Demandbase Unclaimed

Accelerate growth by unifying data and automating go-to-market actions.

Deliver hyper-targeted B2B ads to engage the right customers at optimal times.

Accelerate opportunity progression with powerful sales tools and orchestration.

Gain actionable data insights that enhance your go-to-market strategies.

Accelerate pipeline growth with collaborative AI agents that unify data for better outcomes.

Capabilities to identify, prioritize, engage, and measure target accounts and buying groups across channels using account identification, buying-group orchestration, web personalization, and ABM analytics.

Intent-based, hyper-targeted B2B display and programmatic ad delivery with a native DSP, audience targeting based on intent signals, and advertising performance analytics.

Unifies first-, second-, and third-party account and behavioral data into trusted account profiles with data quality controls and integrations to CRM, MAP, and analytics for targeting and activation.

Automates next-best actions and orchestrates engagement across marketing and sales to accelerate pipeline progression using explainable AI insights, sales orchestration, and pipeline automation.

Demandbase One

The pipeline AI platform that unifies data, insights, and actions to empower go-to-market teams. It blends first-party, second-party, and third-party signals into a single, trusted account view and orchestrates actions across marketing, advertising, and sales to turn signals into revenue.

• Empower Teams With Insights
  Leverage AI to make informed go-to-market decisions and optimize engagement strategies.
• Achieve Unified Data View
  Streamline operations by accessing a comprehensive view of account activity and engagement.
• Identify High-Potential Accounts
  Utilizes comprehensive data to pinpoint and prioritize accounts with the highest growth potential, optimizing resource allocation.
• Engage Whole Buying Groups
  Connect with key decision-makers collectively, ensuring tailored messaging that resonates with the entire group.
• Ensure Data Integrity
  Utilize robust data sources to fuel accurate insights and effective marketing strategies.
• Automate Sales Activities
  Increase efficiency by automating key sales processes with data insights.
• Deliver Personalized Experiences
  Creates tailored website interactions that resonate with specific target accounts, enhancing engagement and interest.
• Seamlessly Integrate Tools
  Facilitate quick data exchange across platforms to enhance workflow and decision-making.
• Drive Effective Actions
  Implement precise actions based on data-driven insights to maximize engagement and conversion.
• Coordinate Multi-Channel Engagement
  Seamlessly integrates marketing efforts across various platforms, ensuring a unified approach to nurturing target accounts.
• Measure Program Success
  Offers insightful metrics and reports that allow teams to assess the effectiveness of their account-based initiatives and refine strategies accordingly.

Advertising

Advertising provides intent-based, hyper-targeted B2B ads delivered through Demandbase’s native DSP, helping reach the right buyers at the right moment.

• Reach The Right Buyers
  Utilize data-driven insights to connect with the most relevant audiences, ensuring your ads resonate with potential customers effectively.
• Engage With Relevant Content
  Leverage signals from buyer intent to tailor advertisements that meet customer needs and drive engagement.
• Streamline Ad Management
  Harness Demandbase’s integrated ad platform for seamless targeting, delivery, and tracking of campaigns.
• Optimize Campaign Effectiveness
  Utilize rich analytics to refine advertising strategies and enhance return on investment based on data-driven decisions.

Sales Intelligence

Sales Intelligence provides powerful sales tools and orchestration using trustworthy account, contact, and buying group identification to accelerate opportunity progression.

• Identify Target Groups
  Utilizes advanced data integration to help sales teams engage the right buying groups effectively.
• Streamline Sales Processes
  Enhances efficiency by automating and coordinating sales initiatives, ensuring timely follow-ups and actions.
• Leverage Data Confidently
  Empowers teams to target effectively by providing a clear understanding of customer behavior and preferences.
• Automate Next Best Moves
  Facilitates data-driven decision-making to optimize sales interactions and maximize conversions.
• Integrate With Existing Tools
  Offers flexibility to adapt the platform to unique business needs, maintaining data flow across systems.

Data

Data provides powerful data and AI-driven insights, seamlessly integrated into your systems for informed decision-making.

• Provides Actionable Insights
  Utilize advanced AI to turn complex data signals into clear actions, ensuring you target the right audience at the right time.
• Facilitates Seamless Integration
  Enable your existing tech stack to leverage high-quality, trusted data for optimized marketing and sales operations.
• Guarantees Data Quality
  Maintain confidence in your business decisions with trusted data that meets strict quality standards.
• Expands Targeting Reach
  Engage with the complete buying group for more effective sales and marketing outcomes.
• Offers Transparent AI Operations
  Know the 'how' and 'why' behind AI recommendations, enhancing trust in decision-making processes.

Agentbase AI agents

Agentbase AI agents are a set of collaborative AI agents that work together, powered by the same data, to automate and accelerate pipeline generation.

• Enhances Team Coordination
  By working collaboratively, AI agents can synchronize actions effectively, leading to improved overall results in pipeline management.
• Ensures Consistency in Actions
  Utilizing a unified data platform, these agents maintain consistent engagement and decision-making processes, enhancing the reliability of insights and actions.
• Speeds Up Conversion Rates
  Automated strategies significantly reduce the time taken to convert sales signals into actionable pipelines, ensuring faster growth.
• Engages Entire Buying Groups
  By reaching out to all relevant stakeholders within targeted accounts, it facilitates comprehensive engagement and increases the chances of successful conversions.
• Streamlines Data Flow
  Enables smooth data exchange between various platforms, making it easier to leverage existing resources and tools for maximum impact.