{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/themxgroup-com","markdownUrl":"https://nowen.ai/agents/themxgroup-com.md","jsonUrl":"https://nowen.ai/agents/themxgroup-com.json","name":"The MX Group","nickname":"MX","website":"https://themxgroup.com","location":"Burr Ridge, IL, United States","address":{"city":"Burr Ridge","state":"IL","country":"United States"},"industry":"Marketing Agencies","deliveryModel":"services","marketCategories":{"primary":{"name":"Integrated Marketing Services","url":"https://nowen.ai/category/integrated-marketing-services"},"others":[{"name":"Brand and positioning","url":"https://nowen.ai/category/brand-and-positioning"},{"name":"Account-Based Marketing Services","url":"https://nowen.ai/category/account-based-marketing-services"}]},"status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-11-11T16:56:20.218Z","summary":"The MX Group is a B2B marketing agency that helps companies drive growth through connected marketing experiences.","description":"The MX Group is a B2B marketing agency that helps companies communicate their value and drive growth. It combines strategic planning, creative development, content, audience engagement, media, digital experience, data and technology to create connected marketing experiences for business audiences.","mission":"To impact the marketplace for companies that impact the world.","directory":{"industryName":"Marketing Agencies","agentCount":224,"indexable":true,"hubUrl":"https://nowen.ai/industry/marketing-agencies"},"categoryDirectory":{"name":"Integrated Marketing Services","agentCount":67,"indexable":true,"url":"https://nowen.ai/category/integrated-marketing-services"},"aiReaderFamilies":["OpenAI","Perplexity"],"products":[{"name":"Brand services","anchor":"product-brand-services","type":"Service","url":"https://www.themxgroup.com/capabilities/brand/","summary":"Build meaningful buyer connections, stand out from competitors, and create brand experiences that support awareness, demand, and loyalty.","description":"The MX Group’s B2B brand services help organizations connect with buyers beyond price and proof points, distinguish their brands from competitors, and create brand experiences that work across awareness, demand, and loyalty. Services include brand strategy, brand activation, and employer branding. The team can articulate a brand’s purpose, positioning, value proposition, and tone; develop campaigns and activations; and create brands that resonate with customers, prospects, employees, and candidates.","pricing":{},"features":[{"name":"Brand strategy","value":"Clarify Your Brand’s Direction","valueDescription":"Define the purpose, positioning, value proposition, and tone that guide future marketing efforts."},{"name":"Buyer resonance","value":"Connect With Buyers Meaningfully","valueDescription":"Create genuine connections with buyers by drawing on their mindsets and the experience of their industry."},{"name":"Creative distinction","value":"Stand Apart From Competitors","valueDescription":"Develop a brand expression that buyers can see, feel, and remember as different and meaningful."},{"name":"Brand activation","value":"Embed Your Brand In Audience Minds","valueDescription":"Use campaigns and activations to make the brand memorable to its audience."},{"name":"Experience-based branding","value":"Connect Brand Experiences Across The Lifecycle","valueDescription":"Make the brand work across the customer experience, spanning awareness, demand, and loyalty."},{"name":"Employer branding","value":"Resonate With Employees And Candidates","valueDescription":"Develop a brand that appeals to customers and prospects while also resonating with employees and candidates, supporting education, engagement, recruitment, and retention programs."}],"marketCategories":[{"name":"Brand and positioning","url":"https://nowen.ai/category/brand-and-positioning"}]},{"name":"Demand generation services","anchor":"product-demand-generation-services","type":"Service","url":"https://www.themxgroup.com/capabilities/demand/","summary":"Help buyers explore solutions on their terms, build genuine interest, and move toward sales through connected, measurable demand programs.","description":"The MX Group’s B2B demand generation services help organizations create genuine buyer interest, enable buyer-led journeys, and prepare prospects for sales. Services include market segmentation, buyer persona and journey development, sales and marketing alignment, creative campaign platforms, content marketing, media, marketing technology optimization, and measurement. Demand programs are rooted in brand and designed around buyers’ needs, key decision moments, and preferred channels.","pricing":{},"features":[{"name":"Brand-rooted demand","value":"Connect Demand With Brand","valueDescription":"Aligning demand with brand helps create a connected experience for buyers rather than treating brand and demand as separate activities."},{"name":"Buyer personas and journeys","value":"Map Buyer Needs And Journeys","valueDescription":"Understanding buyer needs and mapping their journey helps identify critical moments and plan for initiatives, barriers, and success factors along the way."},{"name":"Buyer self-service experiences","value":"Enable Buyer-led Exploration","valueDescription":"Self-service experiences give buyers control over how they explore a brand and its solutions across channels."