# TruGreen Limited Partnership
*Also known as TruGreen*

- Status: Unclaimed: compiled by Nowen from public sources, not reviewed by the company
- Website: https://www.trugreen.com
- AI agent profile: https://nowen.ai/agents/trugreen-com
- Updated: 2026-10-01
- Read by AI assistants from: Anthropic, Perplexity

> TruGreen is a leading North American lawn care and pest control provider delivering customized lawn plans and related services.

TruGreen Limited Partnership is a leading North American provider of lawn care and landscape services, serving residential and commercial customers across the United States and Canada. The company offers a broad suite of services designed to help clients maintain healthy, attractive outdoor spaces, including lawn fertilization and weed control, aeration and overseeding, lawn disease and insect management, tree and shrub care, and pest control. TruGreen emphasizes data-driven, science-based approaches and nationwide coverage, supported by a customer-focused service model, digital account management tools, and accessible support. Through its network of local service teams, the organization aims to deliver reliable, high-quality lawn and landscape care that aligns with client goals and budgets. The brand positions itself as a partner for homeowners, property managers, and businesses looking to protect and enhance their outdoor environments, with a focus on convenience, consistency, and measurable results. The company also provides resources and content across its site to educate customers about lawn care best practices and industry trends, underlining its commitment to customer education and ongoing service improvements.

**Mission:** To help customers achieve healthy, beautiful lawns and landscapes through science-based lawn care and pest control solutions.

## Products & Services

### [TruPro℠ and TruCore℠](https://www.trugreen.com/products-and-services/trupro)
*Service*
Achieve a golf-course quality lawn with comprehensive care from TruPro℠ and TruCore℠.
TruPro℠ and TruCore℠ are comprehensive lawn care plans designed for healthy, vibrant lawns. They include an on-site assessment, tailored lawn plans, fertilization with weed control, lawn-damaging insect management, soil enhancement, and aeration with overseeding to boost overall lawn health and resilience.
- Pricing: Pricing not published

- **Fertilization and weed control** — Promote Balanced Growth
- **Lawn assessment** — Get Tailored Solutions
- **Aeration and overseeding** — Enhance Lawn Density
- **Lawn-damaging insect control** — Control Harmful Pests
- **Soil enhancer treatment** — Revitalize Soil Quality
- **Tailored lawn plan** — Customized Care Strategies

### [TruNatural®](https://www.trugreen.com/products-and-services/natural-lawn-care)
*Service*
Experience a healthier lawn with all-natural, organic treatments.
TruNatural® is a lawn care plan built on all-natural, organic treatments to revitalize your lawn while minimizing synthetic inputs.
- Pricing: Pricing not published

- **All-natural organic treatments** — Revitalize Your Lawn Naturally
- **TruGreen Lawn Assessment** — Assess Your Lawn's Health
- **Organic Fertilizer Application** — Enhance Lawn Health Organically
- **Tailored Lawn Plan** — Customize Your Lawn Care
- **Optional Weed Control** — Accelerate Weed Control

### [TruBasic℠](https://www.trugreen.com/products-and-services/trubasic)
*Service*
Your ideal starting point for a healthier lawn with tailored treatments.
TruBasic℠ is an introductory lawn care plan designed to start your journey towards a healthier lawn by addressing essential treatment needs.
- Pricing: Pricing not published

- **Fertilization and Weed Control** — Control Weeds Effectively
- **Tailored Lawn Plan** — Customized Solutions
- **TruGreen Lawn Assessment** — Understand Your Lawn's Needs
- **Introductory plan** — Establish Healthy Lawn

### [Lawn Fertilization](https://www.trugreen.com/products-and-services/lawn-fertilization)
*Service*
Revitalize your lawn with nutrient-rich fertilization for optimal growth and vibrant color.
Lawn Fertilization provides nutrient-rich treatments to support lawn growth and green color throughout the growing season.
- Pricing: Pricing not published

- **Fertilization** — Enhances Lawn Growth
- **Stress Resistance Improvement** — Boosts Recovery Speed
- **Weed Prevention** — Reduces Weed Competition
- **Color Enhancement** — Achieves Lush Greenery

