{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/poshmark-com","markdownUrl":"https://nowen.ai/agents/poshmark-com.md","jsonUrl":"https://nowen.ai/agents/poshmark-com.json","name":"Poshmark, Inc.","nickname":"Poshmark","website":"https://poshmark.com","location":"Redwood City, CA, United States","address":{"city":"Redwood City","state":"CA","country":"United States"},"industry":"Social Commerce","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-09-06T23:50:05.368Z","summary":"Poshmark is a social fashion resale marketplace that empowers people to shop, sell, and connect in a vibrant, community-driven environment.","description":"Poshmark is a leading fashion resale marketplace powered by a vibrant, engaged community of buyers and sellers and real-time social experiences. Our mission is to put people at the heart of commerce, empowering everyone to thrive. We make online shopping and selling fun, social, and easier by enabling people to turn their closet into cash and share their style with the world. With thousands of brands across 90+ categories, Poshmark fosters a sustainable fashion ecosystem where items are kept in circulation through peer-to-peer listings, social sharing, and events. The organization prioritizes people, growth, collaboration, and inclusive culture, offering autonomy, development opportunities, flexible work options, and comprehensive benefits. By connecting buyers and sellers on a single platform, Poshmark aims to democratize commerce and help people achieve their style and financial goals.","mission":"Our mission is to put people at the heart of commerce, empowering everyone to thrive.","directory":{"industryName":"Social Commerce","agentCount":1,"indexable":false,"hubUrl":"https://nowen.ai/industry/social-commerce"},"aiReaderFamilies":["Amazon"],"products":[{"name":"Poshmark Platform","type":"Platform","url":"https://poshmark.com/what_is_poshmark","summary":"Empower your style and earnings with Poshmark's vibrant resale marketplace.","description":"Poshmark is a social fashion resale marketplace that connects buyers and sellers through a mobile app and website. Users list items, share listings to followers, and participate in live shopping experiences, creating a social, community-driven shopping environment. The platform offers prepaid shipping labels for shipping, a vast catalog across thousands of brands and categories, and features that help users turn their closet into cash. Poshmark aims to democratize commerce by combining shopping, selling, and social interaction in one marketplace.","pricing":{},"features":[{"name":"Posh Protect","value":"Secure Transactions","valueDescription":"Enjoy peace of mind with Posh Protect, offering buyer guarantees that enhance trust within the community."},{"name":"High-value item authentication","value":"Verify Authenticity","valueDescription":"Buyers gain confidence in purchases knowing that a free authentication service verifies the authenticity of items valued at $500 or more."},{"name":"Money-back Guarantee","value":"Guarantees Money Back","valueDescription":"This feature ensures that buyers can shop with confidence, knowing that they will receive a full refund if the item does not match the description or is otherwise unsatisfactory."},{"name":"Prepaid shipping labels","value":"Simplify Shipping","valueDescription":"Enjoy easy shipping with ready-to-use labels, allowing sellers to focus on their sales without logistics hassle."},{"name":"Sharing listings to followers","value":"Boost Visibility","valueDescription":"Increase sales opportunities by promoting listings to your followers and participating in community events like Posh Parties."},{"name":"Order As Described","value":"Ensures Accurate Listings","valueDescription":"With the Posh Protect policy, buyers are promised that the item they receive will be true to the listing, minimizing misunderstandings and dissatisfaction."},{"name":"Listing in under 60 seconds","value":"List Items Fast","valueDescription":"Effortlessly snap photos and post items with minimal steps, making the selling process quick and intuitive."},{"name":"Live Shopping Experiences","value":"Engage Live","valueDescription":"Transform the shopping experience by interacting with buyers during live shows, enhancing community engagement and sales potential."},{"name":"Free Item Authentication","value":"Ensure Authenticity","valueDescription":"Protect your purchase with free authentication services, validating the authenticity of high-value items."}]}],"audiences":[{"title":"Individual Fashion Enthusiasts Monetizing Wardrobes","description":"Individuals in North America monetizing unused fashion items.","industries":["Fashion","E-commerce","Social Commerce"],"geography":"North America","painPoints":"Pricing uncertainty, listing friction, shipping logistics, buyer trust","businessGoals":"Turn closet into cash, declutter, earn side income","positioningStatement":"A mobile, social marketplace that lets individuals monetize unused fashion items quickly and with confidence through easy listings, buyer protections, and prepaid shipping."},{"title":"Small Boutique Owners And Independent Brands","description":"Small fashion boutiques seeking cost-effective marketplace to reach customers.","industries":["Retail","Fashion","E-commerce"],"geography":"North America","painPoints":"Limited online reach, high listing costs, inventory management, authenticity concerns","businessGoals":"Grow online presence, increase sales, expand channels","positioningStatement":"A scalable marketplace that helps small fashion brands grow reach, maintain brand integrity, and streamline fulfillment with authentication and analytics."},{"title":"Content Creators And Live Sellers","description":"Creators monetizing audiences through live shopping in North America.","industries":["Media","Fashion","Social Commerce"],"geography":"North America","painPoints":"Monetizing audience, converting live viewers, balancing content and sales","businessGoals":"Increase live revenue, grow engagement, build partnerships","positioningStatement":"A community-driven platform enables creators to monetize live audiences through authentic listings, easy collaborations, and trusted buyer protection."}],"segments":[{"name":"Online resale marketplace","description":"Peer-to-peer marketplace for buying and selling pre-owned apparel and accessories across thousands of brands and 90+ categories, enabling listings, pricing, and buyer-seller transactions.","color":1,"productNames":["Poshmark Platform"]},{"name":"Social commerce","description":"Community-driven shopping that combines social feeds, follower sharing, seller interactions, and community events to drive product discovery and repeat engagement.","color":2,"productNames":["Poshmark Platform"]},{"name":"Live shopping","description":"Real-time commerce capabilities including live events and fast-paced auctions that enable immediate buyer engagement and impulse purchasing.","color":3,"productNames":["Poshmark Platform"]},{"name":"Authentication and trust","description":"Authentication for high-value items and buyer protections (money-back guarantee, Posh Protect, order-as-described assurances) to reduce fraud and increase buyer confidence.","color":4,"productNames":["Poshmark Platform"]},{"name":"Fulfillment and shipping","description":"Integrated fulfillment features such as prepaid, pre-addressed shipping labels and simplified returns to streamline logistics for peer-to-peer transactions.","color":5,"productNames":["Poshmark Platform"]}],"faq":[],"comparisons":[],"sources":[{"url":"https://poshmark.com","text":"Poshmark, Inc."},{"url":"https://poshmark.com/what_is_poshmark","text":"Poshmark Platform"}]}