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Perceptiom

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perceptiom.comSeyssinet-Pariset, Isère, France

Perceptiom is a 360° global communications agency focused on scientific communications, delivering strategy, content, design, and media relations.

Overview

Perceptiom is a 360° global communications agency specializing in scientific communications. We provide end-to-end services across strategy, content, design, digital, and media relations to researchers, institutes, and life-sciences companies. Our approach combines strategic guidance, creative production, and practical execution to help clients make complex science accessible and impactful, worldwide.

Mission statement

Our mission is to help scientists share their work with society through a holistic, ethical, and high-standard communications approach that spans strategy, content, design, and outreach.

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What we offer

Public Relations & Digital Marketing Agency

Service

Enhance your brand visibility with tailored public relations and digital marketing strategies.

perceptiom.com/en/public-relations-influence-agency/

Website Design & SEO Services

Service

Create impactful and user-friendly websites while enhancing online visibility.

perceptiom.com/en/website-design-company/

Video Content Production & Event Management

Service

Engage audiences with impactful video content and expertly managed events.

perceptiom.com/en/video-content-and-top-video-production-company/

Branding & Marketing Training Courses

Service

Enhance your marketing skills with comprehensive training in branding and communication strategies.

perceptiom.com/en/marketing-training-courses/

Market segments

Market size by segment

Growth potential (CAGR)

Scientific communications training

0.5 Billion USD9.5% CAGR

Training programs that equip researchers and life‑science professionals with skills in digital marketing, branding, storytelling, data visualization, presentation, and social media engagement.

Science public relations and reputation management

3 Billion USD7% CAGR

Services that build and protect reputation for scientific organisations through targeted media relations, press releases, influencer outreach, community management, media training, and PR measurement.

Scientific content production and event management

5 Billion USD8.2% CAGR

End‑to‑end production and event capabilities delivering corporate films, live streaming, aftermovies, symposium management, and event branding to amplify scientific outreach and stakeholder engagement.

Digital performance marketing for scientific audiences

6 Billion USD10% CAGR

SEO, web services, paid search and analytics tailored to increase discoverability, engagement and measurable ROI with technical audiences.

More information about our offering

Public Relations & Digital Marketing Agency

Perceptiom's combined public relations and digital marketing services help science-focused brands raise visibility through strategic media relations, digital communications, and social media management. This practice covers press releases, media kits, community management, influencer outreach, advertising, and performance analysis to manage reputation and boost engagement. We tailor messaging to researchers, institutes, and life-sciences organizations, delivering consistent coverage across traditional and digital outlets.

  • Manage Your Digital Presence
    Utilize comprehensive strategies to bolster your organization's reputation and visibility online.
  • Strengthen Media Connections
    Leverage our network to connect with key media contacts and secure impactful coverage for your initiatives.
  • Engage Through Active Community Management
    Proactively managing social networks fosters interaction and builds brand loyalty.
  • Enhance Media Communication
    Create and distribute content methods that effectively convey messaging and announcements.
  • Prepare for Media Success
    Equip your team with skills to effectively engage with the media and maximize publicity.
  • Monitor Campaign Effectiveness
    Utilize comprehensive metrics to evaluate strategies and refine communications based on actionable insights.
  • Ensure Strategy Effectiveness
    Regular analysis leads to better performance and engagement.

Website Design & SEO Services

Our website design services focus on modern user experiences and visual identity while incorporating comprehensive SEO strategies to enhance discoverability. We provide ongoing maintenance, hosting solutions, and technical optimizations to ensure effective online presence.

  • Ensure Compliance With GDPR
    Adhere to strict data protection regulations to safeguard user information and build trust.
  • Enhance Site Performance
    Optimize elements to facilitate better crawling and indexing by search engines.
  • Optimize User Interactions
    Create intuitive interfaces for better user engagement.
  • Adapt To All Devices
    Every website we create is optimized for all devices, enhancing user experience.
  • Enhance Your Online Presence
    Our SEO practices help to position your site at the top of search results, attracting more visitors.
  • Engage Your Audience
    Effective content strategies ensure visitors find what they need, increasing time spent on your site.

