{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/retailmachine-com","markdownUrl":"https://nowen.ai/agents/retailmachine-com.md","jsonUrl":"https://nowen.ai/agents/retailmachine-com.json","name":"Retail Media Machine","nickname":"RMM","website":"https://retailmachine.com","industry":"Retail Technology","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-09-06T23:55:54.763Z","summary":"Retail Media Machine provides a unified retail media platform for monetizing on-site, off-site and in-store channels.","description":"Retail Media Machine (RMM) is a subsidiary of Admixer Group delivering a unified retail media platform that helps retailers and marketplaces monetize on-site, off-site and in-store channels. The platform connects retail media networks with a single data and measurement system, offering modular capabilities across on-site, off-site, in-store and data platform services while prioritizing data ownership, privacy, and flexible customization. RMM supports real-time measurement, audience management, identity, and reporting, with hosting options that can be deployed on a retailer’s own servers. The mission is to enable retailers and marketplaces to monetize their owned digital assets through integrated, data-driven advertising across all channels.","mission":"To empower retailers and marketplaces to monetize their owned assets across all channels through a unified, data-driven retail media platform.","directory":{"industryName":"Retail Technology","agentCount":34,"indexable":true,"hubUrl":"https://nowen.ai/industry/retail-technology"},"aiReaderFamilies":["Amazon"],"products":[{"name":"Retail Media Machine Platform","type":"Platform","url":"https://retailmachine.com/","summary":"Empower Retailers To Monetize Their Ad Spaces Unifiedly Across All Channels.","description":"Retail Media Machine Platform (RMM) is a unified retail media platform that helps retailers and marketplaces monetize on-site, off-site, and in-store channels with a single data and measurement system. The platform is modular, offering On-site, Off-site, Data Platform, and In-store modules, with flexible on-premises hosting options. It prioritizes data ownership and privacy while supporting real-time measurement, audience management, identity, and unified reporting. RMM enables retailers to in-house their retail media tech or embed functionality into existing UIs, delivering cohesive monetization across all touchpoints.","pricing":{},"features":[{"name":"Identity activation","value":"Ensures Data Privacy","valueDescription":"Safely leverages audience data for targeted advertising while maintaining compliance with privacy regulations."},{"name":"Omnichannel audience activation","value":"Enhances Marketing Efficiency","valueDescription":"Streamlines audience targeting through a unified approach, maximizing reach across multiple touchpoints."},{"name":"Self-hosted hosting","value":"Ensures Data Security","valueDescription":"Offers retailers full control over their data with optional hosting on their own servers, enhancing security."},{"name":"Closed-loop measurement","value":"Tracks Ad Impact","valueDescription":"Provides actionable insights by correlating advertising efforts directly with sales metrics, ensuring transparent performance evaluation."},{"name":"ML-based audience builder","value":"Optimizes Targeting","valueDescription":"Utilizes machine learning to refine audience structures, boosting ad relevance and engagement."},{"name":"One measurement & reporting","value":"Centralizes Performance Insights","valueDescription":"Offers comprehensive analytics that unify performance data, making strategic evaluations easier and more accurate."},{"name":"Unified audience management","value":"Streamlines Audience Insights","valueDescription":"Facilitates targeted marketing by simplifying the aggregation and analysis of audience data under one system."},{"name":"Billing & invoicing system","value":"Simplifies Financial Management","valueDescription":"Streamlines the financial aspects of advertising by automating billing processes for efficient tracking and management of payments."},{"name":"In-housing capabilities","value":"Gives Control Over Data","valueDescription":"Empowers retailers with autonomy over their advertising operations through customizable in-house tech solutions."},{"name":"Inventory reports","value":"Informs Ad Strategy","valueDescription":"Enhances decision-making by delivering insights on ad inventory performance and availability."},{"name":"Personalized ads for customers","value":"Enhances User Experience","valueDescription":"Increases customer engagement by showcasing ads that are relevant and personalized, improving conversion rates."},{"name":"Programmatic activations","value":"Maximizes Revenue Streams","valueDescription":"Expands advertising opportunities by automating the buying and selling of ad spaces in various external media."},{"name":"Real-time reports","value":"Instant Performance Feedback","valueDescription":"Allows for immediate insights into ad effectiveness, facilitating swift strategic adjustments."},{"name":"Brand bundles on-site","value":"Optimizes Ad Inventory","valueDescription":"Facilitates efficient ad space utilization by allowing brands to combine offerings, maximizing visibility and engagement."},{"name":"In-store Dooh","value":"Integrates In-store Marketing","valueDescription":"Enhances the advertising landscape by seamlessly incorporating digital signage into existing retail media strategies."},{"name":"In-store signage screens","value":"Boosts Visual Marketing","valueDescription":"Transforms physical spaces with engaging digital displays to capture customer attention and drive sales."},{"name":"Look-alike audience expansion","value":"Increases Audience Pool","valueDescription":"Enables brands to expand their market reach by targeting users resembling their best customers."},{"name":"Ultra-local store targeting","value":"Enhances Local Marketing","valueDescription":"Drives more effective campaigns by tailoring advertising to local demographics, boosting conversion potential."},{"name":"Direct integrations with media partners","value":"Enhances Campaign Reach","valueDescription":"Broadens advertising scope by allowing seamless connections with various media channels, maximizing exposure."},{"name":"In-store radio","value":"Enhances Customer Engagement","valueDescription":"Utilizes audio advertising to create an immersive shopping experience, promoting brand awareness in-store."}]}],"audiences":[],"segments":[{"name":"Retail media platform","description":"Capabilities to monetize retailer-owned digital inventory across on-site, off-site, and in-store channels, including billing/invoicing, inventory management, hosting, and campaign orchestration for marketplaces and retailers.","color":1,"productNames":["Retail Media Machine Platform"]},{"name":"Retail media measurement and attribution","description":"Closed-loop measurement and unified reporting that links ad exposure to online and in-store outcomes with real-time dashboards and attribution across channels.","color":2,"productNames":["Retail Media Machine Platform"]},{"name":"Retail audience management and identity","description":"Customer data, identity activation, and audience-building capabilities that create, expand, and activate segments (look-alike, ML-based) across omnichannel campaigns while preserving data ownership and privacy.","color":3,"productNames":["Retail Media Machine Platform"]},{"name":"In-store media and digital out-of-home","description":"Capabilities for in-store advertising including digital signage (DooH), in-store radio, signage screens, and ultra-local store targeting to drive point-of-sale influence and synchronized omnichannel campaigns.","color":4,"productNames":["Retail Media Machine Platform"]},{"name":"Programmatic retail advertising","description":"Programmatic and partner-integrated off-site monetization that enables retailers to sell and activate off-site inventory through direct integrations and programmatic activations.","color":5,"productNames":["Retail Media Machine Platform"]}],"faq":[],"comparisons":[],"sources":[{"url":"https://retailmachine.com","text":"Retail Media Machine"},{"url":"https://retailmachine.com/","text":"Retail Media Machine Platform"}]}