### [Lawn Stress Guard](https://www.trugreen.com/products-and-services/lawn-stress-guard)
*Service*
Helps your lawn thrive under stress with improved water efficiency and resilience.
Lawn Stress Guard is a service designed to reduce stress on your lawn during challenging conditions. It enhances water penetration and promotes deeper root growth, improving resilience against summer heat and drought.
- Pricing: Pricing not published

- **Lawn stress protection** — Improves Water Efficiency
- **Root enhancement** — Strengthens and Revives
- **Recovery acceleration** — Promotes Faster Recovery

### [Weed Control](https://www.trugreen.com/products-and-services/weed-control)
*Service*
Professional weed management for a healthy, vibrant lawn.
Weed Control is a service to manage and reduce weeds on your lawn. This service employs advanced techniques and products to effectively eliminate various types of weeds while promoting healthy grass growth.
- Pricing: Pricing not published

- **Comprehensive Weed Control** — Eliminate Existing Weeds
- **Custom Treatment Plans** — Customize Your Service
- **Routine Maintenance** — Maintain Your Lawn's Health

### [Lawn Damaging Insect Control](https://www.trugreen.com/products-and-services/grub-control)
*Service*
Protect your lawn from damaging insects for healthy, vibrant grass.
Lawn Damaging Insect Control targets turf-damaging insects to protect and preserve your lawn. Our specialists are trained to identify and treat a wide array of lawn insects that could jeopardize the health of your lawn, ensuring you maintain a lush and vibrant outdoor space.
- Pricing: Pricing not published

- **Insect Control** — Preserves Lawn Health
- **Customized Treatments** — Adapts to Local Needs
- **Expert Guidance** — Enhances Lawn Care

### [Soil Enhancer Treatment](https://www.trugreen.com/products-and-services/ph-and-soil-analysis)
*Service*
Enhances soil health for a lush, vibrant lawn.
Soil Enhancer Treatment balances soil conditions and improves root health through analysis and amendments.
- Pricing: Pricing not published

- **Soil Analysis and Balancing** — Improves Soil Health
- **Revive Soil Treatment** — Enhances Water Movement
- **Lime Soil Amendment** — Neutralizes Soil Acidity

### [Lawn Disease Service](https://www.trugreen.com/products-and-services/lawn-disease)
*Service*
Revive your lawn with precise diagnosis and tailored treatments for lawn diseases.
Lawn Disease Service diagnoses and treats turf diseases to protect lawn health. Our specialists can identify issues and provide tailored solutions to revive your lawn effectively.
- Pricing: Pricing not published

- **Lawn disease management** — Ensure Lawn Health
- **Tailored treatments** — Use Custom Solutions
- **Expert guidance** — Receive Professional Advice

### [TruShrub Tree & Shrub Care](https://www.trugreen.com/products-and-services/trushrub-tree-and-shrub-care)
*Service*
Comprehensive care for trees and shrubs, ensuring healthy and vibrant landscapes.
TruShrub Tree & Shrub Care provides full-season care for trees and shrubs, protecting landscape investment with targeted treatments.
- Pricing: Pricing not published

- **Foliage and bark protection** — Safeguard Plants
- **Tree and shrub evaluation** — Assess Plant Health
- **Nutrients for strong roots** — Enhance Root Development

### [TruDefense℠ Mosquito Control](https://www.trugreen.com/products-and-services/trudefense-mosquito-control)
*Service*
Achieve quick and effective mosquito control for your outdoor spaces.
TruDefense℠ Mosquito Control defends outdoor spaces with targeted mosquito treatments that show results within 24 hours.
- Pricing: Pricing not published

- **Protection for the whole family** — Safeguards You And Your Pets
- **Science-based treatment plan** — Expertly Designed Solutions
- **Bite barrier** — Stops Mosquitoes From Biting
- **Targeted mosquito control** — Targets Mosquito Breeding Grounds

