Blueshift Labs, Inc.

Empower personalized customer engagement through unified data and AI-driven insights.

Enhance marketing campaigns with AI-driven automation, personalization, and predictive insights.

Efficiently orchestrate personalized omnichannel campaigns with real-time data and AI.

Boost customer conversion with engaging acquisition experiences across channels.

Convert every visitor into a repeat purchaser with personalized marketing solutions.

Automate personalized and compliant marketing journeys for healthcare brands, driving patient engagement across channels.

Enhance customer engagement with automated, behavior-triggered direct mail campaigns.

Growth Stage Ecommerce Brands

Midmarket ecommerce brands seeking AI-powered cross-channel engagement.

Geography: Global

How we help: AI-powered cross-channel engagement and unified data enable growth stage ecommerce brands to personalize journeys and optimize campaigns across email, web, and paid media.

Healthcare Marketers

HIPAA-compliant marketing automation for healthcare brands.

Geography: North America, Global

How we help: HIPAA-compliant automation that personalizes patient communications while safeguarding PHI and enabling auditable campaigns.

Direct Mail And Multi-Channel Retail Campaigns

Direct mail and cross-channel retailers seeking multi-channel integration.

Geography: Global

How we help: Unified cross-channel orchestration and data activation enable retailers to integrate direct mail with digital campaigns and improve cross-channel performance.

Global Brands With Unified Data

Enterprise brands needing unified customer profiles and AI-driven orchestration.

Geography: Global

How we help: Unified data, AI-powered orchestration, and scalable campaigns across regions for global brands.

Planning, orchestration, and optimization of campaigns across email, SMS, mobile apps, and in-store channels with performance analytics.

Products: Cross-Channel Marketing Hub, Customer Engagement Platform (CEP), Customer AI, Conversion Suite

Real-time unification, profile management, segmentation, and activation of customer data to support personalization and analytics.

Products: Customer Engagement Platform (CEP), Cross-Channel Marketing Hub, Retail and Ecommerce Marketing Solutions

Real-time behavioral personalization and AI-driven recommendation capabilities to tailor experiences and improve engagement and conversion.

Products: Customer AI, Retail and Ecommerce Marketing Solutions, Conversion Suite, Customer Engagement Platform (CEP)

Automated, HIPAA-compliant multi-channel patient messaging (reminders, recalls, surveys, two-way texting) and outreach to improve retention and care continuity.

Products: Healthcare Marketing Automation, Customer Engagement Platform (CEP), Customer AI

Offline customer acquisition and retention programs that use direct mail campaign blueprints, automation, vendor outsourcing, and scalable copy to generate leads.

Products: Direct Mail, Customer Engagement Platform (CEP)

Customer Engagement Platform (CEP)

Blueshift's Customer Engagement Platform (CEP) unifies customer data, activates it across channels, and powers personalized experiences with AI. It enables cross-channel messaging and orchestration of customer journeys, offering features such as segmentation, profile unification, audience insights, and AI-powered agents and assistants to optimize campaigns.

• Automate Campaign Execution
  Empower your marketing with AI agents that streamline and optimize campaign processes, saving time and increasing efficiency.
• Implement Precise Targeting
  Easily create distinct audience segments using unified data, facilitating targeted marketing efforts.
• Automate Customer Journeys
  Design and automate customer journeys that interact across multiple channels, enhancing user experience and retention.
• Leverage Multiple Channels
  Engage customers across various platforms—email, SMS, push notifications, and more—from a unified interface.
• Create Unified Customer Profiles
  Integrate diverse customer data into a single, coherent profile for enhanced personalization and targeting.
• Deliver Targeted Campaigns Efficiently
  Utilize real-time data to create audience segments that automatically update, ensuring relevance during campaigns.
• Create Unified Customer Profiles
  Aggregate all customer interactions into a single profile, enhancing the accuracy and comprehensiveness of data available for marketing.
• Utilize Data Across Multiple Channels
  Empower marketing teams to engage with customers seamlessly across email, SMS, web, and other channels using rich, actionable data.
• Enhance Personalization
  Utilize real-time data updates to maintain accurate customer profiles that drive effective personalization.
• Generate Personalized Content
  Create tailored messaging for different audience segments using AI assistance, enhancing customer engagement.
• Optimize Engagement Timing
  Utilize predictive analytics to determine the best times to engage with customers, increasing campaign effectiveness.
• Gain Real-Time Insights
  Access actionable insights about audience behavior in real-time to inform your marketing strategies.
• Utilize Analytics for Decision-Making
  Leverage insights from customer data to refine engagement strategies and improve marketing outcomes.
• Stay Ahead with Predictive Analytics
  Improve targeting by predicting which customers are most likely to engage or convert based on historical data.

Customer AI

Customer AI is Blueshift's AI suite that combines agents, assistants, and predictors to automate campaign execution, generate personalized content, and forecast engagement across channels.

