# Virto Commerce
*Also known as Virto*

- Website: https://virtocommerce.com
- Location: Limassol, Cyprus
- Agent profile: https://nowen.ai/agents/virtocommerce-com
- Industry: SaaS

> Cloud-based, API-first commerce platform enabling B2B and B2C digital commerce.

Virto Commerce is a technology company delivering a cloud-native, API-first commerce platform designed to help manufacturers, distributors, and retailers transform and grow their digital commerce capabilities. Built for scalability and speed, the platform supports B2B and B2C experiences through composable, interoperable components that can be integrated with existing systems. Virto emphasizes security, reliability, and a flexible architecture that enables rapid innovation, personalized customer journeys, and efficient operations across sales channels. With a broad ecosystem of customers and partners, the company helps organizations optimize pricing, catalogs, procurement, and marketplace strategies while maintaining consistent branding and customer experiences. The company focuses on empowering businesses to digitalize their commerce operations, reduce time-to-market, and adapt to changing customer expectations in a global, multi-channel environment.

**Mission:** To enable global enterprises to innovate, scale, and succeed in digital commerce through a flexible, secure, and interoperable platform and ecosystem.

## Products & Services

### [Commerce Engine](https://virtocommerce.com/commerce-engine)
*Product*
Build and scale custom commerce solutions effortlessly with Virto's headless commerce engine.

- **API-first backend** — Enable Flexible Integrations
- **Catalog management** — Manage Complex Catalogs
- **Headless eCommerce** — Develop Across Channels
- **Seamless Integration Capabilities** — Integrate Effortlessly
- **Order management** — Streamline B2B Operations
- **Multi-site Management** — Manage Multiple Sites

### [Marketplace Solution](https://virtocommerce.com/marketplace)
*Product*
Launch and scale custom digital marketplaces with complete operational flexibility.

- **Global B2B2C Marketplace** — Enable Multi-Market Operations
- **Multi-Vendor Marketplace** — Centralize Vendor Management
- **GPO Marketplace** — Aggregate Purchasing Power
- **Contract Management** — Simplify Vendor Contracts
- **Flexible Onboarding** — Accelerate Vendor Integration
- **Analytics Dashboard** — Gain Actionable Insights

### [Portal Experience](https://virtocommerce.com/portal)
*Product*
Create customized ecommerce portals to enhance user experience.

- **Multi-Channel Compatibility** — Ensure Unified Operations
- **B2B Portal** — Empower B2B Engagement
- **B2C Webshop** — Enhance Retail Experience
- **D2C Loyalty Portal** — Build Customer Loyalty

## Market Segments

- **Composable commerce platform** (market size $1.8B, CAGR 20%): Modular, headless commerce capabilities for building storefronts, cart and checkout, promotions, and omnichannel customer management to enable end-to-end e-commerce operations.
- **Headless commerce** (market size $2.1B, CAGR 22.6%): Back-end–centric commerce architectures exposing APIs to deliver independent frontends across channels for rapid front-end development and omnichannel experiences.
- **Multi‑vendor marketplace platforms** (market size $10.5B, CAGR 20.2%): Launch and operation of scalable multi‑tenant marketplaces with vendor accounts, listings management, in‑built chat, payments and subscriptions (Stripe Connect), commissions, and extensible templates for niche marketplaces.
- **Product information management** (market size $16.9B, CAGR 15.2%): Capabilities to collect, normalize, deduplicate, and deliver structured product attributes and metadata to support catalog curation, product discovery, and analytics
- **Order management systems** (market size $4.2B, CAGR 9.2%): Modernize and scale B2B and manufacturing order lifecycles with legacy modernization, microservices-based OMS, CI/CD automation, real-time order tracking, and downtime reduction.