},{"name":"Market segmentation","value":"Target High-value Markets","valueDescription":"Market sizing and target identification help focus marketing effort and spending on high-value opportunities."},{"name":"Sales and marketing alignment","value":"Align Teams Around Revenue","valueDescription":"Shared definitions, goals, and expectations help sales and marketing coordinate their efforts toward revenue growth."},{"name":"Demand program measurement","value":"Track Program Performance","valueDescription":"Attribution and reporting structures help clients see program performance and use it to inform action."},{"name":"Creative campaign platforms","value":"Capture Buyer Attention","valueDescription":"Distinctive creative campaign platforms are designed to help demand programs stand out and motivate buyers to act."},{"name":"Content marketing","value":"Support Buyer Exploration","valueDescription":"Content gives buyers information and materials to use as they explore a brand and its solutions on their own terms."},{"name":"Audience-first media","value":"Reach Buyers Through Relevant Media","valueDescription":"Audience-first media helps sustain demand programs through channels selected to connect with buyers."},{"name":"Marketing technology optimization","value":"Optimize Marketing Technology","valueDescription":"Configuring marketing technology around business and program requirements helps make the tools work for the client’s needs."}]},{"name":"Engagement services","anchor":"product-engagement-services","type":"Service","url":"https://www.themxgroup.com/capabilities/engagement/","summary":"Strengthen customer relationships, support retention and account growth, and build communities that encourage engagement and advocacy.","description":"The MX Group’s engagement services help B2B brands build lasting customer relationships and communities. Services include tailored customer experiences, retention and engagement programs, content marketing, cross-sell and upsell programs, advocacy programs, and community design. The approach emphasizes delivering value through successful onboarding and customer success, and creating shared experiences that deepen relationships with a brand.","pricing":{},"features":[{"name":"Customer engagement programs","value":"Increase Customer Engagement","valueDescription":"Create opportunities for customers to engage more deeply with the brand and its offerings."},{"name":"Customer retention programs","value":"Reduce Customer Attrition","valueDescription":"Use retention programs to help slow customer attrition and support lasting relationships with the brand."},{"name":"Tailored customer experiences","value":"Personalize Customer Experiences","valueDescription":"Tailored experiences help brands respond to customer expectations and deliver interactions that customers value."},{"name":"Customer success enablement","value":"Help Customers Maximize Success","valueDescription":"Support customers in maximizing their success, helping the brand deliver on its promise and strengthen customer relationships."},{"name":"Cross-sell and upsell programs","value":"Grow Customer Wallet Share","valueDescription":"Online experiences and account-based marketing programs support cross-selling and upselling to increase customer wallet share."},{"name":"Customer advocacy programs","value":"Turn Customer Experiences Into Advocacy","valueDescription":"Use customer testimonials, case studies, events, and other activities to share the experiences of satisfied customers with prospects."},{"name":"Community design","value":"Build Shared Customer Communities","valueDescription":"Give audiences opportunities to interact in person or virtually, support one another’s growth, and deepen their relationships with the brand."},{"name":"Customer onboarding support","value":"Support Successful Customer Onboarding","valueDescription":"Help customers get started successfully and begin realizing value from their relationship with the brand."},{"name":"Content marketing","value":"Build Authority And Trust","valueDescription":"Content programs position the brand as a thought leader and help establish authority, trust, and loyalty with its audience."}]},{"name":"Content marketing services","anchor":"product-content-marketing-services","type":"Service","url":"https://www.themxgroup.com/capabilities/content-marketing/","summary":"Build buyer trust and brand authority with audience-focused content planned, created, and distributed across channels.","description":"The MX Group provides B2B content marketing services designed to build credibility, establish brand authority, and support buyers throughout their relationship with a brand. Its services combine audience-focused strategy and planning with journalism-driven storytelling, content creation and distribution, and ongoing performance analysis. Content is tailored to buyer needs and brand goals, and delivered across formats and channels to create relevant experiences throughout the customer lifecycle.","pricing":{},"features":[{"name":"Content strategy and planning","value":"Align Content With Buyer Needs","valueDescription":"A structured plan connects content to audience needs and marketing objectives, while calendars support timely, relevant, and consistent production."