commercetools GmbH

Empowers enterprises to achieve seamless, cross-channel digital commerce.

Empower your enterprise with a secure and scalable AI agent ecosystem.

Deliver unified, AI-powered shopping experiences across every channel.

Simplifies B2B selling through unified commerce and AI-driven efficiency.

Unify hybrid business models on a single platform for streamlined commerce.

Modernize your commerce infrastructure and streamline cart, order, and checkout processes efficiently.

Efficiently manage and optimize complex product catalogs for seamless commerce.

Launch AI shopping quickly and easily without replatforming.

Enhances collaboration between human and AI teams for streamlined commerce operations.

Empowers businesses with an intuitive interface to manage commerce operations seamlessly.

Transform retail operations with a unified POS that eliminates silos and enhances customer experience.

Transform product discovery into sales across AI platforms.

Build Fast, Flexible Digital Storefronts Without Infrastructure Hassles.

Gain confidence with enhanced SLAs, 24/7 priority support, and performance testing.

Accelerate your commerce project implementation with expert guidance.

Transform complex B2B operations with tailored commerce solutions for manufacturers.

Commercetools provides Retail and CPG solutions to unify commerce and enhance customer engagement across all channels.

Empowers healthcare enterprises to deliver secure, seamless digital commerce experiences.

Deliver seamless shopping experiences powered by real-time inventory and personalized promotions.

Accelerate growth in automotive and aftermarket commerce with a scalable platform.

Accelerate growth in telecom and digital services commerce.

Back-end–centric commerce architectures exposing APIs to deliver independent frontends across channels for rapid front-end development and omnichannel experiences.

Products: Sphere, Core Commerce, Frontend, B2X Commerce, Merchant Center, Expert Services, Premium Support

Capabilities that centralize, enrich, govern, and distribute structured product data as a single source of truth for internal teams and downstream channels.

Products: Product Catalog, AI Hub, AgenticLift

Capabilities for B2B trade including custom B2B marketplaces, complex pricing and account management, and back-office integrations

Products: B2B Commerce, B2X Commerce, Core Commerce, AgentSphere, MosAIc, Expert Services

AI agent orchestration, governance, channel enablement and agent workforce management that make products discoverable and shoppable through AI assistants while enforcing verification, sandboxing and audit trails.

Products: AgentSphere, MosAIc, AgenticLift, AI Hub, Sphere

In-store and online retail commerce capabilities combining POS, eCommerce, inventory and order management, marketing, analytics, and integrations to support omnichannel sales and wholesale operations.

Products: InStore, B2C Commerce, Frontend, Retail and CPG, Food & Grocery, Merchant Center, Product Catalog

Sphere

Sphere is the headless platform for autonomous commerce, enabling digital commerce across all touchpoints for the world’s leading companies. It is cloud-native and API-first, designed to help customers grow revenue while reducing operational frictions of traditional software.

• Facilitates Rapid Development
  Empowers developers to build and innovate without traditional constraints, ensuring a swift adaptation to market needs.
• Enables Omni-channel Integration
  Facilitates a cohesive customer experience by synchronizing all commerce channels into a unified platform.
• Supports High Scalability
  Designed for extreme transaction volumes, ensuring business operations remain uninterrupted during peak demand.
• Promotes Flexibility
  Allows businesses to customize their frontend and backend independently, adapting quickly to evolving market demands.
• Streamlines Operations
  Facilitates better governance and control of all commerce activities within a single platform.
• Enhances Automation
  Integrates AI capabilities to streamline operations and improve efficiency in digital commerce activities.
• Improves Customer Experience
  Ensures that customers receive quick, seamless interactions enhancing overall satisfaction.

AgentSphere

AgentSphere is a secure agent ecosystem that lets you build, run and manage your AI workforce.

• Manage AI Workforce Securely
  AgentSphere provides a unified platform for enterprises to create, oversee, and utilize AI agents effectively while ensuring compliance and security.
• Ensure Safe Autonomy
  With built-in governance mechanisms, enterprises can mitigate risks associated with agent autonomy, ensuring reliability and safety across their operations.
• Discover and Manage Agents
  The centralized agent registry allows organizations to discover, verify, and oversee all agents, ensuring streamlined operations and governance.
• Seamless Multi-Channel Operations
  Integrate agents with unified commerce solutions to expand market reach and functionality without duplicating data or infrastructure.

