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THAT Agency Unclaimed

Digital Agencies

thatagency.com

West Palm Beach, Florida, United States

THAT Agency is a full-service digital marketing partner delivering data-driven strategies to grow leads, revenue, and brand presence across a wide range of industries.

THAT Agency is a full-service digital marketing agency with roots in Florida that partners with businesses to craft data-driven marketing strategies and measurable growth. With over two decades of experience, the agency designs and executes integrated programs across digital channels, including search engine optimization, paid advertising, content marketing, social media, email marketing, local SEO, and web design. They emphasize a strategy-first approach, building conversion-driven websites, optimizing user journeys, and aligning marketing with revenue goals. Their work spans diverse industries—from automotive and legal to hospitality and consumer brands—delivering multi-channel campaigns, vendor management, and analytics that connect marketing spend to tangible business outcomes. They pride themselves on clarity, collaboration, and a relentless focus on performance, offering custom proposals and ongoing optimization to help clients move from activity to results. The team highlights transparency, practical metrics, and a commitment to staying current with evolving technologies such as AI-assisted optimization. Their portfolio features measurable improvements in traffic, engagement, leads, and revenue, achieved through strategic planning, testing, and close partnership with clients.

To design and execute data-driven digital marketing strategies that deliver measurable results for clients across diverse industries.

What we offer

Digital Marketing

Service

Achieve measurable growth through cohesive digital marketing strategies tailored to your business goals.

thatagency.com/services/digital-marketing/

Content Marketing

Service

Drive qualified traffic, generate leads, and build brand authority through strategic content marketing.

thatagency.com/services/content-marketing/

Social Media Marketing

Service

Enhance your brand's presence and drive measurable results through effective social media marketing.

thatagency.com/services/social-media/

Pay-Per-Click Advertising (Paid Advertising)

Service

Drive immediate, qualified traffic with optimized PPC campaigns tailored to maximize your marketing ROI.

thatagency.com/services/paid-advertising/

Local SEO

Service

Boost local visibility to attract more customers and drive foot traffic.

thatagency.com/services/local-seo/

Email Marketing

Service

Boost revenue and retention through strategic email campaigns.

thatagency.com/services/email/

Web Design & Development

Service

Transform your online presence with conversion-driven web design and development services.

thatagency.com/services/web-design/

Video Marketing

Service

Elevate your brand with effortless, professionally handled video marketing services.

thatagency.com/services/video/

Print Marketing

Service

Drive engagement and conversions through tailored print marketing strategies.

thatagency.com/services/print/

Photography

Service

Transform your brand identity with professional photography tailored for marketing success.

thatagency.com/services/photography/

Market segments

Market size by segment

Growth potential (CAGR)

Content marketing

524.73 Billion USD13.53% CAGR

Capabilities to plan, produce, and manage editorial content (blogs, articles, campaign content) to attract, engage, and nurture target audiences across digital channels.

Search engine optimization

92.74 Billion USD17.1% CAGR

Capabilities that improve organic visibility and rankings through technical SEO, on-page/content optimization, local SEO, link building, and AI/content retrievability to drive qualified search traffic.

Paid media and performance advertising

227 Billion USD10.2% CAGR

Management and optimization of paid search and social campaigns focused on driving traffic, leads, and high return on ad spend.

Email marketing and automation

1.7 Billion USD10.6% CAGR

Campaign planning, segmentation, automated drip campaigns, list maintenance, and performance reporting to nurture leads and convert prospects.

Social media management

32.48 Billion USD19.7% CAGR

Creation, scheduling, community engagement, paid support, and performance monitoring to build brand presence and drive engagement and conversions on social platforms.

More information about our offering

Digital Marketing

Drive measurable growth with a fully integrated digital marketing strategy. We align channels, data, and messaging to generate more traffic, better leads, and stronger ROI across every stage of the customer journey.

