{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/killcliff-com","markdownUrl":"https://nowen.ai/agents/killcliff-com.md","jsonUrl":"https://nowen.ai/agents/killcliff-com.json","name":"Kill Cliff","website":"https://www.killcliff.com","industry":"Beverage","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-09-06T23:35:07.983Z","summary":"Kill Cliff is a hydration and performance beverage company founded by a Navy SEAL, delivering clean-energy, hydration, and recovery solutions while supporting service members.","description":"Kill Cliff is a beverage company focused on hydration, recovery, and clean energy for athletes, military personnel, and health‑conscious consumers. Founded by a former Navy SEAL, the company emphasizes performance without sugar or junk, using real ingredients to support endurance and recovery under demanding conditions. Its mission centers on empowering high‑performance individuals—athletes, service members, veterans and first responders—through products that deliver hydration, energy, and recovery benefits. Kill Cliff engages in philanthropy, notably supporting the Navy SEAL Foundation with donations and sponsorships, reflecting a commitment to service members and their families. The brand operates a consumer ecommerce store and wholesale program, offering a range of beverages and gear and a Kill Club ambassador program. The tone prioritizes quality, transparency, and a no‑nonsense approach to performance nutrition. It positions itself as a partner for people who demand reliability, discipline, and results in training, competition, and challenging environments.","mission":"To deliver clean-energy hydration and performance support for athletes, service members, veterans, and first responders, while giving back to the military community through charitable partnerships and foundations.","directory":{"industryName":"Beverage","agentCount":33,"indexable":true,"hubUrl":"https://nowen.ai/industry/beverage"},"aiReaderFamilies":["Anthropic","Amazon"],"boonFrontDoor":{"url":"https://boon.ai/agents/killcliff-com","label":"Become a supplier to Kill Cliff through Boon","sub":"Your AI agent prepares the application."},"products":[{"name":"Kill Cliff Joe Rogan's Flaming Joe","type":"Product","url":"https://killcliff.com/products/kill-cliff-ignite-flaming-joe","summary":"Experience sweet, spicy pineapple flavor with recovery-boosting CBD.","description":"Joe Rogan’s Flaming Joe CBD hits different. Same legendary spicy pineapple flavor—sweet, juicy, and just enough heat to keep it interesting. Zero sugar. Full flavor. Made for recovery. Powered by HempCell™ technology for faster absorption and effects. Includes CBD with 25mg nano-encapsulated for quick absorption, aiding muscle recovery after training.","pricing":{},"features":[{"name":"Recovery Orientation","value":"Aids Muscle Recovery","valueDescription":"Contains ingredients designed to accelerate recovery, helping athletes recover faster after intense physical activity."},{"name":"CBD Infusion","value":"Enhances Recovery With CBD","valueDescription":"Delivers effective pain relief and promotes faster muscle recovery through advanced CBD technology."},{"name":"Pineapple Flavor","value":"Energizes With Pineapple Heat","valueDescription":"Provides a refreshing and energizing tropical kick, ideal for hydration during workouts or active moments."},{"name":"Smooth Energy Boost","value":"Provides Clean Energy","valueDescription":"Offers lasting energy without causing jitters or a crash, ideal for sustained performance."},{"name":"Hydration Support","value":"Replenishes Electrolytes","valueDescription":"Restores essential electrolytes lost during exercise, supporting optimal hydration and endurance."},{"name":"Zero Sugar","value":"Enjoys Without Sugar","valueDescription":"Provides a guilt-free beverage option without compromising on taste for fitness enthusiasts."}]},{"name":"Kill Cliff Energy + CBD Elk Blood","type":"Product","url":"https://killcliff.com/products/kill-cliff-octane-elk-blood","summary":"Experience a bold energy boost with enhanced recovery and focus from CBD.","description":"Kill Cliff Energy + CBD Elk Blood is an energy beverage that features a bold cherry flavor, combining 120 mg of caffeine, electrolytes, and 25 mg of HempCell nano-encapsulated CBD to support recovery and mental balance.","pricing":{},"features":[{"name":"CBD Absorption Speed","value":"Offers Fast CBD Absorption","valueDescription":"The innovative HempCell technology allows for rapid absorption of CBD, providing quicker benefits in recovery and stress reduction."},{"name":"Endocannabinoid System Support","value":"Promotes ECS Balance","valueDescription":"This product contains broad-spectrum hemp extract which contributes to the overall health of the endocannabinoid system, aiding in mood and recovery."