MaRS Discovery District Unclaimed

Empowers entrepreneurs with essential resources to build and scale their startups effectively.

Equip entrepreneurs with vital skills for fundraising, market assessment, and business validation.

Reference guide for startups to attract and retain top talent through strategic recruitment and branding.

Strengthen your startup's sales and pitching effectiveness for investor engagement.

Receive timely updates on Canadian innovation and startup opportunities.

Structured learning through instructor-led masterclasses, interactive workshops, and self-paced courses covering idea validation, product development, go-to-market, and scaling.

Programs and content focused on investor outreach, pitch deck creation, fundraising strategy, and connections to investors to increase readiness and fundraising outcomes.

Strategic GTM planning, messaging and positioning, live coaching, playbooks, and sales enablement to align marketing and sales motions and accelerate win rates.

Employer value proposition development and candidate engagement delivered through events, content, and measurable campaigns to attract qualified applicants.

Curated daily and weekly email briefings delivering top industry headlines, ingredient trend digests, and timely updates for practitioners and corporate subscribers.

MaRS Startup Toolkit

The MaRS Startup Toolkit offers a comprehensive online platform with self-paced startup courses and learning bundles designed to guide entrepreneurs at every stage of their journey. Users can access a wealth of resources including articles, templates, and practical tools, tailored specifically for the Canadian startup ecosystem.

• Leverages Expert Knowledge
  Provides entrepreneurs with valuable insights and real-world advice from those who have navigated similar challenges.
• Comprehensive Learning Modules
  Offers specialized content in key areas vital for startup success, ensuring entrepreneurs have access to relevant knowledge.
• Supports Startup Growth
  Provides tailored content that equips entrepreneurs with the necessary knowledge to tackle challenges specific to their startups.
• Flexible Learning
  Allows users to learn at their own pace, catering to their unique needs and schedules.
• Facilitates Resource Sharing
  Gives entrepreneurs essential tools for efficient startup planning and execution.
• Stay Informed
  Keeps entrepreneurs connected to ongoing developments and helpful resources in the startup community.

Investment Readiness and Market Focus Courses Bundle

This comprehensive collection includes multiple self-paced courses that cover essential strategies for organizing effective fundraising rounds, accurately assessing market sizes, and validating business models and product-market fit. Entrepreneurs can learn how to create compelling fundraising documents, understand investment readiness, and utilize a lean startup approach for business development.

• Build and Validate Sustainable Models
  Learn to iterate your business model based on real feedback ensuring growth and viability.
• Prepare Effective Fundraising Strategies
  Learn how to create compelling documents and understand key investment criteria to successfully engage with investors.
• Clarifies Market Assessment Techniques
  Enhances skills in differentiating market segments and aligning offerings with market needs.

Talent Acquisition and Employer Branding Bundle

This package consists of courses and resources aimed at helping startups formulate effective hiring strategies, cultivate strong employer branding, and implement staff onboarding practices. It incorporates valuable insights from industry experts, along with actionable templates and frameworks.

• Enhance Branding Effectiveness
  Utilize resources to streamline the development of a robust employer branding strategy.
• Craft Informed Hiring Plans
  Develop strategies to attract high-quality talent while ensuring effective integration of new employees.

Comprehensive Sales and Pitching Course Collection

This integrated suite offers courses focused on developing a solid sales strategy, engaging investors through effective pitching, and enhancing customer development skills. Participants can learn through structured lessons and hands-on activities designed to facilitate implementation of sales and pitch processes.

• Create Compelling Narratives
  Master the art of storytelling to effectively communicate your startup's vision and influence investor decisions.
• Develop Sustainable Sales Plans
  Equip yourselves with actionable insights and exercises to strengthen sales capabilities.
• Facilitate Product-Market Fit
  Learn to engage customers effectively to validate ideas and ensure alignment with market demands.

MaRS Email Newsletters

Stay up to date with the latest news in Canadian innovation; MaRS News, Startup Toolkit, Careers at Startups, and Corporate Innovation updates.

• Ensure Privacy And Control
  Subscribers can easily opt-in for newsletters and unsubscribe whenever they choose, maintaining control over their email preferences.
• Receive Relevant Insights Regularly
  Stay informed with scheduled updates that highlight essential news, resources, and opportunities across various sectors.
• Access Sector-Specific Information
  Receive tailored content that focuses on key sectors impacting the startup landscape, ensuring subscribers get the information most relevant to their interests.