B2C Commerce

B2C Commerce provides unified, AI-first commerce for exceptional shopping experiences at scale.

• Enhance Personalization
  Utilizes AI-driven insights to tailor shopping experiences and boost customer engagement.
• Streamline Operations
  Brings together online and offline channels into a single platform for seamless transactions.
• Build Trust
  Ensures customers see what's truly available, reducing frustration and improving purchase confidence.
• Maximize Convenience
  Offers customers multiple ways to receive their orders, improving satisfaction and driving sales.
• Increase Engagement
  Drives higher basket sizes by suggesting relevant products based on past purchases.

B2B Commerce

B2B Commerce simplifies complex B2B selling with unified commerce and AI automation.

• Streamlines Workflows
  Reduce manual effort in sales processes through intelligent automation, enabling faster decision-making and responsiveness.
• Integrates Operations
  Connect all sales channels into a single view, enhancing efficiency and consistency throughout the B2B buyer journey.
• Custom Pricing
  Deliver accurate pricing to buyers based on contracts and agreements while minimizing manual tasks.
• Tailors Buyer Experience
  Facilitates specific structures in large organizations, enhancing control over purchasing decisions.
• Balancing Sales Models
  Give customers the flexibility to choose between automated and personalized buying experiences.

B2X Commerce

B2X Commerce is one platform for hybrid B2C and B2B business models.

• Streamline Operations Across Models
  Manage both B2C and B2B transactions seamlessly, enabling efficient operations across diverse business models.
• Assure Performance at Scale
  Support rapid growth with a robust infrastructure that handles high traffic loads efficiently.
• Facilitate Rapid Integrations
  Easily connect with various third-party services and technologies to expand functionalities.
• Enhance Customer Engagement
  Provide a cohesive customer journey by connecting online and in-store experiences.

Core Commerce

Core Commerce is the standalone module for cart, order, and checkout engine, providing a robust transactional foundation for modern commerce.

• Enhance Cart Management
  Handle cart functionalities like merging, editing, recovering abandoned carts, and customizations without sacrificing performance.
• Streamline Order Processing
  Capture, store, and manage orders including state transitions, recurring orders, and complex fulfillment workflows from a single engine.
• Launch Faster Checkout
  Deploy a customizable and fully integrated checkout experience that supports various payment providers, designed for speed and flexibility.
• Integrate AI Features Seamlessly
  Adaptively implement AI functionalities that enhance user experience across various shopping channels.
• Support Complex B2B Workflows
  Manage enterprise-level B2B purchasing processes, including custom pricing and approvals, directly within the Core Commerce module.

Product Catalog

Product Catalog is the standalone module to manage complex product catalogs, enabling businesses to drive efficient and effective commerce experiences.

• Streamlines Management Processes
  The functionality allows users to efficiently manage a diverse range of products while ensuring consistent and accurate data across all sales channels.
• Eliminates Data Duplication
  Centralize all product information to reduce redundancy and ensure uniformity across brands and regions, enhancing data integrity.
• Enables Quick Integration
  Allows for straightforward integration into existing systems and applications, facilitating faster go-to-market strategies.
• Supports Innovation
  Equips businesses for future-oriented shopping experiences with optimized, structured data that's AI compatible.
• Enhances Market Relevance
  Tailors product offerings to meet local market demands and preferences, driving greater customer satisfaction.

AgenticLift

AgenticLift is the plug-and-play launchpad for AI shopping on your existing stack.

• Enables AI Shopping Across Channels
  Integrates AI-driven shopping experiences directly into existing platforms for broader reach and increased sales.
• Fast Go-Live in Days
  Launch AI shopping features within days, allowing brands to capitalize on emerging trends quickly.
• Simplifies Implementation
  Leverage existing infrastructure to quickly enable AI shopping capabilities without significant migration costs.
• Activates Multiple AI Channels
  Interact with various AI shopping interfaces seamlessly, expanding consumer access to products.
• Enhances Data Usability
  Prepares catalogs for AI engagement, ensuring products are easily recommendable and shoppable.

MosAIc

MosAIc is the AI agent orchestration workbench for human and agentic teams to collaborate.

