STRV

Move from product concept to launch and ongoing improvement with coordinated in-house expertise and client involvement at every stage.

Turn product ideas into market-informed plans and user-focused products, with guidance from initial concept through launch.

Create user-centered digital experiences and development-ready designs for products across devices.

Get a custom mobile app with an engaging experience across platforms, supported from discovery through launch and ongoing improvement.

Get a tailored web application that performs across platforms, integrates with existing systems and can grow with your business.

Apply AI to personalize experiences, uncover insights, automate work and improve business efficiency and growth.

Turn well-managed, governed data into actionable insights that support smarter decision-making.

Build and optimize secure, cost-efficient cloud environments that adapt to business growth.

Engage fans, support athlete performance and deliver sports experiences that scale for high-demand events.

Unify retail experiences, simplify operations and use customer and business insights to support engagement and growth.

Create tailored fitness experiences, connect wearable insights and support continued product growth.

Identify valuable AI opportunities and direct effort, resources and investment toward implementation priorities.

Identify accessibility gaps, prioritize improvements and validate fixes to support compliance and more inclusive digital experiences.

Identify design issues and apply prioritized recommendations to improve user experience, accessibility and conversions.

Launch secure, compliant financial products that modernize systems, improve experiences, turn data into decisions and scale with regulated-market demands.

Turn product ideas into polished, presentation-ready concepts that support fundraising and accelerate product planning.

End-to-end development of enterprise, web, and mobile applications, including API-first architectures, microservices, and full-cycle product delivery.

Products: End-to-end product delivery, Mobile app development, Web app development, Digital sports solutions, E-commerce and retail solutions, Fintech solutions, Fitness app development

User research, interaction and visual design, prototyping, and usability testing to create human-centered digital interfaces and product experiences.

Products: Product design, Launchpad, Vibe Check, Digital accessibility review, End-to-end product delivery

Strategy, market research, ideation workshops, prototyping and metrics to define product roadmaps, validate concepts and set measurable success criteria.

Products: Product management, End-to-end product delivery

Custom AI/ML engineering, NLP and computer vision development, model deployment, AI strategy and AI cloud integration for analytics and automation.

Products: AI Strategy Roadmap, Custom AI and machine learning solutions, Data engineering solutions

Services that design and build cloud infrastructure, migrate workloads, integrate systems and optimize cloud costs, scalability and reliability.

Products: Comprehensive Cloud Solutions, Web app development, Fintech solutions

End-to-end product delivery

STRV turns product concepts into shipped digital products through in-house product strategy, design and engineering, without outsourcing code or design work. The service spans discovery and product planning, user-centered design, engineering and quality assurance, launch, and post-launch support and iteration. Dedicated project teams collaborate with clients throughout delivery, with experienced department heads preparing transparent time and cost estimates.

Category: Digital Product Development Services

• Bring Products From Concept To Launch
  Coordinate product strategy, design and engineering through one delivery process, with the in-house team handling the work.
• Define A Clear Product Roadmap
  Establish specifications and a phased roadmap informed by research, user personas and technology considerations.
• Build Maintainable, Scalable Products
  Combine architecture, development, integrations and testing to build products designed for maintainability and growth.
• Improve Products After Launch
  Continue product support after release through maintenance, bug fixing, performance measurement and ongoing iterations.
• Turn User Needs Into Development-Ready Designs
  Give engineering teams defined design assets and flows informed by user needs and accessibility.
• Assign A Team To Your Project
  Work with designers and engineers selected for project needs and dedicated from kickoff through launch.
• Prepare Products For Market Launch
  Support release readiness with deployment, compliance, testing, performance monitoring and onboarding activities.
• Shape Decisions Throughout Delivery
  Stay involved in product decisions and provide feedback through regular demos and a continuous feedback loop.
• Plan For Future Product Iterations
  Consider future product iterations from the outset while working toward delivery to market.
• Clarify Project Time And Cost
  Use estimates prepared by experienced department heads to understand expected project time and cost.

Product management

STRV supports products from initial concept through launch with product and project management, strategy, research and product specifications. The service includes market and competitor analysis, user personas and flows, and user testing. STRV works with clients to define product goals and requirements, shape roadmaps, and guide product decisions in collaboration with design and engineering teams.

