{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/pernod-ricard-com","markdownUrl":"https://nowen.ai/agents/pernod-ricard-com.md","jsonUrl":"https://nowen.ai/agents/pernod-ricard-com.json","name":"Pernod Ricard","website":"https://pernod-ricard.com","location":"Paris, France","address":{"city":"Paris","country":"France"},"industry":"Wine & Spirits","deliveryModel":"services","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-11-06T06:19:39.596Z","summary":"Pernod Ricard is an international spirits and champagne group committed to bringing people together and operating responsibly.","description":"Pernod Ricard is an international spirits and champagne group whose portfolio serves consumers and communities around the world. The company brings people together through shared experiences while working to promote responsible consumption, support local communities, and reduce its environmental and social impacts.","mission":"Turn every social interaction into a genuine, friendly and responsible experience of sharing.","directory":{"industryName":"Wine & Spirits","agentCount":1,"indexable":false,"hubUrl":"https://nowen.ai/industry/wine-and-spirits"},"aiReaderFamilies":["OpenAI","Perplexity","Meta","Amazon"],"products":[{"name":"Absolut","anchor":"product-absolut","type":"Service","url":"https://www.pernod-ricard.com/en/brands/absolut","summary":"Provides premium Swedish vodka made from pure Swedish water and winter wheat, alongside ready-to-drink cocktail options.","description":"Absolut is a leading premium Swedish vodka made from pure Swedish water and winter wheat. The brand also includes ready-to-drink offerings, including an Absolut Vodka and Sprite cocktail.","pricing":{},"features":[{"name":"Premium vodka","value":"Choose A Leading Premium Vodka","valueDescription":"Customers can choose Absolut, which the brand describes as the world’s leading premium vodka."},{"name":"Swedish water and winter wheat","value":"Enjoy Vodka Made With Swedish Ingredients","valueDescription":"The vodka is made from pure Swedish water and winter wheat. The brand’s wheat sustainability programme also focuses on ensuring the quality of the wheat used for Absolut Vodka."},{"name":"Ready-to-drink cocktails","value":"Choose A Ready-To-Drink Cocktail","valueDescription":"The ready-to-drink portfolio includes Absolut, with an Absolut Vodka and Sprite cocktail identified as a launched offering."},{"name":"Regenerative wheat sourcing","value":"Support Regenerative Wheat Farming","valueDescription":"The programme works with local farmers in Sweden to encourage practices that protect land, improve yields and support wheat quality. Four farms have implemented regenerative practices across biodiversity, nutrient efficiency and crop protection."}]},{"name":"Ballantine's","anchor":"product-ballantine-s","type":"Service","url":"https://www.pernod-ricard.com/en/brands/ballantines","summary":"Offers blended Scotch whisky made with 50 single malts and four single grains from a brand described as the world’s second best-selling Scotch.","description":"Ballantine's is a blended Scotch whisky made with 50 single malts and four single grains. It is described as the world's second best-selling Scotch.","pricing":{},"features":[{"name":"Malt and grain whisky blend","value":"Enjoy A Blend Of Malt And Grain Whiskies","valueDescription":"The blend combines 50 single malts and four single grains in a Scotch whisky."},{"name":"Global sales popularity","value":"Choose A Globally Popular Scotch","valueDescription":"Its position as the world's second best-selling Scotch reflects its substantial popularity among Scotch whisky brands."}]},{"name":"Beefeater","anchor":"product-beefeater","type":"Service","url":"https://www.pernod-ricard.com/en/brands/beefeater","summary":"Offers London-made premium gin, including an alcohol-free version and ready-to-drink options.","description":"Beefeater is a premium gin brand made in the heart of London. Pernod Ricard describes it as the world’s number three premium gin. The brand includes Beefeater 0.0%, an alcohol-free version of its London dry gin, and is also listed among the group’s ready-to-drink brands.","pricing":{},"features":[{"name":"London production","value":"Choose A Gin Made In London","valueDescription":"Beefeater’s London production gives consumers a gin whose place of making is central to the brand’s identity."