New Urban Influence

Professional Branding Solutions Starting At $1,000.

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Create a professional logo that communicates your brand identity effectively with comprehensive design and guidelines.

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Build High-Performing Websites That Convert Visitors Into Customers.

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Empower your business with robust marketing technology to automate and enhance customer engagement.

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Streamline your social media presence with customizable, branded templates for all major platforms.

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Create impactful packaging to elevate products on the shelf and improve sales.

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Turnkey design and print solutions with fast shipping for Michigan businesses.

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Elevate your customer interactions with AI-driven automation for 24/7 availability.

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Enhance your credibility and visibility with a professional editorial feature in NUI Magazine.

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Convert event foot traffic into lasting customer connections effortlessly.

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Create engaging video content that brings your brand story to life.

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Ensure brand consistency and professionalism across all media.

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Creation and governance of visual, verbal, sonic and motion identity systems and guidelines to ensure consistent brand expression across channels.

Products: Brand Identity Packages, Logo Design, Brand Guidelines, Social Media Design, Print Design & Printing, Motion & Video

Automation, lead scoring, segmentation, email nurturing, and workflow orchestration to accelerate lead qualification and conversion.

Products: Digital Staff, Marketing Technology

Design and UX services focused on responsive, SEO-friendly website architecture and conversion-rate optimization to improve engagement and lead capture.

Products: Website Design & Development, Marketing Technology

Design and production-ready packaging development that delivers cohesive brand identities, structural and graphic artwork, high-fidelity mockups, and short-run samples for shelf and e-commerce readiness.

Products: Packaging Design, Brand Identity Packages, Print Design & Printing

Capabilities to capture leads, manage registrations, and integrate event and engagement data with marketing automation and CRM systems to support demand generation and sales follow-up.

Products: The Event Team, Motion & Video, Print Design & Printing, Social Media Design, The Publicist

Brand Identity Packages

Full brand identity systems for Detroit small businesses and startups. Includes Brand Kit, Service Brand Identity, and Product Brand Identity, pairing strategy with logo, color system, typography, brand guidelines, social media templates, and collateral. Packages start at $1,000 and scale with scope.

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• Launch Your Brand With Confidence
  Our Brand Kit provides all essential elements needed for a strong brand presence, ensuring a cohesive look across all platforms.
• Enhance Your Professional Image
  Gain essential branded materials tailored for service-oriented businesses, designed to establish trust and professionalism.
• Stand Out On Retail Shelves
  Our Product Brand Identity includes comprehensive packaging solutions that ensure your products command attention in stores.

Logo Design

Custom logo design with strategy, three initial concepts, and an icon mark. Delivers a color palette, typography, brand guidelines, and all source files for versatile use across media.

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• Receive Versatile File Formats
  Get all the necessary file formats for print and digital use, ensuring your logo looks great anywhere it appears.
• Ensure Consistent Branding
  Our guidelines help maintain a unified brand presence across all platforms and media, ensuring your branding remains consistent and recognizable.
• Receive Multiple Design Options
  Choose from three unique logo concepts tailored to your business, allowing you to select one that resonates best with your vision.
• Establish Visual Identity
  Our strategic selection of colors and fonts helps your brand convey its desired emotions and personality, enhancing visual appeal.
• Enhance Social Media Presence
  Our icon mark ensures consistent branding across social media platforms, making your online presence recognizable.

Website Design & Development

Custom websites built for conversion: landing pages, business sites, and e‑commerce stores. Mobile responsive, SEO-optimized, with CMS integration included to support ongoing updates.

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• Streamline Content Management
  Easily update your website without needing technical expertise, ensuring your content always reflects your latest offerings.
• Maximize Customer Engagement
  Designed with user experience in mind, our websites feature clear calls-to-action and strategic layouts to drive conversions.
• Access From Any Device
  Your website will function beautifully on smartphones, tablets, and desktops, ensuring visitors have a seamless browsing experience.
• Increase Online Visibility
  We implement best practices for SEO, making it easier for potential customers to find your business through search engines.
• Automatically Gather Leads
  Capture visitor information and connect them with your sales team efficiently through optimized web forms.
• Enhance Local Discovery
  Ensure your business stands out in local searches, attracting customers from your service area.

Marketing Technology

Marketing technology tools you can buy separately or bundle for savings. A suite of tools for attribution, automation, and optimization including nine core tools.

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• Handle Calls With AI
  Reduce administrative burdens by having an AI assistant manage your customer calls and appointments round the clock.
• Integrate Marketing Data
  Streamline your marketing efforts by connecting all your data into one custom dashboard for better insights.
• Reveal Visitor Identities
  Increase follow-up opportunities by identifying anonymized visitors to your website.
• Automate Email Campaigns
  Enhance customer engagement with automated emails tailored to user activity and preferences.
• Run Targeted Ad Campaigns
  Maximize your advertising effectiveness by targeting specific audiences and retargeting previous visitors.
• Optimize Google Ads Performance
  Leverage detailed conversion tracking and retargeting to improve the efficacy of your Google Ads.
• Engage Customers Via SMS
  Utilize SMS for timely updates and reminders, significantly boosting engagement and response rates.
• Target Competitor Locations
  Capture attention by targeting ads to users who enter designated competitor locations.
• Monitor Local SEO Performance
  Gain insights on your Google Maps ranking to enhance local SEO strategies effectively.

Social Media Design

Custom social media templates and content design for Detroit businesses. Editable Canva templates matching your brand, along with a content calendar and platform-specific templates.

