CCClevertouch Consulting logo

Clevertouch Consulting Unclaimed

Marketing Technology Firms

clever-touch.com

Ropley Dean, Hampshire, United Kingdom

UK-based martech consultancy helping marketers simplify, connect, and inform through strategy, analytics, and enablement services.

Clevertouch Consulting is a UK-based marketing technology consultancy focused on helping marketers make sense of martech. Guided by the principles of Simplify, Connect and Inform, the firm combines strategic martech consulting, research and data-driven insights, enablement services, and software offerings to support global clients in optimizing marketing technology, data and performance.

To help you make sense of martech.

What we offer

Martech Platform Support Services

Service

Enhance your marketing technology efficiency with dedicated support services.

clever-touch.com/services/martech-platform-support-services

Marketing Automation and Marketing Cloud

Service

Optimize your marketing automation and cloud platforms with expert solutions and training.

clever-touch.com/services/marketing-automation-and-marketing-cloud

Strategic Content Management & Campaigns

Service

Deliver personalized, effective marketing campaigns through strategic content management and martech integration.

clever-touch.com/services/content-and-campaigns

Sales Enablement & Alignment

Service

Enhance collaboration between Sales and Marketing through effective martech utilization.

clever-touch.com/services/sales-enablement-and-alignment

Martech Data & Analytics

Service

Transform martech data into insightful narratives and visual reports for better customer understanding.

clever-touch.com/services/martech-data-and-analytics

Marketing Performance Management

Service

Prove Marketing's Value and Optimize Investment through Advanced Measurement.

clever-touch.com/services/marketing-performance-management

Marketo & Dynamics 365 Integration

Seamlessly integrates marketing and sales efforts for enhanced automation and performance.

clever-touch.com/tech/integrations/marketo-dynamics-365-tool

Momentum

Enhances marketing efficiency and streamlines campaign management.

momentum.clever-touch.com/

MartechIQ®

Benchmark Your Martech Performance Effectively.

clever-touch.com/products/martechiq

Eventum Event Management

Simplify and enhance your marketing events with efficient management and follow-up processes.

clever-touch.com/products/eventum-event-management

More information about our offering

Martech Platform Support Services

Tailored, hands-on managed support services for Adobe Marketo, Salesforce Marketing Cloud, and Salesforce Pardot customers. Our dedicated team ensures efficient operations and maximized platform performance.

  • Connect With Experts Quickly
    Our team is trained to handle inquiries and assist clients with platform problems, ensuring you have the expert support needed.
  • Ensure Minimal Downtime
    Our fast response options guarantee your marketing operations run smoothly without unnecessary delays.
  • Streamline Issue Resolution
    We ensure that all support requests are handled efficiently, aligning with your business goals and providing quick resolutions.
  • Manage Support Efficiently
    Submit, track, and manage your support requests in one central location for ease of access and communication.
  • Unified Support Across Platforms
    Get comprehensive support for multiple leading marketing platforms, ensuring a cohesive experience.
  • Flexible Support Options
    Choose from a range of packages that fit your budget and operational needs for maximum flexibility.

Marketing Automation and Marketing Cloud

From technical integrations and platform migrations to strategic support and tactical training of your team, there’s no Marketing Automation or Marketing Cloud challenge we can’t solve. We help you deploy and truly optimise your Marketing Automation and Marketing Cloud platform.

  • Deploy & Optimize
    Ensure your Marketing Automation and Cloud platforms are effectively implemented and tailored to your needs.
  • Facilitate Migrations
    Smoothly transition to new Marketing Automation or Cloud platforms, maintaining data integrity and continuity.
  • Offer Strategic Support
    Align your marketing technology strategies with business goals to maximize effectiveness.
  • Integrate Technologies
    Ensure your marketing platforms work seamlessly with existing tech stacks for enhanced efficiency.
  • Conduct Training
    Empower your teams through comprehensive training sessions on Marketing Automation tools.
  • Deploy Analytics Tools
    Leverage analytics to track and optimize marketing performance and ROI effectively.

