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idratherbewriting.com

Seattle

A practical blog and resource hub for technical writers and API teams, offering guidance on API documentation, information design, and documentation workflows.

I'd Rather Be Writing is a practical blog and resource hub for technical writers, API teams, and information designers. It offers guidance on API documentation, information architecture, and the craft of technical communication, along with workflows, career insights, and practical tools. The site features editorial articles, tutorials, podcasts, and community resources, addressing how to create clear, usable documentation at scale. It serves professionals who design, author, and maintain technical content, focusing on clarity, usability, and effective information design. Through tutorials, templates, and thoughtful analysis, IDBW helps readers improve documentation processes, adopt sound writing practices, and stay current with industry trends.

To help technical writers and API teams produce clear, usable documentation through practical guidance, courses, and community resources.

What we offer

API Documentation Course

Service

Learn to document APIs effectively with structured lessons and practical exercises.

idratherbewriting.com/learnapidoc/docapis_overview.html

Advertising on I'd Rather Be Writing

Service

Maximize your product's visibility to a niche audience of technical writers.

idratherbewriting.com/advertising/

Market segments

Market size by segment

Growth potential (CAGR)

Technical writing training

0.3 Billion USD7% CAGR

Courses and structured training for technical writers and API teams to develop API reference writing, OpenAPI authoring, and documentation workflows.

Developer marketing

3 Billion USD10% CAGR

Advertising and sponsorship services that target developer and technical writing audiences to increase product visibility, audience reach, and engagement.

Events, community, and practitioner resources

150 Billion USD8.5% CAGR

Conferences, community networks, and reusable resources (playbooks, templates, talks) that support continuous learning, peer networking, and practitioner adoption across product organizations.

More information about our offering

API Documentation Course

An online, chapter-based course that teaches API documentation practices, including REST API concepts, documenting endpoints, OpenAPI specifications, and testing documentation. The curriculum unfolds in chapters such as Introduction to REST APIs, Using an API like a developer, Documenting API endpoints, OpenAPI specifications, and a step-by-step OpenAPI code tutorial, with practical exercises and downloadable materials.

  • Enhances Practical Skills Application
    These activities provide practical experience, solidifying learners' understanding by applying concepts in real-world scenarios.
  • Provides Comprehensive Learning Structure
    This structured approach helps learners build upon their knowledge sequentially while covering essential topics in API documentation comprehensively.
  • Keeps Content Current
    Regular updates ensure that the training material remains relevant, reflecting the latest trends and best practices in API documentation.
  • Supports Diverse Learning Styles
    With multimedia resources, learners can choose their preferred method of consumption, enhancing retention and comprehension.

Advertising on I'd Rather Be Writing

Advertising service on a popular site for technical writers and engineers, designed to increase visibility and reach a large, specialized audience within the technical writing community.

  • Gain Access To Specialized Professionals
    Advertising through this platform connects you directly with technical writers and engineers who are specifically interested in your product or service.
  • Enhance Your Brand Image
    Utilize the high traffic and engagement on the site to elevate your brand's presence where it matters most.
  • Monitor Advertising Effectiveness
    Use comprehensive analytics to assess ad performance, engagement statistics, and optimize future advertising strategies.

References

Methodology and sourcing behind the figures shown above.

Technical writing training

There is no direct global figure for technical‑writing training in the results. I used adjacent market data as proxies: the technical writing tool market (~$2.55B in 2025, 7% CAGR) and the large corporate training market (~$417.5B in 2025). Assuming instructor-led and vendor training for technical writing and API documentation represents a small niche of overall tooling and corporate technical training spend (on the order of 10–15% of tooling/related services), a conservative estimate for the standalone technical‑writing training market is ~$0.3B. Growth potential aligns with the tools market and corporate upskilling trends (AI, documentation automation), supporting a mid-single‑digit to low‑high single‑digit CAGR near 7%.

Developer marketing

No search result provided an explicit market size for "developer marketing." I used related market figures in the search results — global digital marketing services (US$750B in 2026, CAGR 8%), web development services (US$87.8B in 2026, CAGR ~8.9%), and software development services (US$571.7B in 2026, CAGR ~14.5%) — plus practitioner commentary that developer marketing budgets are rising. Developer marketing is a narrow niche (advertising, sponsorship, content, events targeted at developer audiences) within digital marketing and adjacent to web/dev services. Estimating it as a small fraction of the global digital marketing services market (on the order of 0.4%–0.6%) yields an approximate 2026 market size of ~USD 3.0 billion. Given strong demand for developer-first tools, increased developer purchasing influence, and acceleration in personalization/AI for B2D channels noted in the sources, I estimate a higher-than-average growth potential around a 10% CAGR over the medium term.

Events, community, and practitioner resources

Search results show wide definitions: Event Management Services and business events total spending are in the >$1T range (Persistence Market Research: $1.5T in 2026; Events Industry Council: $1.3T direct spending in 2025), while narrower “event and conference” market estimates are ~USD 125B (MarketResearchIntellect). The target segment (conferences, community networks, practitioner resources) is a subset of the broader events economy and aligns closer to the conference/knowledge-exchange portion plus ongoing community/product-focused resources. I estimate the global market for this segment at about $150B (a modest premium over the conference-only estimate to include community subscriptions and reusable practitioner resources). Growth potential is set at ~8.5% CAGR, between the conservative conference CAGR (~6.5%) and higher software/services CAGRs (~11%): reflecting continued hybrid event adoption, rising investment in community platforms, and recurring revenue from practitioner resources.

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