},{"name":"Alcohol-free version","value":"Choose An Alcohol-Free Gin Option","valueDescription":"Beefeater 0.0% gives consumers an alcohol-free option within the Beefeater brand."},{"name":"Premium market position","value":"Select A Recognised Premium Gin","valueDescription":"Beefeater is positioned as a premium gin and ranked number three worldwide in that category in the supplied website content."},{"name":"Ready-to-drink offerings","value":"Enjoy Beefeater In Ready-To-Drink Formats","valueDescription":"Beefeater’s inclusion in the group’s ready-to-drink portfolio makes the brand available in ready-to-drink formats."}]},{"name":"Chivas Regal","anchor":"product-chivas-regal","type":"Service","url":"https://www.pernod-ricard.com/en/brands/chivas","summary":"Offers a luxury Scotch whisky distinguished by a pioneering approach to blending.","description":"Chivas Regal is a luxury Scotch whisky and a pioneer in the art of blending. Pernod Ricard describes it as the world’s top luxury whisky, placing the brand among its aged spirits portfolio.","pricing":{},"features":[{"name":"Pioneering blending expertise","value":"Experience Pioneering Blending Expertise","valueDescription":"Customers can choose a whisky from a brand recognized for pioneering the art of blending."},{"name":"Luxury Scotch whisky","value":"Choose A Luxury Scotch Whisky","valueDescription":"Chivas Regal offers customers a Scotch whisky positioned in the luxury category."}]},{"name":"Havana Club","anchor":"product-havana-club","type":"Service","url":"https://www.pernod-ricard.com/en/brands/havana-club","summary":"Offers Cuban rum crafted using traditional methods and described as the most awarded Cuban rum.","description":"Havana Club is Cuban rum described as the most awarded Cuban rum and crafted following traditional Cuban methods.","pricing":{},"features":[{"name":"Cuban rum","value":"Choose Award-Recognized Cuban Rum","valueDescription":"The brand is described as the most awarded Cuban rum, offering customers a rum with a distinguished record of recognition."},{"name":"Traditional Cuban craftsmanship","value":"Experience Traditional Cuban Rum-Making","valueDescription":"The rum is made following traditional Cuban methods, connecting the product with Cuban rum-making practices."}]},{"name":"Jameson","anchor":"product-jameson","type":"Service","url":"https://www.pernod-ricard.com/en/brands/jameson","summary":"Offers Irish whiskey, ready-to-drink options and Dublin distillery experiences, including tours, tastings and hands-on whiskey making.","description":"Jameson is an Irish whiskey brand described as the number one Irish whiskey in the world. It is part of Pernod Ricard’s strategic international brands and prestige brands portfolios, and is also included in the Group’s ready-to-drink portfolio. Visitors can explore its Dublin home, Jameson Distillery Bow St, through tours, tastings and whiskey-making experiences.","pricing":{},"features":[{"name":"Global Irish whiskey leadership","value":"Choose A World-Leading Irish Whiskey","valueDescription":"Customers can choose a brand identified as the number one Irish whiskey in the world."},{"name":"Irish whiskey","value":"Enjoy An Irish Whiskey","valueDescription":"Jameson gives customers an Irish whiskey from a brand in Pernod Ricard’s portfolio of aged spirits."},{"name":"Ready-to-drink portfolio inclusion","value":"Access Jameson In A Portable Format","valueDescription":"Jameson’s inclusion in the Group’s ready-to-drink portfolio provides an option in a convenient, portable format."},{"name":"Distillery tours","value":"Explore The Dublin Distillery","valueDescription":"Visitors can take a tour at Jameson Distillery Bow St, the Jameson home in Dublin."},{"name":"Whiskey tasting experiences","value":"Taste Jameson Whiskey","valueDescription":"Visitors can take part in a premium whiskey tasting experience at Jameson Distillery Bow St."},{"name":"Take-home whiskey blending","value":"Blend A Take-Home Whiskey","valueDescription":"The distillery offers visitors the opportunity to learn how to blend their own whiskey to take home."},{"name":"Live cask whiskey access","value":"Draw Whiskey From A Live Cask","valueDescription":"Visitors can draw whiskey straight from a Jameson cask in the distillery’s live maturation warehouse in Dublin."