Strategic Content Management & Campaigns

We provide end-to-end Strategic Campaign and Content Planning, engaging your customers with the right content at the right time through the proper implementation of martech.

  • Execute Multi-Channel Campaigns
    Effectively manage and deliver campaigns across diverse channels to reach your audience where they are.
  • Orchestrate Campaigns Across Channels
    Streamline the deployment and timing of marketing efforts to ensure cohesive messaging throughout various platforms.
  • Plan Strategic Campaigns
    Develop comprehensive strategies that align with business goals and customer needs, ensuring effective campaign performance.
  • Map Content to Customer Journey
    Create tailored content that resonates with customers at every stage of their journey, enhancing engagement.
  • Generate Inbound Leads
    Leverage effective strategies and technology to attract and capture leads, increasing your marketing efficiency.
  • Receive Migration Support
    Get expert guidance for smooth transitions between marketing technology platforms.
  • Manage Preferences & Privacy
    Ensure compliant communication practices while respecting user preferences through robust management solutions.

Sales Enablement & Alignment

We bring Sales and Marketing together through the effective use of martech and prove the importance of Marketing.

  • Empower Sales Teams
    By providing targeted resources and processes, sales enablement equips teams with what they need to succeed, fostering alignment and effectiveness.
  • Maximise Collaboration
    Enhancing alignment between sales and marketing teams leads to unified objectives, improved communication, and a stronger overall impact on business outcomes.
  • Optimise Lead Flow
    Streamlining lead management ensures timely engagement and maximizes conversion potential by effectively directing leads to appropriate channels.
  • Accelerate Growth And Revenue
    The growth marketing strategy fosters an efficient and targeted approach, driving sustainable revenue and enhancing market presence.
  • Prioritise High-Quality Leads
    Lead scoring helps in identifying the most promising prospects based on predefined criteria, enhancing sales team's focus and efficiency.
  • Facilitate Seamless Transitions
    Guidance through martech migrations ensures organizations can adapt smoothly to new platforms without losing critical data or momentum.

Martech Data & Analytics

We bring your martech data to life and transform your understanding of your customer, turning lifeless spreadsheets into insightful narratives with high quality, visual reports, and intelligent dashboards.

  • Build Custom Dashboards
    Create tailor-made dashboards and reports that visualize marketing data effectively, facilitating insightful decision-making.
  • Evaluate Data Quality
    Conduct a thorough analysis of your martech data to identify issues, ensuring effective marketing strategies based on reliable insights.
  • Cleanse Marketing Data
    Optimize your datasets by identifying and removing duplicates, enhancing data quality for better marketing performance.
  • Link Marketing Activities to Revenue
    Employ sophisticated attribution models to measure the effectiveness of your marketing efforts against tangible outcomes.
  • Ensure GDPR Compliance
    Implement processes that guarantee the compliance of your marketing data with industry regulations, safeguarding customer information.
  • Analyze Customer Journey
    Gain insights into how customers move through your marketing funnel, helping you optimize touchpoints and improve conversions.
  • Navigate Platform Changes
    Utilize our comprehensive guide to assist in smoothly transitioning from one marketing automation platform to another, ensuring minimal disruption.

Marketing Performance Management

We help you demonstrate Marketing’s impact on the business. MROI / Marketing Attribution.

  • Track Campaign Performance
    Utilize advanced tracking methods to effectively measure and analyze the impact of marketing efforts across various channels, ensuring maximum return on investment.
  • Showcase Marketing Value
    Enable marketers to illustrate the direct financial contributions of marketing activities, facilitating informed decision-making and budget allocation.
  • Establish Clear Metrics
    Implement a structured framework for measuring key performance indicators, allowing teams to evaluate effectiveness and optimize strategies.
  • Gain Actionable Insights
    Transform raw data into actionable insights that inform marketing strategies, helping to drive continuous improvement and adapt to market changes.

