{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/salesgenie-com","markdownUrl":"https://nowen.ai/agents/salesgenie-com.md","jsonUrl":"https://nowen.ai/agents/salesgenie-com.json","name":"Data Axle Inc.","nickname":"Data Axle","website":"https://www.salesgenie.com","location":"Omaha, Nebraska, United States","address":{"city":"Omaha","state":"Nebraska","country":"United States"},"status":{"verified":false,"text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-09-27T15:10:25.697Z","summary":"Data Axle is a data and marketing solutions company providing up-to-date business and consumer contact data to help organizations acquire, engage, and retain customers.","description":"Data Axle, Inc. is a data-driven data and marketing services company that provides up-to-date business and consumer contact data to help organizations acquire, engage, and retain customers. It compiles information from public sources, other data providers, and internal research, and maintains large databases to support sales and marketing efforts. The company serves a wide range of customers across industries, offering targeted lead data for business development and marketing across geographies. In addition to data provisioning, it offers data quality services to keep records current, as well as marketing services such as direct mail, email campaigns, online advertising, paid search, SEO, and social advertising to support campaigns. It also supports CRM integration and real-time access to CRM records, enabling teams to enrich and act on lead and customer data. The organization emphasizes customer care, a satisfaction guarantee, and ongoing investment in data accuracy to help clients grow and optimize their outreach.","mission":"To provide affordable, data-driven sales and marketing solutions that help businesses acquire, engage, and retain customers.","aiReaderFamilies":["Anthropic","Perplexity","Meta"],"products":[{"name":"Salesgenie Platform","type":"Platform","url":"https://www.salesgenie.com/","summary":"Enhance your sales and marketing efforts with precision-targeted leads and real-time data access.","description":"Salesgenie Platform is a data-driven sales and marketing platform by Data Axle that provides up-to-date business and consumer data to fuel lead generation, marketing campaigns, and CRM enrichment. It combines a data platform with buyer-intent signals and an AI suite to analyze and act on data. The platform supports targeted list creation, multi-channel marketing, and CRM integration, with flexible buying options and access to a range of marketing services.","pricing":{"text":"Pricing not published"},"features":[{"name":"Accurate data","value":"Fuel Growth With Accurate Data","valueDescription":"Salesgenie provides access to continuously updated, high-quality data that empowers businesses to effectively target prospects and enhance marketing strategies."},{"name":"Intent signals","value":"Identify Prospective Buyers","valueDescription":"Utilize insights from buyer intent signals to pinpoint potential leads who are actively seeking solutions, enhancing sales efficiency."},{"name":"Create prospect lists","value":"Create Targeted Prospect Lists","valueDescription":"Quickly and efficiently generate customized prospect lists that align with your business needs, ensuring the right audience is reached."},{"name":"Lead scoring and prioritization","value":"Prioritize Leads Effectively","valueDescription":"Utilize advanced lead scoring mechanisms to identify and focus on high-value prospects, improving conversion chances and sales efficiency."},{"name":"Multiple CRM integrations","value":"Integrate Seamlessly with Major CRMs","valueDescription":"Ensure a smooth workflow by integrating Salesgenie with leading CRM platforms, enabling real-time updates and collaboration."},{"name":"Real‑time CRM data","value":"Stay Updated with Real-Time Data","valueDescription":"Access the most current information on leads and customers, enhancing decision-making and outreach efforts."},{"name":"CRM integration","value":"Integrate Seamlessly With Your CRM","valueDescription":"Salesgenie's platform allows users to enhance CRM records dynamically, providing real-time access to updated information for improved decision-making."},{"name":"Smart AI suite","value":"Leverage AI For Enhanced Insights","valueDescription":"The Smart AI Suite aids in automating data insights, facilitating quicker decision-making and improved efficiency in lead generation efforts."},{"name":"Enhanced profile data","value":"Access Comprehensive Business Profiles","valueDescription":"Gain deeper insights into your prospects and existing clients with detailed profiles that enrich your customer understanding and engagement strategies."},{"name":"Buying options","value":"Choose From Flexible Packages","valueDescription":"Select from various subscription plans tailored to meet different organizational needs, ensuring cost-effective access to necessary resources."