},{"name":"Energy Lift","value":"Delivers Clean Energy Boost","valueDescription":"120 mg of clean caffeine helps sustain energy levels throughout the day without the crash associated with sugary energy drinks."},{"name":"Hydration & Electrolytes","value":"Replenishes Essential Electrolytes","valueDescription":"Packed with electrolytes to help restore hydration levels and support optimal muscle performance and recovery post-workout."}]},{"name":"Kill Cliff CBD Orange Kush","type":"Product","url":"https://killcliff.com/products/kill-cliff-cbd-orange-kush","summary":"Experience a tangy orange flavor with 25mg of CBD to aid recovery and enhance hydration.","description":"Kill Cliff CBD Orange Kush is a CBD-infused orange flavored recovery beverage with HempCell CBD for rapid absorption and ECS support.","pricing":{},"features":[{"name":"CBD Absorption Speed","value":"Offers Rapid CBD Absorption","valueDescription":"Nano-encapsulated CBD technology provides up to 8x faster absorption, supporting quick recovery and pain relief."},{"name":"Endocannabinoid System Support","value":"Balances ECS Function","valueDescription":"The inclusion of broad-spectrum hemp extract helps support the body’s endocannabinoid system, promoting mood, sleep, and stress regulation."},{"name":"Hydration & Electrolytes","value":"Enhances Hydration","valueDescription":"Packed with essential electrolytes such as sodium and potassium, crucial for post-workout recovery and optimal muscle function."},{"name":"Energy Support","value":"Delivers Smooth Energy Boost","valueDescription":"Each can contains clean caffeine and B-vitamins, offering balanced energy without jitters or crashes."},{"name":"Sugar-Free Formulation","value":"Enjoy Without Sugar","valueDescription":"The drink is formulated without sugar, ensuring a refreshing experience without the calorie burden, ideal for recovery."}]},{"name":"Kill Cliff Berry Legit Lemonade","type":"Product","url":"https://killcliff.com/collections/all/products/kill-cliff-berry-legit-lemonade","summary":"A refreshing sugar-free lemonade blend that supports hydration and post-workout recovery.","description":"Berry Legit Lemonade is the sweet and sour blueprint, nailed. Juicy blackberries meet tart lemonade for a flavor that’s bold, balanced, and anything but basic. Zero sugar, just clean, refreshing fuel with a legit kick.","pricing":{},"features":[{"name":"No Added Sugar","value":"Enjoy Guilt-Free Hydration","valueDescription":"With no sugar and clean ingredients, Berry Legit Lemonade offers a refreshing taste while being kind to your health."},{"name":"Electrolyte Replenishment","value":"Hydrate Effectively","valueDescription":"Supports endurance and optimal hydration levels for peak performance during workouts."},{"name":"Ingredient Integrity","value":"Recover Faster","valueDescription":"Real ingredients that help you bounce back quicker from strenuous exercise."},{"name":"Steady Energy","value":"Maintain Focus","valueDescription":"Promotes mental clarity and ongoing energy, making it ideal for active lifestyles."}]},{"name":"Kill Cliff RTM Orange","type":"Product","url":"https://killcliff.com/products/kill-cliff-rtm-orange","summary":"Enhance performance and recovery with RTM Orange's cognitive support and clean energy formula.","description":"RTM Orange is a performance powder featuring creatine HCL and a cognitive stack with Lion’s Mane and Cordyceps, plus caffeine for focused energy and no fillers.","pricing":{},"features":[{"name":"Creatine HCL Formulation","value":"Maximize Absorption","valueDescription":"Utilizes creatine HCL for efficient performance boosts without unnecessary additives."},{"name":"Cognitive Focus Support","value":"Boost Mental Stamina","valueDescription":"Incorporates Lion’s Mane and Cordyceps to enhance mental clarity and endurance."},{"name":"Energy Caffeine","value":"Enhance Energy Levels","valueDescription":"Provides a significant caffeine boost to support sustained energy during workouts."},{"name":"Navy SEAL Foundation Support","value":"Contribute to Charity","valueDescription":"A portion of proceeds directly benefits the Navy SEAL Foundation, aiding veterans and service members."}]},{"name":"Kill Cliff Ignite Cherry Lime Grenade","type":"Product","url":"https://killcliff.com/collections/all/products/ignite-cherry-lime-grenade","summary":"Experience refreshing energy with no sugar crash.","description":"A bold blast of cherry with a crisp lime finish. Sweet, tart, and refreshing. Packed with 150mg of clean caffeine for a smooth, no-jitters boost, plus electrolytes and antioxidants to keep you hydrated and sharp. No sugar, no crash.","pricing":{},"features":[{"name":"Caffeine Content","value":"Provides Clean Energy","valueDescription":"The natural caffeine sourced from green tea aids in maintaining alertness and focus without the jittery side effects often associated with energy drinks."