Nowen
DLdiginomica Ltd logo

diginomica Ltd Unclaimed

Media & Publishing

Claim this company agentAnalyze as a competitorEvaluate as a vendor

diginomica.com

Wallington, Surrey, United Kingdom

Diginomica is a technology publication delivering enterprise IT news, analysis and independent insights for business leaders.

diginomica is a media and analyst publication designed to serve the interests of enterprise leaders in the digital era. Launched in 2013, it features a team of writers and analysts based in the US and Europe who share decades of experience in enterprise computing. The publication provides authoritative reporting, thoughtful analysis and informed opinion on enterprise technology, focusing on areas such as AI, data management, cloud, governance and digital transformation. It emphasizes independent coverage, reader trust and accessible presentation, and supports its community through newsletters, podcasts and partner-led content. Its mission is to illuminate how technology choices affect organizations, with a commitment to accuracy, transparency and practical guidance for buyers and decision-makers.

diginomica is a media/analyst property designed to serve the interests of enterprise leaders in the digital era.

What we offer

Diginomica Mobile App

Access Enterprise News Effortlessly On-The-Go.

diginomica.com/diginomica-app-track-diginomica-content-ios-and-android-apps

Diginomica Alexa Flash Briefing Skill

Stay informed with a daily, ad-free brief of business insights from Diginomica.

diginomica.com/can-you-get-decent-enterprise-news-briefing-alexa-yes-heres-how

Diginomica Alexa General Skill

Get Hands-Free Access to Diginomica’s Latest Enterprise Insights.

diginomica.com/can-you-get-decent-enterprise-news-briefing-alexa-yes-heres-how

Slack Integration for Diginomica Content

Service

Effortlessly deliver diginomica content to your Slack channels via flexible RSS feeds.

diginomica-app-track-diginomica-content-ios-and-android-apps

Diginomica Partner Program

Service

Elevate your brand with Diginomica's partner program focused on independent content and reader trust.

diginomica.com/lets-talk

Total Experience d-book

Enhance productivity and revenues through a cohesive Total Experience strategy.

diginomica.com/dbook/total-experience

Informed Buyer d-book

Provides a distinct framework for engaging today's informed B2B buyers.

diginomica.com/informed-buyer

The XaaS Effect d-book

Delivers insights on revolutionizing customer engagement through Everything-as-a-Service.

diginomica.com/dbook/xaas

Diginomica Network Podcast

Gain insights into digital leadership through interviews with top enterprise executives.

diginomica.com/diginomica-network-podcast

Market segments

Market size by segment

Growth potential (CAGR)

B2B technology publishing and editorial

6.5 Billion USD6% CAGR

Editorial platforms and research that deliver news, analysis, interviews, and industry reports targeted at senior technology decision makers.

Voice briefings and podcast distribution

0.6 Billion USD14% CAGR

Short-form voice briefings and long-form audio that deliver enterprise analysis and interviews for time-constrained executives via voice assistants and podcast channels.

Thought leadership publishing

3 Billion USD9% CAGR

Capabilities that enable organizations and experts to publish and distribute guest posts, articles, and sponsored content to build brand authority and influence senior marketing audiences.

B2B buyer enablement and educational publications

1.2 Billion USD12.5% CAGR

Downloadable and multi-format publications that provide frameworks and practical guidance for B2B buyers and enterprise leaders.

More information about our offering

Diginomica Mobile App

The ad-free Diginomica mobile app delivers on-the-go access to content. It mirrors the site experience, enabling readers to navigate enterprise news and save stories to a personal library while emphasizing privacy.

  • Download for Easy Access
    Users can easily access Diginomica content from any mobile device, improving convenience and usability.
  • Protect Your Data
    With a design that prioritizes user privacy, the app ensures that readers can enjoy content without compromising their personal data.
  • Enjoy Uninterrupted Reading
    Readers benefit from an ad-free environment that enhances focus and reduces distractions while consuming content.
  • Curate Your Content
    The personal library feature allows users to save and revisit important articles at their convenience.
  • Read Comfortably
    Dyslexia Mode provides enhanced readability for users with dyslexia, ensuring content is accessible to all.
  • Navigate Hands-Free
    Voice-enabled features enhance accessibility and convenience, allowing users to interact with content without needing to touch the screen.

Diginomica Alexa Flash Briefing Skill

An ad-free Alexa Flash Briefing that delivers a concise daily digest of Diginomica’s latest enterprise news, providing a three-minute read of highlights from the five most recent stories.

  • Enjoy Uninterrupted News
    Experience seamless news consumption without any advertisements.
  • Access via Alexa
    Easily integrate Diginomica content into your daily routine through Alexa.
  • Read Five Key Stories
    Stay updated with a selection of the most relevant enterprise news stories.
  • Get Quick Updates
    Receive key insights in just three minutes, ideal for busy professionals.

Diginomica Alexa General Skill

A general Alexa skill enabling hands-free access to Diginomica’s latest enterprise coverage via voice, separate from the Flash Briefing.

  • Receive Stories via Voice
    Users can simply ask Alexa to deliver the latest stories from Diginomica.
  • Access Latest News Anytime
    Users can invoke the Diginomica skill on their Alexa devices to receive updates on the latest enterprise news.
  • Integrate with Daily Routine
    Enables users to add Diginomica to their daily news briefings.

Slack Integration for Diginomica Content

Slack RSS integration that posts diginomica content to Slack channels via RSS feeds, with topic-based feeds available for convenient delivery.

