PIPrintComm, Inc. logo

PrintComm, Inc.

Unclaimed
printcomm.comFlint, Michigan, United StatesUpdated

PrintComm is a data-driven marketing and print company that turns customer data into targeted direct mail campaigns to drive measurable ROI.

Overview

PrintComm, Inc. is an innovative marketing and print company that blends data, analytics, and print technology to help clients achieve marketing and business goals. It combines direct mail strategy, data management, analytics, postal logistics, and production execution to deliver measurable ROI. The organization emphasizes data-driven decision-making, testing, and analysis to improve outcomes for a diverse client base, and pursues community-focused initiatives as part of its growth.

Mission statement

PrintComm is committed to helping clients achieve results and reach their goals through data-driven marketing, strategy, and print execution.

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What we offer

Variable Data Print

Achieve personalized direct mail campaigns that enhance relevance and increase response rates.

Pricing not published

printcomm.com/products/variable-data-printing/

EDDM (Every Door Direct Mail)

Cost-effective saturation mailing service with automated route selection to maximize local outreach.

Pricing not published

printcomm.com/products/eddm/

Postcards

Increase engagement and drive sales with customized postcard marketing solutions.

Pricing not published

printcomm.com/products/postcards/

Letter Envelope Package

Facilitates effective long-form messaging through variable letters and custom inserts.

Pricing not published

printcomm.com/products/packages/

Self-Mailers

Maximize messaging potential with versatile self-mailers tailored for B2B and B2C campaigns.

Pricing not published

printcomm.com/products/self-mailers/

Publications

Comprehensive design and production service for effective publications.

Pricing not published

printcomm.com/products/publications/

Market segments

Market size by segment

Growth potential (CAGR)

Direct mail and print production

58.2 Billion USD1.14% CAGR

Data-driven direct mail and large-format print production with in-house fulfillment, tracking, and regulatory compliance for personalized offline outreach.

Products: Letter Envelope Package, Self-Mailers, Postcards, EDDM (Every Door Direct Mail), Variable Data Print

Franchise and multi-location marketing

15 Billion USD10% CAGR

Marketing and operational capabilities for multi-location brands and franchises including local SEO, multi-site web systems, franchise recruitment marketing, analytics, and coordinated local paid/social campaigns.

Products: EDDM (Every Door Direct Mail), Postcards, Variable Data Print

Publication design and print production

6.5 Billion USD3% CAGR

Creative, editorial and production services for magazines, trade publications and associations including advertising sales support, print production, distribution and digital editions.

Products: Publications

More information about our offering

Variable Data Print

Variable Data Print enables true 1:1 direct mail by personalizing each piece with recipient data. It uses logic to determine which images and offers to include, enabling highly targeted campaigns. PrintComm combines data science with variable printing to deliver personalized mail at scale. The service includes data-driven capabilities such as NCOA/presort, data entry and cleanup, and automation for triggered mailings. It also supports landing pages/PURLs, lists management, and end-to-end project execution to ensure timely delivery.

Pricing not published

  • Enhance Mail Relevance
    Create unique mail pieces for each recipient, thereby improving engagement and response rates.
  • Streamline Campaign Management
    Manage every step of the direct mail campaign from data preparation to mailing, ensuring efficiency and effectiveness.
  • Ensure Accurate Deliverability
    Utilizing NCOA and address standardization enhances the chances of your mail reaching the intended recipients.
  • Utilize Comprehensive Data Solutions
    Leverage services that enhance the effectiveness of direct mail through data management and analysis.
  • Enhance Individual Messaging
    Employ logic-based rules to customize messages and offers on a per-receipt basis, leading to higher engagement.
  • Optimize Marketing Insights
    Utilize personalized URLs and landing pages for improved tracking and optimization of campaign performance.

EDDM (Every Door Direct Mail)

EDDM (Every Door Direct Mail) is PrintComm’s low-cost, high-coverage direct mail offering for local markets. It includes an exclusive EDDM Tool that automates route selection for hundreds of locations, saving time and manual effort. PrintComm provides end-to-end service from art creation and bundling to mail delivery, leverages USPS Commercial Plus designation to help reduce postage costs, and can integrate with web-to-print sites for dealer or franchise programs.

Pricing not published

  • Streamlines The Mailing Process
    EDDM service covers every aspect, ensuring a seamless experience from design to delivery.
  • Saves Time And Resources
    This tool simplifies the complex process of route selection, making it quick and efficient.
  • Maximize Your Marketing Budget
    Effectively target a broad audience at a fraction of the typical postage costs.
  • Receive Lower Postage Rates
    This designation allows access to faster shipping and reduced postal costs, enhancing ROI.
  • Enhances Operational Efficiency
    Seamlessly connects marketing operations, allowing for quick access to EDDM tools.
  • Optimize Campaign Outcomes
    Detailed analytics help refine strategies and improve future marketing efforts.

Postcards

Postcards are proven winners in B2C direct marketing. PrintComm offers formats including static addressed postcards, static shells with black imprinting, and 4-color variable postcards. The service supports automation and data-driven personalization, with systems to receive and process data and options across various sizes, stocks and print configurations.

Pricing not published

  • Streamline Campaign Management
    Automate workflows to save time and enhance efficiency in campaign delivery.
  • Boost Response Rates
    Leverage recipient data to create personalized messages that resonate with audiences.
  • Enhance Personalization
    Utilize variable images and content to increase customer engagement and response rates.
  • Reduce Production Costs
    Achieve cost savings through high-volume printing of static shells.
  • Simplify Mailings
    Utilize straightforward addressed postcards for direct outreach.

