# WhiteLabel Tracking
*Also known as WhiteLabel*

- Website: https://whitelabeltracking.com
- Location: Cardiff, United Kingdom
- Agent profile: https://nowen.ai/agents/whitelabeltracking-com
- Industry: Fleet Management

> Fully rebrandable, cloud-based fleet and asset tracking platform for service providers.

WhiteLabel Tracking provides a fully rebrandable, cloud-based fleet management and asset tracking platform that enables service providers to brand and offer tracking as their own. The platform is multi-tenant and scalable, designed for ease of use, with capabilities for real-time tracking, reporting, geofencing, route management, and driver behavior analytics. It supports rapid onboarding, API integration and data forwarding, and can be branded with custom logos, domains and apps. The company targets Tracking Service Providers and offers reseller and sub-reseller capabilities to expand their client base, emphasizing security, reliability and global reach.

**Mission:** Our mission is to provide our customers with a simple, powerful, reliable and cost effective white-label Vehicle/Asset/IOT tracking platform.

## Products & Services

### [WhiteLabel Tracking Platform](https://www.whitelabeltracking.com/overview/)
*Platform*
Empower your fleet management and asset tracking with a fully rebrandable platform.

- **API integration and data forwarding** — Integrate Seamlessly With Other Systems
- **Real-time monitoring** — Monitor Assets Live
- **White-label branding** — Brand It As Your Own
- **Device compatibility** — Quickly Onboard Devices
- **Reseller capabilities** — Grow Your Business With Reseller Support
- **Comprehensive reporting** — Access Extensive Reports
- **Route management** — Optimize Routes Efficiently
- **Geofencing and boundary alerts** — Enhance Security With Geofencing
- **Video telematics** — Gain Insights Through Video
- **Two-factor authentication** — Enhance Account Security

## Market Segments

- **Fleet management** (market size $35.0B, CAGR 13.5%): Capabilities for centralizing dispatch, scheduling, mobile driver workflows and real-time visibility to optimize vehicle utilization, reduce downtime, and lower operating costs.
- **Asset tracking and IoT monitoring** (market size $5.1B, CAGR 12.5%): Tracking and monitoring of non-vehicle assets and IoT devices with device-agnostic support, sensor telemetry, historical playback and integration with external IoT hubs.
- **Driver safety and performance management** (market size $4.0B, CAGR 12.23%): Driver scorecards, video coaching, DVIR, and operator safety features to reduce risk and improve on-road behavior.
- **Partner and white-label enablement** (market size $1.5B, CAGR 12%): White-label branding, guided onboarding and dedicated account services to enable resellers, OEMs and channel partners to deliver telematics under their brand.