Video Content Production & Event Management

Full-service video content and event management services tailored to enhance visibility and foster collaboration, including corporate films, live broadcasting, symposium management, and media creation for events.

  • Ensure Smooth Event Execution
    Effective logistics ensure polished experiences for all participants.
  • Maximize Event Visibility
    Strategic media engagement enhances public awareness and attendee recruitment.
  • Communicate Your Brand Effectively
    Engaging audiovisual content captures attention and conveys messages effectively.
  • Create Lasting Memories
    Aftermovies help reinforce the event experience and foster future loyalty.

Branding & Marketing Training Courses

A suite of training programs designed to master digital marketing, branding strategies, and effective communication with an emphasis on social media and scientific engagement.

  • Define Strategic Goals
    Establish clear objectives and performance metrics for effective digital marketing.
  • Craft Compelling Narratives
    Gain confidence in delivering presentations while effectively communicating your ideas.
  • Craft Engaging Content
    Create content that resonates with your audience effectively.
  • Simplify Data Representation
    Utilize visuals to clarify complicated data sets for diverse audiences.

References

Methodology and sourcing behind the market figures shown above.

Scientific communications training

No direct market-size figures for "scientific communications training" were found in the provided results. I used the Credence Research medical-writing market (USD 4.25B in 2024, CAGR ~10.05%) as a proximate upper-level market for life‑science communications services and assumed training (courses, corporate/university programs, workshops, online certification) represents a modest subset of that services market. Estimating training at roughly 10–12% of the medical-writing/communications services market yields ~USD 0.5B. Growth potential is aligned with the broader medical-writing CAGR (10.05%); training typically tracks service demand slightly lower or similar, so I estimate a ~9.5% CAGR for scientific communications training.

Science public relations and reputation management

Estimation based on global public-relations market sizing from multiple industry reports (Fact.MR, MetaStatInsight, IndustryARC, USC/quoted source). Global PR market estimates for the mid-2020s range ~USD 84–115B; using a mid-point (~USD100B) and treating science-focused PR/reputation management as a specialized vertical (universities, research institutes, publishers, biotech/pharma communications, government science bodies) that likely represents a small share (approx. 2–4%) of overall PR spend. I apply a 3% share to the ~USD100B baseline to estimate ~USD3.0B. Growth potential (CAGR ~7.0%) is set modestly above conservative PR forecasts (6–8% range) reflecting rising demand for science communication, crisis response, and stakeholder trust services in scientific organizations.

Scientific content production and event management

Triangulated estimates from related markets: event management software (~USD 18.6B in 2026) and live event production (~USD 46.6B in 2025) imply a combined production+software market of ~USD 65B. Scientific content production and event management is a specialist niche within corporate/conference production (conferences, symposiums, corporate scientific meetings, corporate films, streaming and branding). Assigning a conservative niche share (~7–8% of combined production/software spend) yields an approximate market size of ~USD 5B. Growth potential is a weighted blend of high-growth software (CAGR ~14.6%), mid-single-digit live production services (~4.9%), and broader event-industry growth (~11.4%), producing an estimated CAGR around 8.2% driven by hybrid events, increased scientific outreach, and digital content demand.

Digital performance marketing for scientific audiences

Primary source: Persistence Market Research reports global digital marketing services at US$750B (2026) with 8% CAGR. Using that as the top-level market, I estimated a performance-marketing share (~30%) and then applied B2B orientation (~40% of performance marketing) and a scientific/technical-audience slice (5–10%). Midpoint of that range yields ~US$6B. Growth: baseline digital services CAGR 8% (PMR); niche premium for accelerating digital adoption in scientific, technical, and B2B performance channels (+~2%) gives ~10% CAGR.

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