and pacing for sponsored listings and product ads.

Creative-driven onsite and offsite display and video ad formats, scheduling and creative workflows to increase brand awareness and shopper engagement across pages and channels.

Measurement and attribution that connect online and in-store shopper behavior, provide real-time reporting, and quantify campaign impact across channels.

API-first infrastructure and integration layers that support audiences, campaign management, auction controls and vendor onboarding for programmatic retail media.

Omnichannel Retail Media Platform

Omnichannel Retail Media Platform is Topsort's core platform for monetizing digital commerce across on-site and off-site channels. It enables retailers, marketplaces, and brands to activate ads across onsite, offsite, social, and online channels from a single interface, with privacy-first, API-first design. The platform combines AI-powered optimization, seamless integrations with existing systems, and scalable growth to improve campaign performance and measurement across online and in-store experiences.

• Maximize Ad Performance
  Utilize machine learning to continuously enhance ad placements and bidding strategies, ensuring optimal return on investment.
• Unify Marketing Efforts
  Engage customers through integrated ad experiences across various shopping environments, enhancing visibility and conversion.
• Optimize Ad Relevance
  Utilize data analytics to identify and reach consumers ready to convert, significantly increasing advertising effectiveness.
• Enables Fast Integration
  Quickly implement Topsort's Ad Server in your existing tech stack, enhancing operational efficiency.
• Provides Campaign Flexibility
  Tailor ad campaigns to specific goals, optimizing placements and impacts in real-time.
• Enhances Yield And Scale
  Top Optimizer utilizes advanced AI algorithms to enhance campaign performance, ensuring optimal yield and growth through intelligent bidding and campaign adjustments.
• Access Global Inventory Effortlessly
  Toppie provides access to inventory across multiple retail partners and channels, ensuring advertisers can reach relevant audiences while maintaining compliance with privacy regulations.
• Expand Advertiser Reach
  Attract new advertisers by increasing available ad placements and improving engagement opportunities.
• Enhances Targeting
  Utilize customer data to create highly relevant ad placements that engage audiences effectively.
• Optimizes Data Management
  Guarantees accurate and timely data transfer, reducing friction in ad operations.
• Maintains User Privacy
  Top Optimizer operates without reliance on third-party cookies, ensuring a privacy-respectful ad experience that complies with regulations like GDPR.
• Optimize Campaign Efforts Automatically
  Utilize automated bidding to maximize returns and simplify campaign management, allowing advertisers to focus on strategy rather than manual adjustments.
• Tailor Auctions to Goals
  Create auction dynamics that meet specific advertising objectives and enhance revenue potential.
• Enhance Operational Efficiency
  Facilitate a streamlined connection between your advertising platform and existing systems to promote seamless workflow.
• Simplifies Deployment
  Allows non-technical users to set up and modify campaigns easily and efficiently.
• Facilitates Inventory Management
  Effectively track user interactions and product availability for improved ad targeting.
• Provides Immediate Insights
  Get immediate analytics and feedback on campaign performance, allowing for quick adjustments and maximization of ad spend efficiency.
• Make Informed Decisions Quickly
  Gain immediate visibility into performance metrics, enabling brands to adjust strategies on-the-fly for better outcomes.
• Scale with Marketplace Changes
  Easily modify and enhance your media strategies in accordance with evolving market dynamics.
• Ensures Secure Access
  Facilitates safe data retrieval and management through encrypted tokens.
• Optimizes Ad Spend Automatically
  Utilize automated bidding strategies that adjust in real-time based on performance metrics to ensure maximum return on ad spend.
• Seamless Integration Process
  Designed for quick and easy integration into various e-commerce platforms, allowing retailers to enhance their ad strategies rapidly.

In-Store Journey

In-Store Journey connects online and offline shopper behavior to measure and optimize the retail media impact across channels.

• Understand In-Store Behavior
  Gain clarity on how shoppers interact in-store and influence their online engagement, enhancing overall ad effectiveness.
• Integrate Shoppers Journeys
  Seamlessly track how online interactions drive in-store purchases, allowing for a holistic view of the customer experience.
• Optimize Campaigns Instantly
  Make immediate adjustments based on shopper behavior insights, ensuring campaigns are always performing at peak efficiency.
• Protect Customer Data
  Maintain consumer trust while gathering insights by adhering to the highest data protection regulations.

Retail Media All-in-One

Retail Media All-in-One is a cookie-free, all-in-one retail media solution featuring self-serve advertising, Bidless auto-bidding, real-time reporting, and straightforward vendor onboarding to scale a retailer's RMN.