• Coordinate Product Work And Delivery
  Bring product responsibilities together across planning and execution, including communication, scope analysis, budget tracking and sprint planning.
• Plan Product Direction And Iterations
  Define product direction and a phased roadmap informed by the idea, market and target audience.
• Clarify Product Requirements
  Document requirements so teams and clients can align on what the product should include before development.
• Inform Decisions With Market Research
  Ground product decisions in research into markets and competitors.
• Validate Ideas With User Feedback
  Use user feedback to understand needs and assess whether a product idea or direction is working.
• Track Scope And Budget Changes
  Monitor project scope and budget and communicate the impact of changes.
• Align Teams And Stakeholders
  Keep clients, stakeholders and delivery teams involved in decisions and communication.
• Map Users And Product Journeys
  Represent target users and map product flows to help plan around user needs.
• Set Informed Cost And Time Expectations
  Translate requirements and assumptions into estimates, and revisit them as the project evolves.

Product design

STRV’s digital design service combines creativity with functionality to create user-centric designs that engage audiences. It includes UX and UI design, product conception, art direction, responsive design and interaction design. The process can produce user flows, wireframes, clickable prototypes, style guides, accessible designs and production-ready assets, with clients involved throughout.

• Engage Users Through Thoughtful Design
  Combine user experience and interface design to help products connect with their audiences.
• Turn Designs Into Development-Ready Assets
  Provide practical outputs, from user flows and wireframes to prototypes, style guides and production-ready assets.
• Shape Product Ideas Into Concepts
  Develop product concepts that connect an idea to a considered product experience.
• Adapt Experiences Across Devices
  Create responsive designs for product experiences across different devices.
• Guide Design Decisions Together
  Involve clients in the design process and decisions from mood boards through production.
• Define A Clear Visual Direction
  Set a considered visual foundation for the product.
• Make Product Interactions Feel Considered
  Plan product interactions as part of an experience designed to engage users.
• Include Accessibility In Product Design
  Account for accessibility in the design deliverables prepared for the product.

Mobile app development

STRV designs, builds, tests, launches and supports custom mobile apps for iOS, Android and cross-platform environments. Services include native development, cross-platform development, app optimization and QA testing tailored to business goals and user needs. The team supports projects from discovery and design through launch and ongoing iterations, across phones, tablets, wearables and TVs.

Category: Mobile App Development Services

• Deliver Apps From Concept Through Growth
  Move from product blueprint and design to a built, tested and launched app, with continued support after release.
• Build Custom Apps For Apple Devices
  Create apps tailored to Apple devices and platforms, including iOS, iPadOS, tvOS, macOS, watchOS and visionOS.
• Build Apps Across Android Devices
  Develop Android apps for varied devices, including phones, tablets, wearables and TVs.
• Reach Multiple Platforms With One Codebase
  Build for multiple platforms from one codebase, supporting rapid market delivery and performance across devices.
• Test Apps Before And During Release
  Check app quality and performance through automated and manual tests, including user acceptance testing.
• Improve App Performance And Responsiveness
  Optimize load times and interface responsiveness, with updates and maintenance as the app evolves.
• Define And Design The Product
  Establish a product blueprint and develop flows, prototypes and design assets to guide engineering.
• Maintain And Improve Apps After Launch
  Continue app development after release with maintenance, bug fixing, KPI tracking and iterations.
• Connect Apps With IoT Devices
  Integrate mobile apps with connected devices and Bluetooth-enabled hardware.
• Prepare Apps For Store Launch
  Support deployment with store submission, compliance, optimization, testing and launch monitoring.

Web app development

STRV creates custom, responsive web applications for different devices and browsers. The service spans frontend and backend development, cloud solutions, quality assurance, and content and engagement solutions. STRV focuses on performance, accessibility, security and integration with existing systems, with applications designed to scale as a business grows. Its process covers planning and design through development, testing, launch and ongoing support.

