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Moloco, Inc.

Unclaimed
AdTechwww.moloco.comUpdated

Moloco is a global AI-powered advertising technology company that helps publishers, advertisers, and retailers monetize and grow through data-driven, privacy-conscious solutions.

Overview

Moloco is a global AI-powered advertising technology company that provides privacy-conscious solutions to help digital publishers, advertisers, and retailers grow, monetize, and optimize their digital inventory. Through advanced machine learning and data-driven forecasting, Moloco supports monetization, user acquisition, measurement, and optimization across digital channels. The company emphasizes responsible data practices, security, and trust, with a focus on enabling scale, performance, and transparent reporting for a wide range of customers.

Mission statement

To empower digital publishers, advertisers, and retailers to achieve growth and profitability by delivering AI-powered advertising capabilities that optimize monetization, targeting, and measurement while upholding user privacy and security.

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What we offer

Moloco Ads

Grow your app by reaching 2 billion active users across trusted independent apps.

moloco.com →

Moloco Commerce Media

Transform onsite ads performance with AI-powered personalization.

moloco.com →

Moloco Streaming Monetization

Enhance revenue with Moloco's AI-native ad stack for streaming platforms.

moloco.com →

Moloco SDK

Maximize app revenue with seamless integration and access to global advertisers.

moloco.com →

Moloco Agency Partner Program

Service

Empowers advertising agencies to enhance performance through tailored education and support.

moloco.com →

Market segments

Demand-side platform

Capabilities to plan, bid, and optimize programmatic ad buys for performance objectives (ROAS/CPA), offering transparency, global reach, and AI-driven campaign optimization for advertisers.

Products: Moloco Ads

Mobile app monetization

Publisher-facing monetization components for mobile apps that enable direct ad integration, low-latency delivery, brand-safe placements, and access to programmatic demand to maximize ad revenue.

Products: Moloco SDK

Retail media

Onsite advertising for retailers that delivers personalized, AI-driven ads, real-time optimization, and incrementality measurement to drive customer engagement and incremental sales.

Products: Moloco Commerce Media

Connected TV advertising

Ad stack and monetization for streaming and CTV providers that supports full-funnel campaigns, automated campaign management, high concurrency for live events, and advertiser self-serve controls.

Products: Moloco Streaming Monetization

Agency partner management

Programs to onboard, educate, certify, incentivize, and co-market with advertising agencies and channel partners, including managed services, analytics, and go-to-market support.

Products: Moloco Agency Partner Program

More information about our offering

Moloco Ads

Moloco Ads is the advertising platform built for app marketers. It enables reach to a global audience on a platform described as able to reach 2 billion daily users.

  • Connect With Global Audience
    Engage with a massive pool of users on various high-quality apps, expanding your brand's visibility.
  • Optimize Marketing Spend
    Utilize advanced AI models to drive measurable and incremental business outcomes through more efficient marketing spend.
  • Manage User Lifecycle
    Protect your acquisition investment with targeted re-engagement campaigns that cost significantly less than new user acquisition.
  • Ensure Brand Safety
    Leverage proprietary monitoring to maintain high standards for ad placements and protect your brand.
  • Access Comprehensive Insights
    Utilize flexible measurement tools including incrementality testing and multiple attribution frameworks to assess your ad performance.

Moloco Commerce Media

Moloco Commerce Media is an AI-powered onsite ads platform for retailers that uses advanced machine learning to deliver personalized ads, enhancing user engagement and boosting revenue.

  • Enhances Ad Relevance
    By leveraging real-time behavior and context, Moloco ensures that ads are highly relevant to each shopper, leading to increased CTRs and conversions.
  • Tracks Ad Effectiveness
    Utilizing A/B testing and detailed SKU-level reporting, brands can accurately track how ads impact overall sales and ROI.
  • Maximizes Ad Performance
    The system learns from billions of data points to improve ad relevance and effectiveness, delivering better results over time.
  • Provides Actionable Insights
    Detailed dashboards enable brands to understand their ad performance and identify growth opportunities.

Moloco Streaming Monetization

Moloco Streaming Monetization is the AI-native ad stack for large streaming providers, designed to maximize ad streaming revenue and enhance viewer experience.

  • Maximize Streaming Revenue
    Optimize advertising for outcomes while balancing viewer engagement and advertiser performance.
  • Enable Outcome-Based Campaigns
    Facilitates diverse advertising strategies that drive revenue growth across all user segments.
  • Optimize Live Event Revenue
    Utilizes sophisticated budget pacing and frequency control to capitalize on high-traffic events.
  • Simplify Ad Operations
    Reduce manual workloads while enhancing campaign effectiveness with user-friendly automation.
  • Enhance Advertiser Autonomy
    Enables advertisers to optimize their campaigns according to real-time performance data.

Moloco SDK

Moloco SDK helps developers monetize apps by enabling direct Moloco integration. It connects publishers with global advertisers, allowing them to tap into nearly $2 billion in ad spend without intermediary fees. With advanced features for real-time ad delivery and robust data protection, it ensures safe and effective monetization.

  • Enhance App Monetization
    By connecting directly with Moloco’s advertisers, you can access significant revenue opportunities without margin fees, maximizing earnings for your app.
  • Expand Revenue Streams
    Easily integrate with existing monetization strategies to boost competition among advertisers and increase returns.
  • Increase Engagement
    Quick ad delivery enhances user experience and maximizes impressions, leading to better monetization outcomes.
  • Maintain Brand Safety
    Protect your brand with a thorough ad review process that guarantees the display of safe and appropriate ads.

Moloco Agency Partner Program

Moloco Agency Partner Program is a partnership program tailored to advertising agencies, driving growth and performance through education, accreditation, and customized service.

  • Enhance Skills
    Gain industry knowledge through training sessions tailored to your needs.
  • Stay Ahead of Market Trends
    Be the first to utilize cutting-edge features that drive client success.
  • Get Expert Assistance
    Receive dedicated support to resolve issues efficiently and enhance service delivery.
  • Showcase Your Expertise
    Achieve accreditation through our program to establish your agency's credibility.
  • Leverage Data-Driven Insights
    Utilize valuable analytics to make informed decisions and optimize performance.
  • Boost Lead Generation
    Access resources that help strengthen your sales presentations and close deals.
  • Maximize Profits
    Leverage financial incentives to enhance your agency's profitability.
  • Expand Network
    Participate in marketing events to increase visibility and forge new connections.
  • Increase Visibility
    Enhance your agency's profile through inclusion in our partner directory.

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