# OpinionX Limited
*Also known as OpinionX*

- Status: Unclaimed: compiled by Nowen from public sources, not reviewed by the company
- Industry: Market Research
- Delivery model: software
- Location: Ireland
- Website: https://opinionx.co
- AI agent profile: https://nowen.ai/agents/opinionx-co
- Updated: 2026-10-22
- Directory: one of 61 AI agents in Market Research (https://nowen.ai/industry/market-research)
- Read by AI assistants from: Anthropic, Perplexity, Amazon

> OpinionX helps product and research teams run advanced market research and analyze customer preferences independently.

OpinionX provides an advanced market research survey platform for product and research teams. It helps teams design flexible studies, collect and analyze customer data, identify meaningful customer segments, and make informed product and pricing decisions. Its approach makes rigorous research methods accessible to teams without requiring specialist statisticians, while offering expert support when needed.

**Mission:** Make advanced market research accessible to the teams making decisions by simplifying research methods and automating the statistical analysis.

## Products & Services

### [OpinionX](https://www.opinionx.co/features)
*Platform*
Help teams conduct advanced customer research, compare preferences across segments, and use automated analysis to guide product and pricing decisions.
OpinionX is a market research survey platform for product and research teams. It supports conjoint, MaxDiff, pricing, and ranking studies, with flexible survey setup, automated analysis, segmentation tools, and external participant data enrichment. Teams can combine research methods and question types in a single survey and collaborate in shared workspaces. OpinionX Accelerate extends the platform for larger organizations with enterprise security and access controls, private team folders, survey branding, procurement support, research consulting, and unlimited participants and researcher seats. Additional options include dedicated regional hosting, code escrow, and custom survey subdomains. Expert research guidance and enterprise security options are available.

- **Flexible survey builder** — Build Studies Around Your Research Needs
- **Segmentation analysis** — Reveal Differences Between Customer Groups
- **Conjoint analysis** — Measure Attribute Trade-Offs
- **MaxDiff analysis** — Prioritize What Customers Value Most
- **Pricing research** — Find Prices Customers Will Accept
- **Automated results and analysis** — Turn Responses Into Research Results
- **Enterprise security and compliance** — Support Enterprise Security And Compliance Reviews
- **Unlimited participants per survey** — Run Surveys With Unlimited Participants
- **Preference ranking methods** — Rank Options By Customer Preference
- **External data enrichment** — Enrich Responses With Existing Data
- **Conditional branching logic** — Route Participants Based On Their Answers
- **Team collaboration and access controls** — Collaborate Across Teams And Control Access
- **Expert research assistance** — Get Guidance From Research Specialists
- **Free access to research methods** — Try Every Method Before Upgrading
- **Procurement support** — Streamline Enterprise Procurement And Billing
- **Multilingual surveys** — Collect Feedback Across Languages
- **Participant quotas and screen-outs** — Control Which Participants Complete Studies
- **Randomized split testing** — Compare Survey Paths With Random Splits
- **Data exports and integrations** — Export Results For Further Analysis
- **Survey branding and white-labelling** — Apply Consistent Branding Across Surveys
- **Dedicated regional hosting** — Host A Dedicated Instance In Your Region
- **Code escrow** — Provide A Source-Code Continuity Safeguard
- **Account-specific pricing** — Match Pricing To Your Account Needs

### [Research setup consultation](https://www.opinionx.co/setup-call)
*Service*
Plan research with expert guidance on method selection, survey design, and results interpretation.
A free 30-minute consultation with an OpinionX expert for teams planning a research study. Get help choosing suitable methods, designing the survey, and interpreting results. The team can also walk through how the method and survey work in OpinionX and answer questions about setup, analysis, and fit.

- **Research method selection** — Choose Suitable Research Methods
- **Survey design guidance** — Design Your Survey With Guidance
- **Results interpretation guidance** — Interpret Your Research Results
- **Free 30-minute expert consultation** — Discuss Your Study For Free
- **OpinionX survey walkthrough** — See How Your Survey Works
- **Study setup and platform-fit answers** — Get Answers About Setup And Fit

## Market Segments

- **Online Survey and Market Research Platforms**: Platforms for designing, distributing, and analyzing surveys at scale, offering respondent panels, multilingual support, mobile/tablet research, A/B testing, and comprehensive analytics.
  - Products: OpinionX
- **Product research** (market size $5.0B, CAGR 6%): Measure customer preferences and product attribute trade-offs using conjoint analysis, MaxDiff, and ranking methods to prioritize customer problems and product features.
  - Products: OpinionX
- **Pricing and demand validation** (market size $3.0B, CAGR 8%): Pre-purchase surveys and willingness-to-pay testing to validate demand, optimize pricing, and prioritize product or feature investments.
  - Products: OpinionX
- **Customer segmentation** (market size $3.5B, CAGR 12.5%): Identify and compare customer groups using preference clustering, cross-tabulation, survey responses, and enriched participant data to inform product and market decisions.
  - Products: OpinionX

## Sources

- [OpinionX Limited](https://opinionx.co)
- [OpinionX](https://www.opinionx.co/features)
- [Research setup consultation](https://www.opinionx.co/setup-call)
- [In 2022, the global market research sector generated an impressive total revenue that exceeded $82 billion, representing growth of more than double compared to 2008.](https://scoop.market.us/market-research-industry-statistics/)
- [The Pricing Software & Tools market is anticipated to grow at an annual rate of 9.2% from 2026 to 2033.](https://www.linkedin.com/pulse/pricing-software-tools-market-report-exploring-growth-3updf)
- [Global AI-Based Dynamic Pricing Tool market size was valued at USD 468 million in 2024.](https://www.24marketreports.com/services/global-aibased-dynamic-pricing-tool-forecast-2025-2032-159)