• Build Fast, Accessible Interfaces
  Create responsive experiences across devices and browsers, with attention to performance, stability, accessibility and security.
• Connect Systems And Scale Applications
  Support application functionality through backend systems, APIs, integrations and infrastructure designed to grow with business needs.
• Catch Issues And Improve Product Quality
  Proactive and automated testing supports reliable performance and consistent functionality across platforms and devices.
• Move From Concept To Ongoing Support
  Work across the product lifecycle, from planning and design to engineering and testing, with ongoing support.
• Scale Cloud Infrastructure With Your Business
  Use cloud infrastructure designed to remain reliable as demand grows while optimizing resource costs.
• Manage And Deliver Content Across Channels
  Simplify content updates while supporting localization, discoverability, engagement and consistent brand experiences.

Custom AI and machine learning solutions

STRV combines custom AI, machine learning and data capabilities to address business needs. Solutions can enhance customer experiences, support revenue growth, optimize internal operations and automate manual tasks. Services include recommendation and personalization, computer vision, generative AI, natural language processing, content moderation and fraud detection, predictive analysis, machine learning models for edge devices, sentiment analysis and data foundations for AI. STRV also describes model fine-tuning and optimization, video recommendations and on-device inference.

• Personalize Customer Experiences
  Recommend relevant products or content through personalized social feeds and video experiences.
• Automate Manual Tasks
  Apply AI to automate manual work and streamline internal operations.
• Analyze Visual Content
  Address visual recognition needs with custom computer vision models.
• Generate Custom Content
  Add generative AI capabilities to products to support content generation and customer experiences.
• Process Language-Based Interactions
  Use language processing for chatbots, speech-to-text and AI-drafted support replies.
• Moderate Content And Detect Fraud
  Apply AI to content moderation and fraud detection use cases.
• Forecast Trends And Business Needs
  Use predictive models to forecast sales trends or business needs and inform planning.
• Prepare Data For AI Solutions
  Build data foundations that support AI solutions and business outcomes.
• Tune And Optimize Models
  Fine-tune or optimize models for specific applications and efficiency.
• Run Models On Edge Devices
  Deploy machine learning models to edge devices, including on-device inference.
• Analyze Sentiment
  Add sentiment analysis to AI solutions for products and workflows.

Data engineering solutions

STRV’s data engineering solutions help organizations make the most of their data. The service covers data engineering, big data solutions, data integration, reporting and analytics, and A/B testing. STRV also helps ensure data is well-managed, securely governed and compliant with industry standards, turning it into clear, actionable insights for decision-making.

• Build Data Solutions
  Get data engineering support to make more effective use of organizational data.
• Govern Data Securely
  Support secure data governance and alignment with industry standards.
• Connect Data Across Systems
  Bring data together through capabilities that connect systems.
• Turn Data Into Insights
  Surface actionable insights that support decision-making.
• Address Large-Scale Data
  Use solutions designed to support work with large-scale data.
• Test Alternatives
  Use A/B testing as part of the data solutions service.

Comprehensive Cloud Solutions

STRV helps businesses build secure, scalable cloud environments and cloud-based applications. Services include cloud migration, cloud infrastructure, cost optimization and systems integration. STRV also optimizes existing infrastructure and creates flexible, reliable cloud foundations that adapt as businesses grow.

• Build Secure, Scalable Cloud Environments
  Create a reliable cloud foundation that supports current needs and future growth.
• Move Systems And Workloads To The Cloud
  Transition systems and workloads to cloud environments.
• Optimize Cloud Resources And Costs
  Improve cloud cost efficiency through infrastructure and resource optimization.
• Develop Resilient, Scalable Cloud Applications
  Build cloud applications on infrastructure designed to scale with business growth.
• Connect Cloud Systems With Business Systems
  Integrate cloud environments with existing systems to support connected operations.

Digital sports solutions

STRV builds adaptable digital sports solutions for teams, leagues and sports brands. Capabilities include fan engagement and loyalty, monetization, AI- and data-driven performance optimization, gamified experiences, scalable infrastructure, immersive technology, stats and highlights, security and accessibility, and ticketing and venue management. STRV delivers products through discovery, design, engineering, launch and ongoing scale, with examples including sports apps featuring real-time data, personalized content and AI-powered video search.

