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Hex Technologies Inc.

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hex.techUpdated

Hex is a collaborative data analytics platform that helps teams explore data, build data experiences, and share insights.

Overview

Hex is a data analytics company building a collaborative platform that helps teams understand data, create interactive data experiences, and share insights. The organization started to build the product it wanted to use and now serves thousands of customers globally, spanning AI labs to regulated financial and media organizations. Hex focuses on empowering users across skill levels to explore data with natural language, streamline analytics workflows, and operate within a modern, secure data stack. The company emphasizes real-time collaboration, versioning, access controls, and scalable analytics that ride on top of customers' data warehouses.

Mission statement

Hex's mission is to make everyone a data person by providing a collaborative platform that enables natural-language data exploration, sharing of insights, and scalable analytics for diverse teams.

Read recently by Perplexity, Meta, Amazon

What we offer

Hex Notebooks

Streamline data analysis and collaboration with Hex Notebooks' integrated SQL, Python, and AI capabilities.

Pricing not published

hex.tech/product/notebooks/

Hex Data Apps

Rapidly build and share interactive data apps tailored for your organization’s needs.

Pricing not published

hex.tech/product/data-apps/

Hex Context Studio

Empower data teams to manage AI agents and derive trusted analytics effortlessly.

Pricing not published

hex.tech/product/context-studio/

Hex Threads

Empower users to derive insights through natural language queries and self-serve analytics.

Pricing not published

hex.tech/product/threads/

Hex CLI

Streamline data analytics tasks with Hex CLI's automated command line interface.

Pricing not published

hex.tech/product/cli/

Hex Embedded Analytics

Empower clients with interactive, embedded analytics solutions customized for your brand.

Pricing not published

hex.tech/product/embedded-analytics/

Hex Integrations

Seamlessly integrate Hex with your data ecosystem for enhanced analytics and workflow efficiency.

Pricing not published

hex.tech/product/integrations/

Hex for Teams

Empower your team to collaborate seamlessly on data analytics projects.

Pricing not published

hex.tech/capability/hex-for-teams/

Market segments

Market size by segment

Growth potential (CAGR)

Ad hoc data visualization and dashboards

10 Billion USD11% CAGR

Interactive visualization and shareable dashboards for rapid exploration and communication of query results to analysts and teams without heavy BI integration.

Products: Hex Data Apps, Hex Notebooks, Hex Threads

Embedded analytics

28.11 Billion USD11% CAGR

Embedding interactive, branded, and role-based analytics into customer-facing applications to deliver real-time insights, AI-powered recommendations, and scalable in-product dashboards for ISVs and product teams.

Products: Hex Embedded Analytics, Hex Data Apps

Collaborative analytics and governance

4 Billion USD14% CAGR

Workspaces and controls that enable multiuser collaboration, versioning, access controls, metadata discovery, and reusable assets for analytics teams.

Products: Hex for Teams, Hex Notebooks, Hex CLI

Data integration and pipeline orchestration

13.55 Billion USD9.3% CAGR

Data ingestion, telemetry pipelines, universal connectors, pipeline studio and enrichment capabilities for collecting, normalizing, and routing operational and observability data to enable analytics and automated workflows.

Products: Hex Integrations, Hex CLI, Hex Notebooks

Augmented analytics

15.26 Billion USD24.2% CAGR

AI-driven insight generation, natural-language querying, and agent automation that surface answers and recommendations from behavioral data.

Products: Hex Threads, Hex Context Studio, Hex Notebooks

More information about our offering

Hex Notebooks

Hex Notebooks is a collaborative data notebook that blends SQL, Python, and no-code visuals in a single workspace. It includes an AI notebook agent integrated into workflows, enabling generation of SQL and charts, and supports a graph‑based execution model for reproducible analyses. It combines SQL and Python within one notebook with a first‑class SQL editor featuring Jinja support, dbt integration, a schema browser, typeahead, and syntax highlighting. Additionally, it offers IDE‑style Python and R development with package management and AI assistance alongside no‑code data exploration for browsing, exploring, and visualizing data.

Pricing not published

  • Ensures Reproducibility And Clarity
    This feature helps maintain the integrity and clarity of data analyses, making them more understandable and actionable.
  • Automates Analysis Processes
    The notebook agent acts as a powerful assistant, significantly speeding up the data analysis process by automating repetitive tasks and suggesting insights.
  • Empowers Non-Technical Users
    This feature allows users without technical backgrounds to explore and visualize data intuitively, reducing the barrier to data access.
  • Facilitates Easy SQL Queries
    The SQL editor enhances the user's ability to write complex queries effectively, improving productivity and accuracy.
  • Enhances Coding Efficiency
    Provides advanced coding capabilities, enabling users to build, manage, and debug their code efficiently within the notebooks.