• Orchestrate Multiple Agents
  MosAIc coordinates agents across various domains to execute decisions seamlessly, enhancing operational efficiency.
• Customize User Interfaces
  Allows users to describe desired business results in plain language, and MosAIc generates the necessary interface dynamically.
• Implement Security Protocols
  Agentic Identity Access Management enforces access and execution rules, maintaining governance and security.
• Base Actions on True Data
  Every operational action is based on actual orders and customer data, improving reliability.

Merchant Center

Merchant Center is the human user interface to operate your commerce business, assisted with the AgentSphere ecosystem. It streamlines operations and provides intuitive access to tools for managing digital commerce effectively.

• Streamlines Commerce Operations
  Offers a centralized, user-friendly interface that simplifies management tasks, enhancing operational efficiency.
• Enhances Operational Efficiency
  Leverages artificial intelligence to optimize and automate workflows, ensuring smooth commerce operations.
• Supports All Aspects of Commerce Management
  Facilitates control over various commerce functions, allowing for effective oversight and decision-making.
• Improves User Experience
  Simplifies access to essential tools and information for users, fostering a productive environment.

InStore

InStore is the enterprise POS that unifies online and in-store commerce, enabling a streamlined and integrated retail experience for brands and consumers alike.

• Unify Online And In-Store Commerce
  Connect eCommerce, store operations, inventory, and customer data on a single platform to deliver seamless shopping experiences across channels.
• Reduce Queues And Improve Service
  Flexible shopping experiences that enhance customer satisfaction by minimizing wait times.
• Simplify Returns And Exchanges
  A unified order and payment system creates a consistent experience no matter where customers choose to shop.
• Enhance Customer Relationships
  Deliver personalized recommendations to create higher-value interactions and strengthen customer loyalty.
• Maximize Product Availability
  Help customers find desired products by ensuring real-time data on stock levels across all channels.

AI Hub

AI Hub makes products discoverable and shoppable in ChatGPT, Gemini and Copilot.

• Turn Product Discovery Into Sales
  AI Hub transforms your product catalog, enabling items to be surfaced during customer interactions across multiple AI channels. This allows seamless shopping experiences directly within conversational platforms.
• Streamline Transaction Processes
  AI Hub offers an orchestration layer that standardizes your commerce logic. This ensures that products can be discovered and purchased seamlessly, enhancing user experience and boosting sales.
• Adopt New Channels Quickly
  AI Hub allows brands to integrate with new AI platforms without overhauling existing systems, reducing operational complexity and maintaining a seamless workflow.
• Maintain Commerce Logic Consistency
  Whether dealing with Google’s UCP or OpenAI’s standards, AI Hub keeps your commerce logic consistent and compliant across various platforms.
• Minimize In-House Integration Work
  AI Hub manages evolving protocols centrally, thereby alleviating the burden on your internal teams and allowing them to focus on core business activities.

Frontend

Frontend enables building fast, flexible digital storefronts without managing infrastructure.

• Build Stunning Storefronts
  Craft outstanding shopping experiences that are fast and tailored to your needs.
• Focus On Development
  Eliminate infrastructure complexities, allowing your team to concentrate on developing great customer experiences.
• Accelerate Launch Processes
  Get your products to market faster by leveraging pre-built capabilities and robust workflows.
• Customize Storefronts Easily
  Tailor every aspect of your storefront to enhance customer engagement and satisfaction.
• Personalize User Experiences
  Integrate AI features to enhance personalization and optimize customer interactions.

Premium Support

Premium Support provides enhanced SLAs, 24/7 priority support, and load testing for full confidence.

• Receive Immediate Assistance Anytime
  Ensure uninterrupted service with 24/7 availability for urgent inquiries and issues.
• Guaranteed Reliable Service
  Benefit from a service-level agreement that ensures maximum uptime and performance for your business operations.
• Validate Performance Under Load
  Run comprehensive load tests to simulate peak traffic and validate system performance, ensuring readiness for high demand.
• Monitor System Health Continuously
  Access ongoing performance analysis and insights to maintain optimal operations and improve reliability.

Expert Services

Expert Services offer hands-on guidance to accelerate time-to-value.