Category: Custom Software Development Services

• Engage Fans Throughout The Game
  Create digital experiences that keep fans involved before, during and after games.
• Scale For High-Demand Events
  Support high-demand moments with technology built to scale.
• Optimize Athlete Performance
  Use analytics and wearable integrations to support smarter training.
• Deliver Stats And Video Highlights
  Give fans access to statistics and video content, including AI-powered searches and highlights.
• Create Immersive Fan Experiences
  Bring interactive sports experiences to fans through digital products.
• Personalize Real-Time Sports Content
  Use real-time data and personalization to tailor sports content to audiences.
• Support Digital Revenue
  Enable subscriptions and in-app transactions through payment integrations.
• Address Security And Accessibility
  Account for security, compliance and accessibility in sports products.
• Manage Digital Ticketing
  Support ticket purchasing and management through digital ticketing capabilities.
• Stream Sports Video
  Integrate video streaming and broadcasting into digital sports experiences.
• Add Interactive Game Experiences
  Offer fans gamified sports experiences, including digital collectible gameplay.

E-commerce and retail solutions

STRV designs and builds adaptable e-commerce and retail solutions that connect customer experiences across in-store, desktop and mobile channels. The offering includes e-commerce intelligence, order management, loyalty programs, omnichannel capabilities and data governance, alongside inventory management, secure payments, fraud detection, subscriptions and content management. These solutions are designed to streamline operations, improve personalization and support data-informed decisions as retail businesses grow.

• Simplify Fulfillment And Order Management
  Streamline fulfillment and order management with scalable systems.
• Connect Experiences Across Retail Channels
  Build consistent experiences across retail touchpoints and support multi-channel sales.
• Turn Insights Into Growth Opportunities
  Apply insights to optimize marketing, improve decisions and uncover growth opportunities.
• Reward Customers With Personalized Offers
  Create loyalty programs and personalized offers, promotions, referrals and rewards.
• Centralize Data And Track Performance
  Bring marketing data together and support reporting, attribution, revenue analytics and performance tracking.
• Manage Stores And Inventory Across Channels
  Manage online stores and inventory while supporting customizable storefronts and multi-channel sales.
• Manage Payments And Subscription Billing
  Support secure payments alongside subscription and invoice management, billing and purchase tracking.
• Optimize Website Speed And Performance
  Optimize website performance and support fast loading speeds.
• Manage And Publish Content Across Channels
  Use content management and publishing workflows to deliver content consistently across channels.
• Detect Potential Payment Fraud
  Use fraud detection tools as part of e-commerce payment and retail capabilities.

Fitness app development

STRV designs, builds and scales custom health and fitness apps for brands, studios and fitness businesses. The service includes tailored product strategy, design and engineering, integrations with existing fitness software and connected wearable hardware, and support from discovery through launch and ongoing iterations.

Category: Mobile App Development Services

• Build Tailored Fitness Experiences
  Develop a fitness product shaped around business, users and existing technology.
• Connect Studios With Clients
  Extend connections between fitness brands and clients beyond the gym or studio.
• Connect Essential Fitness Software
  Bring existing fitness business tools into apps, including systems for members, bookings, operations, payments and subscriptions.
• Guide Products From Discovery To Scale
  Support planning, design, engineering, deployment, maintenance and analytics from discovery through ongoing improvement.
• Connect Wearables To Apps
  Link hardware and software to provide health insights and support product engagement.

AI Strategy Roadmap

A structured, tool-agnostic workshop that helps businesses identify high-impact AI opportunities and turn them into an actionable implementation roadmap.

• Prioritize AI Investment
  Direct effort, resources and investment toward AI initiatives that move the business forward.
• Find High-Impact AI Opportunities
  Identify AI opportunities with the potential to move business goals forward.

Digital accessibility review

STRV reviews digital products to identify accessibility compliance gaps and user experience improvements. The service can include WCAG 2.1/2.2 AA compliance mapping, a prioritized roadmap of fixes, design and code improvements, targeted consultations and assistive technology testing, plus retesting and validation for compliance sign-off. STRV also offers remediation for accessibility issues in code, design and structure.

