Rakuten Advertising Unclaimed

Achieve superior results with Rakuten's comprehensive affiliate marketing platform.

Enhance engagement and drive conversions with personalized, data-driven advertising campaigns through Audience Engine.

Transform affiliate management with proactive insights, safeguarding your brand and optimizing ROI.

Connect with targeted audiences through high-impact digital placements.

Enhance brand visibility through strategic influencer partnerships and performance analytics.

Unlock unique audiences with high-impact media placements.

Optimize Multi-Channel Marketing Strategies For Enhanced Visibility & ROI.

Connect with target audiences on social media for enhanced engagement and conversions.

Capabilities to create, manage, and optimize performance-based partnerships between advertisers, publishers, and affiliates including commissioning, partner discovery, linkless tracking, benchmarking, and forecasting.

Tools and services that ingest, segment, and activate first-party audience data for personalized, privacy-safe targeting and measurement across publisher and advertiser channels.

Services to identify, onboard, engage, compensate, and measure creators with performance-focused campaign setup and combined affiliate–creator reporting.

Capabilities for planning, buying, and optimizing high-impact display inventory and programmatic placements using data-driven targeting and publisher partnerships.

Real-time monitoring, anomaly and ad fraud detection, web monitoring and compliance tools that protect brand integrity and ensure campaign quality.

Affiliate

Rakuten Advertising Affiliate is a performance-driven affiliate marketing platform that helps launch and optimize global programs. It provides global benchmarking, a commissioning suite, trend analysis, linkless tracking, a placement recommender, and AI-driven forecasting to predict and maximize performance.

• Predict Performance For Maximized Results
  Use advanced AI models to anticipate market trends and improve decision-making, ensuring optimal campaign outcomes.
• Customize Offers For All Campaigns
  Create dynamic and personalized commission structures that align with your marketing goals, enhancing partner relationships and driving performance.
• Discover New High-Performing Partners
  Utilize AI-powered tools to find optimal partnerships that drive results and expand your marketing reach.
• Analyze Performance Against Industry Standards
  Leverage industry data to assess your campaign effectiveness, identify gaps, and make informed adjustments for heightened competitiveness.
• Identify High-Potential Placement Opportunities
  Receive data-driven recommendations for ad placements that can yield the highest returns, ensuring maximum impact.
• Broaden Client Reach With New Partners
  Utilize innovative technologies to connect with diverse publishers and amplify brand visibility without compromising tracking accuracy.
• Segment Audiences For Targeted Marketing
  Create personalized experiences for distinct audience segments to enhance engagement and conversion rates.
• Monitor Campaign Performance Over Time
  Gain insights into historical performance to adapt strategies effectively and improve future campaign results.

Audience Engine

Audience Engine powers high-earning affiliate marketing campaigns using first-party data to create personalized, privacy-safe advertising experiences. It allows publishers and advertisers to utilize targeted messaging strategies that align with audience interests for improved engagement and conversion rates.

• Tailor Messaging For Audiences
  Develop personalized messaging that meets the unique interests of target audience segments, ensuring higher engagement and conversion rates.
• Maximize Data Usage
  Utilize first-party data effectively to establish high-value audience segments, enhancing campaign relevance and improving ad effectiveness.
• Drive Performance Insights
  Access advanced analytics to measure and refine campaign performance continually, enabling data-driven decision-making.
• Foster Strategic Collaborations
  Establish synergistic relationships that drive effective campaigns through shared objectives and unique offerings.

Detect

Detect delivers 24/7 monitoring, dynamic web scraping, and advanced data synthesis to provide AI-powered insights. It helps you anticipate emerging threats, identify opportunities, maintain compliance, and leverage Affiliate Intelligence for smarter decision-making.