},{"name":"Lead Management Tools","value":"Manage Leads Effortlessly","valueDescription":"Salesgenie's lead management features simplify tracking and organizing prospects, allowing sales teams to prioritize follow-ups and close deals more efficiently."},{"name":"Platform overview","value":"Explore Comprehensive Platform Capabilities","valueDescription":"Understand the full range of functionalities provided by the Salesgenie platform, allowing for effective use of its features."}]},{"name":"Data Hygiene","type":"Service","url":"https://www.salesgenie.com/product/data-hygiene/","summary":"Ensure accurate and effective outreach by maintaining clean, validated customer data.","description":"Data Hygiene is a data quality service that cleans and standardizes records to improve accuracy and deliverability across marketing and sales programs.","pricing":{"text":"Pricing not published"},"features":[{"name":"Data Cleansing","value":"Enhances Data Quality.","valueDescription":"Eliminating duplicates and normalizing formats ensures reliable data for better decision-making and more effective marketing campaigns."},{"name":"Record Accuracy","value":"Provides Reliable Insights.","valueDescription":"Accurate records enable more effective segmentation and targeted marketing strategies, reducing wasted resources."},{"name":"Deliverability Improvement","value":"Increases Campaign Success.","valueDescription":"By ensuring the accuracy of contact details, campaigns reach intended recipients, leading to higher conversion rates."},{"name":"Standardization Process","value":"Ensures Data Uniformity.","valueDescription":"Standardizing data formats helps in maintaining consistency, which is crucial for accurate reporting and analysis."},{"name":"Suppression & Compliance Rules","value":"Maintains Compliance.","valueDescription":"By adhering to compliance regulations, businesses can protect their reputation while targeting effectively."}]},{"name":"Data Enhancement","type":"Service","url":"https://www.salesgenie.com/product/data-enhancement/","summary":"Enhance customer data accuracy by adding missing details and ensuring data cleanliness for effective outreach.","description":"Data Enhancement updates and enriches existing customer files by adding missing contact data and demographic/firmographic data. It includes postal processing, data suppression, and merge/purge services to maintain clean, compliant lists.","pricing":{"text":"Pricing not published"},"features":[{"name":"Data Enrichment","value":"Append Missing Data","valueDescription":"Completes customer profiles with critical data for targeted marketing and communication."},{"name":"Merge/Purge","value":"Remove Duplicates","valueDescription":"Streamlines customer lists to avoid redundancy and confusion, leading to clearer marketing strategies."},{"name":"Data Suppression","value":"Eliminate Unwanted Records","valueDescription":"Ensures that marketing efforts focus on relevant and valid prospects, improving campaign effectiveness."},{"name":"Postal Processing","value":"Ensure Deliverability","valueDescription":"Validates and formats addresses for seamless shipping and communication."},{"name":"Customized Data Processing","value":"Personalize Data Needs","valueDescription":"Tailors processing services to fit unique client requirements, enhancing operational efficiency."}]},{"name":"Customer Data","type":"Service","url":"https://www.salesgenie.com/product/customer-data/","summary":"Manage customer and prospect data efficiently to enhance marketing efforts.","description":"Customer Data enables uploading and managing customer and prospect data in one place. It matches records to Data Axle data, enabling advanced searching, mapping, exporting, plus email campaigns and customer suppression to improve targeting.","pricing":{"text":"Pricing not published"},"features":[{"name":"Data matching","value":"Match Customer Records","valueDescription":"Ensure data accuracy by integrating your customer records with our extensive database."},{"name":"Email campaigns","value":"Send Email Campaigns","valueDescription":"Streamline communication and engagement through targeted email marketing directly from the platform."},{"name":"Custom attributes","value":"Add Custom Attributes","valueDescription":"Enhance your customer insights by incorporating your own attributes for better marketing decisions."},{"name":"Search, map, and export","value":"Search, Map, And Export","valueDescription":"Quickly access, visualize, and export customer data for effective marketing strategies."},{"name":"Customer suppression","value":"Suppress Customers From Lists","valueDescription":"Eliminate duplicates and avoid contacting current customers in marketing campaigns."},{"name":"Mapping","value":"Visualize Data On Map","valueDescription":"Optimize sales trips by visualizing customer locations for better route planning."