PIPalo Alto Software, Inc. logo

Palo Alto Software, Inc. Unclaimed

Small business software

www.liveplan.com

Eugene, OR, United States

An independent software company delivering planning and forecasting tools that help small businesses, educators, lenders, and advisers plan, forecast, and manage growth.

Palo Alto Software, Inc. is a software company delivering planning and forecasting tools that help small businesses, educators, lenders, and advisers plan, forecast, and manage growth. With a focus on accessible, collaborative tools and guided workflows, the organization supports users in creating comprehensive business plans, financial forecasts, and performance dashboards that align with lenders’ expectations and strategic goals. The company emphasizes practical, hands-on learning for students and scalable solutions for advisory practices, offering templates, sample plans, and training to facilitate decision-making, investor communications, and growth planning across industries. Through its platforms and services, Palo Alto Software aims to streamline planning, improve forecasting accuracy, and enable timely, data-driven conversations among entrepreneurs, mentors, and financial partners.

To empower entrepreneurs, educators, lenders, and consultants to plan, forecast, and manage business growth with accessible, collaborative software and expert guidance.

What we offer

LivePlan

Empower your business with comprehensive planning and forecasting tools in one platform.

www.liveplan.com/product-tour

Market segments

Market size by segment

Growth potential (CAGR)

Business planning and forecasting

4 Billion USD11% CAGR

Capabilities to create structured, investor- and lender-ready business plans with guided templates, AI-assisted drafting, and scenario-based strategic planning.

Financial forecasting and cash flow modeling

7.5 Billion USD16.1% CAGR

Capabilities to build forecasted profit and loss, balance sheet, and cash flow statements, run scenario analyses, and monitor variances to support budgeting, cash management, and lender reporting.

Small business advisory and planning services

8.82 Billion USD5.9% CAGR

Advisor-led services and expert support for plan writing, plan review, onboarding, and one-on-one guidance that prepare businesses for funding, advisory engagements, and operational planning.

Market and industry research for planning

80 Billion USD4.5% CAGR

Market and industry research capabilities that provide market sizing, industry performance benchmarks, competitor insights, and market outlooks to inform business plans and forecasts.

More information about our offering

LivePlan

LivePlan is a cloud-based planning and forecasting platform that helps small businesses create comprehensive business plans, forecast multiple scenarios, perform market research, and monitor financial performance with a single dashboard. It integrates with QuickBooks and Xero, includes an AI-powered assistant, and offers guided tours to simplify planning. Additionally, LivePlan Services provides expert planning support with services like Business Plan Writing and Financial Forecasting, further enhancing your planning experience.

  • Enhances Planning Efficiency
    Utilizes AI to provide strategic insights and suggestions, streamlining the planning process for users.
  • Simplifies Business Planning
    Enables users to efficiently craft business plans tailored to their unique goals, ensuring comprehensive coverage of essential components.
  • Visualize Financial Performance
    Provides real-time insights into financial performance through intuitive visualizations, aiding in quick decision-making.
  • Forecast Financial Outcomes
    Empowers users to simulate future financial scenarios, assisting in proactive planning and risk management.
  • Outsource Your Business Plan
    Maximize your chances of raising capital with a professional-written business plan that saves you time and effort.
  • Obtain Custom Financial Projections
    Develop a tailored financial forecast that aligns with your business goals, helping you make data-driven decisions.
  • Streamlined Accounting Integration
    Facilitates direct access to financial data from QuickBooks, enhancing accuracy and efficiency in planning.
  • Streamlined Accounting Integration
    Facilitates direct access to financial data from Xero, enhancing accuracy and efficiency in planning.
  • Receive Expert Feedback
    Ensure your plan is ready for lenders with comprehensive reviews and constructive feedback from experienced advisors.
  • Receive Personalized Support
    Benefit from expert guidance at every step, ensuring your planning journey is smooth and efficient.
  • Informed Decision Making
    Incorporates relevant market insights directly into the planning process, helping users align their strategies with industry standards.
  • Gain Relevant Market Insights
    Receive tailored research that provides insights into your industry, helping to validate your business approach and refine your strategy.
  • Gain Insights Regularly
    Provides automated analysis and reports to keep users informed about their financial health on a monthly basis.
  • Explore Features Effortlessly
    Offers a guided walkthrough of the platform to familiarize users with its capabilities and how to leverage them effectively.

References

Methodology and sourcing behind the figures shown above.

Business planning and forecasting

Estimated global market (~$4.0B) and ~11% CAGR derived by combining: (a) niche time-series forecasting market sizing (~$0.33B in 2026, 5.2% CAGR) as a subcomponent, and (b) higher growth projections for broader business planning/software categories (industry sources cite ~12.3% CAGR for business planning software). The business planning and forecasting segment spans business-plan generators, FP&A/EPM, demand/financial forecasting, and professional services — together materially larger than time-series tools alone. AI-driven automation, cloud FP&A adoption, and SaaS penetration support a double-digit growth rate estimate between the cited niche and broader software projections.

Financial forecasting and cash flow modeling

HTF Market Intelligence (search results) values the global predictive cash flow modeling market at $7.5 billion in 2025 and projects a CAGR of 16.10% to $15.2 billion by 2033. This report maps directly to the financial forecasting and cash-flow modeling segment and was used as the primary basis for the size and growth estimate.

Small business advisory and planning services

Estimate based on triangulation of market reports in the search results. MarketGrowthReports explicitly values the global business advisory services market at USD 8.82 billion (2026) with a 5.89% CAGR and is used as the primary anchor for the small-business advisory/planning subsegment. Broader consulting reports (Fortune Business Insights; MarketDataForecast) show management/consulting markets growing at ~5–5.5% CAGR, supporting a mid-single-digit growth expectation. Niche reports (Decision Advisors) show much smaller subsegments (family-business advisory), indicating variance across specialty segments and validating the choice of a conservative ~5.9% CAGR for the small-business advisory/planning market.

Market and industry research for planning

None of the provided search results include explicit revenue or CAGR figures for the market/industry research services market; they describe methodology (market sizing steps, university guides, and where to find paid reports such as IBISWorld). Using that context plus internal industry benchmarks for the global market-research/services sector, I estimate the annual market for market and industry research used for planning at roughly $80 billion (global annual revenue for market research services broadly). I assume a moderate growth profile (CAGR ~4.5%) reflecting ongoing digital research, analytics adoption, and steady professional-services expansion. The estimate treats “market and industry research for planning” as a substantial portion of the broader market-research services industry; specific subsegment share and regional splits are not available in the supplied results.