Hex Data Apps

Hex Data Apps enables you to build, customize, and securely share data apps and dashboards directly from your data warehouse. It includes a drag-and-drop app builder with a complete set of components, templates to jumpstart development, and a permissions system to control who can view or modify apps. Apps can leverage organization-wide context and be published for teams or customers, emphasizing rapid iteration from data to interactive experiences.

Pricing not published

  • Create Interactive Apps Easily
    Simplify the app development process with a user-friendly interface allowing anyone to build data apps without extensive coding skills.
  • Control Access to Apps
    Maintain data security by defining user permissions, ensuring that only authorized individuals can interact with or alter applications.
  • Enable Team Collaboration
    Enhance teamwork and streamline feedback processes by allowing multiple users to work on apps simultaneously.
  • Streamline App Development
    Easily generate apps based on user prompts, ensuring rapid iteration and development speed.
  • Leverage Existing Data
    Directly connect to your data sources without data duplication or complex migrations, ensuring accurate and timely insights.
  • Accelerate Development Processes
    Utilize pre-built templates to quickly assemble apps and dashboards, reducing time from concept to execution.

Hex Context Studio

Hex Context Studio provides tools to observe, test, and deploy AI analytics agents. It enables teams to manage how agents access data and apply business logic defined by guides and semantic models. The platform emphasizes validating and guiding agents to ensure trusted, repeatable analytics workflows.

Pricing not published

  • Streamline Agent Management
    Enable data teams to efficiently deploy and test AI analytics agents, ensuring they deliver trusted answers.
  • Gain Full Visibility
    Get insights into agent performance and user interactions, allowing proactive adjustments to enhance trust and efficiency.
  • Define Trusted Context
    Utilize guides and semantic models to establish reliable business logic, ensuring that agents operate within defined parameters.
  • Leverage Existing Logic
    Integrate logic and definitions from dbt and Git into Hex, enhancing the analytical capabilities of agents.
  • Enhance Agent Performance
    Utilize insights from agent interactions to continuously refine their performance and accuracy, leading to sustained trust.

Hex Threads

Hex Threads is Hex's conversational analytics platform that enables natural language queries and self‑serve analytics. It provides users with a modern BI experience that integrates conversational capabilities, app building, and an interactive notebook view, empowering users to derive insights without relying solely on traditional dashboards.

Pricing not published

  • Ask Questions Naturally
    Empowers users to interact with data intuitively, making analytics accessible to non-technical users.
  • Seamlessly Build Applications
    Allows users to create and publish data applications directly from conversational analytics efforts, enhancing productivity.
  • Deepen Insights Beyond Surface Level
    Facilitates a comprehensive analytical process, showing each step taken in data inquiry for transparency and trust.
  • Explore Data Independently
    Enables users to derive insights and create visualizations without relying on dashboards, fostering a sense of independence in data exploration.
  • Enhance Team Collaboration
    Encourages teamwork and collective problem-solving directly within the platform, streamlining communication among users.

Hex CLI

Hex CLI provides a command‑line interface to interact with Hex, enabling automation and scriptable workflows for data analytics tasks.

Pricing not published

  • Automate Your Workflows
    Hex CLI allows users to create projects, write SQL, run analyses, and connect agents directly from their terminal, facilitating automation and integration into existing workflows.
  • Integrate With Your Existing Tools
    Interact directly with Hex from any terminal, allowing you to manage users and projects programmatically, thus enhancing your existing analytics tools.
  • Automate Data Processes
    Trigger automations from various services like GitHub Actions or your orchestration layers, enabling a more streamlined data workflow.
  • Leverage Coding Agents
    Utilize AI agents like Claude Code or Cursor to generate analyses and then move those analyses into Hex, enhancing collaboration and efficiency.
  • Manage Projects Efficiently
    Create and manage multiple Hex projects in a single scripted pass, significantly reducing the time spent on project management.

Hex Embedded Analytics

Hex Embedded Analytics enables seamless embedding of Hex dashboards and data apps into customer products. It supports a white-labeled user interface, ensuring a consistent brand experience. With capabilities like real-time interactive analytics, row-level security, and easy export options, businesses can enhance their client-facing analytics with user-friendly experiences.

Pricing not published

  • Access Real-Time Insights
    Offer your customers live analytics capabilities with the option to export data in CSV or PDF formats for easier reporting and sharing.
  • Ensure Data Security
    Utilize seamless authentication mechanisms to provide secure access to analytics while maintaining data confidentiality through row-level security.
  • Customize Branding Experience
    Create a cohesive user experience by embedding analytics with a fully customizable interface that reflects your brand's identity.
  • Deliver Fresh Insights
    Keep your customers informed with real-time data updates, ensuring they always have access to the most current insights.
  • Facilitate Quick Deployments
    Enable smooth integration of analytics into your products without cumbersome SDKs, allowing for rapid deployment and scalability.
  • Enhance User Engagement
    Allow users to interact with data through dynamic inputs, creating a more engaging and personalized analytics experience.