• Automates Bidding Process
  Eliminates manual bidding constraints, allowing dynamic ad placements based on live marketplace conditions, thus maximizing ad visibility and performance.
• Ensures User Privacy
  Delivers effective advertising without tracking cookies, catering to a privacy-conscious audience while maintaining measurable results.
• Empowers Vendors
  Provides a user-friendly platform for vendors to independently manage their advertising campaigns, decreasing reliance on third-party interventions.
• Immediate Performance Insights
  Allows advertisers to instantly gauge the effectiveness of their campaigns, facilitating timely adjustments to strategies for optimal outcomes.
• Facilitates Quick Start
  Ensures that new vendors can easily integrate into the retail media network, minimizing downtime and maximizing advertising potential quickly.

Sponsored Listings

Sponsored Listings drive visibility at the point of purchase with targeted listings, enabling retailers to connect products with high-intent shoppers while optimizing ad revenue.

• Increases Advertiser Profits
  Maximizes return on advertising spend through strategic placements and audience matching.
• Targets Specific Audiences
  Reach shoppers most likely to convert by serving ads to specific audience segments, ensuring higher engagement and conversion rates.
• Enhances Product Discovery
  Match vendor products with relevant search terms, increasing the likelihood of reaching interested customers at the right moment.
• Streamlines Campaign Management
  Reduces manual bidding efforts by automatically adjusting bids in real-time based on campaign performance and goals.
• Consolidates Marketing Efforts
  Simplify campaign management by allowing brands to launch and monitor campaigns from a central hub, improving efficiency and coordination.
• Optimizes Campaign Budgets
  Ensure that marketing budgets are effectively utilized throughout the campaign by pacing ad spend to avoid oversaturation or underutilization.
• Boosts Vendor Equality
  Empowers smaller retailers to compete effectively with larger brands by providing equal visibility in search results.

Display Ads

Display Ads offer eye-catching banners across locations like homepage, search results, and category pages, with tools to optimize size, alignment, and creative workflow for high engagement and conversions.

• Capture Attention With Dynamic Creatives
  Use HTML or GIF banners to boost audience engagement and drive higher conversions.
• Identify Best-Performing Creatives
  Optimize your advertising efforts by determining which creatives resonate most with your audience.
• Drive Conversions With Targeted Navigation
  Customize where ads direct users for improved conversion rates based on tailored landing pages.
• Efficient Scheduling Of Ads
  Streamline ad placements to ensure optimal timing and visibility across various channels.
• Streamline Creative Approvals
  Enhance your workflow with a fast and efficient approval process, minimizing delays in campaign launches.
• Ensure Properly Sized Creatives
  Utilize tools to guarantee ads fit their designated space perfectly, ensuring visibility and effectiveness.

Video Ads

Video Ads enable engaging video placements with in-motion banners, flexible video integrations (HLS/DASH), and a workflow that streamlines creative approval and scheduling.

• Engage Customers Visually
  Bring a product’s story to life with dynamic, in-motion video ads that spark customer interest and drive engagement.
• Streamline Creative Processes
  Simplify your workflow with an efficient approval system ensuring quick sign-off on video ads.
• Seamless Video Integration
  Easily integrate video content into your advertising strategy with flexible options that cater to various platform requirements.
• Optimize Ad Placement
  Set triggers for automatic video placements to ensure optimal visibility in targeted categories or alongside specific keywords.
• Boost Conversion Rates
  Customize selected landing pages to enhance user experience and drive effective conversions.

Sponsored Brands

Sponsored Brand Ads combine a brand logo, creatives, and products to boost brand visibility and product discovery across shopper journeys, with self-service, autobidding, customization, and premium placement options.

• Optimizes Bids Automatically
  Automatically adjusts bids in real-time to ensure optimal returns on ad spend.
• Creates Tailored Campaigns
  Allows advertisers to create campaigns that align with their specific brand identities and resonate with their target audiences.
• Drives Customer Interactivity
  Engages shoppers throughout their purchasing process, leading to higher traffic and conversion rates.
• Ensures Top Visibility
  Offers strategic ad placement to enhance visibility and engagement in consumer touchpoints.
• Enables Brands to Control Campaigns
  Equips brands with powerful tools to enhance visibility and engagement, allowing them to take charge of their ad strategies.
• Facilitates Fast Implementation
  Permits easy and quick setup of advertising solutions with minimal coding requirements.
• Streamlines Integration
  Provides smooth integration capabilities to connect various platforms effectively.