Marketo & Dynamics 365 Integration

The Marketo & Dynamics 365 Integration streamlines and enhances the connectivity between marketing and sales platforms. This seamless integration allows for real-time data exchange and collaboration, ensuring that marketing campaigns align closely with sales efforts. By integrating these two powerful platforms, businesses can automate their workflows, enhance customer engagement, and maximize their marketing ROI.

  • Accelerate Data Accuracy
    This feature eliminates data silos and prevents discrepancies, ensuring that marketing and sales teams work with the most accurate and up-to-date information seamlessly.
  • Enhance Lead Conversion
    By automating lead assignment and nurturing campaigns, businesses can improve response times and conversion rates, ultimately increasing sales opportunities.
  • Gain Actionable Insights
    This feature enables teams to effectively analyze marketing effectiveness and sales performance, allowing for informed decision-making that drives growth.
  • Simplify Integration Processes
    Quickly adapt the integration to meet business needs with minimal training, allowing marketing and sales teams to focus on their strategies rather than technical challenges.

Momentum

Momentum is a comprehensive marketing automation platform designed to enhance efficiency and streamline marketing processes. It integrates seamlessly with various martech infrastructures, enabling teams to simplify complex tasks, manage campaigns effectively, and optimize overall marketing performance.

  • Automate Repetitive Tasks
    Reduces manual effort and minimizes human error by automating daily marketing tasks, allowing teams to focus on more strategic initiatives.
  • Integrate Seamlessly
    Ensures cohesive operations across all marketing technologies, enhancing data flow and campaign effectiveness.
  • Analyze Performance
    Helps marketers assess the impact of their campaigns, enabling data-driven decision-making and continuous improvement.
  • Navigate Easily
    A straightforward layout enhances user experience, enabling teams to leverage the platform's capabilities effortlessly.
  • Scale Seamlessly
    Allows organizations to expand their marketing efforts efficiently without the need for constant platform changes.

MartechIQ®

MartechIQ® is a pioneering online tool developed by Clevertouch, empowering marketers to analyze and benchmark their marketing technology performance. It offers insights, comparisons, and best practices, derived from extensive research and collaboration with leading organizations and academic institutions. Users can assess their current capabilities, receive tailored support, and improve their marketing technology strategies effectively.

  • Assesses Performance Against Peers
    Leverage a comprehensive benchmarking framework to compare your marketing technology performance with peers, helping to identify strengths and areas for improvement.
  • Provides Actionable Recommendations
    Gain access to tailored insights and recommendations based on your unique benchmarking data, facilitating informed decision-making.
  • Identifies Key Areas For Improvement
    Conduct assessments across strategic categories to identify where enhancements can be made to optimize marketing technology utilization.
  • Utilizes Academic Research
    The tool is underpinned by rigorous research conducted alongside The University of Southampton, ensuring credible and reliable benchmarking metrics.
  • Tracks Long-Term Impact
    Evaluate your marketing technology investments comprehensively, extending beyond typical campaign performance to include integration and customer experience metrics.
  • Join A Community Of Marketers
    Collaborate and share experiences with a community of marketers leveraging MartechIQ® for performance improvements.

Eventum Event Management

Event management designed to simplify your marketing events, whether you're hosting your own or exhibiting at industry events. Streamline on-the-day processes with easy registration management integrated directly with your marketing automation platform, allowing for quick setups and GDPR-compliant data capture.

  • Optimize Event Setup
    Facilitate swift event operations and ensure GDPR compliance with seamless user access.
  • Streamline Data Capture
    Utilize digital data fields from your marketing automation platform to capture information effectively and offline.
  • Automate Campaign Lists
    Seamlessly manage and automate campaign lists to ensure accuracy and efficiency.
  • Instant Follow-Ups
    Ensure timely and accurate follow-ups with all event contacts to maintain relevance and engagement.
  • Coordinate Multiple Events
    Efficiently handle multiple events through a single cohesive platform, ensuring smooth operations.