Hex Integrations

Hex Integrations connect Hex to data warehouses, orchestration tools, and data catalogs. The connectors include Snowflake, BigQuery, Redshift, Databricks, and more, along with dbt, Airflow, Dagster, Prefect, code syncing via GitHub/GitLab, REST APIs, and observability capabilities for governance.

Pricing not published

  • Access Multiple Data Sources
    Connect effortlessly to a variety of data warehouses and sources, facilitating powerful analytics and insights from diverse datasets.
  • Ensure Version Control
    Integrate your projects with GitHub or GitLab for automated code syncing, ensuring you maintain version control and collaboration across development teams.
  • Streamline Data Workflows
    Leverage connections with popular orchestration and data tools to enhance your analytics workflows, making complex data tasks seamless.
  • Combine SQL and Python
    Create rich data applications using both SQL and Python within the same interactive notebook environment, enabling nuanced data analysis and visualization.
  • Simplify Integration Processes
    Utilize REST APIs for seamless connections and observability to maintain compliance and perform integrations across platforms.
  • Empower Stakeholder Exploration
    Create interactive data applications where users can parameterize queries, making it easy for stakeholders to derive insights without technical assistance.

Hex for Teams

Hex for Teams is the collaborative platform that makes Hex work for teams. It enables real‑time collaboration with comments, version control with diffs, powerful permissions, metadata search, and reusable components and collections to organize and reuse assets across teams.

Pricing not published

  • Collaborate Effectively
    Foster seamless teamwork with real-time updates, allowing users to contribute instantly and improve overall workflow efficiency.
  • Maintain Control
    Keep your work organized and accountable with version history that allows users to compare changes and manage revisions easily.
  • Secure Access
    Ensure only the right team members have access to essential data and features, enhancing security and compliance throughout the platform.
  • Save Time
    Utilize pre-built components and templates to streamline project development, reducing redundancy and accelerating deployment.
  • Organize Efficiently
    Easily locate projects and data through powerful search functions, ensuring that your team can find what they need quickly.

Sources

Methodology and sourcing behind the figures and links shown above.

Ad hoc data visualization and dashboards

No explicit market-size or CAGR data was present in the supplied search results. Estimate derived from internal market-knowledge: global BI/analytics software market is tens of billions USD; data visualization/dashboards represent a meaningful subset (roughly one-third) of that spend, and the ad hoc/self-service visualization subsegment is a portion of visualization spend. Using a mid-range allocation from the BI/analytics market yields an estimated ad hoc visualization/dashboards market ≈ $10B. Growth potential (CAGR ≈ 11%) reflects continued enterprise adoption of self-service analytics, cloud/SaaS delivery, and expanding use by analysts and teams.

Embedded analytics

Search results show divergent estimates (different scopes/definitions). I used the Credence Research figure for embedded business intelligence as the primary, because it explicitly quantifies the embedded BI/analytics market for 2024 and a forecast CAGR (USD 28.11B, 11% CAGR). Other sources report higher or lower totals (IMARC / aggregated embedded analytics estimates and several market-intelligence summaries with CAGRs ~10–13%), so the selected estimate is a conservative, market-focused value appropriate for ISVs embedding analytics within products.

Collaborative analytics and governance

No explicit market-size or CAGR figures were present in the provided search results. I therefore estimated the collaborative analytics and governance segment by triangulating adjacent market sizes from internal knowledge: metadata/catalog and data-governance tooling (roughly $1–2B), analytics/ML collaboration and workspace tooling (roughly $1–2B), and incremental spend on governance features within cloud data platforms. Summing these gives an estimated current global market of about $4.0B. Growth drivers include AI/ML adoption, data-mesh and DataOps initiatives, regulatory/compliance requirements, and rising demand for multiuser analytics workspaces and reusable assets — supporting a vigorous multi-year CAGR. Given comparable growth rates observed in data-catalog, MLOps and data-governance markets, I estimate a realistic CAGR of ~14% for the segment over the next 5–7 years.

Data integration and pipeline orchestration

Primary estimate uses AstuteAnalytica’s Data Integration market valuation (US$13.55B in 2024, CAGR 9.30%). This was corroborated by adjacent segment reports: ETL (USD 8.7B, 8.9% CAGR), ELT (USD 6.84B base with higher projected CAGR), and data-wrangling (USD 3.65B) which show overlapping addressable markets and growth rates. Given the segment’s overlap with ETL/ELT, pipeline orchestration and telemetry use cases, a 2024–2025 base near US$13.55B and a mid-single-digit to low-double-digit CAGR (~9.3%) is supported by the cited sources.

Augmented analytics

Multiple syndicated reports in the search results place the global augmented analytics market in the mid‑teens to high‑twenties of billions USD (2024–2026 baselines) with forecast CAGRs in the high teens to high twenties. I selected Fortune Business Insights’ 2025 valuation (USD 15.26 billion) and its 24.20% CAGR as the primary estimate while noting other credible reports showing a 2025 range (~8–30 billion) and CAGRs ~17.6%–28% as context for growth potential.

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