},{"name":"Audience-centric content","value":"Engage Buyers Across Their Journey","valueDescription":"Audience-focused content supports relevant experiences across lifecycle stages and buyer-journey touchpoints."},{"name":"Journalism-driven storytelling","value":"Build Credibility Through Reporting","valueDescription":"Research-based storytelling and fact-checking help brands provide credible content and broaden buyers’ perspectives."},{"name":"Content creation and formats","value":"Create Content In Multiple Formats","valueDescription":"A range of content types and formats gives audiences different ways to engage with a brand’s stories and information."},{"name":"Content distribution","value":"Reach Audiences Across Channels","valueDescription":"Strategic distribution helps put content in front of the intended audience through relevant paid and organic channels."},{"name":"Thought leadership benchmarking","value":"Benchmark Thought Leadership Progress","valueDescription":"The proprietary index provides a benchmark for assessing progress in maintaining a thought leadership position or advancing from category challenger to category leader."},{"name":"Content performance analysis","value":"Improve Content Performance","valueDescription":"Performance analysis and KPI monitoring help stakeholders make informed decisions and refine ongoing campaigns."},{"name":"Content audits and refreshes","value":"Refresh Existing Content","valueDescription":"Audits identify opportunities to update or remove content and keep a content program aligned with audience needs and brand voice."}]},{"name":"Account-based marketing services","anchor":"product-account-based-marketing-services","type":"Service","url":"https://www.themxgroup.com/capabilities/abm/","summary":"Personalized account experiences and aligned sales and marketing programs help engage high-value prospects and make ABM performance visible and actionable.","description":"The MX Group’s account-based marketing services create compelling, personalized experiences for high-value B2B accounts. Services include right-sized ABM strategy, data and research to identify target accounts and reveal account, persona, and behavioral insights, tailored content, omnichannel go-to-market planning, sales enablement, and measurement. The approach makes every interaction on-brand and relevant to the audience, while providing the data, tools, and structure for sales and marketing teams to align on targets, lead definitions, responsibilities, and information sharing.","pricing":{},"features":[{"name":"ABM strategy","value":"Scale Strategy To Account Opportunity","valueDescription":"Choose an approach suited to the opportunity, with high-touch engagement for high-potential accounts or personalization designed for larger audiences."},{"name":"Account targeting and insights","value":"Target Accounts With Richer Insights","valueDescription":"Use research and data to select appropriate target accounts and understand account, buyer, and behavioral signals that inform targeting and messaging."},{"name":"Personalized account experiences","value":"Personalize Every Account Interaction","valueDescription":"Create account experiences that go beyond outbound communications, making interactions relevant to the audience and consistent with the brand."},{"name":"Sales and marketing alignment","value":"Align Sales And Marketing Teams","valueDescription":"Establish shared expectations for target accounts, lead definitions, team responsibilities, and information sharing to support coordinated ABM efforts."},{"name":"Personalized content","value":"Tailor Content To Accounts And Buyers","valueDescription":"Deliver content shaped for specific accounts and buyers while using a flexible template-based approach to support custom experiences at scale."},{"name":"Omnichannel go-to-market planning","value":"Reach Buyers Across Relevant Channels","valueDescription":"Coordinate account-focused touchpoints across channels such as paid media, events, CRM, sales, and websites."},{"name":"Sales enablement","value":"Equip Sales For High-Touch Engagement","valueDescription":"Give sales teams account and market insights, along with custom tools, to support personalized engagement with high-value prospects."},{"name":"ABM measurement and reporting","value":"Make Program Performance Actionable","valueDescription":"Use attribution and reporting structures to make ABM program performance visible and inform decisions about next steps."}],"marketCategories":[{"name":"Account-Based Marketing Services","url":"https://nowen.ai/category/account-based-marketing-services"}]},{"name":"Digital experience services","anchor":"product-digital-experience-services","type":"Service","url":"https://www.themxgroup.com/capabilities/digital/","summary":"Create connected, user-centered digital experiences that help businesses engage and empower buyers, support conversions, and improve their digital presence.","description":"The MX Group’s digital experience services help B2B businesses create engaging, user-friendly digital touchpoints that empower buyers, differentiate brands, and support conversions. Services include UX research and design, website and application development, e-commerce, SEO, email marketing, and marketing automation and technology. The team selects or customizes platforms to suit client needs, integrates websites with marketing technology stacks, and uses data feedback and analytics to improve digital solutions over time.","pricing":{},"features":[{"name":"Holistic digital experience integration","value":"Connect Digital Touchpoints Across Your Ecosystem","valueDescription":"Aligns digital initiatives with the customer experience strategy and technical ecosystem, including integrations that connect websites to marketing technology stacks and return data to the ecosystem."