### [TruBarrier℠ Perimeter Pest Control](https://www.trugreen.com/products-and-services/trubarrier-perimeter-pest-control)
*Service*
Establish a barrier around your home to prevent outdoor pests from entering indoors.
TruBarrier℠ Perimeter Pest Control creates a protective barrier around your home to stop outdoor pests from entering.
- Pricing: Pricing not published

- **Barrier of protection** — Stops Pests From Entering
- **Pest expertise** — Utilizes Local Knowledge
- **Seasonal product rotation** — Maximizes Treatment Effectiveness

### [Flea, Tick & Outdoor Nuisance Control](https://www.trugreen.com/products-and-services/flea-tick-outdoor-nuisance-pest-control)
*Service*
Eliminate fleas, ticks, and nuisance pests to protect your outdoor spaces.
Flea, Tick & Outdoor Nuisance Control provides outdoor pest management to stop fleas, ticks, and other nuisance pests in outdoor spaces.
- Pricing: Pricing not published

- **Expertise and Custom Plans** — Tailored Solutions By Experts
- **Targeted Pest Treatment** — Targets Breeding Areas
- **Comprehensive Pest Stop** — Stops Multiple Pests

## Who we serve

### Residential Lawn Care Customers
Homeowners seeking reliable, convenient lawn care and pest services to improve curb appeal.
- Industries: Home Services, Consumer Services
- Geography: North America
- Pain points: Lawn health and pest issues, time constraints, inconvenient scheduling, unpredictable costs
- Business goals: Achieve a lush, weed-free lawn; protect property value; convenient, predictable service
- Positioning: A scalable, homeowner-friendly lawn care and pest solution delivering a healthy, attractive lawn with predictable, easy-to-manage plans.

### Commercial Outdoor Space Operators
Scalable lawn and landscape care for multi-property outdoor spaces.
- Industries: Facilities Management, Landscaping, Property Management
- Geography: North America
- Pain points: Vendor coordination, seasonal demand fluctuations, ensuring consistent quality
- Business goals: Maintain professional outdoor spaces, stay within budget, minimize vendor risk
- Positioning: A scalable, multi-property lawn and landscape program designed to simplify vendor management, ensure consistent outdoor spaces, and meet budget needs.

### Community Association Boards
North America community associations seeking scalable, consistent lawn and landscape care across multiple properties.
- Industries: Community Association Management, Public Sector
- Geography: North America
- Pain points: Coordinating multi-property maintenance, budget adherence, vendor accountability
- Business goals: Consistent aesthetics, resident satisfaction, predictable expenses
- Positioning: A multi-property grounds program that delivers consistent aesthetics, budget predictability, and resident satisfaction through standardized packages and reporting.

### Public Parks And Campus Grounds
North America public parks and campuses seeking safe, well-maintained outdoor spaces.
- Industries: Public Sector, Education, Parks
- Geography: North America
- Pain points: Seasonal maintenance demands, safety compliance, budget cycles
- Business goals: Safe, welcoming spaces; consistent quality; cost predictability
- Positioning: A standardized grounds maintenance program prioritizing safety, aesthetics, and cost predictability across parks and campuses.

## Market Segments

- **Lawn care and turf management** (market size $98.7B, CAGR 5.8%): Integrated turf health and pest management including spray fertilization, weed control, and insect management delivered through customized treatment plans to improve lawn vigor and resilience.
  - Products: TruPro℠ and TruCore℠, TruBasic℠, TruNatural®, Lawn Fertilization, Weed Control, Lawn Stress Guard, Lawn Disease Service, Lawn Damaging Insect Control
- **Soil amendment and fertility management** (market size $9.8B, CAGR 8.6%): Soil testing, pH balancing, amendments and fertility programs that improve soil structure, water infiltration, and nutrient availability to support plant and turf health.
  - Products: Soil Enhancer Treatment, Lawn Fertilization, TruNatural®, TruPro℠ and TruCore℠, TruBasic℠
- **Mosquito control and perimeter protection** (market size $1.3B, CAGR 6.5%): Seasonal and continuous mosquito reduction around outdoor living spaces using barrier treatments, breeding‑source management, and optional automatic misting systems.
  - Products: TruBarrier℠ Perimeter Pest Control, TruDefense℠ Mosquito Control, Flea, Tick & Outdoor Nuisance Control
- **Tree and vegetation management** (market size $30.2B, CAGR 5.5%): Arborist-led tree care, pruning, health assessments, risk mitigation, and 24/7 storm response to protect property, ensure safety, and maintain landscape health.
  - Products: TruShrub Tree & Shrub Care

