RIRinse, Inc. logo

Rinse, Inc.

Unclaimed
www.rinse.comSan Francisco, California, United States

Rinse is a national clothing care brand offering pickup and delivery laundry and dry cleaning, partnering with local cleaners for quality and sustainability.

Overview

Rinse is a national clothing care company offering pickup and delivery laundry and dry cleaning services, partnering with local cleaners to deliver a high-quality, stress-free cleaning experience. The company emphasizes ethical employment for its valets, sustainable practices (no harmful chemicals, water and energy savings), and transparent pricing and tracking. By collaborating with local cleaners and providing a national brand in clothing care, Rinse serves residential customers and commercial partners seeking convenient, reliable wardrobe care with a focus on environmental responsibility and community impact.

Mission statement

To provide a simple, consistent, high-quality clothing care solution that makes laundry easy for customers while empowering local cleaners to grow their businesses.

What we offer

Rinse Laundry Services

Service

Comprehensive laundry solutions with convenient pickup and delivery.

www.rinse.com/services-pricing/

Rinse Go

Streamline laundry management with Rinse Go’s convenient scheduling platform.

www.rinse.com/go/

Market segments

Market size by segment

Growth potential (CAGR)

Laundry and dry cleaning delivery

32.97 Billion USD12.8% CAGR

On-demand consumer pickup, professional cleaning, and doorstep delivery of garments including wash & fold, dry cleaning, hang-dry, stain treatment, and transparent pricing.

Last-mile delivery orchestration

13.6 Billion USD13.7% CAGR

Matches orders to optimal last-mile partners, automates courier assignments, and provides real-time tracking and ETAs to improve margins and delivery experience.

Eco-friendly garment care

3.9 Billion USD3.2% CAGR

Garment cleaning services and processes that prioritize environmental responsibility through no-harmful-chemical cleaning, water and energy savings, and sustainable handling practices.

Multifamily and commercial laundry programs

12 Billion USD10% CAGR

Branded partnership programs for residential buildings and commercial clients to provide integrated laundry pickup/delivery, customer experience management, and operational coordination with local cleaners.

More information about our offering

Rinse Laundry Services

Rinse offers a range of laundry services, including dry cleaning, wash & fold, and hang dry. Each service provides tailored care for garments, ensuring clean, neatly organized items are returned to you. We focus on convenience, eco-friendly practices, and customer customization, putting attention to detail in every load.

  • Ensures Clothes Are Ready To Wear
    We handle your garments with care, providing professional cleaning and pressing, returning them ready to wear on hangers.
  • Saves Time And Effort
    Our valets pick up and deliver 7 days a week, even if you're not home, allowing you to manage your time efficiently.
  • Prevent Color Bleeding
    Sorting lights and darks ensures colors remain vibrant and fabrics are protected.
  • Protects Delicate Items
    Specially designed to care for delicate fabrics, ensuring they maintain their shape and quality without damage.
  • Choose Your Bag
    Select between Full and Flex bags tailored to your laundry load.
  • Eco-Friendly Washing
    Cold water washing saves energy and preserves fabric integrity.
  • Restores Garments To Original Condition
    We ensure that each garment is treated with the utmost care, using the appropriate methods for stain removal, preserving fabric integrity.
  • Convenient And Neat Return
    Your items are not only cleaned but are also neatly folded for easy storage and use.
  • Environmentally Responsible Cleaning
    By using eco-friendly cleaning methods, Rinse aids in reducing harmful environmental impacts, providing a safer service for you and the planet.
  • Thorough Inspection
    Ensures nothing is left behind during washing.
  • Personalized Care
    Customize your laundry experience to match your preferences.
  • Avoids Unexpected Costs
    Our straightforward pricing structure allows customers to know exactly what they’re paying for, ensuring a trustworthy service experience.

Rinse Go

Rinse Go is the platform for scheduling, tracking, and managing laundry and dry cleaning services. It supports text-based pickup scheduling, real-time valet tracking, customizable delivery and cleaning preferences, and delivery of free personalized bags. It enables evening pickups with 8pm–10pm windows and 1-hour priority windows. The mobile app provides access to all Rinse services.

  • Schedule Evening Pickup
    Enjoy the flexibility of evening pickups that fit your schedule, ensuring convenience.
  • Track Your Valet
    Stay updated on your Valet’s location for timely pickups and deliveries.
  • Customize Delivery Preferences
    Easily tailor your laundry service experience to your specific needs through the mobile app.
  • Schedule Via App Or SMS
    Easily manage your laundry services with quick app access or effortless text scheduling.
  • Quick SMS Scheduling
    Easily request pickups through a simple text, making scheduling hassle-free.
  • Receive Free Rinse Bags
    Get high-quality personalized bags for laundry, enhancing your cleaning experience.
  • Enable Rinse Drop
    Conveniently have your laundry managed without needing to be present during pickups and deliveries.

References

Methodology and sourcing behind the market figures shown above.

Laundry and dry cleaning delivery

Primary basis: Credence Research's on-demand laundry market valuation (USD 32.97B in 2024) and reported 12.8% CAGR (2024–2032). Cross-checked with Fact.MR (broader laundry market USD 56.8B, 4.8% CAGR) and 6Wresearch UAE regional data to contextualize on-demand delivery as a faster-growing subset.

Last-mile delivery orchestration

Estimated the last-mile delivery orchestration market as part of the last-mile delivery software/platform category. Persistence Market Research directly reports the global last-mile delivery software market at US$13.6B (2026) with a 13.7% CAGR (2026–2033). Overall last-mile market figures from Future Market Insights and Coherent Market Insights were used for context to show the larger addressable market (roughly USD197–207B range).

Eco-friendly garment care

Estimate uses the eco-friendly laundry product market as a direct proxy for eco-friendly garment care (detergents and sustainable laundering processes). Future Market Insights reports the eco-friendly laundry product market at USD 3.9 billion (2025) with a 3.2% CAGR to 2035. Statista’s broader Laundry Care market (USD 113.22 billion in 2026) provides context that eco-friendly garments/cleaning remain a small but growing segment of overall laundry care.

Multifamily and commercial laundry programs

Estimates draw from two market-size references: global dry‑cleaning & laundry services (USD 77.4B in 2024, 7.61% CAGR) and a narrower commercial laundry market (USD 37.9B in 2024, 11.2% CAGR). The targeted segment (branded multifamily partnerships plus commercial laundry programs) is a subset of these markets — combining a modest share of residential/multifamily services and a portion of commercial/on‑premise solutions — yielding an estimated 2024 market size ~USD 12B. Growth potential is set between the referenced CAGRs to reflect faster adoption of tech-enabled pickup/delivery, subscription models, and B2B partnerships, producing an estimated ~10% CAGR.

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