}]},{"name":"Direct Mail","type":"Service","url":"https://www.salesgenie.com/marketing/direct-mail/","summary":"Achieve your marketing goals with targeted and professional direct mail services.","description":"Direct Mail provides end‑to‑end direct mail campaigns with targeted, up‑to‑date mailing lists, creative design, and tracking. It includes a Direct Mail Builder, printing and delivery tracking to measure responses.","pricing":{"text":"Pricing not published"},"features":[{"name":"Targeted Mailing Lists","value":"Maximize Reach","valueDescription":"Utilize curated lists that reflect your ideal customer profile, improving the efficiency of your campaigns."},{"name":"End‑to‑End Direct Mail Campaigns","value":"Streamline Marketing Efforts","valueDescription":"Conduct complete campaigns from start to finish, ensuring your message reaches the right audience."},{"name":"Creative Design","value":"Enhance Engagement","valueDescription":"Utilize expert-designed postcards, brochures, and letters that capture attention and present your message effectively."},{"name":"Direct Mail Builder","value":"Simplify Campaign Creation","valueDescription":"Easily upload your designs and manage your direct mail pieces through an intuitive online platform."},{"name":"Tracking Services","value":"Monitor Campaign Performance","valueDescription":"Evaluate the effectiveness of your direct mail campaigns with real-time tracking and analytics."},{"name":"Timed Follow‑Ups","value":"Increase Engagement","valueDescription":"Utilize strategic follow-up mailings to reinforce your message and encourage recipient actions."}]},{"name":"Email Marketing","type":"Service","url":"https://www.salesgenie.com/marketing/email-marketing/","summary":"Boost sales with targeted email campaigns and professional templates.","description":"Email Marketing enables template-based email campaigns with reporting and performance tracking.","pricing":{"text":"Pricing not published"},"features":[{"name":"Email Campaigns","value":"Send Targeted Emails","valueDescription":"Easily create and send emails to specific audience segments using customizable templates."},{"name":"Custom Email Lists","value":"Build Tailored Audiences","valueDescription":"Utilize comprehensive filters to create highly targeted email lists for better outreach."},{"name":"Campaign Reporting","value":"Track Campaign Performance","valueDescription":"Monitor key metrics and get insights to improve future campaigns."},{"name":"Compliance Tracking","value":"Follow Industry Standards","valueDescription":"Stay compliant with CAN-SPAM laws and other guidelines to protect your business."},{"name":"Templates","value":"Use Professional Layouts","valueDescription":"Select from a variety of pre-designed templates to make your campaigns visually appealing."}]},{"name":"Online Display Advertising","type":"Service","url":"https://www.salesgenie.com/marketing/online-display-advertising/","summary":"Engage your target audience through effective online display ads on their favorite websites.","description":"Online Display Advertising helps you reach prospects on websites they visit, with audience‑based targeting, remarketing, and cross‑channel expansion.","pricing":{"text":"Pricing not published"},"features":[{"name":"Audience‑based display","value":"Reach Targeted Customers","valueDescription":"Utilize audience-based targeting to position ads in front of the customers most likely to engage with your brand."},{"name":"Campaign management","value":"Easily Manage Campaigns","valueDescription":"Simplify campaign management with comprehensive setup and tracking tools that allow optimal performance monitoring."},{"name":"Advanced audience targeting","value":"Optimize Ad Delivery","valueDescription":"Leverage demographic and behavioral insights to improve publicity outreach and ad relevance."},{"name":"Remarketing campaigns","value":"Re-Engage Lost Prospects","valueDescription":"Utilize remarketing strategies to reconnect with visitors who previously interacted with your website, enhancing conversion chances."},{"name":"Cross-channel advertising","value":"Expand Marketing Reach","valueDescription":"Combine online display ads with email and direct mail campaigns for a comprehensive approach to reaching potential customers."}]},{"name":"Paid Search","type":"Service","url":"https://www.salesgenie.com/marketing/search-engine-marketing/","summary":"Reach potential customers with targeted ads on search engines.","description":"Paid Search helps you reach customers via Google and Bing by creating targeted ads and campaigns.","pricing":{"text":"Pricing not published"},"features":[{"name":"Search Engine Marketing","value":"Drive Instant Traffic","valueDescription":"Bring immediate traffic to your site through well-placed ads targeting potential customers."},{"name":"Google & Bing Ads","value":"Leverage Major Platforms","valueDescription":"Maximize visibility by showcasing your ads on the world's leading search engines."},{"name":"Campaign Optimization","value":"Enhance Campaign Performance","valueDescription":"Achieve better ROI through continuous adjustments based on performance metrics."