• Receive Tailored Guidance
  Engage directly with solution architects to ensure your implementation meets specific business requirements.
• Speed Up Your Implementation
  Utilize expertise to avoid common pitfalls and gain insights that enhance the efficiency of your commerce project.
• Streamline Your Setup
  Receive a comprehensive assessment of your architecture and data migration strategy to ensure a smooth start.
• Build for Success
  Leverage expert advice to set up flexible product catalog models, streamline integrations, and craft checkout processes.

Industrials and Manufacturing

Industry solution built for Industrials and Manufacturing to modernize B2B operations.

• Streamline Processes
  Unifies ERP, CRM, and commerce systems for efficient operations and consistent data management.
• Enable Custom Pricing
  Delivers real-time customer-specific pricing and automated quoting to facilitate complex negotiations.
• Implement AI Solutions
  Utilizes AI to optimize customer experiences, sales forecasting, and operational efficiency.
• Enhance Partner Access
  Provides personalized portals and workflows to streamline the ordering processes for dealers.
• Optimize Spare Parts Sales
  Facilitates easy identification and reordering of spare parts, improving inventory control.

Retail and CPG

Industry solution for Retail and CPG to unify commerce across channels, enabling seamless customer experiences and scalable operations.

• Enable AI-Driven Commerce
  Integrate AI-driven workflows and autonomous agents to improve customer experience and operational efficiency.
• Seamless Customer Journeys
  Deliver a unified customer experience across all touchpoints including retail, online, and mobile.
• Tailor Across Markets
  Operate seamlessly across multiple regions with localized expressions and compliance.
• Handle Traffic Spikes
  Maintain operational reliability and customer satisfaction during significant spikes in traffic.
• Manage Diverse Brands
  Streamline operations for various brands while maintaining brand integrity and customer loyalty.

Life Sciences

A flexible commerce platform for healthcare, medtech, and life sciences, built to handle sensitive data with enterprise-grade security.

• Support Diverse Business Models
  Run multiple brands on a single platform, eliminating fragmented systems for enhanced efficiency and scalability.
• Ensure Regulatory Compliance
  Supports HIPAA-compliant deployments and HDS-certified environments to ensure secure operations across countries.
• Streamline Operations
  Simplifies integration with existing healthcare systems to improve operational overhead.

Food & Grocery

Unified commerce for modern food and grocery shopping.

• Enable Various Fulfillment Options
  Facilitate diverse fulfillment methods that cater to customers’ needs, ensuring a flexible shopping experience.
• Ensure Purchase Confidence
  Let customers know exactly what products are available, reducing frustration and enhancing the shopping experience.
• Drive Customer Engagement
  Increase customer loyalty and satisfaction by offering tailored promotions based on shopping behavior.
• Enhance Shopping Utility
  Bridge inspiration and action in shopping by enabling users to add recipe items to their cart seamlessly.

Automotive

Industry solution for Automotive and mobility

• Monetize Services Fast
  Support vehicle subscriptions and software updates, enabling new revenue streams without rebuilding the commerce stack.
• Seamless Integration Across Channels
  Connect digital research, showroom visits, and purchase experiences into one cohesive journey for customers.
• Minimize Return Costs
  Ensure customers find the right parts seamlessly, reducing issues and improving satisfaction.
• Enable Customized Orders
  Facilitate customer-specific vehicle builds, ensuring accurate configurations and personalization.
• Real-Time Pricing Adjustments
  Ensure competitive pricing strategies alongside promotional bundles to enhance sales.

Telecommunications

Industry solution for Telecom providers.

• Accelerates Time-To-Market
  This feature dramatically reduces the time it takes to bring new digital offerings to market, ensuring telecom companies remain competitive.
• Enables Flexible Offer Management
  This feature allows telecom providers to create tailored bundles that meet customer needs in real time, promoting customer engagement and sales.
• Centralizes Product Management
  A unified catalog ensures all telecom products and services are easily manageable and accessible to consumers and enterprises, fostering efficiency.
• Facilitates Quick Activations
  This capability streamlines the user experience by allowing quick and easy activation of eSIM services, enhancing customer satisfaction.
• Enhances Customer Experience
  This feature provides a seamless customer experience across all touchpoints, allowing for greater retention and satisfaction.
• Enables Brand Expansion
  This capability supports the creation of new sub-brands quickly and efficiently, helping telecoms capitalize on market opportunities.