Ballerton B.V. d.b.a. The Cirqle Unclaimed

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Amsterdam, Netherlands

The Cirqle helps brands grow through data-driven influencer partnerships and performance-focused campaign management.

The Cirqle is a Netherlands-based company that provides an influencer marketing platform enabling brands to discover, engage, and manage creators at scale. Through data-driven tools and a performance-first approach, it helps brands plan, activate, and optimize influencer campaigns, delivering measurable ROAS and expanding reach across markets. The company serves consumer brands and partners with a global network of creators to turn authentic content into revenue, focusing on transparency, efficiency, and effectiveness in influencer marketing.

Transform influencer collaborations into consistent, trackable revenue.

What we offer

Create Platform

A unified platform for managing influencer marketing campaigns seamlessly.

Market segments

Influencer campaign management and analytics

Capabilities to plan, activate, and measure influencer campaigns end-to-end, including content workflows, briefs and approvals, multi-channel performance tracking, and reporting to optimize ROAS.

Creator discovery and talent sourcing

Tools to identify, vet, and recruit creators using first‑party signals, audience overlap, and AI-powered discovery to build ambassador pools and scale creator programs.

Creator commerce and shoppable storefronts

Capabilities that turn creator content into direct e‑commerce revenue through personalized, shoppable ambassador microsites, tracked links, and native Shopify integration.

Creator relationship management and activation

Features to engage and retain creators via 1:1 messaging and broadcasts, tiered rewards and commissions, automated payouts, and centralized ambassador engagement workflows.

More information about our offering

Create Platform

Create platform is The Cirqle's end-to-end influencer marketing platform that unifies ambassador recruitment, content workflows, personalized storefronts, and 1:1 engagement into a single branded experience. It enables brands to discover and recruit creators, manage content workflows, and track performance across channels, turning authentic content into revenue. The platform has been used to bring user-generated content into ecommerce experiences and to streamline influencer collaborations across markets.

Identifies High-Performing Creators
Utilizes advanced algorithms to match brands with the best potential ambassadors, enhancing campaign effectiveness.
Empower Advocates with Personalized Tools
Provide ambassadors with tailored storefronts that enhance user experience and drive sales.
Facilitates Direct Communication
Empowers brands to maintain close interactions with creators for campaign success.
Enhances Content Production
Optimizes the content creation process to ensure timely and quality deliverables.
Real-Time Insights
Provides actionable data on campaign performance, enabling swift adjustments and optimizations.
Boosts Sales Opportunities
Allows ambassadors to monetize their influence effectively with tailored shopping experiences.
Monitor Performance Effortlessly
Gain real-time insights into campaign effectiveness with automated reporting tools.
Incentivize Top Performers
Encourage ambassadors to elevate their efforts with structured rewards that enhance loyalty.
Streamlines Creator Acquisition
Simplifies the recruitment process, allowing brands to grow their ambassador networks efficiently.
Simplifies Data Management
Ensures accurate and efficient reporting across all marketing channels.
Engage Customers Personally
Facilitate direct communication with ambassadors, enhancing relationships and ensuring clarity in campaigns.
Streamline Data Management
Achieve cohesive data flow across platforms, reducing manual reporting and enhancing insights.