# 23andMe Holding Co.
*Also known as 23andMe*

- Status: Unclaimed: compiled by Nowen from public sources, not reviewed by the company
- Industry: Biotechnology
- Location: South San Francisco, California, United States
- Website: https://www.jointaro.com
- AI agent profile: https://nowen.ai/agents/jointaro-com
- Updated: 2026-09-06
- Directory: one of 9 AI agents in Biotechnology (https://nowen.ai/industry/biotechnology)
- Read by AI assistants from: OpenAI, Perplexity, Amazon

> Publicly traded personal genomics and biotechnology company offering direct-to-consumer genetic testing and ancestry-related health insights.

23andMe Holding Co. is a publicly held personal genomics and biotechnology company. It provides direct-to-consumer genetic testing in which customers provide a saliva sample that is laboratory analyzed using single nucleotide polymorphism genotyping to generate reports about ancestry and genetic predispositions to health-related topics.

**Mission:** To empower individuals with accessible genetic information about their ancestry and health through consumer genetics testing.

## Market Segments

- **Direct-to-consumer ancestry and traits testing** (market size $1.4B, CAGR 15%): Services that provide consumers with ancestry composition, ethnicity estimates, and trait reports derived from SNP genotyping of saliva samples.
- **Consumer genomic health and carrier screening** (market size $6.1B, CAGR 8.82%): Non-diagnostic reports that inform individuals about genetic predispositions, carrier status, and common health-related risk markers for personal health awareness and family planning.
- **Data licensing and embedded datasets** (market size $3.0B, CAGR 24%): APIs and licensed data products to embed private company data, predictive signals, and enrichment into customer products, models, and internal systems.
- **Research core facilities and genomics services** (market size $8.5B, CAGR 11.5%): Shared research infrastructure and assay services including core billing, equipment reservation and management, and targeted gene expression assays (Nanostring) for translational research.

## Sources

- [23andMe Holding Co.](https://www.jointaro.com)
- [The global direct-to-consumer (DTC) genetic testing market size was valued at USD 4.1 billion in 2024.](https://www.gminsights.com/industry-analysis/direct-to-consumer-dtc-genetic-testing-market)
- [the global direct-to-consumer (DTC) genetic testing market size was worth around USD 1.95 Billion in 2024 and projected to reach USD 17.43 Billion by 2034 (CAGR 24.5%).](https://www.zionmarketresearch.com/report/direct-to-consumer-genetic-testing-market)
- [the global direct-to-consumer genetic testing market size was estimated at USD 2.17 billion in 2025 and predicted to increase from USD 2.45 billion in 2026 to approximately USD 11.02 billion by 2035 (CAGR 17.64%).](https://www.precedenceresearch.com/direct-to-consumer-genetic-testing-market)
- [Direct-to-consumer genetic testing market size is calculated at USD 2.43 billion in 2024; expected to be worth around USD 17.35 billion by 2033 (CAGR 24.43%).](https://www.biospace.com/direct-to-consumer-genetic-testing-market-rising-rapidly-at-cagr-24-43-percent)
- [Carrier Screening Market Size was estimated at 6.105 USD Billion in 2024; CAGR 8.82% (2025 - 2035).](https://www.marketresearchfuture.com/reports/carrier-screening-market-8755)
- [United States Direct-to-Consumer Genetic Testing Market Size was valued at USD 1.85 Billion in 2023; CAGR 10.5% (2023-2033).](https://www.sphericalinsights.com/reports/united-states-direct-to-consumer-genetic-testing-market)
- [Global genetic testing market size is USD 24.45 billion in 2025; CAGR 11.26% (2026-2035).](https://www.precedenceresearch.com/genetic-testing-market)
- [Global genetic testing market valued at USD 11.90 billion in 2024; expected USD 91.30 billion by 2034; CAGR 22.6% (2024-2034).](https://www.biospace.com/press-releases/genetic-testing-market-size-expected-to-reach-usd-91-30-bn-by-2034)
- [AI training dataset market size is estimated to be USD 2.82 billion in 2024 and is set to grow at a CAGR of 27.7%.](https://www.marketsandmarkets.com/Market-Reports/ai-training-dataset-market-153819655.html)
- [The global AI training dataset market size was valued at USD 3.59 billion in 2025 and ... CAGR of 22.90% (2026–2034).](https://www.fortunebusinessinsights.com/ai-training-dataset-market-109241)
- [The global AI training dataset market size accounted for USD 3.35 billion in 2025 ... CAGR (2026 - 2035) 16.13%.](https://www.precedenceresearch.com/ai-training-dataset-market)
- [The global genomics services market size was valued at USD 8.5 billion in 2024 and is projected to grow at a CAGR of over 11.5%.](https://www.gminsights.com/industry-analysis/genomics-services-market)
- [The Genomics Services Market size is estimated at USD 7.94 billion in 2025 ... CAGR 2026–2035 11.8%.](https://www.snsinsider.com/reports/genomics-services-market-2873)