• Find Compliance Gaps And UX Improvements
  Surface accessibility issues and user experience improvements so teams can identify where their product needs attention.
• Address Accessibility Issues
  Improve code, design and structure to address accessibility barriers and support compliance.
• Map Requirements To Your Product
  Use WCAG 2.1/2.2 AA mapping to understand how a product relates to the stated requirements.
• Prioritize Fixes By Impact And Effort
  Sequence accessibility fixes by impact and effort to guide improvement work.
• Improve Design And Code Inclusivity
  Apply design and code improvements intended to make digital products more inclusive.
• Validate Fixes For Compliance Sign-Off
  Retest accessibility improvements and validate results as part of compliance sign-off.
• Get Targeted Accessibility Guidance
  Receive focused advice and strategy for accessibility, with assistive technology testing.

Vibe Check

Vibe Check is a professional design audit from STRV experts. Share design files and product details for a review of user experience, interface, accessibility, usability, information architecture, visual style and overall product vibe. The detailed report provides clear, prioritized recommendations tailored to the product, including fixes to optimize experience and conversions.

• Improve Product Usability
  Uncover user experience and usability problems and identify where design changes can make the product easier to use.
• Prioritize Actionable Design Fixes
  Use clear, prioritized recommendations to understand which design improvements to address.
• Refine Interface And Visual Style
  Get feedback on the interface and visual style, including inconsistencies and opportunities to improve the design.
• Identify Accessibility Issues
  Find accessibility issues and identify improvements that can make the product more inclusive.
• Find Conversion Opportunities
  Identify design issues that may affect conversions and receive recommendations for improvement.
• Clarify Product Structure
  Identify opportunities to improve how product information is structured.
• Strengthen The Overall Experience
  Get an expert perspective on how the product’s design comes together as a complete experience.
• Assess Product Performance
  Investigate concerns about a product that feels slow or unresponsive.

Fintech solutions

STRV designs and builds secure, compliant digital products for regulated financial businesses, from customer-facing banking apps to backend infrastructure and AI-driven analytics. Solutions modernize legacy systems, connect with core banking systems and payment rails, and turn financial data into actionable insights. STRV also creates intuitive financial experiences and auditable reporting tools, supporting products from discovery and design through engineering, launch and scale.

Category: Custom Software Development Services

• Embed Security And Compliance
  Build security into products and validate it through QA and audit-ready practices.
• Build Full-Featured Banking Apps
  Deliver customer-facing banking experiences designed for regulated markets.
• Modernize Legacy Banking Systems
  Move beyond outdated infrastructure with cloud-ready platforms that integrate with existing core banking systems.
• Design Clear Financial User Experiences
  Make onboarding, identity checks, transactions and reporting intuitive for users.
• Connect Platforms To Financial Systems
  Integrate cloud-native platforms with banking systems, payment rails and data pipelines.
• Turn Financial Data Into Insights
  Use AI and data science to support fraud detection, risk scoring and financial recommendations.
• Generate Clear, Auditable Reports
  Provide reporting tools designed for clear, auditable reporting in regulated markets.
• Deliver Fintech Products End To End
  Get support from discovery and design through engineering, security testing, launch, monitoring and ongoing optimization.
• Optimize Financial Product Performance
  Use optimization, scaling and iteration on real-world data as products grow.
• Design For User Retention
  Use retention-driven design to support engaging financial product experiences.

Launchpad

Launchpad is a STRV design service for founders and product owners who need a pitch-ready concept for a mobile or web product. For $10,000, STRV creates core product screens, presentation visuals, a basic style guide and editable Figma files in two weeks. The process includes a kickoff, two design rounds, a midway feedback meeting and a final delivery meeting.

• Support Fundraising And Product Planning
  Use a polished product concept to support funding conversations and move product planning forward.
• Showcase Core Product Functionality
  Present the main functionality of a mobile or web product through a focused set of designed screens.
• Receive A Concept In Two Weeks
  Move through a defined process from kickoff to finalized design assets in two weeks.
• Present Your Concept Publicly
  Use polished visuals to communicate a product concept in public-facing presentations and materials.
• Edit And Continue Product Design
  Give the team editable files and development-ready screens for continued design work.
• Shape The Concept With Feedback
  Review the direction midway and have comments incorporated into final screens and assets.
• Maintain A Unified Visual Style
  Build additional visual assets consistently using the provided colors and UI components.