},{"name":"Digital experience optimization","value":"Continuously Improve Digital Experiences","valueDescription":"Uses data feedback mechanisms to improve solutions over time and support clients’ digital transformation goals."},{"name":"UX research and design","value":"Design Experiences Around Your Users","valueDescription":"Uses audience research and user-centered design practices, including prototyping and usability testing, to shape digital experiences around users’ needs."},{"name":"Website design and development","value":"Build Websites Across Multiple Platforms","valueDescription":"Provides website design and development for microsites, e-commerce platforms, and large enterprise web properties across a wide range of platforms."},{"name":"Mobile and web application development","value":"Develop Custom Apps And Software","valueDescription":"Supports native and custom mobile and web application development, along with custom software and product development."},{"name":"E-commerce experience development","value":"Enable Online Purchases And Reordering","valueDescription":"Creates e-commerce experiences that let customers buy and reorder online, while producing data and insights that can support ongoing optimization."},{"name":"SEO strategy","value":"Grow Search Traffic And Conversions","valueDescription":"Combines technical and content-based SEO approaches to support domain and page authority, search traffic, and conversions."},{"name":"Marketing automation and technology","value":"Streamline Your Marketing Technology Stack","valueDescription":"Develops tailored marketing technology solutions that streamline the stack and support automation and optimization."},{"name":"Email marketing","value":"Nurture Leads With Targeted Emails","valueDescription":"Uses personalized, compliant email sequences to foster relationships, reinforce brand messages, and guide prospects through the buyer journey."},{"name":"Digital data analytics","value":"Turn Digital Data Into Actionable Insights","valueDescription":"Combines data strategy consulting, custom dashboards, and analysis to help clients identify relevant patterns and determine next actions."},{"name":"Platform-agnostic solution selection","value":"Choose Platforms That Fit Your Needs","valueDescription":"Selects or customizes platforms according to client needs rather than relying on a single platform approach."},{"name":"Custom curated teams","value":"Bring Together Specialized Digital Expertise","valueDescription":"Assembles a team with relevant product, data, SEO, design, development, quality assurance, and DevOps expertise, as well as nearshore and offshore resources."}]},{"name":"Data and technology services","anchor":"product-data-and-technology-services","type":"Service","url":"https://www.themxgroup.com/capabilities/data-and-technology/","summary":"Use connected data and technology to reach overlooked audiences, personalize experiences, improve campaigns, and track marketing outcomes.","description":"The MX Group’s data and technology services help B2B organizations build and optimize marketing technology stacks, use data to guide marketing activities, and create connected digital experiences. Services include data strategy and management, analytics and insights, responsible AI and automation, marketing technology selection and integration, digital experience optimization, and data-driven media planning and measurement. The team works with platforms spanning CRM, marketing and sales automation, content management, and digital experience to help align technology with business goals and improve marketing performance.","pricing":{},"features":[{"name":"Marketing technology stack optimization","value":"Align And Optimize Marketing Technology","valueDescription":"Select, integrate, manage, and optimize marketing tools to align the technology stack with business goals, improve performance, and maximize tool investments."},{"name":"Data strategy and management","value":"Turn Data Sources Into Better Decisions","valueDescription":"Research and analyze data sources, including first- and third-party data, to inform marketing decisions and support customer journeys, lead generation, and sales conversion."},{"name":"Data analytics and insights","value":"Make Data Actionable","valueDescription":"Transform data into actionable insights that support informed marketing decisions and help shape digital experiences and targeted campaigns."},{"name":"Responsible AI and machine learning","value":"Apply AI To Marketing More Effectively","valueDescription":"Use AI and machine learning roadmaps and tools to support predictive analytics, customer segmentation, content personalization, and more efficient production."