  • Drive Measurable Growth
    Develop comprehensive marketing systems that yield quantifiable and significant growth.
  • Ensure Cohesion Across Channels
    Achieve comprehensive marketing effectiveness by integrating multiple channels and aligning them with business objectives.
  • Position Your Brand To Be Cited
    Leverage advanced techniques to ensure your business appears in AI-generated responses, enhancing your visibility and authority.
  • Attract High-Intent Users
    This feature focuses on reaching users who are most likely to convert, enhancing the efficiency of your marketing efforts.
  • Optimize For Performance
    We implement SEO techniques that prioritize actual performance metrics over superficial ranking results.
  • Rank & Convert
    Ensure your content appeals to search engines and your target audience, driving conversions.
  • Track Progress and Success
    Monitor and assess measurable results at every step of the customer journey to ensure ongoing effectiveness.
  • Implement Unified Marketing Campaigns
    Leverage various marketing channels collaboratively to enhance outreach and engagement.
  • Gain Credibility Across Platforms
    Build trust by becoming a go-to source for relevant inquiries, thereby attracting more consumers to your services.
  • Ensure Technical Health
    Identifying and resolving technical issues ensures your site is properly crawled and indexed by search engines.
  • Enhance Relevance
    Update and refine your content to ensure it meets current audience needs and search intent.
  • Improves Lead Nurturing
    Automation ensures timely follow-up with leads, sending relevant messages based on their interactions, which helps in nurturing relationships without additional manual effort.
  • Enhance AI Visibility
    Structure content to attract AI-generated recommendations, ensuring your business remains relevant in evolving search environments.
  • Structure Content For AI Extraction
    Implement schema markup and format your content for optimal understanding by AI systems, aiding in search visibility.
  • Enhance Authority
    Earning credible backlinks amplifies your site’s trustworthiness and helps improve keyword rankings.
  • Foster Brand Loyalty
    Respond to customer interactions meaningfully, turning followers into a loyal community.
  • Receive Personalized Marketing Solutions
    Craft unique marketing strategies customized to fit each client's goals and market demands.
  • Track AI Citation Frequency
    Monitor the effectiveness of your AI optimization efforts and refine strategies for improvement.

Content Marketing

Attract, engage, and convert your ideal audience with strategic, SEO-driven content. We create content systems that drive traffic, generate leads, and support long-term growth.

  • Align Content
    Create a clear roadmap that guides content creation tied to measurable business outcomes.
  • Maximize Reach
    Ensure your content is seen by the right audience, increasing visibility and engagement.
  • Measure Effectiveness
    Use data-driven insights to continuously improve content performance and ROI.

Social Media Marketing

Turn attention into engagement, and engagement into customers. Our social media strategies help you build your brand, connect with your audience, and drive real business results across key platforms.

  • Measure Success Accurately
    Gain insights on how social interactions translate into leads and revenue, enabling informed strategy adjustments.
  • Drive Real Engagement
    Leverage tailored content to encourage audience interactions and foster community participation.
  • Create Seamless Experiences
    Utilize a blend of paid advertising and organic posts to maximize reach and effectiveness.
  • Build Brand Recognition
    Create a strong brand identity across social platforms that resonates with your target audience.
  • Foster Brand Loyalty
    Respond to customer interactions meaningfully, turning followers into a loyal community.

Pay-Per-Click Advertising (Paid Advertising)

Generate immediate, high-intent traffic with data-driven PPC campaigns designed to maximize ROI. From strategy to optimization, we ensure every dollar drives measurable results.

  • Generate High-Intent Traffic
    Target high-intent users actively searching for your services using precise, data-backed PPC strategies.
  • Maximize Return On Investment
    Continuously refine campaigns based on performance metrics to ensure each investment yields the best possible returns.
  • Increase Conversion Rates
    Optimize landing pages for alignments with ad messaging to enhance user experience and boost conversion likelihood.
  • Understand Ad Performance
    Receive transparent reports that illustrate the effectiveness of your campaigns in generating leads and revenue.
  • Reach Your Ideal Customers
    Leverage data-driven audience segments to maximize ad relevance and effectiveness.

Local SEO

Improve your visibility in local search results to attract nearby customers, increase qualified traffic, and grow your business presence in your target market.

  • Optimize Local Search Rankings
    We ensure that your business appears prominently in local search results, making it easier for potential customers to find you online.
  • Maximize Google Profile Impact
    We actively optimize and manage your Google Business Profile to ensure it drives calls, clicks, and foot traffic from local searches.
  • Attract Local Customers
    By focusing on local search optimization, we help connect your business with customers who are physically near you and ready to make purchases.
  • Increase Positive Reviews
    Cultivating good reviews is essential for local SEO; we implement strategies to encourage satisfied customers to share their experiences.
  • Enhance Local Relevance
    We develop localized content that appeals directly to your audience, enhancing your visibility and engagement in your local market.

Email Marketing

Drive conversions with targeted email campaigns.

  • Enhances Engagement Rates
    By targeting specific audience segments with personalized messages, campaigns achieve higher open and click-through rates, driving better engagement and conversions.
  • Increases Conversion Rates
    By customizing messages based on segmentation criteria, the likelihood of conversions rises, delivering messages that resonate more effectively with recipients.
  • Provides Actionable Insights
    Detailed performance metrics allow for real-time adjustments to strategies, ensuring continuous improvement and optimized results from email campaigns.

Web Design & Development

Turn visitors into customers with a beautifully designed, user-friendly website. We make sure your site not only looks great but also delivers results.