  • Streamline Content Delivery.
    Automatically send the latest diginomica updates directly to your Slack channels.
  • Customize Your Content Streams.
    Select specific topics of interest and receive tailored diginomica content directly to your Slack.

Diginomica Partner Program

A content-led partner program inviting vendors to collaborate with diginomica for thought leadership and outreach without paid advertising or placements.

  • Enhance Brand Visibility
    Partnering with Diginomica positions your brand alongside authoritative content.
  • Maintain Content Integrity
    Focus on authentic content delivery ensuring reader trust.
  • Receive Tailored Support
    Engage directly with Diginomica's core team to discuss alignment.
  • Tailor Your Messaging
    Work with our experts to develop impactful content.

Total Experience d-book

A practical d-book on Total Experience (TX) strategy, illustrating how TX links customer and employee experiences to productivity, costs, and revenue with real-world examples.

  • Align Experiences
    Utilize a structured framework to optimize interactions.
  • Learn From Examples
    Gain insights demonstrating the effectiveness of Total Experience strategies.
  • Access Instantly
    Easily download the e-book for immediate access.
  • Strategize Effectively
    Adopt strategies that connect customer and employee experiences.

Informed Buyer d-book

A d-book exploring a new framework for reaching the B2B informed buyer, challenging prevailing approaches and offering a provocative alternative.

  • Offers A New Approach
    This feature introduces an alternative methodology for understanding modern B2B buyers.
  • Access Anytime, Anywhere
    Users can easily download the d-book for on-the-go access.
  • Choose Your Preferred Format
    The d-book accommodates different reading preferences.

The XaaS Effect d-book

The XaaS Effect is a practical guide to delivering Everything-as-a-Service and transforming customer engagement and operations.

  • Learn About XaaS
    Informs businesses on leveraging the XaaS model.
  • Get Digital Access
    Provides immediate access to transformative insights.
  • Valuable Historical Context
    Offers readers a historical perspective on XaaS.

Diginomica Network Podcast

The diginomica network podcast series explores digital leadership with CIOs, CTOs and leaders across data and finance.

  • Learn from Executives
    Gain insights and perspectives from key industry leaders.
  • Engaging Host
    Mark Chillingworth brings expertise, enhancing the listening experience.
  • Explores Various Topics
    The podcast addresses key issues in enterprise technology.
  • Diverse Perspectives
    The podcast features a variety of guests presenting diverse opinions.
  • User-Friendly Experience
    Listeners can enjoy high-quality content without distractions.

References

Methodology and sourcing behind the figures shown above.

B2B technology publishing and editorial

Provided search results contain no direct revenue estimate for “B2B technology publishing and editorial.” The only explicit market figure found is for the much larger native advertising market (USD 165.97B in 2026, 14.24% CAGR). I treated B2B technology publishing as a niche subset of B2B media and digital advertising revenue (subscriptions, research reports, sponsorships, native/sponsored content, events). Using the native-ad market as an upper-bound reference and assuming B2B tech publishing captures a small share (roughly 3–5%) of relevant digital advertising plus incremental subscription/research revenue, I estimate global market size around USD 6.5B. Growth potential is expected in the low-to-mid single digits (estimated CAGR ~6%) reflecting a mature publishing base undergoing digital transformation (offsetting slow print declines with digital/subscription and sponsored-content growth).

Voice briefings and podcast distribution

Estimate derived from industry figures in the search results. Podcasting-wide forecasts (2025 market values and CAGRs) and adjacent service segments (podcast production and podcast marketing services) were used as anchors. Combined 2025 production (USD 1.47B) and marketing services (USD 2.71B) equal ~USD 4.18B; assuming enterprise-focused voice briefings and distribution represent roughly 10–15% of those specialized services (premium, B2B-oriented content, voice-assistant integration), yields ~USD 0.6B in 2025. Growth potential (CAGR ~14%) is set slightly above services CAGRs (11.7–13.1%) and close to broader podcasting growth (15%), reflecting faster adoption of voice-assistant delivery and premium enterprise subscriptions.

Thought leadership publishing

No search result provided an explicit market-size or CAGR for ‘thought leadership publishing.’ Estimates derived from the search results’ characterization of thought leadership as a growing specialist subset of B2B content marketing, sponsored/native content, and licensing services (Edelman/LinkedIn thought-leadership impact, NYT Licensing, Considered Content, and QYResearch listing). I estimated the segment as a small share (roughly 2–4%) of broader B2B content-marketing/native advertising/service markets, yielding an approximate global market size of about $3.0B and expected CAGR ~9% given continued B2B investment in thought leadership and content distribution.

B2B buyer enablement and educational publications

No explicit dollar-size or CAGR figures were present in the supplied search results. I estimated the market as a modest niche within global B2B content, demand-generation and sales-enablement spend (downloadable/multi-format buyer-facing publications, frameworks, guides sold or produced by consultancies/publishers). Basis for estimate: (a) search results show accelerating demand for buyer education (demand-generation frameworks, RevOps, sales enablement) and rapid AI adoption in revenue teams (e.g., cited 89% AI-tool adoption and buyer behavior shifts), supporting above-market growth; (b) this product category is a small subset of overall B2B marketing and sales-enablement budgets, so annual market size is likely low-single-digit billions. I therefore estimate ~$1.2B current market and a growth potential of ~12.5% CAGR driven by increased investment in buyer education, AI-enabled content personalization, and demand-generation programs. No supplied search result contained explicit market-size or CAGR numbers to cite.

Related Organizations