• Eliminate Ad Fraud
  Ensure compliance by filtering advertisements for suspicious activities using advanced AI tools.
• Monitor Performance Spikes
  Get immediate notifications of unexpected performance changes to take timely action.
• Analyze Brand Insights
  Track your brand's activity across the web to enhance reputation management and strategic planning.
• Access Real-Time Data
  Gain uninterrupted access to crucial data, guiding your growth strategies effectively.
• Utilize Comprehensive Tools
  Access seven distinct but integrated tools designed for streamlined management and performance optimization.

Display

Rakuten Advertising’s Display platform connects advertisers to targeted audiences through high-impact placements across the digital landscape. It leverages a rich data ecosystem and advanced technology to facilitate effective advertising solutions that enhance brand visibility and drive conversions.

• Engage Audiences Effectively
  Designed to reach audiences where they are most likely to engage, ensuring that your brand stands out, maximizing visibility and interaction.
• Expand Market Presence
  Our global footprint allows advertisers to connect with target markets across various regions, effectively increasing brand awareness and sales.
• Optimize Campaigns
  Integrating data analytics enables continuous improvement of ad campaigns, allowing advertisers to make informed decisions and achieve desired outcomes.
• Enhance Marketing Synergies
  Our platform allows seamless connections between display and other digital marketing channels, creating a unified approach that amplifies message effectiveness.

Influencer Marketing

Influencer Marketing is Rakuten Advertising's influencer marketing solution. It helps identify suitable influencers, set up campaigns, and report on performance. Our teams provide a combined view of affiliate and influencer performance and offer easy-to-use influencer tools and reporting to support performance-based influencer marketing.

• Discover Relevant Influencers
  Utilize tools to identify influencers who resonate with your target audience and enhance engagement.
• Gain Holistic Insights
  Leverage comprehensive performance reports to optimize strategies across both affiliate and influencer channels.
• Launch Campaigns Quickly
  Easily launch influencer campaigns quickly and efficiently using a user-friendly interface.
• Facilitate Creator Collaboration
  Manage partnerships and enhance collaborations with influencers via integrated tools for campaign effectiveness.
• Track Campaign Success
  Analyze campaign performance to drive ongoing improvements and maximize ROI.

Media

Media is Rakuten Advertising's media solution for delivering ads to audiences with high-impact placements in a brand-safe environment. It provides local market expertise and helps you discover new channels and audiences.

• Deliver Effectively
  Reach your audience through strategic ad placements that maximize engagement.
• Find New Channels
  Utilize insights to uncover and engage new audience segments.
• Leverage Local Insights
  Work with local experts to tailor your marketing strategies effectively.

Paid Search

Rakuten Advertising’s Paid Search solutions empower advertisers to optimize their multi-channel marketing strategies. The platform utilizes data-driven insights to enhance visibility, improve ROI, and increase conversion rates.

• Reach Precise Audiences
  Utilize audience data to create targeted advertisements that engage prospective customers effectively.
• Enhance Campaign Performance
  Use real-time data analytics to evaluate campaign success and adjust strategies for better results.
• Unify Marketing Efforts
  Combine your paid search campaigns with other marketing initiatives for streamlined operations and enhanced results.
• Improve Ad Efficiency
  Utilize iterative testing methods and AI-driven adjustments to enhance ad efficiency and reduce costs.
• Maximize Campaign Impact
  Leverage the expertise of experienced professionals to guide your marketing strategies and ensure optimal performance.

Paid Social

Rakuten Advertising's Paid Social solutions enable advertisers to connect with target audiences on social media platforms to drive engagement, conversions, and brand awareness through tailored strategies and ad placements.

• Target Specific Audiences Effectively
  Using deep insights and analytics, the platform allows advertisers to define and target specific audience segments, ensuring that marketing messages resonate with the right groups.
• Leverage Real-Time Data
  Gain access to detailed performance metrics that help in understanding what's working and what's not.
• Enhance Ad Effectiveness
  By automatically testing different ad creatives, the platform optimizes for the best-performing versions, ensuring advertisements remain relevant and effective at engaging the target audience.
• Integrate Social Media with Other Channels
  Facilitate a cohesive branding experience by aligning social media campaigns with other digital marketing channels.