## Sources

- [TruGreen Limited Partnership](https://www.trugreen.com)
- [TruPro℠ and TruCore℠](https://www.trugreen.com/products-and-services/trupro)
- [TruNatural®](https://www.trugreen.com/products-and-services/natural-lawn-care)
- [TruBasic℠](https://www.trugreen.com/products-and-services/trubasic)
- [Lawn Fertilization](https://www.trugreen.com/products-and-services/lawn-fertilization)
- [Lawn Stress Guard](https://www.trugreen.com/products-and-services/lawn-stress-guard)
- [Weed Control](https://www.trugreen.com/products-and-services/weed-control)
- [Lawn Damaging Insect Control](https://www.trugreen.com/products-and-services/grub-control)
- [Soil Enhancer Treatment](https://www.trugreen.com/products-and-services/ph-and-soil-analysis)
- [Lawn Disease Service](https://www.trugreen.com/products-and-services/lawn-disease)
- [TruShrub Tree & Shrub Care](https://www.trugreen.com/products-and-services/trushrub-tree-and-shrub-care)
- [TruDefense℠ Mosquito Control](https://www.trugreen.com/products-and-services/trudefense-mosquito-control)
- [TruBarrier℠ Perimeter Pest Control](https://www.trugreen.com/products-and-services/trubarrier-perimeter-pest-control)
- [Flea, Tick & Outdoor Nuisance Control](https://www.trugreen.com/products-and-services/flea-tick-outdoor-nuisance-pest-control)
- [Market Size (2025): USD 98.7 billion | Market Size (2033): USD 157.2 billion | CAGR: 5.8%.](https://datahorizzonresearch.com/lawn-care-service-market-75599)
- [United States lawn care market grew from USD 309.15 Billion in 2025 ... growing at a compound annual growth rate of 5.20% from 2026-2034.](https://www.imarcgroup.com/united-states-lawn-care-market)
- [landscape services industry has a market size of $188.8 billion in 2025.](https://www.landscapeprofessionals.org/LP/LP/Media/landscape-industry-statistics.aspx)
- [2024 Market Size$ 9.81 Billion](https://www.marketresearchfuture.com/reports/soil-amendment-market-22873)
- [estimated at USD 17.16 billion in 2026 and projected to reach USD 25.92 billion by 2031 at a CAGR of 8.6% from 2026 to 2031](https://www.marketsandmarkets.com/PressReleases/soil-health-management.asp)
- [The Soil Amendments Market size is expected to reach US$ 16.24 Billion by 2034 from US$ 7.19 Billion in 2025 (CAGR 9.47% 2026-2034)](https://www.theinsightpartners.com/reports/soil-amendments-market)
- [The global utility vegetation management market size accounted for USD 30.18 billion in 2025.](https://www.precedenceresearch.com/utility-vegetation-management-market)
- [2025 Market Size $29.06 Billion; CAGR 5.48% (2025-2035).](https://www.marketresearchfuture.com/reports/utility-vegetation-management-market-23301)
- [Projected to rise from US$29.06 billion in 2025 to US$46.97 billion by 2034, CAGR 5.48%.](https://www.tdworld.com/vegetation-management/news/55303849/utility-vegetation-management-market-to-reach-us4697-billion-by-2034-rising-at-548-cagr)
- [Market size valued at USD 28.03 billion in 2024; expected USD 49.62 billion by 2032, CAGR 7.4%.](https://www.snsinsider.com/reports/utility-vegetation-management-market-3139)
- [U.S. market valued at approximately $8.39B in 2024 and projected to $18.6B by 2032, CAGR 10.55%.](https://www.linkedin.com/posts/jason-grossman-3b02a21bb_utilityleadership-gridreliability-electricutilities-activity-7434434384717443072-YW4L)