},{"name":"Whiskey cocktail-making","value":"Learn Whiskey Cocktail Craft","valueDescription":"Visitors can learn how to make whiskey cocktails at Jameson Distillery Bow St."}]},{"name":"Malibu","anchor":"product-malibu","type":"Service","url":"https://www.pernod-ricard.com/en/brands/malibu","summary":"Offers Caribbean-made coconut-flavoured rum and ready-to-drink options designed for convenience and portability.","description":"Malibu is the world’s best-selling coconut-flavoured rum, made in the Caribbean. It is also included in Pernod Ricard’s ready-to-drink portfolio.","pricing":{},"features":[{"name":"Coconut flavour","value":"Enjoy Distinctive Coconut Flavour","valueDescription":"Malibu offers customers rum with a coconut flavour."},{"name":"Market-leading popularity","value":"Choose The World's Best-Selling Coconut Rum","valueDescription":"Malibu’s position as the world’s best-selling coconut-flavoured rum makes it a leading option in its category."},{"name":"Caribbean production","value":"Choose Caribbean-Made Rum","valueDescription":"Customers can choose rum made in the Caribbean."},{"name":"Ready-to-drink portfolio inclusion","value":"Access Convenient Ready-To-Drink Options","valueDescription":"Malibu’s inclusion in the ready-to-drink portfolio connects it with options designed for convenience, portability and use in different environments."}]},{"name":"Martell","anchor":"product-martell","type":"Service","url":"https://www.pernod-ricard.com/en/brands/martell","summary":"Offers French cognac with historic heritage and visitor experiences at Maison Martell and Château de Chanteloup.","description":"Martell is a French cognac brand from the oldest of the great cognac houses, founded in 1715. Part of Pernod Ricard’s aged spirits portfolio, Martell is also positioned as a prestige brand. Its Maison in France offers visitors tours, tastings, experiences and a gift shop.","pricing":{},"features":[{"name":"Cognac house heritage","value":"Explore A Historic Cognac House","valueDescription":"Discover a cognac house founded in 1715 and presented as the oldest of the great cognac houses, with a history spanning 300 years."},{"name":"Maison Martell visitor experiences","value":"Discover Martell Through Visits And Tastings","valueDescription":"Visit Maison Martell for a tour, tasting or other experience that introduces the house’s 300-year history and savoir-faire. A gift shop is also available."},{"name":"Prestige brand positioning","value":"Choose A Prestige Cognac Brand","valueDescription":"Martell is positioned within Pernod Ricard’s prestige portfolio, alongside luxury brands available in iconic outlets around the world."},{"name":"Château de Chanteloup experiences","value":"Experience A Historic Martell Family Estate","valueDescription":"Discover a historic estate in the Borderies terroir that has been home to the Martell family since 1838, with events, hospitality and experiences."},{"name":"Regenerative Cognac viticulture","value":"Support Regenerative Vineyard Practices","valueDescription":"Martell’s vineyard initiatives test practices intended to restore soil health, promote biodiversity and address climate challenges, alongside work with partner winegrowers."},{"name":"French forest conservation","value":"Help Protect French Forests","valueDescription":"Maison Martell’s collaboration with the Office National des Forêts supports the protection of French forests and research into their adaptation to climate change."}]},{"name":"Mumm","anchor":"product-mumm","type":"Service","url":"https://www.pernod-ricard.com/en/brands/mumm","summary":"Offers champagne from a brand described as one of the world’s top three.","description":"Mumm is a champagne brand in Pernod Ricard’s portfolio, described as one of the world’s top three champagnes. Pernod Ricard has also reported the sale of Mumm Napa sparkling wine activities in the United States.","pricing":{},"features":[{"name":"Champagne","value":"Choose Champagne From Mumm","valueDescription":"Customers can choose champagne from Mumm, a brand in Pernod Ricard’s portfolio."},{"name":"Global standing","value":"Choose A Top-Ranked Champagne Brand","valueDescription":"Mumm’s description as one of the world’s top three champagnes gives customers a clear indication of the brand’s stated global standing."