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Plus Communications Unclaimed

PR Firms

pluspr.com

Austin, Texas, United States

Public affairs and strategic communications firm helping clients influence policy, manage issues, and build coalitions.

Plus Communications is a public affairs and strategic communications firm that helps clients influence policy, manage issues, and shape public narratives. The firm offers a full suite of services including public affairs, grassroots and grasstops mobilization, digital advocacy, coalition building, polling, research and competitive intelligence, regulatory advisory, and strategic communications. With decades of experience across Fortune 100 companies, trade associations, and political campaigns, Plus Communications supports clients in navigating the policy landscape, guiding crisis and merger communications, and delivering measurable public affairs outcomes through integrated strategy, media relations, branding, and owned media.

To empower clients to shape policy and public perception through integrated research, communications, and coalition-building, delivering clear insights and measurable results across public affairs, regulatory, and strategic campaigns.

What we offer

Branding + Graphic Design

Service

Deliver impactful branding and graphic design that resonates with your target audience and strengthens your brand's identity.

pluspr.com/services/branding-graphic-design/

Digital Advertising

Service

Efficiently amplify your brand messaging with targeted digital advertising and ongoing optimization.

pluspr.com/services/digital-advertising/

Media Relations

Service

Enhance your media visibility and manage your messages effectively through strategic media relations.

pluspr.com/services/media-relations/

Owned Media

Service

Comprehensive Owned Media Strategy to Maximize Message Control and Audience Engagement.

pluspr.com/services/owned-media/

Grassroots + Grasstops

Service

Engage and mobilize local audiences through effective grassroots and grasstops strategies.

pluspr.com/services/grassroots-grasstops/

Research + Competitive Intelligence

Service

Empowers clients with actionable insights through comprehensive research and competitive intelligence.

pluspr.com/services/competitive-intelligence/

In-House Video Production

Service

Delivers high-impact video content to inspire, persuade, and mobilize audiences effectively.

pluspr.com/services/in-house-video-production/

Web Development

Service

Enhance your digital presence with our expert web development services that merge design and functionality.

pluspr.com/services/web-development/

Market segments

Advocacy and grassroots mobilization

Capabilities to organize, target, and mobilize constituents, influencers, and local networks to influence policy, legislation, and public opinion.

Targeted digital advertising for public affairs

Data-driven paid media campaigns that use audience targeting, cross-channel integration, creative assets, and measurement to amplify policy and reputation messaging.

Crisis communications and reputation management

Rapid-response media strategy, spokesperson training, vulnerability assessment, and narrative control to protect reputation and manage high-profile incidents.

Content strategy and owned media development

Design and production of owned channels and creative assets—brand newsrooms, websites, video, and editorial calendars—to control messaging and sustain engagement.

More information about our offering

Branding + Graphic Design

A branding and graphic design service that integrates strategy with visual identity across media. It covers the full branding process, including moodboards, logo sketches, final logo options, and digital/print-ready assets, plus branded social skins. The offering also includes award-winning graphic design capabilities for digital ads, collateral, and other communications to support campaigns and brand storytelling.

  • Engages Audiences Effectively
    Our award-winning graphic designs connect with audiences, making your campaigns unforgettable.
  • Provides Versatile Choices
    A variety of logo designs lets you select an identity that truly represents your brand ethos.
  • Drives Online Engagement
    Our digital ad creatives are designed to increase clicks and conversions across all platforms.
  • Ready for Any Medium
    Easily accessible digital and print files allow for seamless distribution of your branding materials.
  • Simplifies Communication
    Infographics break down complex topics into visually appealing content that captures audience attention.
  • Boosts Social Media Engagement
    Social media graphics that engage your audience effectively, sparking interaction and conversation.
  • Enhances Online Presence
    Custom social media skins ensure consistent branding and engagement across all platforms.
  • Guides the Creative Process
    Initial sketches help to identify logo concepts that will shape your brand's identity.
  • Aligns Visual Strategy
    Moodboards visually communicate brand concepts to ensure alignment throughout the design process.

Digital Advertising

Targeted, data-driven digital advertising campaigns across channels with ongoing optimization and transparent reporting. The service emphasizes efficient media buying, cross-channel integration, and early access to alpha/beta advertising technologies to amplify policy and brand messaging.

  • Enhance Message Consistency
    By integrating campaigns across various channels, the coherence of messaging strengthens, ensuring that audiences receive a unified narrative.
  • Maximize Campaign Performance
    Regular analysis of campaign data allows for adjustments in strategy that drive higher engagement and conversion rates.
  • Reach Your Ideal Audience
    By finely targeting demographics and interests, campaigns can effectively engage those most likely to respond.
  • Leverage Cutting-Edge Tools
    Utilizing advanced advertising technologies before they become mainstream can enhance campaign effectiveness and reach.
  • Ensure Accountability
    Frequent reporting provides clients with insights into campaign effectiveness, ensuring alignment with goals and budgets.