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• Customize Easily
  Utilize simple drag-and-drop functionality to create polished posts quickly, ensuring brand consistency across all platforms.
• Reach Diverse Audiences
  Engage users across multiple social media channels with tailored content designed for each platform's unique style.
• Plan Effectively
  Stay organized and ensure regular engagement with a structured posting schedule tailored to your audience.
• Get More Value
  Receive a comprehensive set of templates that provide ample options to keep your content fresh and engaging.

Packaging Design

Professional packaging design in Detroit for food, beverage, cannabis, beauty, and retail products. Custom labels, boxes, pouches, and retail-ready packaging. Packaging design starts with understanding the retail environment and competitive landscape to create a product that stands out.

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• Designs That Sell
  We create packaging that not only looks good but effectively captures customer attention at the point of purchase.
• Streamlines Manufacturing Process
  Our designs include detailed dielines and specifications, facilitating a smooth transition from design to production.
• Ensures Correct Production
  We provide all necessary files and guidelines to ensure your packaging is produced as designed, with no surprises.
• Meets Diverse Needs
  We cater design approaches to reflect the unique demands and regulations of each industry while maximizing shelf impact.

Print Design & Printing

Print shop offering signage, banners, business cards, decals, and more. Instant quotes, overnight shipping statewide, and design services on demand.

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• Receive Immediate Pricing
  Get accurate pricing instantly tailored to your selected print products without any delay.
• Fast Delivery Anywhere in Michigan
  Enjoy rapid turnaround with affordable overnight shipping to ensure timely delivery of your printed materials.
• Diverse Print Options
  Choose from an extensive array of products to cater to various marketing needs and events.
• Create Professional Designs
  Leverage on-demand design services for all your print needs, ensuring that each product represents your brand effectively.
• Simplify Event Setup
  Order complete kits for trade shows or events that provide everything you need in one package.

Digital Staff

AI-powered phone, email, and follow-up system to automate communications and lead nurturing.

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• Handles Calls Around The Clock
  Digital Staff serves as your AI receptionist, ensuring that every call is answered promptly, while qualifying leads and enhancing customer satisfaction.
• Never Miss A Lead Again
  Digital Staff provides constant service availability, ensuring your business can capitalize on potential leads regardless of the time, enhancing your customer service and retention.
• Increases Appointment Attendance Rates
  With automated reminders and follow-ups, Digital Staff helps ensure that potential leads are reminded of their appointments, significantly increasing attendance rates and conversion chances.
• Engages Leads Based On Interest
  By sending tailored email follow-ups based on user interaction, Digital Staff maintains engagement with your leads, fostering relationships and increasing the likelihood of conversion.
• Maintains Your Business's Unique Voice
  Digital Staff is programmed to reflect your business's voice and tone, creating a seamless customer experience that is consistent with your brand identity.

The Publicist

NUI Magazine press feature offering additional publicity and media coverage through the company’s publication.

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• Boost Credibility
  Gain third-party validation by having your business featured in a professional editorial, improving your visibility and trustworthiness.
• Share Your Story
  Position your business uniquely in the marketplace by sharing your narrative effectively through a tailored editorial.
• Sustain Visibility
  Ensure your brand is consistently found in Google searches, enhancing your discoverability online.
• Leverage for Marketing
  Utilize the ‘As Featured in NUI Magazine’ badge to endorse your credibility across all marketing channels.
• Fast Publication
  Quickly enhance your online presence and credibility with a timely editorial publication.

The Event Team

Vendor day-rate lead capture system with a four-position team to convert foot traffic into verified leads through photos, sign-in, SMS, and post-event follow-up.

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• Ensure Quality Leads
  Every contact captured is verified and seamlessly integrated into your CRM, allowing effective follow-up and nurturing of potential customers.
• Capture & Connect Instantly
  Utilize an engaging photo capture system that connects visitors to your brand with instant digital sign-ins and immediate SMS delivery of their images.
• Build Your Own Lead List
  Secure permission to contact leads through an engaging opt-in process tied to the delivery of their photos, ensuring ongoing engagement.
• Nurture Interest Instantly
  Engage leads while their interest is highest by sending them a link to purchase directly after collecting their information through your capture system.
• Flexible Booking Packages
  Choose from various flexible packages tailored to your event needs, whether it's a quick engagement or an entire weekend event.

Motion & Video

Promotional videos, logo animations, social media reels, and brand storytelling videos to bring your brand to life.

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• Conveys Your Brand Story
  Utilize compelling video assets that articulate your brand's narrative, helping to build emotional connections with your audience.
• Boosts Marketing Efforts
  Generate high-quality promotional videos that captivate your target audience and drive marketing results.
• Enhances Brand Recognition
  Incorporate dynamic logo animations into digital platforms to make your brand more memorable and engaging.
• Engages Social Audiences
  Create quick, impactful video reels tailored for social media, maximizing engagement and shareability.

Brand Guidelines

Brand standards and style guides for consistent application across media, including logo usage, color, typography, imagery, and voice.

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• Establishes Clear Brand Identity
  Brand guidelines provide a comprehensive rulebook that ensures your brand looks consistent across all applications, reinforcing its professional image.
• Easy Accessibility Across Platforms
  Our guidelines are available as interactive documents, allowing easy sharing and access to brand assets for employees and external partners.
• Guides Visual Representation
  Clearly defines the photography style that aligns with your brand, ensuring visual consistency across all marketing materials.
• Facilitates Collaborative Branding
  Provides rules for maintaining brand integrity when collaborating or co-branding with other entities.
• Consistent Social Media Presence
  Outlines best practices for social media content, ensuring alignment with brand voice and messaging.