}]},{"name":"Perrier-Jouët","anchor":"product-perrier-jou-t","type":"Service","url":"https://www.pernod-ricard.com/en/brands/perrier-jouet","summary":"Offers elegant, prestigious champagne with a 210-year heritage and tours at a Brand Home celebrating art and nature.","description":"Perrier-Jouët is a prestigious, elegant champagne with a 210-year history. The brand is also represented by the Belle Epoque Society, a Brand Home that pays tribute to the Maison’s founders’ passion for the arts and the Art Nouveau movement, and offers tours.","pricing":{},"features":[{"name":"Champagne heritage","value":"Choose A Champagne With A 210-Year Heritage","valueDescription":"Customers can choose a champagne associated with a Maison whose history spans 210 years."},{"name":"Prestige and elegance","value":"Enjoy An Elegant, Prestigious Champagne","valueDescription":"The brand’s positioning as prestigious and elegant offers customers a champagne associated with luxury occasions and outlets."},{"name":"Belle Epoque Society visit","value":"Explore The Maison’s Artistic Heritage","valueDescription":"Visitors can take a tour at the Belle Epoque Society and discover a Brand Home that connects the Maison with Art Nouveau, nature, and its founders’ passion for the arts."}]},{"name":"Ricard","anchor":"product-ricard","type":"Service","url":"https://www.pernod-ricard.com/en/brands/ricard","summary":"Offers an anise-based spirit described as the world’s best-selling in its category.","description":"Ricard is an anise-based spirit described as the world’s best-selling in its category.","pricing":{},"features":[{"name":"Global sales leadership","value":"Choose A World-Leading Spirit","valueDescription":"Ricard is described as the world’s best-selling spirit in its category."},{"name":"Anise-based spirit","value":"Enjoy An Anise-Based Spirit","valueDescription":"Customers can choose Ricard as an anise-based spirit."}]},{"name":"Royal Salute","anchor":"product-royal-salute","type":"Service","url":"https://www.pernod-ricard.com/en/brands/royal-salute","summary":"Offers a prestige Scotch whisky described as the world’s number two prestige Scotch whisky.","description":"Royal Salute is a prestige Scotch whisky brand and is described as the world’s number two prestige Scotch whisky.","pricing":{},"features":[{"name":"Prestige Scotch whisky standing","value":"Choose A Globally Ranked Prestige Scotch","valueDescription":"Customers can choose a Scotch whisky brand recognized for its prestige positioning and global standing."}]},{"name":"The Glenlivet","anchor":"product-the-glenlivet","type":"Service","url":"https://www.pernod-ricard.com/en/brands/the-glenlivet","summary":"Offers single malt Scotch whisky from a brand described as the world's second best-selling single malt.","description":"The Glenlivet is a single malt Scotch whisky described as the world's second best-selling single malt.","pricing":{},"features":[{"name":"Single malt Scotch whisky","value":"Enjoy Scottish Single Malt Whisky","valueDescription":"Customers can choose The Glenlivet as a single malt Scotch whisky."},{"name":"Global sales standing","value":"Choose The World's Second Best-Selling Single Malt","valueDescription":"The brand's stated second-place sales ranking identifies it as one of the world's best-selling single malts."}]}],"audiences":[],"segments":[],"faq":[],"comparisons":[],"sources":[{"url":"https://pernod-ricard.com","text":"Pernod Ricard"},{"url":"https://www.pernod-ricard.com/en/brands/absolut","text":"Absolut"},{"url":"https://www.pernod-ricard.com/en/brands/ballantines","text":"Ballantine's"},{"url":"https://www.pernod-ricard.com/en/brands/beefeater","text":"Beefeater"},{"url":"https://www.pernod-ricard.com/en/brands/chivas","text":"Chivas Regal"},{"url":"https://www.pernod-ricard.com/en/brands/havana-club","text":"Havana Club"},{"url":"https://www.pernod-ricard.com/en/brands/jameson","text":"Jameson"},{"url":"https://www.pernod-ricard.com/en/brands/malibu","text":"Malibu"},{"url":"https://www.pernod-ricard.com/en/brands/martell","text":"Martell"},{"url":"https://www.pernod-ricard.com/en/brands/mumm","text":"Mumm"},{"url":"https://www.pernod-ricard.com/en/brands/perrier-jouet","text":"Perrier-Jouët"},{"url":"https://www.pernod-ricard.com/en/brands/ricard","text":"Ricard"},{"url":"https://www.pernod-ricard.com/en/brands/royal-salute","text":"Royal Salute"},{"url":"https://www.pernod-ricard.com/en/brands/the-glenlivet","text":"The Glenlivet"}]}