},{"name":"Marketing automation","value":"Streamline Marketing Operations","valueDescription":"Automate marketing processes and integrate automation platforms to improve campaign operations, generate insights, and support more efficient marketing work."},{"name":"Digital experience design and optimization","value":"Create More Relevant Digital Experiences","valueDescription":"Apply digital marketing technology to create engaging, user-friendly experiences that support conversions and align with buyers’ journeys and business goals."},{"name":"Data-driven media planning and measurement","value":"Improve Media Decisions And Campaign Tracking","valueDescription":"Use data to plan media, track campaign outcomes, and measure performance to help optimize campaigns and return on ad spend."}]},{"name":"Media services","anchor":"product-media-services","type":"Service","url":"https://www.themxgroup.com/capabilities/media/","summary":"Reach buyers at meaningful moments with coordinated media that supports engagement, campaign performance, and efficient returns on spend.","description":"The MX Group’s B2B media services connect buyers with brands across the customer lifecycle through coordinated online and offline channels. Services include paid media strategy, planning and buying; search engine marketing; direct mail and fulfillment; telemarketing; event activation; and campaign management. The team takes an audience-first, channel-agnostic approach, combining digital tactics with traditional approaches and using data, tracking, and measurement to evaluate performance and optimize campaigns.","pricing":{},"features":[{"name":"Audience-first channel selection","value":"Reach Buyers Through Relevant Channels","valueDescription":"Choose channels around buyer needs and funnel stages, rather than media inventory, to connect with audiences where it makes sense for them."},{"name":"Paid media strategy, planning and buying","value":"Plan And Buy Cross-Channel Media","valueDescription":"Plan and buy paid media across online and offline touchpoints, including search, social, display, print, audio, video, and out-of-home."},{"name":"Media measurement and optimization","value":"Measure And Optimize Campaign Performance","valueDescription":"Evaluate channel impact against marketing, brand, and revenue metrics, then adjust media activity to pursue desired results and efficient returns."},{"name":"Integrated digital and traditional media","value":"Coordinate Digital And Traditional Media","valueDescription":"Bring digital and traditional tactics together in one orchestrated experience across the marketing program."},{"name":"Campaign management","value":"Manage Campaigns From Setup To Check-Ins","valueDescription":"Coordinate projects, budgets, vendors, and materials trafficking, with ongoing tactical metrics check-ins throughout the campaign."},{"name":"Data-informed media planning","value":"Use Data To Guide Media Spend","valueDescription":"Apply data to media planning and establish tracking and measurement to support effective audience connections and return on ad spend."},{"name":"Search engine marketing","value":"Reach Searchers At Conversion Moments","valueDescription":"Connect content and campaign assets with audiences through SEM when they have the best chance to convert."},{"name":"Direct mail and fulfillment","value":"Deliver And Fulfill Audience Materials","valueDescription":"Send materials to customers, prospects, or employees and manage fulfillment, storage, and shipping through an on-site warehouse."},{"name":"B2B telemarketing","value":"Qualify High-Potential Leads Through Calling","valueDescription":"Use targeted calling and verified data to qualify high-potential leads, with ongoing reporting and program tuning."},{"name":"Event activation","value":"Extend Impact Across Event Stages","valueDescription":"Activate audiences before, during, and after an event to support the impact of the event investment."}]},{"name":"Marketing measurement","anchor":"product-marketing-measurement","type":"Service","url":"https://www.themxgroup.com/capabilities/measurement/","summary":"Gain actionable visibility into marketing performance and returns to make informed campaign and budget decisions.","description":"The MX Group’s B2B marketing measurement services integrate marketing systems and data to reveal buyer engagement and assess how marketing activity contributes to business and revenue outcomes. Services include measurement strategy, data capture and integration, analysis, reporting and dashboards, marketing mix modeling, multi-touch attribution, and customer lifetime value and return-on-investment analysis. The resulting insights help teams understand performance, align key performance indicators with business goals, and make informed decisions about current and future campaigns and marketing budgets.","pricing":{},"features":[{"name":"Integrated marketing metrics","value":"Connect Marketing Data Sources","valueDescription":"Bring systems and marketing data together to reveal a more comprehensive view of buyer engagement."},{"name":"Marketing attribution and influence measurement","value":"Reveal Marketing's Business Impact","valueDescription":"Use direct and indirect signals across marketing activity and revenue to understand how marketing contributes to business impact."