• Automate Campaign Execution
  AI Agents handle the automation of campaign tasks, enhancing productivity and allowing marketers to focus on strategy.
• Forecast Engagement Effectively
  Predictive AI analyzes customer data to optimize messaging timing and channels, maximizing engagement.
• Personalize Audience Messaging
  AI Assistants craft tailored messages and visuals, ensuring content resonates with specific audience segments.
• Build Campaigns By Description
  Marketers can describe their campaign goals, and AI will create the necessary workflows, segments, and timing.
• Optimize Marketing Campaigns
  AI suggests and automatically runs A/B tests, tracking results to enhance future campaigns.
• Engage High-Value Segments
  AI identifies new audience segments based on real-time behavior, ensuring targeted marketing efforts.

Cross-Channel Marketing Hub

Blueshift's Cross-Channel Marketing Hub enables orchestration and optimization of omnichannel campaigns across email, web, mobile, paid media, and more, powered by Blueshift’s integrated data and AI.

• Optimize Campaigns With AI
  Automatically improve campaign performance using AI-driven insights for higher engagement and conversion rates.
• Deliver Personalized Experiences
  Enhance customer relationships by tailoring messages based on individual preferences in real-time.
• Orchestrate Journey Across Channels
  Seamlessly design and manage customer journeys across various platforms to ensure consistent messaging.
• Activate Real-time Data
  Drive timely, relevant interactions based on the most current customer behaviors and preferences.
• Integrate With Marketing Stack
  Simplify data flow by connecting Blueshift to your preferred marketing tools without complex setups.
• Adapt Customer Journeys
  Modify experiences on-the-fly using real-time data to maximize engagement and satisfaction.

Conversion Suite

Conversion Suite includes tools to grow your audience and drive revenue through dynamic forms, pop-ups, and AI-powered content and cross-channel recovery campaigns.

• Grow Email and SMS Lists
  Capture first-party data efficiently through optimized forms adaptable to any device.
• Recover Abandoned Carts
  Automated campaigns that engage customers who abandon their carts, increasing conversion rates.
• Maximize Conversions
  Utilize multiple channels for customer engagement, improving the effectiveness of each campaign.
• Increase Mobile Conversions
  Ensure effective lead capture by optimizing forms for mobile users.
• Personalize Offers
  Enhance customer engagement with targeted product suggestions based on user behavior.
• Reduce Bounce Rate
  Capture leads just before they leave the site, enhancing overall conversion rates.
• Enhance User Experience
  Create forms that dynamically adjust to user inputs, improving form completion rates.

Retail and Ecommerce Marketing Solutions

Retail and Ecommerce Marketing Solutions deliver personalized campaigns and 1:1 product recommendations for retail and ecommerce brands, powered by AI-enabled journey creation, segmentation, content personalization, and cart optimization.

• Accelerate Campaign Production
  Use AI to instantly create multi-step campaign workflows, enabling marketers to focus on strategy rather than technical setup.
• Decrease Abandonment Rates
  Use real-time behavioral triggers to effectively recover lost sales opportunities and increase conversion rates.
• Enhance Customer Experiences
  Showcase relevant products and content tailored to individual customer preferences, driving higher engagement and sales.
• Streamline Audience Segmentation
  Easily target the right customer segments with intelligent automation, enhancing marketing effectiveness and efficiency.
• Create Engaging Campaigns
  Utilize AI to craft tailored messaging that resonates with different shopper segments for increased interaction.
• Unify Customer Data
  Integrate disparate customer data points to gain a holistic understanding of each shopper, improving personalization.
• Enhance Customer Engagement
  Utilize cross-channel marketing strategies to engage customers effectively based on their preferences and behaviors.
• Maximize Revenue Potential
  Automatically notify customers of relevant product opportunities and price changes, fostering additional sales.

Healthcare Marketing Automation

Healthcare Marketing Automation provides HIPAA-compliant marketing automation for healthcare brands, enabling 1:1 patient engagement across channels while protecting PHI with secure data handling and audit trails.

• Enhance Engagement
  Connect with each patient at their preferred touchpoints, fostering stronger relationships and improving outcomes.
• Ensure Compliance
  Maintain regulatory compliance while executing targeted marketing campaigns, minimizing legal risks.
• Safeguard Data
  Protect sensitive patient information through established protocols, ensuring trust and accountability.
• Boost Retention
  Create seamless pathways for patients, increasing loyalty and reducing dropout rates.
• Leverage Insights
  Utilize comprehensive data insights to deliver personalized messages that resonate with patients' needs.
• Maximize Impact
  Automatically optimize messaging and timing for improved campaign performance, driven by real-time data.

Direct Mail

Direct Mail delivers intelligent direct mail campaigns triggered by customer behavior, with cross-channel integration, advanced segmentation, and data integrations with common tools.

• Automate Customized Mailers
  Trigger print mailers based on customer interactions to increase engagement and conversion rates.
• Target High-Value Customers
  Identify and engage high-potential customers using data-driven segments for effective campaigns.
• Integrate Across Channels
  Ensure consistency and maximize impact by blending direct mail efforts with digital marketing strategies.
• Automatically Sync Data
  Streamline campaign creation with seamless data integration across platforms to enhance targeting.