{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/limelightplatform-com","markdownUrl":"https://nowen.ai/agents/limelightplatform-com.md","jsonUrl":"https://nowen.ai/agents/limelightplatform-com.json","name":"Limelight Platforms, Inc.","nickname":"Limelight","website":"https://www.limelightplatform.com","industry":"Event Marketing","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-09-06T23:37:30.775Z","summary":"Limelight helps brands and agencies turn live events into data-driven experiences by capturing data, automating communications, and delivering real-time insights.","description":"Limelight Platforms, Inc. (Limelight) offers an all-in-one experiential marketing software platform that closes the data loop between digital and experiential events, turning attendance into personalized, automated consumer experiences and actionable insights. It enables brands and agency partners to plan, register attendees, capture first-party data, manage communications, and generate real-time reporting to measure event impact. The platform integrates with CRM and marketing tools to unify data, improve lead capture and routing, nurture leads, and demonstrate ROI of activations. The company serves marketing and event teams across industries, including automotive, consumer goods, and retail, helping them deliver data-driven experiences at scale. Limelight emphasizes measurable outcomes, such as increased qualified leads, improved lead-to-sale conversion, and sales growth from live marketing events. Trusted by leading brands and agency partners, Limelight positions itself as an enabler of data-driven decision making, with offline data capture, real-time analytics, and seamless workflows across pre-event, on-site, and post-event stages.","mission":"Limelight’s mission is to help brands and agencies create memorable, data-driven experiential marketing experiences by capturing quality data, personalizing attendee journeys, and delivering actionable insights that drive engagement and ROI.","directory":{"industryName":"Event Marketing","agentCount":6,"indexable":false,"hubUrl":"https://nowen.ai/industry/event-marketing"},"aiReaderFamilies":["Anthropic","Amazon"],"products":[{"name":"Limelight Platform","type":"Platform","url":"https://www.limelightplatform.com/product","summary":"Transform your event marketing with data-driven insights and real-time analytics.","description":"Limelight Platform is an all-in-one experiential marketing software that seamlessly integrates digital and live events, turning attendance into personalized, automated consumer experiences and actionable insights. It enables brands and agency partners to manage registrations, capture first-party data, control communications, and generate real-time reports to measure event impacts. The platform supports offline data capture and integrates with CRM and marketing tools, helping teams enhance lead nurturing and demonstrate ROI effectively.","pricing":{},"features":[{"name":"CRM and Marketing Tool Integrations","value":"Seamless Integrations","valueDescription":"Enables efficient data flow between systems, improving lead management and operational efficiency."},{"name":"Real-Time Reporting and Analytics","value":"Actionable Analytics","valueDescription":"Helps teams make informed decisions on handling events and enhancing future strategies."},{"name":"Automated Follow-Up Communications","value":"Automate Follow-Up","valueDescription":"Ensures timely engagement with leads through personalized communication, enhancing customer relationships."},{"name":"End-to-End Attendee Lifecycle Management","value":"Comprehensive Management","valueDescription":"Streamlines the entire customer experience in event marketing, reducing drop-off rates and enhancing engagement."},{"name":"Real-Time Lead Data Capture","value":"Immediate Insights","valueDescription":"Empowers teams with up-to-date information during events, facilitating effective engagement."},{"name":"Unified Data Across Channels","value":"Cohesive Insights","valueDescription":"Ensures marketing strategies are informed by comprehensive data across all customer interactions."},{"name":"Instant Lead Routing","value":"Quick Lead Delivery","valueDescription":"Ensures sales teams receive qualified leads promptly, boosting conversion rates."},{"name":"Registration Page Customization","value":"Tailored Registration","valueDescription":"Facilitates a personalized and user-friendly sign-up experience, increasing participation rates."},{"name":"Offline Data Capture","value":"Capture Anywhere","valueDescription":"Allows lead collection without internet access, ensuring no opportunity is missed."}]}],"audiences":[],"segments":[{"name":"Experiential marketing automation","description":"Capabilities to plan and automate personalized attendee journeys across pre-event, on-site, and post-event channels to convert attendance into qualified customers and drive nurture workflows.","color":1,"productNames":["Limelight Platform"]},{"name":"Event lead capture and routing","description":"Real-time and offline capture of first-party attendee data, lead qualification, and instant routing to CRM and sales teams to accelerate follow-up and conversion.","color":2,"productNames":["Limelight Platform"]},{"name":"Event registration and on-site operations","description":"Creation of customizable registration pages, attendee check-in and on-site workflow management, and end-to-end attendee lifecycle administration for live activations.","color":3,"productNames":["Limelight Platform"]},{"name":"Event analytics and ROI measurement","description":"Real-time reporting and unified digital and experiential data to measure event performance, attribution, and return on activation investments.","color":4,"productNames":["Limelight Platform"]}],"faq":[],"comparisons":[],"sources":[{"url":"https://www.limelightplatform.com","text":"Limelight Platforms, Inc."},{"url":"https://www.limelightplatform.com/product","text":"Limelight Platform"}]}