},{"name":"Electrolyte Replenishment","value":"Replenishes Vital Nutrients","valueDescription":"Electrolytes help keep you hydrated and improve performance during intense workouts or hot conditions."},{"name":"Antioxidant Support","value":"Supports Immunity and Recovery","valueDescription":"Antioxidants help reduce inflammation and oxidative damage, promoting quicker recovery post-exercise."},{"name":"Focus and Metabolism Boost","value":"Enhances Mental Clarity","valueDescription":"These ingredients boost energy metabolism and cognitive function, helping maintain high performance during activities."}]},{"name":"Kill Cliff Ignite Smashing Citrus","type":"Product","url":"https://killcliff.com/collections/all/products/ignite-smashing-citrus","summary":"Experience pure citrus chaos for sustained energy without the crash.","description":"Smashing Citrus is pure citrus chaos—in the best way. A rush of orange, lemon, and lime with just enough sweetness to keep it smooth. It’s crisp, refreshing, and hits like a wake-up call in a can. Zero sugar, packed with 150mg of clean caffeine and electrolytes to keep you moving.","pricing":{},"features":[{"name":"Zero Sugar","value":"Stay Hydrated Without Sugar","valueDescription":"Enjoy energy without the crash that comes from sugar-loaded drinks."},{"name":"150mg Clean Caffeine","value":"Boost Your Performance Safely","valueDescription":"Natural caffeine to keep you alert and awake during workouts."},{"name":"Citrus Flavor","value":"Enjoy A Burst Of Citrus","valueDescription":"The unique flavor profile rejuvenates your senses, making it an enjoyable way to hydrate."},{"name":"Electrolyte Replenishment","value":"Replenish Your Body","valueDescription":"Restores vital minerals lost through sweat to keep you performing at your best."},{"name":"Supports Recovery","value":"Recover Faster After Workouts","valueDescription":"Helps combat oxidative stress and supports overall recovery."}]},{"name":"Kill Cliff Tasty Blood Orange","type":"Product","url":"https://killcliff.com/collections/all/products/kill-cliff-tasty-blood-orange","summary":"Delicious blood orange flavor for hydration and recovery.","description":"The best-tasting orange drink on the market, bursting with juicy, sun-ripened blood orange flavor. It’s the perfect balance of sweet, tart, and crisp, packed with electrolytes, antioxidants, and 25mg of clean caffeine for hydration and refreshment post-workout.","pricing":{},"features":[{"name":"No Sugar","value":"Provides Clean Recovery","valueDescription":"Contains only clean recovery ingredients that support athletic performance without the unnecessary additives."},{"name":"Faster Recovery","value":"Bounce Back Quicker","valueDescription":"Supports faster muscle recovery, allowing you to maintain high performance and reduce downtime."},{"name":"Electrolyte Replenishment","value":"Hydrate Effectively","valueDescription":"Ensures optimal hydration, vital for sustaining endurance during and after workouts."},{"name":"Steady Energy","value":"Maintain Alertness","valueDescription":"Supports mental clarity and focus, ideal for training or competition."}]},{"name":"Kill Cliff Lemon Lime Lightning","type":"Product","url":"https://killcliff.com/products/kill-cliff-lemon-lime-lightining","summary":"Experience a refreshing burst of lemon-lime flavor without sugar or junk, perfect for hydration and recovery.","description":"Lemon Lime Lightning delivers that crisp citrus blast to snap you back into gear. It’s a modern take on the classic lemon-lime combo—clean, refreshing, and just the right amount of spark. With 25mg of clean caffeine, it’s built for recovery and made to power you through the afternoon without keeping you up all night. Zero sugar. All flavor. Total refresh.","pricing":{},"features":[{"name":"Zero Sugar","value":"Enjoy Guilt-Free Refreshment","valueDescription":"Indulge in delicious lemon-lime taste while maintaining a healthy diet. No guilt, just clean hydration."},{"name":"Clean Energy","value":"Stay Energized All Day","valueDescription":"Power through your day with revitalizing energy that keeps you sharp without jitters or crashes associated with sugary drinks."},{"name":"No Artificial Ingredients","value":"Choose Quality Ingredients","valueDescription":"Trust that you’re fueling your body with only the best, made for athletes and health-conscious consumers alike."},{"name":"Electrolyte Blend","value":"Maintain Hydration","valueDescription":"Replenish vital electrolytes lost during workouts to sustain endurance and keep your performance at its peak."},{"name":"Rich in Antioxidants","value":"Boost Recovery","valueDescription":"Support recovery after workouts and combat oxidative stress, allowing you to train harder and recover faster."