  • Increase Customer Conversions
    Our design prioritizes clear calls-to-action and seamless user experiences that guide visitors towards making purchases or inquiries.
  • Enhance User Experience
    We ensure your website is fully responsive, providing an optimal viewing experience across all devices, which is critical for retaining visitors and driving engagement.
  • Improve Search Rankings
    Our sites are designed to meet SEO standards from day one, enhancing visibility and driving high-intent traffic through search engines.
  • Speed Up Website Load Times
    We optimize site performance to ensure quick loading times, which improves user satisfaction and reduces bounce rates.
  • Ensure Long-term Success
    We provide regular updates and optimizations post-launch to adapt to changing business needs and technology trends.

Video Marketing

Done-for-You video marketing — you show up. We handle everything else.

  • Handles Every Aspect
    From topic ideation to final editing and publishing, our team manages the entire video production process, allowing clients to focus on delivering their message.
  • Maximizes Exposure
    Content is tailored for each platform's specifications, enhancing visibility and engaging different audience segments effectively.
  • Informs Future Strategies
    By analyzing performance metrics, we help clients understand viewer engagement and optimize future video content.

Print Marketing

Print marketing programs that stand out and drive measurable response, including direct mail, print collateral, and integrated campaigns with digital channels.

  • Track ROI Effectively
    Utilize comprehensive analytics to assess campaign performance and optimize future marketing efforts.
  • Drive Qualified Leads
    Generate high-response leads through personalized direct mail strategies tailored to your audience.
  • Amplify Campaign Impact
    Combine print and digital efforts for a cohesive marketing strategy that enhances response rates.
  • Enhance Brand Perception
    Create professional materials that build trust and support conversions across sales channels.

Photography

Custom brand photography built for the web, the feed, and campaigns. We deliver brand-specific imagery across channels, with planning, production, and multi-channel asset delivery.

  • Build A Visual Identity
    Create cohesive images that truly represent your brand across all platforms.
  • Increase Conversion Rates
    Deliver stunning product images that engage customers and drive sales.
  • Capture Memorable Experiences
    Showcase events beautifully to attract and engage your audience.
  • Enhance Professional Image
    Present a unified front with matching headshots that establish credibility and trust.
  • Ensure Quality Across Platforms
    Receive polished images optimized for every marketing channel effortlessly.

References

Methodology and sourcing behind the figures shown above.

Content marketing

Primary estimate uses Mordor Intelligence's explicit 2025 market value and 2025–2030 CAGR (524.73B, 13.53%). Other search results show wide variance (ResearchDive: $413.3B in 2022, 16.9% CAGR; MRFR: $62.73B in 2024, 4.98% CAGR; Statista summary cited smaller figures). I selected Mordor as the primary benchmark because it explicitly reports a global content marketing market size and a near-term CAGR for the full software+services scope that matches the requested segment (planning, production, management of editorial content). The CAGR reflects near-term growth drivers cited across sources (AI, video, first-party data) while acknowledging divergent definitions and scope in other reports.

Search engine optimization

Primary estimate based on The Business Research Company's report stating SEO services market size at $92.74B (2025) and projected to $203.83B by 2030 (CAGR 17.1%). Alternative industry estimates vary (e.g., MRFR ~USD 74.8B in 2025, CAGR ~6.07%; MarkNtel ~USD 92.11B in 2026, CAGR ~2.73%), so selected the explicit BRCo forecast from the search results as the principal estimate while noting divergent forecasts.

Paid media and performance advertising

Estimation uses online/mobile advertising market figures from Mordor and Fortune as primary baselines (2026 online/mobile market ≈ USD 323B). Paid media and performance (paid search, social, programmatic) are a large subset of online advertising—using search’s ~39% share and typical social/programmatic shares, I assume ~70% of online ad spend maps to paid/performance channels, yielding ≈ USD 227B. Growth potential aligns with Mordor’s online-ad CAGR (~10.17% for 2026–2031); mobile reports show higher segment-specific growth (Fortune Business Insights), while IBISWorld and Statista provide broader advertising context.

Email marketing and automation

Primary estimate uses Fortune Business Insights' email marketing software figure (USD 1.7B in 2025) and its 10.6% CAGR for 2026–2034, which best matches the software-focused 'email marketing and automation' segment. Broader industry reports (MarketsandMarkets; MarkNtel/Precedence) report larger values and comparable-to-higher CAGRs for wider marketing-automation or email marketing markets, supporting strong growth potential in the 10–16% range.

Social media management

Estimate based on industry reports in the provided search results. Fortune Business Insights reports the social media management market at USD 32.48B in 2025 with a 19.7% CAGR (2026–2034). MarketsandMarkets and ZionMarketResearch provide similar high-growth estimates (CAGR ~21–24%), supporting a strong multi-year CAGR in the high teens to low twenties.

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