Letter Envelope Package

Letter Envelope Packages enable long-form messaging with variable letters and inserts. PrintComm can produce highly variable packages including variable letters and inserts, with intelligent inserting and read-write capability to pull in the right inserts and address spray. Available options include fully variable letters, static shells with black imprinting, inline stamping, audit reporting, intelligent inserting, inline addressing, card affixing, and perforation. The service is end-to-end, covering design, data processing and mail fulfillment.

Pricing not published

  • Automate Insert Selection
    Utilizes advanced technology to intelligently select and insert the right marketing materials, enhancing customization for each package.
  • Dynamic Insert Management
    Enables precise and flexible management of insert selections based on real-time data, maximizing effectiveness of the direct mail campaign.
  • Create Personalized Messaging
    Offers the ability to produce customized letters tailored to individual recipients, boosting engagement and response rates.
  • Ensure Accuracy With Audit Reporting
    Provides clients with detailed audit reports to verify that package contents match specifications, enhancing trust and transparency.
  • Simplify Addressing Process
    Streamlines the mailing process by integrating address printing into the production flow, ensuring accuracy and reducing processing time.
  • Add Value with Card Affixing
    Enhances the attractiveness and personalization of packages by affixing promotional cards or additional information directly to the mail piece.
  • Convenient Tear-Off Options
    Provides recipients with a simple way to detach important information or offers from the mail piece, improving usability.

Self-Mailers

Self-mailers offer extended space for messaging with multiple formats. PrintComm can produce static addressed pieces, static shells printed offset with black imprinting, and 4-color variable self-mailers. Enhancements include fugitive glue, tabbing, perforation, and card affixing. PrintComm handles data processing and mailing logistics as part of a full-service offering.

Pricing not published

  • Create Unique Pieces
    4-color variable self-mailers enable customized messages and visuals tailored to each recipient, increasing engagement and response rates.
  • Cost-Efficient Production
    Utilizing offset printing with black imprinting ensures high-quality results at lower costs due to mass production efficiency.
  • Secure Components
    Fugitive glue is used to secure parts of the mailer without permanent adhesion, allowing for clean and professional presentations.
  • Enhance Communication
    Card affixing allows additional information to be delivered, enhancing the overall message impact and offering more engagement opportunities.
  • Facilitate Easy Access
    Perforation allows recipients to easily detach parts of the mailer, encouraging interaction and response.
  • Simplify Mailing Process
    Static addressing streamlines the mailing process by ensuring that each mailer is easily personalized with recipient information.
  • Secure Closing
    Tabbing is used to secure the mailer for delivery, ensuring that all content remains intact during transit.

Publications

Publications is PrintComm's publication design and production service for magazines, trade publications, and associations. It includes a full range of creative services, editorial design, and digital editions to complement print. PrintComm supports advertising sales, print production, and distribution, offering editorial expertise and case studies to enhance effectiveness.

Pricing not published

  • Deliver High-Quality Designs
    Utilize our award-winning design team to create compelling, aesthetically pleasing layouts that engage your audience.
  • Enhance Revenue Streams
    Collaborate with our team to develop and implement effective advertising strategies that maximize revenue for your publication.
  • Streamline Publication Process
    Leverage our expertise in editorial design to create clean and effective narratives that resonate with your audience.
  • Ensure Timely Delivery
    Manage the logistics of printing and distribution to guarantee your publication reaches its audience on schedule.
  • Expand Readership
    Increase accessibility and audience engagement through digital editions that offer enhanced navigation and search capabilities.

Sources

Methodology and sourcing behind the figures and links shown above.

Direct mail and print production

Primary source (Statista via Novatech) projects direct mail advertising reaching $61.59B by 2029 with a 1.14% CAGR (2024–2029); back-calculating yields an approximate 2024 market of $58.2B. Supplementary industry reports (Lob, RocketPrint) show rising budget allocations and rapid vendor-level revenue growth, indicating demand for data-driven production, personalization, fulfillment, and automation—supporting modest baseline CAGR with upside for production-focused providers.

Franchise and multi-location marketing

Estimate anchored to the cited global digital advertising figure ($694B in 2025). Assume local digital advertising accounts for ~15% of global digital ad spend (~$100–105B). Multi-location & franchise marketing is a subset of local spend (platforms, local paid/social, SEO, listings, co-op funds, services) capturing roughly 10–15% of local spend plus adjacent software/services — yielding a midpoint estimate of ~$15B global. Growth potential (CAGR ~10%) reflects continued digitization of local marketing, increased spend on localized paid/social, and rapid adoption of multi-location SaaS/AI tools driving annual growth in the high single-digits to low double-digits.

Publication design and print production

Used The Business Research Company / press summary in the provided search results (print advertising distribution: $25.8B in 2024, CAGR to 2029 of 3.7%) as the primary market anchor. Publication design and print production is a narrower subset (magazines, trade publications, associations, production and distribution); I applied a conservative share estimate (~25% of the print advertising distribution market) to derive an approximate market size (~$6.5B). Growth potential estimated slightly below the broader distribution forecast (3.0% vs. 3.7%) to reflect continued print-to-digital shift offset by value-add production, digital editions and integrated services.

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