}]}],"audiences":[{"title":"Elite Athletes And Tactical Teams","description":"High-demand athletes and service members seeking rapid hydration and recovery.","industries":["Sports Nutrition","Fitness","Defense"],"geography":"North America","painPoints":"Dehydration during training or operations, slow recovery, sugar-free and transparent ingredients, reliable supply","businessGoals":"Improve performance, accelerate recovery, sustain energy during training and missions","positioningStatement":"Hydration and recovery solutions that support high-demand performance with clean ingredients and rapid absorption."},{"title":"Health Conscious Consumers","description":"Health minded athletes and active adults seeking clean energy and hydration.","industries":["Sports Nutrition","Wellness","Fitness Retail"],"geography":"North America, Europe","painPoints":"Preference for zero sugar and transparent ingredients","businessGoals":"Adopt healthier beverages, maintain active lifestyle, expand product variety","positioningStatement":"Clean, zero sugar hydration and performance drinks that support active lifestyles with transparent ingredients."},{"title":"Retailers And Wholesale Partners","description":"Gyms, supplement shops, and distributors seeking reliable, profitable hydration and performance beverages.","industries":["Retail","Wholesale","Sports Nutrition","Fitness Equipment"],"geography":"North America, Europe","painPoints":"Shelf space competition, price competition, stockouts","businessGoals":"Grow beverage category, improve margins, build loyalty programs","positioningStatement":"Reliable, margin-friendly beverages that scale with retailers' categories and promote customer engagement."},{"title":"Ambassadors And Advocates","description":"Influencers and brand ambassadors promoting performance beverages to active and military communities.","industries":["Influencer Marketing","Sports"],"geography":"Global","painPoints":"Sourcing reliable products for promotion, inconsistent support","businessGoals":"Grow audience, drive sales, enhance brand affinity","positioningStatement":"Collaborations that deliver credible performance beverages, reliable fulfillment, and authentic brand alignment for active communities."}],"segments":[{"name":"Hydration and electrolyte drinks","description":"Beverages formulated to restore fluids and key electrolytes for exercise performance and recovery; typically sugar‑free and fortified with antioxidants or anti‑inflammatory botanicals.","color":1,"productNames":["Kill Cliff Berry Legit Lemonade","Kill Cliff Lemon Lime Lightning","Kill Cliff Tasty Blood Orange","Kill Cliff Ignite Cherry Lime Grenade","Kill Cliff Ignite Smashing Citrus"]},{"name":"Functional energy drinks","description":"High‑caffeine, sugar‑free energy beverages that deliver sustained alertness and metabolic support with reduced crash potential, often combined with electrolytes and adaptogens for performance use.","color":2,"productNames":["Kill Cliff Ignite Cherry Lime Grenade","Kill Cliff Ignite Smashing Citrus","Kill Cliff Energy + CBD Elk Blood","Kill Cliff Joe Rogan's Flaming Joe","Kill Cliff Lemon Lime Lightning"]},{"name":"CBD recovery beverages","description":"CBD‑infused beverages designed to support post‑exercise recovery, inflammation management, and physiological balance using fast‑absorbing nano‑encapsulated CBD combined with electrolytes and botanicals.","color":3,"productNames":["Kill Cliff CBD Orange Kush","Kill Cliff Energy + CBD Elk Blood","Kill Cliff Joe Rogan's Flaming Joe"]},{"name":"Performance nutrition powders","description":"Powdered performance supplements focused on strength, endurance, and cognitive support (e.g., creatine HCl, nootropic mushroom extracts, and targeted caffeine dosing) for athletes and tactical users.","color":4,"productNames":["Kill Cliff RTM Orange"]}],"faq":[],"comparisons":[],"sources":[{"url":"https://www.killcliff.com","text":"Kill Cliff"},{"url":"https://killcliff.com/products/kill-cliff-ignite-flaming-joe","text":"Kill Cliff Joe Rogan's Flaming Joe"},{"url":"https://killcliff.com/products/kill-cliff-octane-elk-blood","text":"Kill Cliff Energy + CBD Elk Blood"},{"url":"https://killcliff.com/products/kill-cliff-cbd-orange-kush","text":"Kill Cliff CBD Orange Kush"},{"url":"https://killcliff.com/collections/all/products/kill-cliff-berry-legit-lemonade","text":"Kill Cliff Berry Legit Lemonade"},{"url":"https://killcliff.com/products/kill-cliff-rtm-orange","text":"Kill Cliff RTM Orange"},{"url":"https://killcliff.com/collections/all/products/ignite-cherry-lime-grenade","text":"Kill Cliff Ignite Cherry Lime Grenade"},{"url":"https://killcliff.com/collections/all/products/ignite-smashing-citrus","text":"Kill Cliff Ignite Smashing Citrus"},{"url":"https://killcliff.com/collections/all/products/kill-cliff-tasty-blood-orange","text":"Kill Cliff Tasty Blood Orange"},{"url":"https://killcliff.com/products/kill-cliff-lemon-lime-lightining","text":"Kill Cliff Lemon Lime Lightning"}]}