RudderStack, Inc. Unclaimed

Transform your data cloud into a comprehensive customer data platform for real-time activation and insights.

Collect, transform, and activate customer data seamlessly with full control and compliance.

Empower teams with precise, real-time customer profiles for better insights and experiences.

Empowers teams to leverage real-time customer data across their preferred tools for better decision-making.

Empowers data teams to adapt and enhance their event data in real-time for better insights.

Simplify data compliance management to ensure user privacy and best practices effortlessly.

Deliver clean, trustworthy customer data that empowers all stakeholders.

Data Cloud CDP

RudderStack's Data Cloud CDP turns your data cloud into a customer data platform. It enables real-time collection from multiple sources, unification of signals into comprehensive customer profiles, and activation downstream through Reverse ETL. The platform emphasizes flexibility, governance, and control, and does not store your data.

• Ensures Complete Data Control
  Maintain total ownership and transparency of your data with no risks of vendor lock-in.
• Facilitates Immediate Insights
  Quickly deliver actionable data to drive better decisions across your organization.
• Empowers Cross-Functional Teams
  Allows various teams to utilize enriched customer profiles for effective engagement strategies.
• Creates Comprehensive Customer Profiles
  Achieve a holistic understanding of customers through integrated data from multiple sources.
• Enables Quick Response to Customer Signals
  Empowers teams to act promptly on real-time insights, enhancing customer engagement.
• Streamlines Compliance Management
  Manage user consent and data protection easily across all data processing stages.

Event Stream

Real-time event streaming to collect, transform, and deliver customer data everywhere it's needed while maintaining ownership and control. It provides high-performance SDKs, standardized schemas, and extensive integrations within a cloud-native framework.

• Enhance Security
  By utilizing a cloud-native approach, you maintain complete control over your data without it being stored externally, mitigating risks and enhancing security.
• Integrate Seamlessly
  Effortlessly connect your data pipeline to various APIs and tools, allowing for streamlined data management and operations.
• Capture Data Efficiently
  Utilize a wide array of high-performance SDKs to reliably capture event data across various platforms in real-time.
• Modify Data On-The-Fly
  Ensures that data is activation-ready as it travels through the pipeline, allowing for automated modifications and enhancements.
• Gather Insights Legally
  Utilize tracking methods that align with strict privacy regulations, ensuring compliance while extracting valuable data insights.
• Ensure Data Consistency
  Implement standardized schemas to ensure the consistency and reliability of the data collected across different channels.
• Track Users Efficiently
  Automatically identify and track users across various platforms to understand behaviors better and facilitate personalized marketing.

Profiles

RudderStack Profiles models a comprehensive customer 360 by unifying signals within your data cloud and enabling identity resolution for deterministic profiles ready for activation.

• Achieve Accurate Customer Profiles
  Automatically unify customer data from disparate sources to ensure a singular view, enhancing analytics and engagement.
• Create Meaningful Connections
  Visualize and manage customer relationships effectively through detailed identity graphs that support various entities.
• Enhance User Experience
  Provide real-time access to customer information for dynamic personalization across platforms.
• Enable User Data Management
  Manage user privacy effectively by allowing easy suppression and deletion of user data across the system.
• Facilitate User Engagement
  Empower users to manage identity workflows effortlessly through intuitive interfaces and code options.
• Maintain Data Integrity
  Ensure data quality and reliability by preventing duplicate entries in real-time.
• Accelerate Deployment
  Use pre-built templates to quickly set up identity structures and models, reducing time to implementation.
• Support ML Initiatives
  Facilitate machine learning projects by providing consistent historical data snapshots.

Reverse ETL

Reverse ETL activates data from your data cloud into downstream tools, enabling teams to act on customer signals in the tools they already use.

• Connect To Many Tools
  Seamlessly integrate with over 200 business tools, ensuring teams can leverage customer insights effectively.
• Activate Data Instantly
  Deliver enriched customer data directly to teams for immediate use in engaging and personalized experiences.
• Maintain Data Consistency
  Ensure accurate and real-time updates of customer traits across all integrated systems, enhancing customer engagement.
• Simplify Data Mapping
  Easily configure data mappings without extensive coding knowledge, facilitating swift integrations.
• Schedule Sync Jobs
  Customize data updates to fit your operational needs, optimizing data delivery timing.
• Run Custom Queries
  Leverage advanced SQL capabilities for tailored data extraction and insights.
• Streamline Data Workflows
  Integrate with orchestration tools to efficiently manage data sync processes.

Transformations

Transformations enables in-flight data modification and enrichment by JavaScript or Python, with templates and custom code to tailor events as they stream through RudderStack.

• Tailor Data Processing
  Create personalized transformations for unique data requirements, ensuring precision in data handling.
• Real-time Event Modification
  Instantly adjust event data during streaming to ensure quality and relevancy while maintaining performance.
• Enhance Data Trust
  Apply compliance rules to ensure data safety and proper handling throughout the process.
• Quick Implementation
  Reduce development time by utilizing pre-built templates for common transformations, expediting project timelines.
• Manage Changes Effectively
  Keep track of modifications and roll back if necessary to maintain data integrity.

Data Compliance Toolkit

Event data compliance toolkit to manage consent, cookies, PII, and user deletion across the data lifecycle, with centralized controls and native integrations.

• Maintain Data Ownership
  Ensure complete ownership and control of data, minimizing security risks and compliance issues by keeping data within your infrastructure.
• Automate Consent Processes
  Streamline consent management by ensuring user preferences are accurately and automatically updated across all tools, enhancing compliance with regulations.
• Enforce Consent Rules
  Ensure compliance by managing user consent directly within event workflows, thereby adhering to regulatory requirements across all platforms.
• Centralize Deletion Processes
  Simplify user data management by allowing centralized suppression and deletion commands across multiple systems through one API.
• Integrate Consent Tools
  Facilitate seamless integration with existing consent capture solutions to streamline user consent recording and management.
• Protect Sensitive Information
  Ensure data handling compliance by implementing robust measures for protecting personal and health information.
• Support Cookieless Tracking
  Adapt to modern privacy standards by enabling tracking without relying on traditional cookies, enhancing user privacy.
• Utilize Leading Solutions
  Access powerful consent management tools through seamless integrations, optimizing compliance efforts within the toolkit.

Data Quality Toolkit

Data quality toolkit to ensure clean, trustworthy first-party data with tracking plans, event catalog, schema validation, and governance features that help fix bad data before it impacts downstream systems.

• Proactively Monitor Event Data
  Set rules to catch and resolve data compliance issues in real-time, safeguarding data quality.
• Troubleshoot Missing Fields
  Quickly identify and resolve data issues with precise auditing tools to maintain data integrity.
• Enforce Schema Compliance
  Automatically manage exceptions and maintain data quality by enforcing rules on incoming data.
• Enhance Data Trust
  Foster collaboration and confidence in data by providing complete visibility into event history and relationships.
• Create Reusable Data Definitions
  Develop a consistent framework for interpreting events, improving data usability across teams.
• View Pipeline Health
  Get real-time alerts and metrics to ensure data flows smoothly and issues are identified promptly.