},{"name":"Multi-Channel Integration","value":"Sync Across Platforms","valueDescription":"Utilize data across various marketing efforts for coherent targeting and messaging."}]},{"name":"SEO","type":"Service","url":"https://www.salesgenie.com/marketing/search-engine-optimization/","summary":"Enhance your website’s visibility and drive targeted organic traffic.","description":"SEO services to improve organic search visibility and attract more relevant traffic.","pricing":{"text":"Pricing not published"},"features":[{"name":"Organic Visibility","value":"Boost Rankings","valueDescription":"Achieve higher positions in search engine results, leading to increased traffic and visibility."},{"name":"On-Page Optimization","value":"Enhance Content","valueDescription":"Refine website content and structure to match search engine algorithms, improving user experience and increasing relevance."},{"name":"Technical SEO","value":"Optimize Structure","valueDescription":"Ensure your website's technical aspects are aligned with search engine requirements, enhancing usability and performance."}]},{"name":"Social Media Advertising","type":"Service","url":"https://www.salesgenie.com/marketing/social-media-advertising/","summary":"Reach and engage your target audience effectively through expert-managed social media advertising campaigns.","description":"Social Media Advertising helps run paid campaigns across major platforms such as Facebook, Instagram, and LinkedIn, managed by experts.","pricing":{"text":"Pricing not published"},"features":[{"name":"Campaign Management","value":"Streamline Campaign Management","valueDescription":"Leverage experienced professionals to handle and optimize your social media campaigns for maximum impact."},{"name":"Platform Coverage","value":"Comprehensive Platform Coverage","valueDescription":"Run effective advertisements on major social platforms, reaching billions of active users."},{"name":"Social Advertising","value":"Execute Social Advertising","valueDescription":"Implement targeted paid campaigns designed to drive engagement and conversions across social networks."},{"name":"Ad Design and Optimization","value":"Create Engaging Ads","valueDescription":"Develop visually appealing and effective advertisements tailored to specific audience segments and goals."},{"name":"Performance Analytics","value":"Monitor Campaign Performance","valueDescription":"Utilize analytics tools to measure the performance of campaigns, ensuring strategic adjustments for continual improvement."}]}],"audiences":[],"segments":[{"name":"Customer Data Platform","description":"Platforms that unify online and offline customer data to build a real-time unified customer view, support deterministic identity resolution, segmentation and activation, and integrate with existing MarTech stacks for data-driven marketing.","size":7.3,"cagr":20.19,"color":1,"productNames":["Customer Data","Salesgenie Platform"],"methodology":"Estimate based on QKS Group projection: CDP market expected to reach $15.17B by 2028 at 20.19% CAGR (2023–2028). Back-calculating implies ~ $6.06B in 2023 and ≈ $7.29B in 2024 (rounded to $7.3B). Note alternate forecasts (e.g., $37.11B by 2030) show wide variance across providers.","citations":[{"url":"https://www.globenewswire.com/news-release/2024/10/23/2967868/0/en/customer-data-platform-cdp-market-size-expected-to-reach-15-17-billion-by-2028-at-a-cagr-of-20-19-as-per-the-exclusive-report-from-qks-group.html","text":"reach $15.17 billion by 2028, at a CAGR of 20.19% from 2023 to 2028."},{"url":"https://www.prnewswire.com/news-releases/customer-data-platform-market-worth-37-11-billion-by-2030--302507706.html","text":"Customer Data Platform Market worth $37.11 billion by 2030"}]},{"name":"Data quality management","description":"Services to cleanse, enrich, standardize, deduplicate, and suppress records to improve accuracy, deliverability, and compliance across marketing and sales programs.","size":3.8,"cagr":14,"color":2,"productNames":["Data Enhancement","Data Hygiene","Customer Data"],"methodology":"Estimate based on DQM as a subsegment of broader data management/integration markets. MarketsandMarkets reports the global AI data management market at ~$25.14B (2023) and data-integration/software markets at multi‑$10Bs; data quality/governance is one of several platform categories. Assuming data quality management represents roughly 10–15% of the overall AI/data-integration market yields an estimated current market size of ~USD 3.8B. Growth potential (CAGR ~14%) is a conservative midpoint between higher AI data-management CAGRs (~22.8%) and data-integration/IAM software CAGRs (~10–14%), reflecting sustained demand for cleansing, enrichment and governance services.","citations":[{"url":"https://www.marketsandmarkets.com/Market-Reports/geography/ai-data-management-market/anz","text":"Market Size Base Year (Billions) ~USD 25.14 (2023)"},{"url":"https://www.marketsandmarkets.com/Market-Reports/geography/data-integration-market/China","text":"Market Size Base Year (Billions) ~USD 17.57 (2025) Revenue Forecast (Billions) ~USD 33.24 (2030)"},{"url":"https://www.verdantix.com/venture/report/market-size-and-forecast-industrial-asset-management-software-2021-2026-global","text":"IAM software market will grow from $7 billion in 2021 to $11.2 billion in 2026 at a CAGR of 10%"}]},{"name":"Direct mail marketing","description":"Planning and execution of branded physical mail campaigns including radius marketing, holiday/promotional pieces, and turnkey fulfillment to drive local sales.","size":20,"cagr":2.5,"color":3,"productNames":["Direct Mail","Customer Data","Data Enhancement"],"methodology":"No search results provided explicit direct-mail market size or CAGR. Estimate uses internal industry knowledge: US direct-mail market comprises USPS Marketing Mail revenue plus printing/creative/fulfillment/postage costs and list services. Aggregating those components yields an approximate US market of ~$20 billion. Growth is expected to be low single-digit (2–3% CAGR) due to a mature channel offset by continued personalization, targeted radius campaigns, and integration with digital channels; a conservative midpoint of 2.5% CAGR is used.","citations":[]},{"name":"Email marketing","description":"List building, templated campaigns, automated nurture workflows and performance reporting to drive engagement and conversions.","color":4,"productNames":["Email Marketing","Customer Data"]},{"name":"Digital advertising and paid media","description":"Planning, buying, execution and optimization of paid digital campaigns across search, social, display and programmatic with performance tracking and ROI measurement.","size":358.1,"cagr":14.5,"color":5,"productNames":["Online Display Advertising","Paid Search","Social Media Advertising","SEO"],"methodology":"Estimate based primarily on KBV Research’s global digital advertising market data (2022 valuation and forecasted CAGR). Fortunebusinessinsights’ mobile advertising figures (2025 valuation, higher CAGR) were used as supporting evidence that mobile (a large subset) is driving stronger growth within the broader digital advertising market.","citations":[{"url":"https://www.kbvresearch.com/digital-advertising-market/","text":"2022 USD 358.1 Billion 2030 USD 1041.9 Billion CAGR 14.5%"},{"url":"https://www.fortunebusinessinsights.com/mobile-advertising-market-102496","text":"The mobile advertising market size was valued at USD 262.84 billion in 2025 ... CAGR of 18.60% from 2026–2034"}]}],"faq":[],"comparisons":[],"sources":[{"url":"https://www.salesgenie.com","text":"Data Axle Inc."},{"url":"https://www.salesgenie.com/","text":"Salesgenie Platform"},{"url":"https://www.salesgenie.com/product/data-hygiene/","text":"Data Hygiene"},{"url":"https://www.salesgenie.com/product/data-enhancement/","text":"Data Enhancement"},{"url":"https://www.salesgenie.com/product/customer-data/","text":"Customer Data"},{"url":"https://www.salesgenie.com/marketing/direct-mail/","text":"Direct Mail"},{"url":"https://www.salesgenie.com/marketing/email-marketing/","text":"Email Marketing"},{"url":"https://www.salesgenie.com/marketing/online-display-advertising/","text":"Online Display Advertising"},{"url":"https://www.salesgenie.com/marketing/search-engine-marketing/","text":"Paid Search"},{"url":"https://www.salesgenie.com/marketing/search-engine-optimization/","text":"SEO"},{"url":"https://www.salesgenie.com/marketing/social-media-advertising/","text":"Social Media Advertising"},{"url":"https://www.globenewswire.com/news-release/2024/10/23/2967868/0/en/customer-data-platform-cdp-market-size-expected-to-reach-15-17-billion-by-2028-at-a-cagr-of-20-19-as-per-the-exclusive-report-from-qks-group.html","text":"reach $15.17 billion by 2028, at a CAGR of 20.19% from 2023 to 2028."},{"url":"https://www.prnewswire.com/news-releases/customer-data-platform-market-worth-37-11-billion-by-2030--302507706.html","text":"Customer Data Platform Market worth $37.11 billion by 2030"},{"url":"https://www.marketsandmarkets.com/Market-Reports/geography/ai-data-management-market/anz","text":"Market Size Base Year (Billions) ~USD 25.14 (2023)"},{"url":"https://www.marketsandmarkets.com/Market-Reports/geography/data-integration-market/China","text":"Market Size Base Year (Billions) ~USD 17.57 (2025) Revenue Forecast (Billions) ~USD 33.24 (2030)"},{"url":"https://www.verdantix.com/venture/report/market-size-and-forecast-industrial-asset-management-software-2021-2026-global","text":"IAM software market will grow from $7 billion in 2021 to $11.2 billion in 2026 at a CAGR of 10%"},{"url":"https://www.kbvresearch.com/digital-advertising-market/","text":"2022 USD 358.1 Billion 2030 USD 1041.9 Billion CAGR 14.5%"},{"url":"https://www.fortunebusinessinsights.com/mobile-advertising-market-102496","text":"The mobile advertising market size was valued at USD 262.84 billion in 2025 ... CAGR of 18.60% from 2026–2034"}]}