97th Floor Unclaimed

Create impactful advertising campaigns that connect with your target audience across various platforms.

Enhance brand visibility and rankings through strategic SEO solutions tailored for both traditional and AI search platforms.

Strategic content services that drive engagement and conversions for brands.

Enhance brand engagement through strategic design services tailored for performance.

Enhance visibility and engagement through innovative AI-driven search optimization.

Enhance visibility and rankings using AI to optimize SEO efforts effectively.

Advertising

Advertising services across multiple channels to reach audiences wherever they are. We run campaigns on 20+ platforms, including OTT/CTV, out-of-home (OOH), and digital channels, supported by account-based marketing, programmatic buying, and targeted messaging. We also offer Bing Ads and AI-optimized advertising to improve bidding and performance.

• Optimize Campaign Performance
  Utilizing AI enhances our ability to dynamically adjust campaigns, leading to better performance metrics and improved ROI.
• Enhance Targeting Efficiency
  By focusing on specific high-value accounts, we improve the relevance and efficiency of advertising campaigns, ensuring that resources are spent effectively.
• Increase Brand Visibility
  Advertise on diverse platforms to increase brand exposure and engage a wider audience based on where they spend their time.
• Automate Ad Placement
  This technology enables real-time bidding and enhances the effectiveness of ad placements, resulting in better consumer engagement.
• Capture Real-World Attention
  Effective for raising brand awareness in high-traffic areas, ensuring maximum visibility among potential customers.
• Engage Viewers on Streaming
  Utilize the growing number of viewers on streaming platforms to enhance brand storytelling and audience engagement.
• Expand Audience Reach
  Leverage Microsoft’s search engine to tap into an often-overlooked but valuable audience, increasing visibility and engagement.

SEO

SEO services blend technical optimization, content strategy, and relationship-building to grow visibility in traditional and AI-driven search. The offering includes AI SEO to speed optimization and uncover ranking opportunities.

• Leverage AI Automation
  Utilize AI tools to rapidly analyze content and optimize strategies for improved search rankings.
• Improve Brand Authority
  Increase your site's authority in search engines through targeted backlink strategies that improve trust and visibility.
• Uncover Growth Opportunities
  Conduct thorough audits to pinpoint and resolve technical barriers to optimal search performance.
• Optimize Content Strategy
  Create connected content that resonates with users’ search intent by focusing on relevant topic clusters.
• Manage Brand Perception
  Effectively control your brand’s online reputation and how it appears in search results.
• Ensure Smooth Transitions
  Strategically manage site changes to maintain and enhance traffic without loss of rankings.

Content

Content services including persona mapping, webpage and article creation, ad copywriting and storyboard, user experience review, lead magnets, email copywriting and strategy, and content optimization for AI and large language models.

• Enhance AI Discoverability
  Align your content with AI evaluation criteria to ensure visibility and relevance in search results.
• Craft Targeted Ad Copy
  Create compelling ad copy tailored to your target personas, enhancing engagement through precise messaging.
• Understand Customer Pathways
  Map the customer journey to deliver relevant messaging that connects with audiences effectively.
• Produce High-Quality Content
  Create informative and engaging content that drives traffic and conversions through effective SEO practices.
• Create Engaging Email Copy
  Develop personalized email campaigns that resonate with your audience, driving higher open and conversion rates.
• Optimize User Experience
  Evaluate user interactions to identify pain points and enhance satisfaction leading to better conversion rates.
• Generate Valuable Leads
  Create impactful lead magnets that not only attract potential customers but also provide valuable insights.

Design

Design services for ads, motion graphics, eBooks, and web/email design to align visuals with strategy and performance goals.

• Drive Engagement
  Engaging ads tailored to brand identity increase click-through rates and customer interest.
• Increase Conversions
  Optimally designed pages and emails improve user experience, leading to higher conversion rates.
• Generate Leads
  Well-designed eBooks attract potential customers, enhancing lead generation efforts and brand authority.
• Optimize User Journeys
  Identifying and improving user experience leads to better customer satisfaction and increased retention.
• Enhance Visibility
  Dynamic motion graphics capture attention and enhance the memorability of your brand message.

AI Search

AI-driven search optimization blending proven SEO tactics with AI innovation to optimize for search engines and AI-powered surfaces.

• Increases Search Engine Visibility
  Integrates advanced AI methods into standard SEO frameworks, ensuring your brand ranks higher across various search platforms.
• Enhances AI Search Ranking
  Focuses on aligning content with how AI systems evaluate and recommend materials, improving its discoverability in AI search environments.
• Increases Efficiency in SEO Efforts
  Utilizes AI analytics to identify and capitalize on optimal ranking opportunities, streamlining the SEO process and enhancing overall results.
• Boosts Authority in AI Searches
  Utilizes a network of related content to establish your brand as an authority in specific topics, aiding in higher rankings and better audience engagement.

AI SEO

AI-driven SEO using machine learning and automation to scale content audits, detect ranking opportunities, and prioritize technical fixes.

• Optimize Content Using AI
  Harness AI to systematically assess and enhance your content, ensuring maximum reach and engagement.
• Discover New Ranking Opportunities
  Utilize machine learning to uncover potential ranking opportunities, boosting your SEO strategy.
• Automate SEO Processes
  Reduce manual effort in SEO audits, enabling faster adaptations and optimizations.
• Maximize ROI with Prioritized Fixes
  Ensure that the most impactful technical fixes are addressed first, enhancing efficiency in your SEO efforts.
• Adapt to AI-Driven Search
  Ensure your content is tailored for AI-generated results, enhancing discoverability in evolving search landscapes.