Sellstack, Inc. d/b/a FractionL Unclaimed

Connects businesses with high-performance fractional executives for scalable leadership.

Access Expert Financial Leadership on Demand.

Accelerate growth with experienced fractional CMOs who create effective marketing strategies.

Deliver Strategic Leadership Efficiently Without Full-Time Costs.

Accelerate revenue growth with expert fractional Chief Revenue Officers managing sales strategies.

Access High-Performance Technology Leadership Without Full-Time Costs.

Marketplace and community that matches startups and SMBs with vetted fractional CXOs using AI-driven matching, membership benefits, and CEO referrals.

Part-time CFO leadership delivering financial systems, startup-focused modeling, fundraising support, and access to investor networks.

Part-time CMO leadership focused on ICP development, multi-channel demand generation, and KPI-driven growth plans for consumer, healthcare, and franchise businesses.

Leadership for building scalable sales pipelines, CRM workflows, sales playbooks, go-to-market strategy, and KPI-linked operational dashboards.

Part-time CTO leadership for SaaS scaling, infrastructure upgrades, delivery and testing protocols, offshore development management, and engineering governance.

FractionL Platform

FractionL is a platform and global community that provides on-demand, high-performance fractional CXOs to startups and SMBs. It connects clients with executives across CFO, CMO, COO, CRO, and CTO roles for scalable leadership without full-time hires, enabling faster decision-making and strategic execution. It offers tailored membership options, proactive marketing strategies, and a range of tools to enhance client engagement and success.

• Identifies High-Growth Companies
  Leverages AI to connect members with businesses actively seeking fractional leadership.
• Connects with Qualified Prospects
  Utilizes advanced AI technology to facilitate strategic connections between members and business leaders.
• Provides Trusted Referrals
  Ensures that high-quality talent is presented to CEOs, enhancing opportunities for members.
• Offers Comprehensive Resources
  Provides a range of tools and support for effective networking and leadership growth.
• Enhances Online Presence
  Equips members with tools to enhance their visibility and professionalism on LinkedIn.
• Boosts Member Visibility
  Enhances the chances for members to connect with potential clients through targeted marketing.
• Adapts to Member Needs
  Provides members with options that align with their personal growth and development strategies.

Fractional CFO

FractionL connects startups with part-time CFOs who help build financial systems, model long-term forecasts, and support fundraising, delivering strategic financial leadership at a fraction of full-time costs.

• Reduce Leadership Costs
  Offers high-caliber financial leadership at a fraction of the expense of a full-time CFO.
• Facilitate Fundraising
  Guides companies through the fundraising process, ensuring effective communication with potential investors.
• Access Investment Opportunities
  Connects startups to crucial investment resources for growth and scaling.
• Build Financial Systems
  Establishes robust financial systems tailored to the startup's requirements.
• Support Financial Forecasting
  Creates financial models catering to the unique needs of startups, aiding in strategic planning.
• Leverage Investor Networks
  Utilizes existing connections with VCs and banks to enhance fundraising capabilities.
• Adjust Engagement Levels
  Enables businesses to modify the level of CFO engagement according to specific needs over time.

Fractional CMO

FractionL provides fractional Chief Marketing Officers to accelerate growth in consumer-focused and healthcare/franchise contexts, building ICPs, online funnels, and measurable campaigns to drive client acquisition.

• Build Ideal Customer Profiles
  Fractional CMOs define the ideal customer profiles that target the right audiences, ensuring tailored marketing strategies that maximize client acquisition.
• Establish Measurable KPIs
  Creates a structured marketing plan backed by measurable KPIs, enabling businesses to track performance and adapt strategies effectively.
• Drive Client Engagement
  Utilizes diverse social media channels to build a comprehensive online funnel, enhancing visibility and generating leads through targeted campaigns.
• Access Expertise Affordably
  Leverage top-tier marketing expertise without the financial burden of hiring a full-time CMO, allowing for significant budget savings.
• Adjust Hours as Needed
  Fractional CMOs offer flexible engagement terms, allowing businesses to scale their marketing efforts up or down based on current needs.

Fractional COO

FractionL provides fractional Chief Operating Officer leadership to unify data flows, dashboards, and tech stack across the business; uses no-code integration to connect SaaS platforms.

• Reduce Customer Churn
  By revamping the customer journey, the fractional COO significantly lowers churn rates, ensuring long-term customer retention and satisfaction.
• Enhance Performance Monitoring
  This feature facilitates an always-on view of key performance indicators, helping to swiftly identify performance trends and areas needing attention.
• Optimize Data Visibility
  By creating tailored dashboards and integrating data flows, the fractional COO ensures that information across various systems is easily accessible and actionable.
• Align Teams for Success
  Facilitating team realignment ensures that everyone is focused on the same goals, improving coherence in strategy execution and accountability.
• Streamline Operations
  Employing no-code solutions like Zapier allows for quick integration of various tools, minimizing downtime and maximizing operational efficiency.

Fractional CRO

FractionL provides fractional Chief Revenue Officers to build sales processes and accelerate revenue growth through a defined playbook, governance, and scalable pipeline.

• Implements Structured Sales Framework
  Creates a repeatable process that enhances sales team efficiency and effectiveness.
• Creates Scalable Strategy
  Creates a tailored approach to reach target markets efficiently and effectively.
• Generates Initial Revenue
  Helps startups quickly achieve revenue milestones necessary for funding and growth.
• Offers Cost Savings
  Provides access to C-level talent without the financial commitment of full-time hires.
• Establishes Sales Pipeline
  Ensures a structured approach to managing leads, converting them into customers.
• Offers Scalable Engagement
  Allows businesses to adjust CRO engagement based on fluctuating needs and budget.

Fractional CTO

FractionL provides fractional Chief Technology Officers to scale technology platforms, manage offshore development, and upgrade infrastructure.

• Enhances Quality Control
  Ensures that all deliverables meet set standards and are delivered on time, improving overall project management.
• Optimizes SaaS Performance
  Brings proven strategies for extending the capabilities of SaaS platforms to manage large user bases and complex applications.
• Supports Rapid Growth
  Provides necessary enhancements to technology infrastructure, allowing businesses to accommodate increased usage while maintaining performance.
• Ensures Accountability
  Establishes clear metrics for tracking project progress, fostering accountability and quicker adjustments to strategy.
• Aligns Development Teams
  Facilitates effective communication and management of offshore teams to ensure project alignment with business objectives.