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Peec AI

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Marketing TechnologySoftwarepeec.aiBerlin, GermanyUpdated

Peec AI helps marketing teams measure and improve how their brands appear in AI-generated search answers.

Overview

Peec AI is a software company serving marketing teams, brands, and agencies. It provides analytics that help organizations understand how AI platforms describe and recommend their brands, identify influential sources, assess visibility and sentiment, and determine practical ways to improve their presence in AI-generated answers.

Mission statement

Help marketing teams understand and improve how their brands are represented in AI search.

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What we offer

Peec AI

Helps teams understand and improve brand visibility in AI search through performance analytics, source insights, competitor comparisons, and prioritized actions.

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Who do we serve

Global Brand And Agency Leaders

Global brands and agencies seeking AI-driven visibility and grounding insights.

AdvertisingMarketing AgenciesBranding

Geography: Global with emphasis on North America and Europe

How we help: Global brands and agencies gain real-time visibility into AI-generated brand mentions across multiple engines, with grounding-source insights and actionable recommendations to improve sentiment and positioning.

Retail And E-commerce Brand Teams

E-commerce retailers prioritizing AI shopping placements and SKU-level visibility.

RetailE-commerceConsumer Goods

Geography: Global with emphasis on North America and Europe

How we help: Retail teams can optimize AI shopping visibility with SKU-level insights, actionable recommendations, and seamless catalog integration across major AI engines.

Enterprise Marketing Teams And Agencies

Enterprises and agencies seeking scalable, auditable AI visibility with API access and client-ready reporting.

Marketing TechnologyB2B SaaSEnterprise Software

Geography: Global

How we help: Organizations can achieve scalable, auditable AI visibility with automation, API access, and client-ready reporting across engines.

Market segments

Market size by segment

Growth potential (CAGR)

Generative engine optimization

1.0893 Billion USD40.6% CAGR

Auditing and improving company discoverability in AI-generated answers through citation tracking, competitor comparisons, technical recommendations and AI-readable profiles.

Products: Peec AI

Competitive intelligence

1.5 Billion USD12% CAGR

Capabilities that collect, analyze, and surface competitor positioning, advertising activity, creatives, and market benchmarking to inform product, pricing, and go-to-market decisions.

Products: Peec AI

AI visibility monitoring

0.25 Billion USD35% CAGR

Monitoring brand presence and sentiment within AI-generated content and across large language model outputs to understand and improve representation in AI summaries and overviews.

Products: Peec AI

Web analytics

9.19 Billion USD15.18% CAGR

Analyzes AI assistant referral traffic, landing-page engagement, conversions, and revenue, alongside AI crawler visits and crawl errors.

Products: Peec AI

More information about our offering

Peec AI

Peec AI is an AI search analytics platform for marketing teams, brands, and agencies. It measures how brands appear and are described across AI search platforms, tracking visibility, position, sentiment, and share of voice. Teams can investigate sources and prompts shaping AI answers, compare performance with competitors, and use prioritized recommendations, custom dashboards, and integrations to guide actions. Peec AI also provides product-level AI shopping analytics, AI crawler monitoring, referral analytics, and tools for optimizing content. Its MCP and API connections make project data available to compatible AI tools and workflows, including recurring and client reporting.

  • Track Brand Presence Across AI Search
    See whether and how prominently your brand appears in tracked AI answers, giving your team a consistent way to monitor its visibility across models.
  • Prioritize Evidence-Based Optimization Work
    Review ranked opportunities and their evidence to decide which technical fixes, content updates, or earned-media tasks to address first.
  • Measure Visibility, Position, Sentiment, And Share Of Voice
    Follow changes in key brand metrics over time and compare performance with competitors to inform marketing and content decisions.
  • Identify Sources Shaping AI Answers
    Find which websites and pages inform AI answers about your brand, then use that evidence to understand citations and identify potential source opportunities.
  • Analyze Data And Support Marketing Workflows
    Explore project data conversationally through the Peec AI agent or compatible connected AI tools, investigate performance and sources, and request help with actions and custom views.
  • Understand How AI Describes Your Brand
    Identify the attributes and objections appearing in AI answers and examine the sources behind them, helping teams understand how their brand is represented.
  • Check AI Claims Against Brand Facts
    Find claims that conflict with your defined brand facts and trace them to sources, so your team can investigate and address inaccurate information.
  • Compare Brand Performance With Competitors
    See how your brand compares with competitors in AI answers and track shifts in visibility and share of voice across models and reporting periods.
  • Discover And Organize Tracked Prompts
    Build a structured prompt set, allocate prompts across projects, and find additional prompts to broaden and balance the questions being monitored.
  • Improve Existing Pages With Suggested Edits
    Review and manage suggested revisions for existing feature pages, articles, and listicles directly in the editor, while retaining control over each change.
  • Measure Traffic And Outcomes From AI Assistants
    Connect AI search visibility to what happens after visitors click through by analyzing referral visits, engagement, conversions, and revenue across assistants and other dimensions.
  • Monitor AI Crawlers And Website Access
    See which AI bots visit your site, what they access, and whether they encounter errors or robots.txt restrictions. Connect crawl activity with pages that appear in AI answers.
  • Build And Share Tailored Dashboards
    Create a focused dashboard for a team, project, or client, then share it internally or through a read-only public link that displays live data.
  • Connect Peec Data To Existing Workflows
    Export data or connect Peec AI to compatible tools and services through integrations, API, and MCP, making visibility insights available in existing reporting and workflows.
  • Automate Reports Across Projects And Clients
    Schedule analytics summaries across projects and prepare personalized, branded client reports using visibility, citation, query, and competitor data.
  • Reveal Queries Behind AI Answers
    Inspect the searches and subtopics behind AI answers to understand what information models seek when responding to tracked prompts.
  • Track Product Visibility In AI Shopping
    Understand how products appear in AI shopping answers, including their position and price, which alternatives appear, and which retailers AI recommends.
  • Manage Tracking Across Brands And Clients
    Organize visibility tracking for multiple sub-brands or client projects and allocate prompts across them within an account.
  • Identify Pages Losing AI Visibility
    Use retrieval trends and page-level analysis to find content losing visibility, investigate potential causes, and prioritize recommended follow-up.
  • Monitor Ads In Tracked ChatGPT Prompts
    Review the advertisers and ad elements appearing on tracked ChatGPT prompts to understand the advertising context around AI search responses.

Sources

Methodology and sourcing behind the figures and links shown above.

Generative engine optimization

Estimated from Dimension Market Research’s global GEO market forecast for 2026, which covers solutions and services including visibility assessment and citation tracking. Its forecast reports a 40.6% CAGR through 2034.

Competitive intelligence

The search results contain no relevant competitive-intelligence market sizing or growth data. Using internal market knowledge, the estimate treats this segment as global competitive-intelligence software and data services, including competitor, advertising, creative, and benchmarking tools. The estimate is approximate because the segment overlaps with adjacent marketing-intelligence categories.

AI visibility monitoring

No search result provides explicit market-size or CAGR data for AI visibility monitoring. Estimated at approximately $0.25 billion globally, reflecting a nascent category of software subscriptions and related services; estimated growth potential is 35% CAGR as adoption expands alongside AI-powered search. These are directional estimates, not reported market figures.

Web analytics

The segment is a specialized use case within the broader web analytics market; the search results do not provide a separate estimate for AI assistant referrals or crawler analytics. As a proxy, Mordor Intelligence estimates the global web analytics market at USD 9.19 billion in 2026, growing at 15.18% CAGR through 2031. Other sources give different market estimates, so this should be treated as a parent-market benchmark rather than a standalone segment valuation.

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