},{"name":"Action-oriented reporting and data analysis","value":"Turn Marketing Data Into Decisions","valueDescription":"Make complex performance information accessible through reports and dashboards, with insights to support strategic decisions and campaign optimization."},{"name":"Marketing measurement strategy and analysis","value":"Align Measurement With Business Goals","valueDescription":"Set a measurement approach around business goals and use relevant brand, marketing, and revenue data to inform decisions."},{"name":"Marketing data management","value":"Capture And Integrate Marketing Data","valueDescription":"Bring together direct activity and website data with indirect signals such as brand mentions and sentiment, while focusing on data quality."},{"name":"Marketing mix modeling","value":"Evaluate Channel And Campaign Effectiveness","valueDescription":"Understand how channels work together to support sales, identify areas for adjustment, and inform marketing budget decisions."},{"name":"Multi-touch attribution","value":"Trace Touchpoints That Drive Conversions","valueDescription":"Understand how customer journey touchpoints contribute to conversions and use that view to make informed marketing budget allocation decisions."},{"name":"Customer lifetime value and ROI analysis","value":"Compare Acquisition Cost And Lifetime Value","valueDescription":"Assess customer acquisition cost alongside customer lifetime value to better understand the return on marketing investment."},{"name":"Marketing automation measurement","value":"Track Leads And Marketing Performance","valueDescription":"Use marketing automation tools to track marketing-qualified leads and gain insights into performance and marketing return on investment."}]},{"name":"GlobalAgility","anchor":"product-globalagility","type":"Service","url":"https://themxgroup.com","summary":"Help B2B brands deliver international marketing through tailored teams, local market expertise, and integrated capabilities across global regions.","description":"GlobalAgility is an international B2B marketing proposition from The MX Group, Bray Leino, and five other independent agencies. It brings together more than 850 B2B specialists across seven agencies, with reach across North America, Latin America, Europe, and Asia-Pacific. Rather than using a fixed agency network, GlobalAgility builds bespoke teams around each client’s objectives and markets, working through one agency relationship and operating model. Its capabilities include strategy, creative, demand generation, media, content, events, and digital development, supporting global initiatives and technologies as well as localization of existing campaigns.","pricing":{},"features":[{"name":"Bespoke international teams","value":"Assemble Teams Around Each Client Challenge","valueDescription":"Clients get a team assembled for their objectives and market needs, rather than a fixed network structure."},{"name":"Integrated marketing capabilities","value":"Access Integrated International Marketing Services","valueDescription":"Clients can draw on a range of B2B marketing capabilities, from strategy and creative to demand generation, media, content, events, and digital development."},{"name":"International market reach","value":"Reach Markets Across Four Global Regions","valueDescription":"The agency network spans North America, Latin America, Europe, and Asia-Pacific, supported by more than 850 B2B specialists."},{"name":"Local campaign adaptation","value":"Adapt Campaigns To Local Markets","valueDescription":"Clients can launch global initiatives and technologies or localize existing campaigns to address the needs of individual markets."},{"name":"Single client relationship and operating model","value":"Coordinate Global Work Through One Relationship","valueDescription":"Clients can access international resources through one agency relationship and operating model instead of managing a different agenda in each market."},{"name":"Flexible senior expertise","value":"Match Senior Expertise To Evolving Needs","valueDescription":"Clients can draw on specialist expertise and senior leadership while maintaining flexibility to respond as markets evolve."}],"marketCategories":[{"name":"Integrated Marketing Services","url":"https://nowen.ai/category/integrated-marketing-services"}]}],"audiences":[],"segments":[],"faq":[],"comparisons":[],"sources":[{"url":"https://themxgroup.com","text":"The MX Group"},{"url":"https://www.themxgroup.com/capabilities/brand/","text":"Brand services"},{"url":"https://www.themxgroup.com/capabilities/demand/","text":"Demand generation services"},{"url":"https://www.themxgroup.com/capabilities/engagement/","text":"Engagement services"},{"url":"https://www.themxgroup.com/capabilities/content-marketing/","text":"Content marketing services"},{"url":"https://www.themxgroup.com/capabilities/abm/","text":"Account-based marketing services"},{"url":"https://www.themxgroup.com/capabilities/digital/","text":"Digital experience services"},{"url":"https://www.themxgroup.com/capabilities/data-and-technology/","text":"Data and technology services"},{"url":"https://www.themxgroup.com/capabilities/media/","text":"Media services"},{"url":"https://www.themxgroup.com/capabilities/measurement/","text":"Marketing measurement"}]}