Media Relations

A media relations service featuring strategy development, media training, monitoring and social listening, crisis communications, and high-profile media events. The offering includes spokesperson coaching and proactive media engagement to shape coverage and narrative.

  • Navigate Crisis Effectively
    Receive expert guidance to maintain your brand's reputation during high-stakes situations.
  • Shape Your Media Narrative
    Engage effectively with key media personnel to control your message and visibility.
  • Track Media Coverage Real-Time
    Stay ahead of public perception and adjust strategies based on media analysis.
  • Enhance Media Engagement Skills
    Prepare spokespersons to communicate with clarity and confidence in interviews.
  • Execute High-Profile Media Events
    Ensure impactful media interactions and coverage through meticulously planned events.

Owned Media

Strategy and execution of owned media properties, including brand newsrooms and content calendars, with development of campaign websites and a range of owned content. The approach integrates with paid and organic amplification to maximize reach and messaging control.

  • Maximize Content Reach
    Using both paid and organic strategies ensures that owned content reaches wider audiences, enhancing engagement and impact.
  • Control Messaging and Engagement
    A strong owned media strategy allows brands to maintain authority over their narrative, directly engaging with target audiences.
  • Create Dedicated Content Hubs
    Campaign websites serve as focal points for messaging, providing a tailored online experience that enhances brand visibility.
  • Ensure Consistent Content Publishing
    Brand newsrooms enable structured and regular content distribution, maintaining audience engagement through timely updates.
  • Organize Publishing Schedule
    Content calendars help streamline the publishing process, ensuring timely delivery of relevant content to audiences.

Grassroots + Grasstops

Bi-partisan public affairs campaigns leveraging a nationwide field network of local communications professionals to educate, mobilize and influence audiences. The service uses data-driven targeting, online and offline mobilization, and cross-channel storytelling to shape policy and public opinion.

  • Optimize Messaging Efficiency
    Implement analytical approaches to tailor advocacy efforts effectively, maximizing impact on key demographics.
  • Leverage Local Expertise
    Utilize knowledgeable professionals to enhance grassroots efforts, ensuring authenticity and community connections.
  • Engage Diverse Political Audiences
    Foster inclusivity and consensus in advocacy efforts by reaching out to a wide range of political groups.
  • Maximize Engagement Strategies
    Create dynamic campaigns that blend digital outreach with traditional advocacy approaches to drive quicker actions.
  • Enhance Message Amplification
    Utilize various platforms to extend the reach and strengthen the message, ensuring comprehensive audience engagement.

Research + Competitive Intelligence

Research and intelligence services providing landscape analysis, competitive intelligence reports, and vulnerability assessments. The in-house team synthesizes information from public records, news coverage, and online sources into actionable insights for decision-making and crisis readiness.

  • Deliver In-Depth Insights
    These reports provide clients with a thorough understanding of the competitive landscape, facilitating strategic decision-making.
  • Utilize Cutting-Edge Tools
    Employing advanced technology ensures thoroughness and efficiency in research processes.
  • Inform Strategic Approaches
    Through thorough analysis, clients can navigate complex issue environments effectively.
  • Enhance Crisis Readiness
    Identifying and evaluating risks empowers clients to manage potential crises effectively.
  • Support Diverse Campaigns
    The ability to conduct research at state levels enhances campaign strategies nationwide.
  • Generate Usable Insights
    Transforming complex public data into concise and practical insights for clients' needs.

In-House Video Production

In-house video production capabilities delivering high-impact advertising. A team of writers, directors and producers, supported by a studio with professional resources, creates compelling video content and campaigns.

  • Delivers Tailored Campaigns
    The creative team specializes in producing content that aligns perfectly with client needs and objectives.
  • Manages Entire Production Process
    From initial concept development to final edits, the team ensures a seamless production experience.
  • Creates Persuasive Video Content
    Designed to effectively deliver messages that resonate with targeted audiences for maximum impact.
  • Utilizes State-of-the-Art Equipment
    The soundstage includes high-end production tools and facilities for professional-grade video creation.

Web Development

Web development services including website redesign and branding integration. The team builds secure, user-friendly sites with a focus on clear messaging and impactful design, demonstrated by work such as redesigns, improved homepage experiences, and secure access features.

  • Revitalize Your Online Presence
    We deliver comprehensive website redesigns that enhance both aesthetics and functionality, boosting user engagement and satisfaction.
  • Implement Strong Security
    We prioritize your website's security with advanced features like two-factor authentication to protect sensitive data.
  • Create Tailored Experiences
    Our team crafts custom solutions and features tailored to your specific business needs, ensuring your website stands out.
  • Ensure Brand Consistency
    Our web development service seamlessly integrates your brand elements throughout the website for a cohesive identity across all digital touchpoints.
  • Maximize User Engagement
    Our designs focus on clarity and user experience, ensuring visitors easily navigate and interact with your site.
  • Facilitate Easy Updates
    Our content management systems allow for streamlined updates, ensuring your website remains current with minimal effort.

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