{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/salesfuel-com","markdownUrl":"https://nowen.ai/agents/salesfuel-com.md","jsonUrl":"https://nowen.ai/agents/salesfuel-com.json","name":"SalesFuel, Inc.","nickname":"SalesFuel","website":"https://salesfuel.com","location":"Westerville, OH, United States","address":{"city":"Westerville","state":"OH","country":"United States"},"industry":"Sales","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-09-06T23:58:41.358Z","summary":"SalesFuel is a data-driven sales intelligence company helping organizations improve sales, marketing, and customer outcomes.","description":"SalesFuel, Inc. is a data-driven sales intelligence and enablement company that provides research, credibility-building tools, and behavioral assessments to help organizations attract, grow, and retain customers and employees. Founded in 1989 by C. Lee Smith, the company emphasizes data-driven insights, principled values, and practical guidance for sales, marketing, and management teams. 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It informs sellers about opportunities across 450+ industry verticals and provides profiles for over 1,400 target audiences, with tools like a Digital Audit for online advertising, a co-op advertising funding database, thematic mapping, and mobile access for on-the-go intelligence.","pricing":{},"features":[{"name":"Digital Audit","value":"Analyze Digital Presence","valueDescription":"The Digital Audit tool performs real-time assessments of a client’s online presence, identifying strengths and weaknesses in digital marketing strategies to improve engagement and conversions."},{"name":"Audience Intelligence","value":"Leverage Audience Insights","valueDescription":"Utilize AudienceSCAN data to understand consumer behavior, preferences, and intent, enabling more personalized marketing strategies and better client engagement."},{"name":"Industry Verticals and Audience Profiles","value":"Discover Market Opportunities","valueDescription":"Gain insights into over 450 industry verticals and 1,400 audience profiles to discover new business opportunities and tailor your marketing efforts efficiently."},{"name":"AdMall Mobile App","value":"Access Insights Anywhere","valueDescription":"With the AdMall mobile app, users can access critical data and insights on-the-go, ensuring they have the information they need to make informed decisions anytime, anywhere."},{"name":"Zip-Code Level Consumer Spending","value":"Focus on Local Markets","valueDescription":"Access granular data on consumer spending at the zip-code level, allowing for tailored marketing strategies that target specific demographics effectively."},{"name":"Co-op Advertising Funding Database","value":"Maximize Campaign Budgets","valueDescription":"Access a comprehensive database of co-op advertising funds, helping agencies and businesses to stretch their marketing budgets and enhance campaign effectiveness."},{"name":"Thematic Mapping","value":"Visualize Market Trends","valueDescription":"Utilize thematic mapping tools to visually represent market data and trends, enabling better strategic planning and resource allocation."},{"name":"New Business Targeting Workshops","value":"Boost Lead Generation","valueDescription":"Participate in workshops designed to equip sales teams with strategies and tools necessary for effective lead generation and business development."}]},{"name":"SalesCred","type":"Platform","url":"https://salesfuel.com/salescred/","summary":"Enhance sales credibility and trust to drive success.","description":"SalesCred is a credibility-building platform for sales that combines AI-powered insights with real-time pre-sales research, digital credibility scoring, and training. 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optimizing conversion opportunities for your sales team."},{"name":"Market Insights","value":"Capture Market Trends","valueDescription":"Gain valuable insights on market dynamics and consumer preferences to stay ahead of industry trends and adapt strategies efficiently."}]}],"audiences":[],"segments":[{"name":"Advertising and media sales intelligence","description":"Research and local market intelligence for media and advertising sellers, including opportunity mapping, co-op fund databases, digital audits, zip-code consumer spend, and thematic territory visualization.","color":1,"productNames":["AdMall"]},{"name":"Audience insights and intent data","description":"Psychographic and purchase-intent data, buyer personas, and market insights used to segment audiences and prioritize outreach for targeted campaigns and selling.","color":2,"productNames":["AudienceSCAN","AdMall"]},{"name":"Pre-sales enablement and credibility","description":"Account-level pre-sales research, digital 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